DNSSense
DNSSense is a London-based, privately-held DNS security company founded in 2019 that offers an AI-powered DNS Detection and Response platform (DDR 2.0) — combining DNSEye, DNSDome, and Cyber X-Ray — to enterprise customers across banking, aviation, insurance, retail, and logistics for DNS-layer threat detection and prevention.
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DNSSense does
DNSSense is a London-based, privately-held DNS security company founded in 2019 (formerly operating as Noventic) that positions itself as an industry-first DNS-focused Detection and Response vendor. The company's platform is centered on its DDR 2.0 solution set, which bi-directionally integrates three core products: DNSEye (DNS traffic visibility, anomaly detection, and incident investigation), DNSDome (cloud-based AI-powered DNS protection with DNS tunneling prevention and roaming clients for macOS, Windows, and iOS), and Cyber X-Ray (AI-powered domain threat intelligence classifying billions of domains using multiple AI engines and approximately 850 data points per domain from nearly 400 CTI sources, with up to 5 years of historical data and a claimed 99.999% accuracy). HUB53, an internal AI and research team, continuously advances the underlying models and publishes threat research.
The technology stack is built around anomaly detection, knowledge retrieval over a large historical corpus, and process automation for security incident response, with integrations to SIEM, SOAR, EDR/XDR platforms, and Active Directory. DNSSense serves enterprise customers across at least five verticals, with named logos including IKEA, Allianz, Turkish Technic, Burgan Bank, Emirates, Farmasi, and Delivery Hero. Revenue is generated via quote-based annual subscriptions priced per user/device, offered as standalone products or bundled packages with optional DDR 2.0 enhancements. Distribution combines direct enterprise field sales (Request a Demo motion), a formal Partner Program and MSP Partner Program for resellers and managed service providers, and an Apple App Store macOS application for individual users. Key risks include undisclosed funding and revenue, small 11–50 employee headcount, and a competitive set (Cisco Umbrella, Cloudflare, Palo Alto, Infoblox, DNSFilter) with far greater scale.
DNSSense firmographics
Firmographics- Name
- DNSSense
- Legal name
- DNSSense
- Website
- https://dnssense.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DNSSense is a London-based, privately-held DNS security company founded in 2019 that offers an AI-powered DNS Detection and Response platform (DDR 2.0) — combining DNSEye, DNSDome, and Cyber X-Ray — to enterprise customers across banking, aviation, insurance, retail, and logistics for DNS-layer threat detection and prevention.
- Ownership category
- akta.pro rank
DNSSense industry classification
Industry- Product category
- DNS Security Software
- NAICS
- Other Computer Related Services (541519)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- DNS Security & Protective DNS (HDADABAF)
- akta.pro secondary industries
- DNS Security Appliances (HDAFAFAK), IP Address Management (IPAM) & DNS/DHCP Management (DDI) (HDAFAGAF), Resilient DNS, Traffic Management & Global Load Balancing (HDABAIAI)
Keywords
Where DNSSense is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
DNSSense business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D
Revenue model
- Subscription-based Licensing: DNSSense's licensing model is based on the number of users and devices on the network. The company offers flexible plans to accommodate businesses of all sizes, from small enterprises to large corporations. Both standalone products and bundled packages are available with the option to include DDR 2.0 enhancements.
- Domain Intelligence Credits: Cyber X-Ray allocates a generous domain analysis credit for DNSSense users. Exclusive packages are available for organisations aiming to integrate the service into their Security Operation Centre with additional credits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Flexible per-user/device subscription with bundled and standalone options |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
DNSSense product offering
Product offeringCore offering
DNSSense sells an AI-powered DNS security platform, marketed as the industry-first enterprise DDR (DNS Detection and Response) 2.0 solution. The platform unifies three core products — DNSEye (DNS visibility and traffic analysis), DNSDome (cloud-based DNS protection with roaming client), and Cyber X-Ray (domain threat intelligence) — to deliver proactive DNS-layer threat detection, DNS tunneling prevention, zero-trust domain classification, and intelligence-driven response for enterprise networks and remote workforces.
Product overview
DNSSense is a DNS security company offering a platform-plus-modules architecture centered on its DDR 2.0 solution set. The portfolio comprises three core products — DNSEye (DNS visibility and threat investigation), DNSDome (AI-powered cloud DNS protection for all devices), and Cyber X-Ray (world's best AI-powered domain threat intelligence) — unified under the DDR 2.0 framework with bi-directional integration. DNSEye provides network-level DNS traffic analysis and device-based investigation; DNSDome delivers cloud-based protection and DNS tunneling prevention across the network and roaming clients; and Cyber X-Ray serves as the AI engine that powers both products with real-time domain classification of billions of domains using approximately 850 data points per domain. DNSSense also offers a macOS application and roaming client modules for macOS, Windows, and iOS platforms.
Differentiator
Problem solved
Functional benefit
Brands
- DNSEye: DNS visibility and traffic analysis tool for network security monitoring and device-based traffic analysis
- DNSDome
- Cyber X-Ray
- DDR 2.0
- HUB53
Products and services
- Cyber X-Ray An AI-powered domain threat intelligence service that classifies billions of internet domains with 99.999% accuracy by analyzing approximately 850 data points per domain and drawing from nearly 400 Cyber Threat Intelligence sources. Designed for security teams, SOC operators, and integration into SIEM/SOAR stacks and other security vendors' products.
