What Stinger Electronics does

Stinger Electronics is a US-based, privately held vehicle aftermarket electronics manufacturer and retailer founded in 1987 and headquartered in Clearwater, Florida. The company designs, sources, and sells plug-and-play upgrade kits across four primary product categories — infotainment radios (HORIZON12, HORIZON10, HEIGH10+, and the entry-level Stinger 6.8-inch unit), audio (amplifiers, speakers, subwoofers, enclosures, wiring kits, and sound-damping materials), cameras (backup, blind spot, dash, front-facing, and underbody), and lighting (the HEXCORE sub-brand plus ENLIGHT10 app-controlled RGB kits, rock lights, whip lights, and LED strips) — with additional exposure to remote starters (Start-X) and marine/powersports equipment. Its underlying technical differentiator is vehicle-specific integration: kits connect directly to factory wiring harnesses without cutting or splicing, supported by optical-bonded weather-resistant displays (IP65 on HORIZON, IP67 on HEXCORE Hero Bars), and a catalog of over 1,000 vehicle-compatible SKUs across Chevrolet, GMC, Ford, RAM, Toyota, and Jeep platforms.

Stinger monetizes almost exclusively through one-time hardware sales, with ASPs ranging from roughly $130 for accessory items up to $1,799 for flagship 12.8-inch infotainment kits. Distribution is dual-channel: a direct-to-consumer e-commerce storefront (stingerdrive.com) with free shipping above $399, a 30-day return window, and a one-year warranty, combined with a dealer portal (stingerdealer.com) that certifies more than 600 professional installer shops for customers who prefer professional fitting. Go-to-market motion is product-led (a vehicle finder tool matches SKUs to year/make/model) reinforced by email and SEO marketing, organic social, YouTube installation content, and a brand-ambassador affiliate program. The company serves primarily individual truck, SUV, and off-road vehicle owners in the US and Canada; it has no disclosed enterprise customers, no disclosed revenue figures, no outside investors, and operates as an independent private business.

Name

Stinger Electronics

Legal name

Stinger

Website

https://stingersolutions.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

Stinger Electronics is a US-based aftermarket vehicle electronics company that designs and sells plug-and-play infotainment radios, audio systems, cameras, and lighting upgrades for truck, SUV, Jeep, off-road, and marine/powersports owners, distributed through its DTC website and a 600+ certified installer dealer network.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Electronics

NAICS

Automotive Parts and Accessories Retailers (44133), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Motor Vehicle Parts & Accessories (3714), Electronic Components & Accessories (3670)

akta.pro primary industry

Aftermarket Electronics & Infotainment Accessories Manufacturing (Audio/Navigation/Dash Cams/Alarms/Remote Start) (IMACANAH)

akta.pro secondary industries

Aftermarket Lighting & Visibility Products Manufacturing (Bulbs/LED Kits/Headlamps/Mirrors/Cameras) (IMACANAG), Crash Sensing & Event Data Recorder Hardware Manufacturing (Crash Sensors/EDR) (IMACAMAJ)

Keywords

• Automotive electronics
• Vehicle infotainment systems
• Car audio equipment
• Aftermarket vehicle lighting
• Vehicle camera systems

Headquarters

HQ city

Clearwater

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Sales - Infotainment: One-time sale of plug-and-play infotainment radio systems including HORIZON12 (12.8"), HORIZON10 (10"), HEIGH10+ (10"), and Stinger 6.8" units. Prices range from $379 to $1,799 depending on model and vehicle fitment.
2. Hardware Sales - Audio: One-time sale of amplifiers, speakers, subwoofers, subwoofer enclosures, wiring kits, and sound damping materials. Includes MT-5000.1 amplifier at $549.
3. Hardware Sales - Cameras: One-time sale of backup cameras, blind spot cameras, dash cameras, front-facing cameras, underbody cameras, and wiring accessories.
4. Hardware Sales - Lighting: One-time sale of HEXCORE lighting (hero bars, straight light bars, curved light bars, pod lights, chase lights), rock lights, whip lights, LED strips, and lighting wiring accessories.
5. Accessories and Add-ons: iGo Navigation cards ($129.99), gift cards, wiring accessories, camera wiring, and lighting wiring accessories.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Stinger Electronics designs, produces, and sells aftermarket automotive electronics including plug-and-play infotainment radios (HORIZON12, HORIZON10, HEIGH10+, Stinger 6.8"), audio components (amplifiers, speakers, subwoofers), camera systems (backup, blind spot, dash, front, underbody), and vehicle-specific LED lighting under the HEXCORE and ENLIGHT10 sub-brands. The company offers over 1,000 vehicle-compatible products tailored to major truck, SUV, and off-road vehicle brands, supported by a network of 600+ certified professional installers.

Product overview

Stinger Electronics is a vehicle aftermarket electronics company offering a comprehensive portfolio of automotive upgrade products organized into six main categories: Infotainment Radios (including HORIZON12, HORIZON10, HEIGH10+, and Stinger 6.8" displays), Audio Systems (amplifiers, speakers, subwoofers, enclosures, wiring, sound damping, and bass packages), Cameras (backup, blind spot, dash, front-facing, and underbody cameras with wiring accessories), Lighting (the HEXCORE sub-brand featuring Hero Bars, Straight/Curved Light Bars, Pod Lights, Chase Lights, plus Rock Lights, Whip Lights, LED Strips, and ENLIGHT10 app-controlled kits), Remote Starters (Start-X brand), and Marine & Powersports equipment. The company specializes in vehicle-specific plug-and-play kits with over 600 authorized installers and more than 1,000 compatible products across major vehicle brands including Chevrolet, GMC, Ford, Jeep, RAM, Toyota, Dodge, and Chrysler.

