LongHorn Steakhouse

Name

LongHorn Steakhouse

Legal name

RARE Hospitality Management, LLC

Website

https://longhornsteakhouse.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

LongHorn Steakhouse operates a 500+ location casual dining steakhouse chain across the U.S., Puerto Rico, Guam, and the Philippines, serving middle-income consumers with flame-grilled steaks and complementary menu items as a subsidiary of Darden Restaurants.

Ownership category

akta.pro rank

Product category

Casual Dining Steakhouse Restaurants

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Steakhouses & Seafood Restaurants (THAFACAE)

akta.pro secondary industry

Casual Dining Restaurants (THAFACAB)

Keywords

• Casual dining restaurants
• Steakhouse chain
• Flame-grilled steaks
• Restaurant dining services
• Online food ordering

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices15 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Restaurant Sales (Dine-in, Takeout, Online Ordering): LongHorn generates revenue through dine-in restaurant sales, takeout orders, and online ordering. The chain reported quarterly sales exceeding $1 billion for the first time, with same-restaurant sales growth of 9.5% and average unit volumes of $5.6 million. Revenue is generated at individual restaurant locations with centralized back-office support from parent company Darden Restaurants.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

LongHorn Steakhouse operates a casual dining steakhouse restaurant chain with over 500 company-owned locations across the U.S. plus international presence in Puerto Rico, Guam, and the Philippines. The company offers dine-in service, takeout, and online ordering, featuring flame-grilled steaks, chicken, seafood, and ribs in an Old-West themed atmosphere, with revenue primarily generated through restaurant sales.

Product overview

LongHorn Steakhouse is a casual dining steak restaurant chain operated by Darden Restaurants (NYSE: DRI). The company offers dine-in, takeout, and delivery services through its network of over 500 U.S. locations, supported by a mobile app, online ordering platform, and loyalty program. Core menu offerings include various steaks (such as Flo's Filet and Outlaw Ribeye), chicken, salmon, shrimp, and accompaniments like Fire-Grilled Corn and Parmesan Crusted Fries. The company also operates locations in Puerto Rico, Guam, The Philippines, and select U.S. airports. Notable menu items like lamb chops have gained viral popularity on social media, contributing to record-breaking quarterly sales exceeding $1 billion.

Differentiator

Problem solved

Functional benefit

Products and services

• LongHorn Steakhouse Restaurant Dining Casual dining steakhouse restaurant experience with over 500 U.S. locations featuring flame-grilled steaks, chicken, salmon, shrimp, and ribs in an Old-West themed atmosphere for individual consumers, families, couples, and groups.
• LongHorn Mobile App Mobile application for iOS and Android enabling online ordering, waitlist management, and access to exclusive offers and rewards for LongHorn Steakhouse customers.
• LongHorn Online Ordering Web-based ordering service allowing customers to order food for pickup through the LongHorn Steakhouse website and mobile app.
• LongHorn eClub Email-based loyalty program providing exclusive offers, news updates, and a free appetizer on signup for LongHorn Steakhouse customers.
• LongHorn Gift Cards Gift cards available for purchase online and redeemable at LongHorn Steakhouse and other Darden restaurant brands including Olive Garden, Bahama Breeze, The Capital Grille, Yard House, Eddie V's, and Seasons 52.

Quantifiable outcome

• 9.5% same-restaurant sales growth, surpassing Olive Garden as Darden's top brand
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Feeding AmericacoreStrategic or Co-development Partner · 1 January 2008LongHorn Steakhouse has partnered with Feeding America since 2008 to fight hunger in America. The partnership includes food donations through the Harvest program, grants from the Darden Foundation, and support for mobile food pantry programs. Over the last five years, the Darden Foundation has donated more than $16 million to support food banks across all 50 states.
• Darden FoundationcoreStrategic or Co-development PartnerThe charitable arm of parent company Darden Restaurants, which has donated more than $16 million on behalf of the family of restaurants to support food banks across all 50 states over five years, including support for LongHorn's hunger relief initiatives.
• Penske Truck LeasingminorStrategic or Co-development PartnerPartner providing refrigerated trucks as part of the Darden Foundation's mobile food pantry initiative to help increase access to nutritious food in communities with high food insecurity rates.
• Lineage LogisticsminorStrategic or Co-development PartnerPartner providing support for mobile food pantry programs through the Darden Foundation initiative to help transport food to communities with disproportionately high food insecurity rates.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Chili's Grill & Bar: Chili's (Brinker International) is a major casual dining chain with comparable per-person check averages and a broad U.S. footprint. Recent same-restaurant sales turnarounds at Chili's make it a directly comparable operator-level peer for casual dining traffic and value positioning.
• Texas Roadhouse: Texas Roadhouse is the largest U.S. casual steakhouse chain and LongHorn's most direct competitor, targeting middle-income consumers with a similar value-oriented steakhouse experience, comparable AUVs, and an extensive U.S. footprint that has driven sustained traffic outperformance.
• Applebee's: Applebee's (Dine Brands) is one of the largest U.S. casual dining chains, competing with LongHorn for middle-income family and group occasions. While not a steakhouse, its value proposition, footprint, and target customer overlap meaningfully with LongHorn.
• Outback Steakhouse: Outback Steakhouse (owned by Bloomin' Brands) operates a casual steakhouse chain comparable to LongHorn in price point, menu focus on steaks, and middle-income target customer. It is one of LongHorn's closest head-to-head competitors in the casual steakhouse category.
• Sizzler: Sizzler is a long-standing casual steakhouse chain with a value-oriented menu similar to LongHorn, including steaks, combos, and family-friendly pricing. While smaller in scale, it targets a comparable middle-income customer in overlapping geographies.

Broad incumbents

• The Capital Grille: The Capital Grille is Darden's own premium steakhouse brand, sitting above LongHorn in price and occasion. It demonstrates the parent company's broader steakhouse platform and provides a useful internal benchmark for brand positioning across the steakhouse spectrum.
• Morton's The Steakhouse: Morton's is a premium steakhouse chain owned by Landry's, operating in the fine-dining segment above LongHorn. It competes for steakhouse-occasion dollars at higher price points and is a useful adjacent comparable for segment economics.
• Ruth's Chris Steak House: Ruth's Chris Steak House, also owned by Darden following its 2023 acquisition, is a premium steakhouse chain. It competes with The Capital Grille more than LongHorn directly, but is relevant as a Darden sister brand that competes for steakhouse-occasion share across price tiers.
• Fleming's Prime Steakhouse: Fleming's is an upscale steakhouse and wine bar chain operating in the premium segment above LongHorn. It provides an adjacent comparable for steakhouse economics at higher price points and occasion types.

Emerging players

• Yard House: Yard House is another Darden-owned casual dining brand focused on a broader American menu with a strong beverage program. As a sister brand sharing Darden's procurement and real estate platforms, it serves as a useful internal benchmark for unit economics across Darden's casual dining portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/longhornsteaks
• Facebookfacebook.com/longhornsteakhouse
• Instagraminstagram.com/longhornsteaks
• LinkedInlinkedin.com/company/longhorn-steakhouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LongHorn Steakhouse