- DNSDome A cloud-based, AI-driven DNS protection solution that delivers all-device protection against malware, phishing, ransomware, zero-day attacks, and DNS tunneling (including ultra-slow variants), using a positive security model that blocks firstly-seen and newly-registered domains until validated. Built for enterprise networks and remote/mobile workforces via a lightweight Roaming Client.
- DNSEye A DNS visibility and traffic analysis tool that enables security teams to spot abnormal DNS activity, identify infected users and devices, benchmark existing security controls, and conduct AI-driven traffic investigations. Enriches EDR/XDR platforms and integrates with SIEM/SOAR, reducing DNS log processing costs by over 95%.
- DDR 2.0 Solution Set DNSSense's industry-first DDR 2.0 platform that unifies DNSDome, DNSEye, and Cyber X-Ray under a single framework with bi-directional integration, delivering proactive, AI-driven DNS-layer threat detection and response for enterprises. Designed as the company's flagship offering, sold as a bundled package with optional standalone modules and DDR 2.0 enhancements.
Quantifiable outcome
- 99.999% domain categorisation accuracy
- +4 more outcomes
Companies that use DNSSense
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
DNSSense technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability8 records
Feature9 records
DNSSense partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- World's Top Firewall VendorscoreCyber X-Ray integrates with and powers some of the world's top firewall vendors, attesting to its market leadership in domain threat intelligence. This integration allows firewall products to leverage DNSSense's AI-powered domain classification capabilities.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
DNSSense competitors and assessment
Company assessmentDirect peers
- EfficientIP: DDI and DNS security vendor with a strong enterprise/government footprint in EMEA. Comparable to DNSSense on DDI-adjacent DNS security and Zero-Trust DNS positioning.
- Infoblox: Market-leading DDI (DNS, DHCP, IPAM) and security vendor with BloxOne Threat Defense. Competes with DNSSense's DNS security and Cyber X-Ray intelligence in the same enterprise DDI/protective DNS category.
- Akamai Enterprise Threat Protector: Akamai's DNS-layer security offering leverages its global recursive resolver footprint. Directly comparable as a carrier-grade, cloud-delivered DNS security solution.
- DNSFilter: Cloud-native DNS filtering and threat protection platform targeted at MSPs and mid-market. Direct competitor in DNS-layer security, named explicitly in DNSSense battlecards.
- BlueCat Networks: Enterprise DDI and DNS security platform with Adaptive Threat Response. Closely comparable on DDI foundation plus DNS-layer security for large enterprises.
- Whalebone: DNS-based cybersecurity vendor focused on telcos, ISPs, and SMB/mid-market, with an emphasis on EMEA. Comparable as a pure-play DNS security specialist competing in adjacent customer segments.
- Cisco Umbrella (Cisco Secure Access): Cisco's DNS-layer security and secure access platform. Directly competes with DNSSense in DNS security and is explicitly named by DNSSense in competitive battlecards.
Broad incumbents
- Cloudflare Gateway: DNS filtering and secure web gateway as part of Cloudflare's broader Zero Trust platform. Competes as a bundled alternative to standalone DDR solutions and is named in DNSSense battlecards.
- Zscaler: SASE/ZTNA leader with DNS-layer filtering inside Zscaler Internet Access. Competes with DNSSense as part of a bundled cloud security platform aimed at large enterprises.
- Palo Alto Networks: Network security incumbent offering DNS Security and Advanced URL Filtering within its Prisma platform. Competes with DNSSense as part of a broader security stack and is named in DNSSense battlecards.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
DNSSense social profiles
Digital presenceDNSSense financial estimates
Financial estimateRevenue estimate
Valuation estimate
DNSSense leadership team
Management profileNumber of profiles
DNSSense funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DNSSense M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DNSSense
What does DNSSense do?
DNSSense sells an AI-powered DNS security platform, marketed as the industry-first enterprise DDR (DNS Detection and Response) 2.0 solution. The platform unifies three core products — DNSEye (DNS visibility and traffic analysis), DNSDome (cloud-based DNS protection with roaming client), and Cyber X-Ray (domain threat intelligence) — to deliver proactive DNS-layer threat detection, DNS tunneling prevention, zero-trust domain classification, and intelligence-driven response for enterprise networks and remote workforces.
Is DNSSense a public or private company?
DNSSense is a private company. It is classified as unknown and is currently operating.
When was DNSSense founded?
DNSSense was founded in 2019. It employs 11 to 50 people.
Where is DNSSense based?
DNSSense is headquartered in London, United Kingdom, in the Europe region.
How does DNSSense make money?
Two revenue lines are on record. Subscription-based Licensing is the primary driver. The others are domain Intelligence Credits.
Who are DNSSense's main competitors?
Direct peers on record are EfficientIP, Infoblox, Akamai Enterprise Threat Protector, DNSFilter, BlueCat Networks, Whalebone and Cisco Umbrella (Cisco Secure Access). Broad incumbents are Cloudflare Gateway, Zscaler and Palo Alto Networks.
Does DNSSense have an API?
No public API is recorded for DNSSense.
What industry is DNSSense in?
DNSSense's product category is DNS Security Software. Its primary akta.pro industry code is HDADABAF, DNS Security & Protective DNS, with a secondary code of HDAFAFAK, DNS Security Appliances. Its NAICS code is 541519 and its SIC code is 7373.