What Proaxia Consulting Group AG does

Proaxia Consulting Group AG is a privately held Swiss management and IT consultancy (Aktiengesellschaft) headquartered in Spreitenbach, Switzerland, founded in 2008, with 101-250 employees and operations claimed to be global. The firm specializes in the digitalization of sales and service processes for industrial and asset-intensive enterprises, combining strategic consulting with proprietary SAP-based software. Its portfolio of self-developed products — Seamless Service Suite, Vehicle Sales & Service (a SAP-based Dealer Management System), Customer Service Suite, FSA Cloud Connector, Field Service Component Manager, Meter-to-Cash, and the NetSites/NetCampaigns/NetSales/NetService automotive network suite — is built natively on SAP platforms (S/4HANA, SAP Service Cloud, SAP Sales Cloud, SAP Field Service & Asset Management, SAP Business Technology Platform) and is listed on the SAP Store marketplace. Proaxia also delivers SAP Business AI, custom software development, S/4HANA service transformation consulting, training via the proaxia Academy, and 24/7 support.

The company serves enterprise customers across automotive retail and heavy equipment, machinery and plant engineering, agricultural and construction machinery dealer networks, energy utilities, forklifts, high tech, and medical technology, with named logos including Nissan (global VOM rollout), Weiss Technik, AMAG, MIBA, EOS, Krones, WOLFFKRAN, Oerlikon Metco, Hoerbiger, Tecan, Belimed, Daimler Buses, Feintool, Beutlhauser, RWZ Rhein-Main, INICOM Service GmbH, Cellere, mobilog, AAM, and Bald AG. Revenue is generated through three streams: (1) professional services (SAP consulting, DMS implementation, S/4HANA service transformation, custom software development), (2) subscription/recurring software licensing and SaaS-like deployment of its proprietary suites, and (3) subscription/recurring support (24/7 support and proaxia Academy training). Pricing is quote-based and per engagement with no public disclosure, consistent with enterprise B2B SaaS-plus-services delivery. Distribution combines direct enterprise field sales, the SAP Store marketplace, and a global implementation partner network, with go-to-market amplified by content marketing (expert blog, events, newsletter, downloads portal) and SAP's partner ecosystem.

Name

Proaxia Consulting Group AG

Legal name

Proaxia Consulting Group AG

Website

https://proaxia-consulting.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

Proaxia Consulting Group AG is a Swiss-based international consultancy that digitalizes sales and service processes for industrial and asset-intensive enterprises, combining SAP consulting with proprietary SAP-native software for automotive, heavy equipment, energy utilities, and manufacturing clients.

Ownership category

akta.pro rank

Product category

Enterprise SAP Consulting & Implementation Services

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Software Publishers (51321), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)

akta.pro primary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

akta.pro secondary industries

Operations & Process Improvement Consulting (BPAHACAB), Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)

Keywords

• SAP consulting services
• Sales process digitalization
• Service process automation
• Dealer management systems
• Field service management

Headquarters

HQ city

Spreitenbach

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SAP Consulting Services: Strategic management consulting, SAP implementation and integration services, and S/4HANA service transformation. Full lifecycle services from discovery through deployment and ongoing support.
2. Proprietary Software Solutions: Sale and licensing of proprietary SAP-based software products including Seamless Service Suite, Vehicle Sales & Service (DMS), Customer Service Suite, and industry-specific solutions.
3. Support Services: 24/7 ongoing support services for deployed solutions, including proaxia Academy training offerings.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Proaxia Consulting Group AG is a Swiss-based international management consultancy that digitalizes sales and service processes for enterprises by combining strategy consulting with proprietary SAP-based software products (Seamless Service Suite, Vehicle Sales & Service DMS, Customer Service Suite, FSA Cloud Connector, Meter-to-Cash, Field Service Component Manager, and the Automotive Networks suite). The firm delivers end-to-end SAP implementation, S/4HANA transformation, custom software development, training via proaxia Academy, and 24/7 support to enterprise customers across automotive retail, heavy equipment, machinery, agricultural and construction equipment, energy utilities, forklifts, high-tech, and medical technology.

