Berkshire Hathaway HomeServices

What Berkshire Hathaway HomeServices does

Berkshire Hathaway HomeServices Commonwealth Real Estate is an independently owned and operated franchisee of BHH Affiliates LLC, operating under the Berkshire Hathaway HomeServices brand across Massachusetts and Rhode Island. The company provides full-service residential and commercial real estate brokerage, including buyer and seller representation, luxury home marketing through the certified Luxury Collection and APEX Concierge Services, rentals, relocation, and subdivision marketing. Customer acquisition is driven by brand recognition from the Berkshire Hathaway name, local market expertise, and referrals, with a field sales model delivered through a network of experienced sales associates and supported by a self-serve website (commonmoves.com).

The underlying technology platform is a property search experience integrated with MLS data, comparable sales analytics, price history tracking, and the ProValue Estimate home valuation tool, supplemented by Zillow Zestimate and ICE data integrations and Zillow Showcase premium listing features. Digital buyer/seller brochures are published through Issuu, and quarterly market reports support top-of-funnel content marketing. The company does not disclose revenue or commissions; revenue is generated transactionally through real estate sales commissions split between listing and buyer-side brokerages, with home valuation, buyer consultations, and comparative market analyses offered free of charge. Strategic partnerships include Zillow (technology integration), Prosperity Home Mortgage (financing referrals), the Sunshine Kids Foundation (charitable partnership), and sister company Robert Paul Properties (Cape Cod vacation rentals and additional luxury market coverage).

Name

Berkshire Hathaway HomeServices

Legal name

Berkshire Hathaway HomeServices Commonwealth Real Estate

Website

https://commonmoves.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Berkshire Hathaway HomeServices Commonwealth Real Estate is a full-service real estate brokerage franchise serving Massachusetts and Rhode Island, offering residential and commercial sales, luxury, relocation, rental, and subdivision services through a network of field agents backed by the BHHS brand.

Ownership category

akta.pro rank

Product category

Residential and Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Luxury & High-End Residential Brokerage (BPAJAAAC), Land & Development Site Brokerage (BPAJABAG), Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate brokerage
• Commercial property sales
• Luxury home marketing
• Property valuation services
• Relocation services

Headquarters

HQ city

Natick

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Sales Commissions: The company earns revenue through commissions on residential and commercial property sales and leases. Agents represent buyers and sellers in transactions, with commissions typically split between the listing agent and buyer's agent brokerage. The brokerage operates as a franchise of Berkshire Hathaway HomeServices.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Berkshire Hathaway HomeServices Commonwealth Real Estate is a full-service residential and commercial real estate brokerage serving Massachusetts and Rhode Island. Core services include buyer and seller representation, property search via an MLS-integrated platform, home valuation through ProValue Estimate, and specialized offerings such as Luxury Collection marketing, commercial sales/leasing, relocation, rentals, and subdivision marketing.

Product overview

Berkshire Hathaway HomeServices Commonwealth Real Estate operates as a full-service residential and commercial real estate brokerage serving Massachusetts and Rhode Island. The core offering consists of a property search platform integrated with buyer and seller representation services, supplemented by specialized divisions for luxury properties (Luxury Collection), commercial real estate, rentals, relocation, and subdivisions. Key add-on products include ProValue Estimate for home valuation, Market Reports for market intelligence, APEX Concierge Services for premium clients, and Zillow Showcase integration for enhanced property marketing. The company also maintains a charitable partnership with the Sunshine Kids Foundation. Digital brochures are available through Issuu platform for consumer education.

Differentiator

Problem solved

Functional benefit

Brands

• Luxury Collection: Luxury home marketing program for high-value properties
• Forever Agents
• APEX Concierge Services

Products and services

• Property Search Platform Map-based property search platform allowing users to search homes for sale across Massachusetts and Rhode Island by location, property type, listing status, bedrooms, bathrooms, and features, with filters for new construction and open houses.
• Buy a Home Services Buyer representation services including home search, offer preparation, negotiation, and closing support, with first-time buyer guidance and open house search.
• Sell Your Home Services Seller representation including home valuation, Comparative Market Analysis (CMA), pricing strategy, home preparation guidance, inspections, and negotiation support, with Zillow Showcase premium listing integration.
• Luxury Collection Luxury real estate marketing program for high-value properties, delivered by certified Luxury Collection Specialists with elevated marketing and world-class brand representation.
• APEX Concierge Services Premium concierge service for luxury home buyers and sellers providing personalized assistance beyond standard real estate transactions.
• Rentals Rental property search and rental assistance services for tenants seeking residential properties in the service area.
• Commercial Commercial real estate services including commercial property sales and leasing for office, retail, and industrial assets.
• Relocation Relocation services for individuals and families moving to or from the region, including destination area information and transition support.
• Subdivisions Subdivision marketing services for developers selling multiple lots or units in new housing developments.
• Vacation Rentals Vacation rental property search services, particularly for Cape Cod area properties through sister company Robert Paul Properties.
• ProValue Estimate Home valuation tool providing property value estimates powered by lender-grade technology, with comparable sales data, price history, and local market snapshots.
• Market Reports Quarterly and annual real estate market reports providing market trends, inventory analysis, pricing data, and market condition insights for Massachusetts and Rhode Island.
• Digital Brochures Digital guidebooks for home buying and selling in Massachusetts and Rhode Island, published through the Issuu platform, including buyer and seller journey guides.
• Zillow Showcase Premium Listings Premium listing experience on Zillow featuring high-resolution photography, 3D home tours, interactive floor plans, dedicated buyer emails, and prioritized placement in search results.

