Mars Energy Group
Mars Energy Group is a Rocklin, California-based holding company that acquires and incubates renewable energy firms, delivering nationwide commercial solar EPC, battery storage, and EV charging services through multiple subsidiaries to developers, government agencies, builders, and commercial customers.
- Company typePrivate
- Founded2016
- HeadquartersRocklin, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mars Energy Group does
Mars Energy Group (legal entity A2B Development, LLC) is a Rocklin, California-based holding company that acquires and incubates renewable energy operating businesses, then centralizes systems, capital, and talent to grow them. Founded in 2016, the company employs 11-50 people at its corporate level but operates through at least 11 wholly-owned subsidiaries, including core EPC arm MARS Energy Solutions, builder-focused MARS Builder Solutions, residential builder subsidiary Solara Home Energy, and operational units spanning community solar development (Landmark Power), energy credit brokerage (Envest Energy), public works (Unified), non-profit/school PPA financing (K12 Energy), and operations/maintenance (SolarCare+).
The company delivers commercial-scale solar EPC services nationwide — engineering, procurement, and construction for ground mount, carport, and rooftop solar installations, paired with battery energy storage and EV charging infrastructure. Project sizes range from 73kW up to a 15MW community solar portfolio, with named deployments at government facilities (corrections, school districts, prisons, airports), commercial enterprises (wineries, dairies, manufacturing, senior care), and production homebuilders. The technology stack includes NABCEP-certified workforce, master electricians, PMP-certified project managers, Tesla-certified and ChargePoint-certified installation credentials, OSHA30 safety certifications, and the Ready Home Energy platform — a workflow automation system routing tasks to appropriate department queues in new homebuilder contexts.
Revenue is generated through multiple streams: project-based EPC contracts, recurring O&M service contracts via SolarCare+, Power Purchase Agreement (PPA) structures (especially for tax-credit-locked non-profits and schools), project financing facilitation through lender relationships, and transaction-fee REC brokerage. The go-to-market is enterprise field sales leveraging "Request a Bid" consultations across specialized customer-segment funnels (developers, government, commercial builders, residential builders, agriculture, non-profits/schools, landowners). Distribution runs through direct regional sales teams plus retained subsidiary brands operating in their legacy markets under the consolidated MARS Energy umbrella.
Mars Energy Group firmographics
Firmographics- Name
- Mars Energy Group
- Legal name
- A2B Development, LLC
- Website
- https://marsenergygroup.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mars Energy Group is a Rocklin, California-based holding company that acquires and incubates renewable energy firms, delivering nationwide commercial solar EPC, battery storage, and EV charging services through multiple subsidiaries to developers, government agencies, builders, and commercial customers.
- Ownership category
- akta.pro rank
Mars Energy Group industry classification
Industry- Product category
- Commercial Solar EPC & Renewable Energy Infrastructure
- NAICS
- Solar Electric Power Generation (221114), Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG)
- akta.pro secondary industries
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB), Electrical Balance-of-Plant EPC (MV Collection, Cabling, Earthing, Lighting) (EUAEADAB)
Keywords
Where Mars Energy Group is headquartered
LocationHeadquarters
- HQ city
- Rocklin
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Mars Energy Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- EPC Services: Engineering, procurement, and construction services for commercial solar projects. Revenue generated through project-based contracts for ground mount, carport, and rooftop solar installations, including energy storage and EV charging.
- Project Development: End-to-end development services including site analysis, custom system design, permitting, and interconnection. Revenue from development fees and project delivery.
- Operations and Maintenance (SolarCare+): Ongoing maintenance and monitoring services for installed solar systems. Revenue generated through service contracts with regular maintenance schedules and 24/7 monitoring.
- Energy Credit Brokerage: Monetization of Renewable Energy Credits (RECs) for customers. By leveraging a large portfolio, individual RECs are bundled and sold in trading markets that would otherwise be inaccessible to single system owners.
- Power Purchase Agreement (PPA): Zero out-of-pocket financing option where customers pay for energy generated at predetermined rates. Popular with non-profits and schools with no upfront cost or long-term maintenance responsibilities.
- Project Financing: Facilitated financing through established lender relationships. Company works with customers to review portfolios and determine optimal financing solutions.
