QPC
QPC Limited is a UK-based contact centre technology company selling Tracxion, a real-time journey-centric data platform that unifies CX and WFM data for enterprise contact centre operators and BPOs across five global regions, monetised via subscription licensing and a gainshare pricing model.
- Company typePrivate
- Founded2002
- HeadquartersNewmarket, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What QPC does
QPC Limited is a UK-based contact centre technology company that has operated for more than 20 years, serving enterprise contact centre operators and business process outsourcers (BPOs) across the UK, Europe, North America, the Middle East, Africa, and Australia. The company develops and sells Tracxion, a real-time, journey-centric data platform that unifies customer interaction data from multiple contact centre systems—including Genesys, NICE, AWS Connect, Avaya, Cisco, and 8x8—and workforce management solutions (Genesys, NICE, Alvaria, Calabrio, Verint, Alorica) into a single data model. Tracxion captures 100% of customer interactions and agent activities, including traditionally hidden unproductive contacts, and uses machine learning to compute a proprietary Customer Effort Score (CES) with stated predictive correlation to NPS.
The platform is built on AWS-native infrastructure and integrates with enterprise BI tools (Microsoft Power BI, Google Looker, Qlik, Zoho). QPC monetises through a subscription-based enterprise software model with three product tiers: WFM Adaptor (real-time data feeds to WFM/WEM solutions for true-to-interval adherence), Data Analytics (operational dashboards and BI tool integration), and Tracxion Enterprise (a combined offering). Stated implementation and support costs are £25,000 annually, and QPC offers a gainshare pricing model that requires clearly defined measurable cost savings from clients. The go-to-market is direct enterprise sales with regional contacts across five geographies, supported by thought-leadership content marketing, an interactive ROI calculator, and a demo-first conversion model. The company holds ISO 27001 certification for information security management, is registered in England and Wales (Company No. 02622653), and is led by Group Managing Director Jon Holyhead and CEO Phil Smith.
QPC firmographics
Firmographics- Name
- QPC
- Legal name
- QPC Limited
- Website
- https://qpc.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- QPC Limited is a UK-based contact centre technology company selling Tracxion, a real-time journey-centric data platform that unifies CX and WFM data for enterprise contact centre operators and BPOs across five global regions, monetised via subscription licensing and a gainshare pricing model.
- Ownership category
- akta.pro rank
QPC industry classification
Industry- Product category
- Contact Centre Analytics Software
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Customer Experience (CX) Quality, Training & Workforce Management (WFM) (BPAAAAAJ)
- akta.pro secondary industries
- Semantic Layer, Metrics Store & Headless BI (HDAEAMAE), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ), Connector/Adapter Frameworks & Integration Runtimes (HDAEACAJ), Workforce Management & Scheduling Practices (EDABACAL), Contact Center Operations & Tools (ACD/IVR/CRM/WFM) (EDABACAA)
Keywords
Where QPC is headquartered
LocationHeadquarters
- HQ city
- Newmarket
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
QPC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Enterprise Software Licensing: Subscription-based licensing model with three tiers: WFM Adaptor, Data Analytics, and Enterprise. Pricing includes annual licensing plus implementation and support costs. QPC offers a 'gainshare' model with little upfront investment requiring clearly defined measurable cost savings.
- Implementation & Support Services: Implementation and ongoing support services bundled with software licensing. Stated implementation and support cost of £25,000 annually.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | WFM Adaptor: Real-time data to WFM & WEM solutions for true-to-interval adherence and agent productivity |
| Subscription | Annual | Data Analytics: Real-time operational dashboards, enhanced visibility, and uncovering 100% of unproductive agent performance |
| Subscription | Annual | Enterprise: Combined WFM Adaptor and Data Analytics for comprehensive contact centre optimisation |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
QPC product offering
Product offeringCore offering
QPC designs, develops, and licenses the Tracxion platform, a real-time, journey-centric data platform that unifies customer interaction data from disparate CX and WFM/WEM systems into a single standardized data model. The platform captures 100% of customer interactions and agent activities across voice, digital, and self-service channels, applies a proprietary machine-learning CES algorithm that correlates to NPS, and streams normalized real-time data to WFM solutions and enterprise BI tools. It is sold as three subscription tiers (WFM Adaptor, Data Analytics, Tracxion Enterprise) to enterprise contact centre operators and business process outsourcers.
Product overview
QPC offers a modular platform called Tracxion consisting of two primary add-on modules: the WFM Adaptor and Data Analytics. These modules can be purchased separately or together as the Tracxion Enterprise plan. The core Tracxion platform serves as a unified, real-time data layer that consolidates customer interaction data from multiple CX platforms and channels into a single journey-centric model. The WFM Adaptor delivers real-time event data to workforce management systems for true to interval adherence, while the Data Analytics module provides unified reporting, dashboards, and feeds to enterprise BI tools. The Enterprise plan combines both modules for comprehensive contact center optimization.
Differentiator
Problem solved
Functional benefit
Brands
- Tracxion: Real-time data analytics and workforce management platform for contact centres, providing unified customer journey data, CES scoring, and operational insights.