Product overview

Proaxia Consulting Group AG is a solution-based consulting firm that specializes in digitalizing sales and service processes with own software built on SAP. The portfolio consists of proprietary core products integrated into SAP (Seamless Service Suite as the end-to-end service platform, Vehicle Sales & Service as the SAP-based Dealer Management System, Customer Service Suite for digital self-service, FSA Cloud Connector for SAP FSA-ERP integration, Field Service Component Manager for material management in SAP FSA, and Meter-to-Cash for energy utilities) plus a suite of automotive network tools (NetSites, NetCampaigns, NetSales, NetService). Beyond their own products, they offer SAP solution implementations including SAP Service Cloud, SAP Sales Cloud, SAP Field Service & Asset Management, SAP Business Technology Platform, and SAP Business AI. Services include DMS implementation, service business digitalization, SAP consulting, custom software development, S/4HANA transformation, training (proaxia Academy), and 24/7 support. The company operates across industries including automotive, machinery, agricultural equipment, construction equipment, energy utilities, forklifts, high-tech, and medical technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Seamless Service Suite Proaxia's flagship end-to-end platform for seamless service processes — integrated, automated and transparent across the entire service lifecycle, delivered as proprietary software fully integrated into the SAP ecosystem for enterprise customers.
• Vehicle Sales & Service (VSS) SAP-based Dealer Management System (DMS) for integrated sales, service and aftersales processes in automotive retail and heavy equipment dealer networks — efficient, transparent and scalable.
• Customer Service Suite Digital service platform providing transparent processes and self-service capabilities, enabling efficient operations, better communication and higher customer satisfaction for enterprise service teams.
• FSA Cloud Connector Integration software delivering real-time, automated data flows between SAP Field Service & Asset Management and ERP, eliminating media breaks for efficient service processes.
• Meter-to-Cash End-to-end Meter-to-Cash process software for energy utilities — automated, integrated and efficient across the full chain from meter reading through billing.
• Field Service Component Manager Material management software running directly in SAP FSA, providing automated planning, seamless integration and efficient service processes without system breaks.
• Automotive Networks (NetSites, NetCampaigns, NetSales, NetService) Suite of automotive network solutions — NetSites (dealer/manufacturer websites), NetCampaigns (campaign management), NetSales (sales), and NetService (service) — fully integrated into SAP for dealer and manufacturer networks.
• SAP Consulting Strategic SAP consulting services spanning implementation, integration, optimization and advisory engagements for enterprise customers across Proaxia's verticals.
• Dealer Management System Implementation Consulting service for the implementation of dealer management systems in automotive and heavy equipment dealer networks, leveraging proaxia's VSS DMS product.
• Digitalization & Service Business Optimization Consulting service for assessing, digitalizing and optimizing enterprise service business operations, including after-sales and field service.
• Customer-Oriented Software Development Custom software development service delivering tailored enhancements aligned with customer-specific SAP and proaxia solution requirements.
• S/4HANA Service Transformation Transformation consulting service for migrating and modernizing service processes onto SAP S/4HANA.
• proaxia Academy Training and education services for proaxia's own software portfolio and SAP technologies, delivered through the proaxia Academy.
• Support Services Recurring 24/7 support services covering incident resolution and ongoing maintenance for deployed proaxia solutions.

Quantifiable outcome

• Automated monitoring, reporting and billing led to significantly more transparency. Error sources eliminated, invoices created without delay, faster payments, improved liquidity
• +1 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• SAPcoreTechnology or IntegrationSAP is the core technology platform partner. Proaxia develops proprietary solutions that are fully integrated into the SAP ecosystem including SAP S/4HANA, SAP Service Cloud, SAP Sales Cloud, SAP Field Service & Asset Management, SAP Business Technology Platform, and SAP Business AI. Solutions are listed in SAP Store.
• NissanflagshipStrategic or Co-development PartnerNissan selected Proaxia for VOM (Vehicle Order Management) implementation based on successful prior SAP VMS solution implementations. Following VOM implementation in Brazil, Nissan and Proaxia maintain a close partnership for further VOM rollout projects at other Nissan locations worldwide, utilizing Proaxia's competent and flexible resources globally.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SALT Solutions: Germany-based SAP consulting and software firm specializing in manufacturing, automotive and industrial verticals with proprietary SAP-based solutions — closely overlapping with proaxia's service, dealer management and field service offerings.
• SNP Schneider-Neureither & Partner: Germany-based SAP transformation specialist providing software and services for S/4HANA migrations and data management; comparable as a mid-sized SAP partner combining proprietary IP with transformation consulting.
• msg group: Germany-based IT consulting firm with deep SAP expertise across automotive, banking, insurance and public sector; comparable to proaxia in offering SAP-centric consulting combined with proprietary industry solutions and vertical specialization.
• Allgeier (Allgeier Public Sector / Allgeier Enterprise): German-headquartered IT consulting and software group with strong SAP practice, proprietary industry products and a similar mid-market DACH focus; directly comparable in size (~2,000+ employees) and SAP-led services+software model.
• ConVista Consulting: International SAP consulting boutique with strong focus on SAP S/4HANA, service and sales processes, and industry add-ons; comparable mid-sized competitor with similar vertical-led SAP implementation model.

Broad incumbents

• T-Systems (SAP / Digital Solutions): Deutsche Telekom's enterprise IT arm with deep SAP capabilities and automotive/industrial vertical focus; comparable in serving large European industrial and automotive clients with SAP-based service and field service solutions.
• Capgemini Invent (SAP practice): Global consulting giant with substantial SAP S/4HANA, service and customer experience practices serving automotive and industrial OEMs; competes with proaxia on large transformation mandates from the same enterprise buyer base.
• Cirquent (NTT DATA Business Solutions): Large, established SAP-focused consulting arm of NTT DATA serving automotive, manufacturing and industrial clients globally; comparable in SAP service/sales transformation focus but with a much broader delivery footprint and headcount.

Emerging players

• Theobald Software: Germany-based SAP integration and connectivity software vendor; comparable as a smaller, specialist SAP ISV providing integration tools that complement or compete with proaxia's FSA Cloud Connector and integration IP.

Others

• Cofinity-X / SAP-led automotive ecosystem partners: Broader SAP partner ecosystem (including Catena-X/automotive data ecosystem) serves as both an enabler and indirect competitor; proaxia depends on this ecosystem for channel access, while adjacent partners shape automotive standards that affect proaxia's dealer and aftersales solutions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/proaxiaconsulti
• Facebookfacebook.com/proaxia
• LinkedInlinkedin.com/company/proaxia-consulting-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proaxia Consulting Group AG