Quantifiable outcome

• Zillow Showcase listings are more likely to go pending in 14 days and sell for 2% more than non-showcase listings

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core, minor and flagship.

• Sunshine Kids FoundationcoreOthers · 1 January 2018Berkshire Hathaway HomeServices Commonwealth Real Estate partners with the Sunshine Kids Foundation, a non-profit established in 1982 dedicated to bringing positive group activities and emotional support to young cancer patients. Since joining the network in 2018, the company and its sister company Robert Paul Properties have raised nearly $1,000,000 for the foundation. Agents contribute a portion of commissions, and the company hosts local events to raise awareness and funds.
• ZillowcoreTechnology or IntegrationZillow Showcase integration provides premium listing experiences including high-res photography, 3D home tours, interactive floor plans, dedicated emails to interested buyers, prioritized search placement, and Apple Vision Pro features. The company leverages Zillow's platform for enhanced property marketing.
• Prosperity Home MortgageminorChannel Partner/ Reseller/ DistributorProsperity Home Mortgage (PHM) is an advertised partner providing mortgage lending services. Referrals are facilitated through the company website, supporting home buyers with financing needs as part of the transaction process.
• Berkshire Hathaway HomeServices (Parent Brand)flagshipStrategic or Co-development PartnerThe company operates as an independently owned and operated franchisee of BHH Affiliates, LLC (Berkshire Hathaway HomeServices). Berkshire Hathaway HomeServices is a registered service mark of Columbia Insurance Company, a Berkshire Hathaway affiliate. The franchise provides brand access, marketing resources, and network referrals.
• Robert Paul PropertiescoreStrategic or Co-development PartnerRobert Paul Properties is the sister company of Berkshire Hathaway HomeServices Commonwealth Real Estate. Together, the two companies have raised nearly $1,000,000 for the Sunshine Kids Foundation. They share charitable initiatives and operate within the same Berkshire Hathaway HomeServices network.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Engel & Völkers: International luxury-focused franchise brokerage with growing New England presence. Comparable on premium service positioning and luxury buyer/seller segment overlap.
• Redfin: Tech-enabled brokerage with deep Boston/New England coverage offering lower-commission and rebate models. Represents a disruptive alternative that pressures traditional brokerage pricing in the same geography.
• eXp Realty: Cloud-based brokerage model with active New England agent recruiting. Competes on commission structure and agent net rather than physical retail, drawing agents from traditional franchises like BHHS Commonwealth.

Direct peers

• Compass: Tech-forward residential brokerage with a strong Boston and broader New England presence. Competes head-to-head with BHHS Commonwealth on agent recruiting, listing technology, and luxury representation in overlapping MA/RI geographies.
• Coldwell Banker: Closest direct franchise competitor within the legacy brokerage ecosystem. Operates similar residential, luxury (Coldwell Banker Global Luxury), and commercial service lines and shares comparable commission economics and franchise structure.
• RE/MAX: Large franchise-based residential brokerage with significant New England agent density. Competes on agent attraction and commission split structure against BHHS Commonwealth in the same MA/RI ZIP codes.
• Sotheby's International Realty: Luxury-anchored residential brokerage with deep Greater Boston and Cape Cod presence. Directly comparable to BHHS Commonwealth's Luxury Collection for high-end listings and affluent buyer representation.
• William Raveis Real Estate: Family-owned regional brokerage dominant in New England (including MA and CT) with comparable luxury and residential service lines. One of the largest regional competitors in the company's core geography.

Broad incumbents

• Keller Williams Realty: Largest U.S. residential franchise by agent count, with substantial Massachusetts market centers. Competes broadly on agent economics, training, and technology versus BHHS Commonwealth.

Regional players

• Gibson Sotheby's International Realty: Boston-area luxury-focused Sotheby's affiliate with concentrated presence in Greater Boston. Highly comparable on the luxury segment and same primary metro as BHHS Commonwealth.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/BHHSCRE

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berkshire Hathaway HomeServices