Quantifiable outcome
- 35% increase in advisor capacity without adding headcount
- +7 more outcomes
Companies that use QPC
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
QPC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability9 records
Feature7 records
QPC partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- GenesyscoreCX Platform integration. Tracxion integrates with Genesys for voice calls, digital interactions, and workforce management data capture. Supports Genesys Cloud and Genesys Engage platforms.
- NICEcoreCX Platform and WFM integration. Tracxion connects with NICE platforms for contact centre data and workforce management solutions.
- AWS ConnectcoreAmazon Web Services Connect integration. QPC's infrastructure is AWS-native, providing cloud-based contact centre data integration with AWS Connect.
- AvayacoreCX Platform integration. Tracxion connects with Avaya ACD and CCaaS platforms for voice and digital interaction data.
- CiscocoreCX Platform integration. Tracxion integrates with Cisco CCaaS platforms including chat and voice channel data capture.
- 8x8coreCX Platform integration. Tracxion connects with 8x8 platforms for unified contact centre data.
- AlvariacoreWFM/WEM integration partner. Tracxion provides real-time data feeds to Alvaria workforce management solutions.
- CalabriocoreWFM/WEM integration partner. Tracxion delivers interval and RTA data to Calabrio workforce management.
- VerintcoreWFM/WEM integration partner. Tracxion provides data feeds to Verint workforce management solutions for adherence and performance tracking.
- AloricacoreWFM/WEM integration partner. Tracxion delivers real-time and interval data to Alorica workforce management systems.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
QPC competitors and assessment
Company assessmentBroad incumbents
- NICE: NICE is one of the largest contact centre WFO/WFM and analytics incumbents, offering native real-time analytics and workforce optimization that compete directly with Tracxion's WFM Adaptor and Data Analytics modules.
- Genesys: Genesys is a leading CCaaS platform and the largest CX partner in QPC's integration ecosystem. Its native analytics and workforce engagement capabilities represent both a critical go-to-market dependency and the most credible competitor that could internalize Tracxion-like functionality.
- 8x8: 8x8 is a cloud CCaaS and unified communications provider with built-in analytics and WEM capabilities that compete with Tracxion, while also being a QPC integration partner.
Direct peers
- Verint: Verint is a leading workforce engagement management (WEM) and contact centre analytics vendor, with workforce management and real-time analytics capabilities that directly overlap Tracxion's WFM and journey-centric analytics proposition.
- Calabrio: Calabrio provides workforce optimization and contact centre analytics with deep WFM integration — a QPC-listed integration partner — making it both a complementary and partially competitive peer in the enterprise WFM space.
- Alvaria: Alvaria (formerly Aspect) provides workforce engagement management and outbound contact centre solutions that compete with QPC's WFM Adaptor, and is also a QPC integration partner.
- Content Guru: Content Guru (Storm platform) is a UK-based cloud contact centre and CX vendor serving enterprise and public sector clients — a geographically comparable and functionally overlapping peer to QPC in the UK market.
Emerging players
- CallMiner: CallMiner is a speech and conversation analytics platform with overlap to Tracxion's NLP-driven sentiment analysis and contact reason determination, though focused specifically on voice analytics rather than full journey unification.
- Talkdesk: Talkdesk is a cloud-native CCaaS platform with growing AI-powered analytics and WEM capabilities, representing a well-funded emerging competitor with adjacent journey-analytics functionality.
- Five9: Five9 is a cloud CCaaS provider with native real-time analytics, workforce engagement, and AI-driven CX capabilities that compete with parts of Tracxion's analytics and WFM proposition for enterprise contact centres.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
QPC social profiles
Digital presenceQPC compliance and trust
Trust signalCompliance1 record
QPC financial estimates
Financial estimateRevenue estimate
Valuation estimate
QPC leadership team
Management profileNumber of profiles
Profiles15 records
QPC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
QPC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about QPC
What does QPC do?
QPC designs, develops, and licenses the Tracxion platform, a real-time, journey-centric data platform that unifies customer interaction data from disparate CX and WFM/WEM systems into a single standardized data model. The platform captures 100% of customer interactions and agent activities across voice, digital, and self-service channels, applies a proprietary machine-learning CES algorithm that correlates to NPS, and streams normalized real-time data to WFM solutions and enterprise BI tools. It is sold as three subscription tiers (WFM Adaptor, Data Analytics, Tracxion Enterprise) to enterprise contact centre operators and business process outsourcers.
Is QPC a public or private company?
QPC is a private company. It is classified as unknown and is currently operating.
When was QPC founded?
QPC was founded in 2002. It employs 101 to 250 people.
Where is QPC based?
QPC is headquartered in Newmarket, United Kingdom, in the Europe region.
How does QPC make money?
Two revenue lines are on record. Enterprise Software Licensing is the primary driver. The others are implementation & Support Services.
Who are QPC's main competitors?
Broad incumbents on record are NICE, Genesys and 8x8. Direct peers are Verint, Calabrio, Alvaria and Content Guru. Emerging players are CallMiner, Talkdesk and Five9.
Does QPC have an API?
No public API is recorded for QPC.
What industry is QPC in?
QPC's product category is Contact Centre Analytics Software. Its primary akta.pro industry code is BPAAAAAJ, Customer Experience (CX) Quality, Training & Workforce Management (WFM), with a secondary code of HDAEAMAE, Semantic Layer, Metrics Store & Headless BI. Its NAICS code is 54151 and its SIC code is 7370.