Schulthess Maschinen
- Company typePrivate
- Founded1845
- HeadquartersBubikon, Switzerland
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Schulthess Maschinen firmographics
Firmographics- Name
- Schulthess Maschinen
- Legal name
- Schulthess Maschinen AG
- Website
- https://schulthess.ch
- Company type
- Private
- Founded year
- 1845
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Schulthess Maschinen industry classification
Industry- Product category
- Commercial and Residential Laundry Equipment
- NAICS
- Major Household Appliance Manufacturing (33522)
- SIC
- Household Appliances (3630)
- akta.pro primary industry
- Cleanroom & Controlled-Environment Garment Laundry (HSAJAEAK)
Keywords
Where Schulthess Maschinen is headquartered
LocationHeadquarters
- HQ city
- Bubikon
- HQ country
- Switzerland
- HQ region
- Europe
Offices8 records
Markets served
Schulthess Maschinen business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: Sale of washing machines, dryers, and laundry equipment for both residential (Homecare) and commercial (Professional) segments. Products include combined washer-dryer towers, industrial washing machines, tumble dryers, ironing systems, and accessories.
- Service Contracts: Recurring revenue from service packages including All-in-one packages (comprehensive solution including functional checks, safety inspections, cleaning, disinfection, repairs, wear parts, spare parts, travel time), warranty extensions, and maintenance contracts.
- Rental/Financing: Machine rental programs with monthly payments including installation and service over 10-year terms. Examples include Superb 505/605 at CHF 57/month and Spirit ECO at CHF 39/month.
- Consumables and Detergents: Sale of Flow branded detergents and laundry supplies through online shop.
- Professional Services: One-time services including Clean Service (cleaning), Hand-over Service, fault repair, and spare parts sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | All-in-one Package - Single-family home |
| Subscription | Annual | All-in-one Package - Multi-family building |
| Subscription | Annual | Warranty Extension - Single-family home |
| Subscription | Annual | Warranty Extension - Multi-family building |
| Subscription | Annual | Maintenance - Single-family home |
| Subscription | Annual | Maintenance - Multi-family building |
| Subscription | Monthly | Superb 505 and 605 Washtower Rental |
| Subscription | Monthly | Spirit ECO WA4850 and WT4860 Rental |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Schulthess Maschinen product offering
Product offeringCore offering
Schulthess Maschinen AG manufactures and sells washing machines, tumble dryers, washer-dryer tower combinations, rotary ironers, and professional ironing/finishing systems for both residential households (Homecare) and commercial customers such as hotels, hospitals, care homes, and industrial laundries (Professional). The company complements its hardware with proprietary digital platforms (washMaster for shared laundry payment and booking, serviceMaster for machine monitoring and predictive maintenance), Flow-branded detergents, accessories, and recurring service/maintenance contracts delivered through a Swiss dealer and service branch network.
Product overview
Schulthess Maschinen AG is a Swiss manufacturer offering a comprehensive portfolio of laundry care products and services. The product line consists of two main segments: Homecare (residential washing machines, dryers, and washer-dryer towers for private households, apartment buildings, and real estate projects) and Professional (commercial and industrial laundry equipment including washing machines, tumble dryers, rotary ironers, ironing systems, and stain removal solutions for hotels, care homes, and industrial laundries). These are complemented by digital platforms including washMaster (digital payment and management system for shared laundries) and serviceMaster (service and hygiene monitoring platform). The One-stop-Shop concept provides complete solutions combining equipment, accessories, detergents, and installation services from a single source. Key product lines include Neostar, Spirit (proLine/topLine/industrial), Titan, Golden, and Superb/Scenic washer-dryer towers, with accessories such as Flow detergents and proprietary technologies like cleanJet, wetClean, and smartHeat.
Differentiator
Problem solved
Functional benefit
Brands
- washMaster: Digital payment system for communal laundries and laundromats with IoT-enabled machines, offering cloud-based hygiene monitoring and usage reporting.
- serviceMaster
- wash-Q-lator
- wetClean
- cleanJet
- smartHeat
- Spirit proLine
- Neostar
- Flow (detergent brand)
Products and services
- Residential Washing Machines (Homecare)
Quantifiable outcome
- Water consumption reduced by 88% compared to standard machines
- +3 more outcomes
Companies that use Schulthess Maschinen
Customer profileNamed customers14 records
Segments7 records
Ideal customer profiles5 records
Schulthess Maschinen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature10 records
Schulthess Maschinen partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- MazarsminorMazars provided comprehensive advisory services for Schulthess's acquisition of Solasa Group, including financial due diligence, tax consulting, IT consulting, and environmental consulting. This acquisition aligned with Schulthess's strategic goals and offered synergy potential.
- Solasa GroupcoreSchulthess acquired Solasa Group which consisted of seven entities in Switzerland. Solasa Group includes brands such as Solasa, Maire, Lavorent, and Wyser, expanding Schulthess's presence in the Swiss laundry market.