- Acquisition Integration Services: Company acquires renewable energy companies, providing capital, technology, systems implementation, and process improvements. Revenue from integrated operations of acquired subsidiaries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Power Purchase Agreement (PPA) - Zero upfront financing |
| Other | Pay-as-you-go | Project Financing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Mars Energy Group product offering
Product offeringCore offering
Mars Energy Group is a national energy infrastructure holding company that designs, builds, and maintains commercial solar, battery energy storage (BESS), and EV charging projects across the United States. It delivers end-to-end engineering, procurement, and construction (EPC) services, plus ongoing SolarCare+ operations and maintenance, Power Purchase Agreement (PPA) financing, project financing facilitation, and Renewable Energy Credit (REC) brokerage for builders, developers, government agencies, and private commercial customers, operating across 19+ licensed states through wholly owned subsidiaries and acquired brands.
Product overview
MARS Energy Group is a national energy infrastructure company offering end-to-end renewable energy solutions — designing, constructing, and maintaining commercial solar, energy storage, and EV charging projects nationwide for builders, developers, government agencies, and private customers. The portfolio is organized into two primary divisions: MARS Energy Solutions (Commercial & Public Works EPC) and MARS Builder Solutions, supported by multiple subsidiary brands. Acquired brands include Nelnet Renewable Energy (commercial/community solar EPC), California Premier Roofscapes (roofing), CalState Solar, NewGen (commercial/agriculture), and K12 Energy (non-profit/schools). Incubated brands include Solara Home Energy (new home builder solar), Unified (public works), Landmark Power (land lease/community solar), Envest Energy (energy credit brokerage), and Ready Home Energy (tech-enabled residential). Core services span solar (ground mount, carport, rooftop), energy storage, EV charging, operations & maintenance (SolarCare+), and financial services including PPA, project financing, and energy credit brokerage.
Differentiator
Problem solved
Functional benefit
Brands
- Solara Home Energy: New homebuilder solar services for California market
- SolarCare+
- Nelnet Renewable Energy
- California Premier Roofscapes / CalPrem Solar
- NewGen Energy
- Unified
- K12 Energy
- Envest Energy
- Landmark Power
- CalState Solar
Products and services
- MARS Energy Solutions — Commercial & Public Works EPC End-to-end engineering, procurement, and construction (EPC) services for commercial solar, energy storage, and EV charging projects nationwide, serving developers, government agencies, and commercial customers.
- MARS Builder Solutions Integrated solar and roofing services for commercial builders, new home builders, and multi-family housing developers, including Title 24 compliance consulting for California projects.
- Solara Home Energy Subsidiary focused on new home builder solar installations throughout California, guiding new homeowners through financing, activation, and operation of their solar and battery systems.
- SolarCare+ Operations and Maintenance Comprehensive operations and maintenance suite including regular system cleaning, inspections, real-time fleet monitoring, utility billing auditing, and performance guarantees for installed solar systems.
- Solar Installation Services Ground mount, carport, and rooftop solar installations for commercial and public sector customers, including large-scale projects ranging from 73 kW to 15 MW.
- Energy Storage (BESS) Integration Battery energy storage system (BESS) integration alongside solar installations for commercial and public sector projects, including Tesla BESS deployments.
- Retail & Fleet EV Charging Infrastructure Electric vehicle charging infrastructure installation and services for retail and fleet applications, including ChargePoint-certified deployments.
- Power Purchase Agreement (PPA) Financing Zero out-of-pocket financing option that allows solar system owners to pay for energy generated at predetermined rates with included maintenance throughout system life, popular with non-profits and schools.
- Project Financing Facilitation Financing solutions utilizing established lender relationships to help customers move quickly through the financing process with customized portfolio-based solutions.
- Energy Credit Brokerage (Envest Energy) Bundling and selling of Renewable Energy Credits (RECs) from the MARS Energy portfolio in trading markets otherwise inaccessible to individual system owners.
- RePower Aging Solar Systems Repowering and replacement services for aging solar energy systems to restore performance and extend useful life.
- Project Development Services End-to-end development services including site analysis, custom system design, permitting, and interconnection for renewable energy projects.
- California Premier Roofscapes Comprehensive residential and commercial roofing services including installation, repair, and maintenance with integrated solar for California homebuilders, operated as an acquired brand under MARS Energy Group since November 2025.
Quantifiable outcome
- 30% federal Investment Tax Credit (ITC) available for commercial solar projects before 2027 deadline
- +3 more outcomes
Companies that use Mars Energy Group
Customer profileNamed customers10 records
Segments8 records
Ideal customer profiles6 records
Mars Energy Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mars Energy Group partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Tesla Certified InstallerscoreCompany holds Tesla Certified Installers status, enabling installation of Tesla energy products and integration with Tesla ecosystem.