Differentiator

Problem solved

Functional benefit

Brands

• HEXCORE: All-new lighting product line featuring 70+ vehicle-specific kits with direct-fit harnesses and brackets, including Hero Bar, Straight Light Bars, Curved Light Bars, Pod Lights, and Chase Light products.
• HORIZON
• HEIGH10+
• STR4KE
• ENLIGHT10
• Start-X

Products and services

• HORIZON12 Infotainment Radio Kit 12.8-inch flagship plug-and-play infotainment radio kit with optical bonded IP65 weather-resistant display that integrates into vehicle dashboards for maps, music, and off-road data. Starting at $1,799.
• HORIZON10 Infotainment Radio Kit 10-inch premium plug-and-play infotainment radio kit with vehicle info display and off-road mode. Starting at $1,299.
• HEIGH10+ Radio Kit 10-inch fully integrated infotainment radio kit with plug-and-play installation for compatible vehicles. Priced at $999.
• Stinger 6.8" Radio 6.8-inch double DIN infotainment radio offering essential entertainment features at an entry-level price point for universal fit. Starting at $379.
• HEXCORE Hero Bar Extreme off-road illumination combining eight pod lights into a single integrated lighting system with IP67 rating.
• HEXCORE Straight Light Bars Slim, high-performance straight light bars delivering forward visibility with wide peripheral coverage.
• HEXCORE Curved Light Bars Curved design light bars with advanced optics providing long-distance projection and wide peripheral coverage.
• HEXCORE Pod Lights Compact, high-output LED pod lights for powerful illumination in a versatile, easy-to-mount format.
• HEXCORE Chase Light Rear visibility light bars providing greater visibility for vehicles following behind in dusty, low-light, or harsh environments.
• Amplifiers Class D car audio amplifiers providing power to vehicle sound systems, including monoblock and multi-channel options such as the MT-5000.1 amplifier at $549.
• Speakers High-quality speakers designed to deliver richer sound and eliminate distortion in vehicle audio systems.
• Subwoofers Powered subwoofers adding deep bass response to vehicle audio systems.
• STR4KE Dash Camera System 9.66-inch 4K rearview DVR mirror dash camera with backup camera integration and ENLIGHT10 RGB control, priced at $249.
• Backup Cameras Crystal-clear rearview cameras for improved visibility during parking and reversing.
• Blind Spot Cameras Cameras eliminating blind zones to reveal what mirrors cannot show.
• ENLIGHT10 App-Controlled Lighting Kits Fully customizable, app-controlled RGB lighting kits that integrate with dash cameras and transform vehicle interior and exterior lighting.
• Start-X Remote Starters Remote vehicle starters enabling convenient engine starting from a distance.
• Marine & Powersports Electronics Marine-grade audio, lighting, and infotainment upgrades designed for boats, UTVs, ATVs, and other powersports vehicles.
• iGo Navigation Card Navigation card for HORIZON12/HORIZON10/HEIGH10+ systems enabling GPS navigation functionality, priced at $129.99.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Rockford Fosgate: Rockford Fosgate is a Tempe, AZ-based aftermarket car audio and infotainment brand offering amplifiers, subwoofers, speakers, and vehicle-specific head units. Directly competes with Stinger across audio and powersports categories with similar enthusiast positioning.
• JL Audio: JL Audio is a Miramar, FL-based manufacturer of premium aftermarket car audio (amplifiers, subwoofers, speakers) competing directly with Stinger's audio category. Comparable SKU overlap, similar truck/SUV customer base, and parallel marine-grade audio offerings.
• Alpine Electronics: Alpine is a Japan-headquartered major aftermarket infotainment and audio brand with strong truck/SUV-specific product lines (e.g., Halo, iLX-W670). Direct competitor in plug-and-play infotainment and the upgrade-from-factory segment.
• Metra Electronics: Metra Electronics (Holbrook, FL) is a leading manufacturer of vehicle-specific dash kits, wiring harnesses, and integration accessories that enable aftermarket radio installation. Closely comparable to Stinger on the plug-and-play vehicle-integration value proposition.
• Compustar / Directed Electronics: Compustar (Directed Electronics) is a leading aftermarket remote start, security, and connected car brand. Comparable to Stinger's Start-X remote starter line, with similar vehicle-fit specialization and dealer-installer channels.
• iDatalink / ADS (Automotive Data Solutions): iDatalink/ADS makes vehicle integration modules, retainers, and telematics solutions that interface aftermarket head units with factory vehicle systems (CAN bus, retained features). Directly comparable to Stinger's plug-and-play integration engineering depth.

Emerging players

• Rigid Industries: Rigid Industries is an off-road and powersports LED lighting specialist whose HEXCORE-like vehicle-specific kit approach Stinger is emulating. Comparable on the off-road lighting category overlap, particularly in trucks, Jeeps, and UTVs.

Broad incumbents

• Pioneer (Car Electronics): Pioneer is a global incumbent in aftermarket car audio, infotainment, and dash cameras with broad retail distribution and a well-known consumer brand. Overlaps directly with Stinger in radios and audio but operates at much larger scale across multiple categories.
• Garmin (Automotive / Off-Road): Garmin is a global navigation, dash cam, and off-road GPS specialist that overlaps with Stinger's cameras and HORIZON navigation card offerings. Larger, broader portfolio, but a credible competitor in truck/Jeep enthusiast segments.
• Kenwood / eXcelon: Kenwood (including the eXcelon performance line) is a global aftermarket car audio, infotainment, and connected-camera brand. Competes head-on with Stinger's radio and audio SKUs, and also offers dash cams that overlap with the STR4KE line.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/stinger.drive
• Xx.com/stingerelectron
• Facebookfacebook.com/StingerSolutions
• LinkedInlinkedin.com/company/stinger-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stinger Electronics