Reel Media
Reel Media is a Managing General Agency that underwrites and distributes specialized insurance for the entertainment, media, sports, and leisure industries through appointed brokers and a multi-carrier capacity panel.
- Company typePrivate
- Founded2014
- HeadquartersBurbank, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Reel Media firmographics
Firmographics- Name
- Reel Media
- Legal name
- Reel Media LLC
- Website
- https://reelmedia.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reel Media is a Managing General Agency that underwrites and distributes specialized insurance for the entertainment, media, sports, and leisure industries through appointed brokers and a multi-carrier capacity panel.
- Ownership category
- akta.pro rank
Reel Media industry classification
Industry- Product category
- Specialty Insurance (Entertainment, Media, Sports & Leisure)
- akta.pro primary industry
- Production Insurance, Bonds & Risk Management (MPADAFAL)
Keywords
Where Reel Media is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Reel Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Insurance MGA Commission: As a Managing General Agency (MGA), Reel Media earns commissions from insurance carriers for underwriting and distributing specialized insurance products for entertainment, sports, and leisure industries through their network of appointed brokers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Reel Media product offering
Product offeringCore offering
Reel Media is a Managing General Agency (MGA) that underwrites and distributes specialized property, casualty, and contingency insurance products for the entertainment, media, sports, and leisure industries. Its portfolio comprises four core coverage lines—Entertainment, Live Events, Contingency, and Sports & Leisure—delivered exclusively through appointed agents and brokers backed by top-rated carrier capacity from Allianz, HDI Specialty, Sutton National, Lloyd's, Crum & Forster, and Mutual of Omaha.
Product overview
Reel Media is a Managing General Agency (MGA) specializing in entertainment, media, sports, and leisure insurance. The company offers four core insurance products: Entertainment Insurance (covering Film & Television Production, DICE Productions, Wrap Ups, Shell Corporations, Production Service Companies, and Touring Entertainers), Live Events Insurance (covering Promoters & Producers, Theatrical Groups, Venues, Event Production Services, and Special Events), Contingency Insurance (covering Weather, Prize Indemnity, Event & Conference Cancellation, Contract Fulfillment, Non-Appearance, and Disability for Athletes & Entertainers), and Sports & Leisure Insurance (covering Professional & Amateur Sports, Recreational Sports, Motorsports, Special Events, Casino/Gaming/Racetrack, and Venues). These products are distributed exclusively through appointed agents and brokers and backed by a network of trusted carrier partners including Allianz, HDI Specialty, Sutton National, Lloyd's, Crum & Forster, and Mutual of Omaha.
Differentiator
Problem solved
Functional benefit
Products and services
- Entertainment Insurance Comprehensive insurance coverage for film and television productions, DICE producers, Wrap Ups, shell corporations, and touring entertainers, including liability, equipment, and cast insurance. Targeted at entertainment industry clients.
- Live Events Insurance Insurance coverage for live events including concerts, festivals, and performances with liability, auto, equipment, and property protection. Targeted at promoters, producers, theatrical groups, venues, and event production services.
- Contingency Insurance Event cancellation and disruption insurance protecting against weather, prize indemnity, event cancellations, non-appearance, and disability of athletes or entertainers. Targeted at event organizers, promoters, and production buyers needing financial protection against unforeseen disruptions.
- Sports & Leisure Insurance Coverage for sports teams, venues, and leisure activities including liability, participant accident, automobile, equipment, and property protection. Targeted at professional and amateur sports organizations, recreational sports, motorsports, venues, and casino/gaming operations.
Companies that use Reel Media
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
Reel Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Reel Media partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Allianz CommercialcoreAllianz Commercial has entered into a strategic agreement with Reel Media to manage Allianz's global Entertainment underwriting business effective April 1, 2026. The partnership involves the transfer of Allianz's 12-person Entertainment underwriting team to Reel Media, combining Reel Media's technical expertise with Allianz's film, production, events, and sports insurance portfolio. Both companies described the partnership as positioning them to establish a strong combined international market presence in the Entertainment insurance sector.
- AllianzcorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- HDI Specialty Insurance SolutionscorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- Sutton NationalcorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- Lloyd's CoverholdercorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- Crum & ForstercorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- Mutual of OmahacorePart of Reel Media's network of trusted insurance carriers providing capacity and AM Best rated insurance solutions for entertainment, sports, and leisure clients.