- van Baerle AGcorevan Baerle AG is Schulthess's professional partner for detachier (stain removal) solutions. They offer professional training in stain removal techniques, a comprehensive range of Detaprofi stain removal products, and cleaning and disinfection solutions for professional laundries.
- Wolf LaundryminorWolf Laundry is shown as a partner in the Schulthess Professional ecosystem, distributing or integrating with Schulthess laundry solutions.
- Brewer and BunneyminorBrewer and Bunney is a partner in the Schulthess Professional ecosystem, distributing laundry solutions in the UK market.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Schulthess Maschinen competitors and assessment
Company assessmentDirect peers
- Miele: German family-owned manufacturer of premium washing machines, dryers, and dishwashers with strong parallel in commercial/professional laundry equipment (Miele Professional). Comparable Swiss/DACH heritage positioning, premium pricing, and similar dual residential and B2B go-to-market.
- Electrolux Professional: Sweden-based dedicated commercial laundry equipment manufacturer serving hotels, healthcare, and laundrettes globally. Directly competes with Schulthess Professional line in industrial washing machines, dryers, and finishing equipment.
- Jensen Group: Belgian-headquartered specialist in industrial laundry machinery (tunnel washers, pressing/finishing). Closest pure-play peer to Schulthess's professional/industrial laundry equipment portfolio serving hospitals, hotels, and industrial laundries.
- Girbau: Spanish family-owned manufacturer of commercial and industrial laundry equipment with strong presence in European hospitality and healthcare segments. Comparable mid-sized private player competing in the same professional laundry niche.
- Kannegiesser: German manufacturer of industrial laundry and garment processing equipment for hotels, hospitals, and industrial laundries. Comparable professional-only focus with strong European installed base and similar comprehensive workflow solutions.
- Miele Professional (separate sub-brand): Miele's dedicated commercial laundry division - direct competitor to Schulthess Professional, particularly strong in healthcare, hotel, and care home verticals with global service network.
Broad incumbents
- BSH Hausgeräte (Bosch): European market leader in home appliances (parent of Bosch, Siemens, Neff brands). Competes with Schulthess Homecare via premium washers/dryers at scale across DACH and Western Europe with larger R&D and distribution budgets.
- Whirlpool Corporation: Global home appliance major with washing and drying machines across multiple brands. Competes in residential laundry but lacks the dedicated B2B/professional vertical presence of Schulthess.
- Haier Smart Home: Chinese global appliance giant expanding in Europe (with Candy/Hoover brands acquired). Represents scale-driven competitive threat in mid-market and value tiers overlapping with entry-level Schulthess offerings.
- LG Electronics (Home Appliance): South Korean multinational offering washing machines and dryers with strong smart/IoT features. Competes in upper tiers with AI-enabled features and broader geographic reach than Schulthess.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Schulthess Maschinen social profiles
Digital presenceSchulthess Maschinen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Schulthess Maschinen leadership team
Management profileNumber of profiles
Schulthess Maschinen subsidiaries and ownership
Company hierarchySubsidiaries4 records
Schulthess Maschinen funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Schulthess Maschinen M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Schulthess Maschinen
What does Schulthess Maschinen do?
Schulthess Maschinen AG manufactures and sells washing machines, tumble dryers, washer-dryer tower combinations, rotary ironers, and professional ironing/finishing systems for both residential households (Homecare) and commercial customers such as hotels, hospitals, care homes, and industrial laundries (Professional). The company complements its hardware with proprietary digital platforms (washMaster for shared laundry payment and booking, serviceMaster for machine monitoring and predictive maintenance), Flow-branded detergents, accessories, and recurring service/maintenance contracts delivered through a Swiss dealer and service branch network.
Is Schulthess Maschinen a public or private company?
Schulthess Maschinen is a private company. It is classified as family owned and is currently operating.
When was Schulthess Maschinen founded?
Schulthess Maschinen was founded in 1845. It employs 101 to 250 people.
Where is Schulthess Maschinen based?
Schulthess Maschinen is headquartered in Bubikon, Switzerland, in the Europe region.
How does Schulthess Maschinen make money?
Five revenue lines are on record. Hardware Sales are the primary driver. The others are service Contracts, rental/Financing, consumables and Detergents and professional Services.
Who are Schulthess Maschinen's main competitors?
Direct peers on record are Miele, Electrolux Professional, Jensen Group, Girbau, Kannegiesser and Miele Professional (separate sub-brand). Broad incumbents are BSH Hausgeräte (Bosch), Whirlpool Corporation, Haier Smart Home and LG Electronics (Home Appliance).
Does Schulthess Maschinen have an API?
No public API is recorded for Schulthess Maschinen.
What industry is Schulthess Maschinen in?
Schulthess Maschinen's product category is Commercial and Residential Laundry Equipment. Its primary akta.pro industry code is HSAJAEAK, Cleanroom & Controlled-Environment Garment Laundry. Its NAICS code is 33522 and its SIC code is 3630.