- ChargePoint Certified PartnercoreCertified partner for ChargePoint EV charging infrastructure installation and integration services.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Mars Energy Group competitors and assessment
Company assessmentDirect peers
- SOLV Energy: One of the largest US commercial and utility-scale solar EPC contractors; competes head-to-head for similar commercial, government, and community solar EPC bids across many of the same states.
- Swinerton Renewable Energy: Direct competitor providing utility-scale and commercial solar EPC services with self-perform construction capabilities and a national footprint, overlapping with MARS's target project profile.
- McCarthy Building Companies: National EPC contractor with a strong solar and energy storage practice serving commercial, education, and public-sector clients similar to MARS's school district and government portfolio.
- SunPower Corporation: Established US residential and commercial solar installer with Pano AI-style direct-to-homeowner sales and dealer networks, competing for both new-home builder and existing-rooftop segments MARS serves.
- Trinity Solar: National residential solar installer serving new construction and retrofit markets — a comparable channel overlap with MARS's Solara Home Energy and builder-solutions business.
- Adapture Renewables: Developer and EPC of commercial and utility-scale solar plus storage projects with tax-equity capabilities, mirroring MARS's Nelnet Renewable Energy business line and project-development services.
Broad incumbents
- Mortenson Construction: Large national EPC firm with a dedicated renewable energy group executing utility-scale solar and storage projects; comparable in offering but with substantially greater bonding capacity and balance sheet.
- Tesla Energy: OEM and turnkey provider of solar + Powerwall + BESS + EV charging; MARS is a Tesla Certified Installer partner, and Tesla Energy competes for similar commercial energy and storage projects at larger scale.
Regional players
- Baker Electric Solar: California-based residential and commercial solar EPC with self-perform installation and O&M services, directly comparable in geography, customer segments, and service mix to MARS.
Emerging players
- Energix: Solar developer with EPC and asset management for community and commercial projects in multiple US states; comparable business model and customer base despite a smaller operating scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Mars Energy Group social profiles
Digital presenceMars Energy Group compliance and trust
Trust signalCompliance4 records
Mars Energy Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mars Energy Group leadership team
Management profileNumber of profiles
Profiles19 records
Mars Energy Group subsidiaries and ownership
Company hierarchySubsidiaries12 records
Mars Energy Group funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mars Energy Group M&A and investment
M&A and investmentM&A6 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mars Energy Group
What does Mars Energy Group do?
Mars Energy Group is a national energy infrastructure holding company that designs, builds, and maintains commercial solar, battery energy storage (BESS), and EV charging projects across the United States. It delivers end-to-end engineering, procurement, and construction (EPC) services, plus ongoing SolarCare+ operations and maintenance, Power Purchase Agreement (PPA) financing, project financing facilitation, and Renewable Energy Credit (REC) brokerage for builders, developers, government agencies, and private commercial customers, operating across 19+ licensed states through wholly owned subsidiaries and acquired brands.
Is Mars Energy Group a public or private company?
Mars Energy Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mars Energy Group founded?
Mars Energy Group was founded in 2016. It employs 11 to 50 people.
Where is Mars Energy Group based?
Mars Energy Group is headquartered in Rocklin, United States, in the North America region.
How does Mars Energy Group make money?
Seven revenue lines are on record. EPC Services are the primary driver. The others are project Development, operations and Maintenance (SolarCare+), energy Credit Brokerage, power Purchase Agreement (PPA), project Financing and acquisition Integration Services.
Who are Mars Energy Group's main competitors?
Direct peers on record are SOLV Energy, Swinerton Renewable Energy, McCarthy Building Companies, SunPower Corporation, Trinity Solar and Adapture Renewables. Broad incumbents are Mortenson Construction and Tesla Energy. Baker Electric Solar is listed as a regional player. Energix is listed as an emerging player.
Does Mars Energy Group have an API?
No public API is recorded for Mars Energy Group.
What industry is Mars Energy Group in?
Mars Energy Group's product category is Commercial Solar EPC & Renewable Energy Infrastructure. Its primary akta.pro industry code is EUAEAAAG, Solar PV Power Plant EPC (Utility-Scale), with a secondary code of EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System). Its NAICS code is 221114 and its SIC code is 4911.