- Paragon Insurance HoldingscoreReel Media is a wholly owned subsidiary of Paragon Insurance Holdings, a Managing General Agency (MGA). Reel Media operates under the Paragon corporate umbrella and brokers must be appointed with Paragon Insurance Group to access Reel Media products.
Scale indicators4 records
Recent moves5 records
Expansion highlights6 records
Reel Media competitors and assessment
Company assessmentDirect peers
- ProSight Specialty Insurance: Specialty MGA/insurer with a dedicated entertainment and sports practice covering film, live events, and contingency risks. Highly comparable product portfolio and broker-distribution model to Reel Media.
- Tokio Marine HCC Specialty Group: Specialty insurance group with a long-standing Entertainment Industry Practice underwriting film, TV, live events, and contingency. CEO Marc Idelson's prior employer and a direct competitor for entertainment premium.
Broad incumbents
- Chubb Entertainment & Sports: Global P&C carrier with an entertainment and sports practice covering productions, venues, and live events. Competes with Reel Media at the larger end and is the prior employer of Reel Media's VP of Live Entertainment.
- Allianz Commercial: Global commercial insurer with a major entertainment underwriting book; recently partnered with Reel Media (April 2026), transferring its Entertainment underwriting team and book. Functions as both a carrier partner and a partial competitor.
- Burns & Wilcox: Specialty wholesale brokerage and MGA distributing entertainment, sports, and leisure insurance products through retail brokers. Comparable distribution model and product mix, though broader in industry scope.
- Amwins Group: Large specialty insurance distributor and MGA operator with sports, entertainment, and leisure capabilities. Operates at greater scale and competes for similar broker placements.
- RPS (Risk Placement Services): Specialty wholesale brokerage and MGA platform offering entertainment, sports, and contingency products through retail agents. Highly comparable distribution and product structure to Reel Media.
Regional players
- Front Row Insurance Brokers: Canadian specialty broker focused on entertainment, sports, and event insurance. Geographic overlap in Canada with Reel Media and similar product focus on productions, events, and contingency.
Others
- Paragon Insurance Holdings: Parent company of Reel Media and a Managing General Agency operator. Sister entities share infrastructure, broker appointments, and operational support; not a direct competitor but provides the corporate ecosystem in which Reel Media operates.
- Swiss Re Corporate Solutions: Global reinsurer/capacity provider with a Special Risks practice serving entertainment and contingency. Functions as a capacity partner for Reel Media's contingent lines and is a prior employer of Reel Media's SVP of Contingency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Reel Media social profiles
Digital presenceReel Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reel Media leadership team
Management profileNumber of profiles
Profiles9 records
Reel Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reel Media M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reel Media
What does Reel Media do?
Reel Media is a Managing General Agency (MGA) that underwrites and distributes specialized property, casualty, and contingency insurance products for the entertainment, media, sports, and leisure industries. Its portfolio comprises four core coverage lines—Entertainment, Live Events, Contingency, and Sports & Leisure—delivered exclusively through appointed agents and brokers backed by top-rated carrier capacity from Allianz, HDI Specialty, Sutton National, Lloyd's, Crum & Forster, and Mutual of Omaha.
Is Reel Media a public or private company?
Reel Media is a private company. It is classified as corporate owned and is currently operating.
When was Reel Media founded?
Reel Media was founded in 2014. It employs 11 to 50 people.
Where is Reel Media based?
Reel Media is headquartered in Burbank, United States, in the North America region.
How does Reel Media make money?
One revenue line is on record: insurance MGA Commission.
Who are Reel Media's main competitors?
Direct peers on record are ProSight Specialty Insurance and Tokio Marine HCC Specialty Group. Broad incumbents are Chubb Entertainment & Sports, Allianz Commercial, Burns & Wilcox, Amwins Group and RPS (Risk Placement Services). Front Row Insurance Brokers is listed as a regional player. Others are Paragon Insurance Holdings and Swiss Re Corporate Solutions.
Does Reel Media have an API?
No public API is recorded for Reel Media.
What industry is Reel Media in?
Reel Media's product category is Specialty Insurance (Entertainment, Media, Sports & Leisure). Its primary akta.pro industry code is MPADAFAL, Production Insurance, Bonds & Risk Management.