Southern Lock
Southern Lock & Supply Co. is a privately held B2B wholesale distributor of security hardware, automotive remotes and keys, and locksmith supplies, serving professional locksmiths, security dealers, and government agencies from three U.S. warehouse locations.
- Company typePrivate
- Founded1950
- HeadquartersPinellas Park, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Southern Lock does
Southern Lock & Supply Co. is a privately held, B2B wholesale distributor of security hardware and automotive locksmith supplies founded around 1950 (firmographics also reference 1946) and headquartered in Pinellas Park/Largo, Florida. The company sells to professional locksmiths, security dealers, automotive locksmiths, and government customers, distributed across three warehouse locations in Largo, FL (headquarters), Pompano Beach, FL, and Charlotte, NC. It self-describes as having served the security industry for over 75 years and claims 800 years of accumulated team experience.
Its core product offering spans two principal groupings: automotive security products (OEM new remotes, refurbished remotes, recased remotes, aftermarket remotes, emergency keys, automotive bundles, programming tools, and accessories including shells, pads, and batteries) and physical/door security hardware (electrified hardware and access control, mechanical locks, cylinders and rekeying tools, safe locks, high-security keying systems including the proprietary SL Keyway, and government-specification hardware). The company distributes third-party brands such as Schlage, Medeco, ASSA, Adams Rite, Autel, Lishi, XHorse, Advanced Diagnostics, NSP, LCN, and HES, and is a GSA contract holder for federal government sales.
Southern Lock's business model is B2B distribution with an account-based, tiered pricing structure. The Elite Dealer Program offers term discounts and exclusive benefits to preferred customers with a $1,500 annual purchase minimum, while standard accounts require a $250 initial order minimum and a $100 invoice minimum with $500 free-freight thresholds. Finance charges of 1.5% per month apply to overdue invoices, and credit terms are extended based on credit application approval. Orders are placed via a B2B e-commerce storefront (accessible 24/7), a mobile application, phone order desk, or in-person will-call at any of the three warehouses. Customers are acquired and retained through an integrated marketing stack spanning the e-commerce site, an email newsletter via Constant Contact, a YouTube channel, dealer training events, and an annual trade show. The company has no proprietary technology products and no disclosed external funding.
Leadership is led by David Matthies as President; no additional management team information was disclosed in the data. Operating status is active, with copyright dates and event registrations extending into 2026.
Southern Lock firmographics
Firmographics- Name
- Southern Lock
- Legal name
- Southern Lock & Supply Co.
- Website
- https://southernlock.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Southern Lock & Supply Co. is a privately held B2B wholesale distributor of security hardware, automotive remotes and keys, and locksmith supplies, serving professional locksmiths, security dealers, and government agencies from three U.S. warehouse locations.
- Ownership category
- akta.pro rank
Southern Lock industry classification
Industry- Product category
- Security Hardware Distribution
- SIC
- Wholesale-Hardware (5072)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
Keywords
Where Southern Lock is headquartered
LocationHeadquarters
- HQ city
- Pinellas Park
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Southern Lock business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Security Hardware Distribution: Southern Lock generates revenue through distribution of security hardware products including door hardware, automotive remotes and keys, safe locks, high security hardware, and government hardware. They sell to locksmiths, security professionals, and dealers on an account basis with various payment terms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Standard account pricing with tiered payment terms |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Southern Lock product offering
Product offeringCore offering
Southern Lock & Supply Co. is a B2B wholesale distributor that resells third-party-manufactured security hardware to professional locksmiths, security dealers, automotive locksmiths, and government buyers. The catalog spans automotive remotes and keys (OEM, refurbished, recased, aftermarket), door hardware (electrified hardware, mechanical locks, cylinders), safe locks and hardware, high-security hardware (Schlage Primus, Medeco, Mul-T-Lock, proprietary SL Keyway), and government-specification hardware available under GSA contract. Distribution is supported by a B2B e-commerce platform, account-based credit terms, three regional warehouses, and a mobile ordering app.
Product overview
Southern Lock & Supply is a wholesale distributor of security hardware serving the locksmith and security professional industry for over 70 years. The company operates a B2B e-commerce platform offering a comprehensive portfolio of security products organized into two primary categories: Automotive products (including OEM new remotes, refurbished remotes, recased remotes, aftermarket remotes, emergency keys, and related accessories) and Door/Physical Security Hardware (encompassing door hardware, safe locks, high security hardware, and government hardware). The company maintains a multi-brand portfolio representing manufacturers including NSP, Autel, Lishi, Assa, LCN, Schlage, HES, Medeco, XHorse, Triton, Advanced Diagnostics, and AutoProPAD. Southern Lock also provides value-added services including an Elite Dealer Program, mobile app, and order uploader tool. The business model targets locksmiths, security dealers, automotive professionals, and government customers with distribution warehouses in Largo, FL (headquarters), Pompano Beach, FL, and Charlotte, NC.
Differentiator
Problem solved
Functional benefit
Products and services
- Automotive Remotes and Keys Comprehensive automotive security product line sold to locksmiths and dealerships, including OEM new remotes, refurbished remotes, recased remotes, aftermarket remotes, Strattec remotes, universal remotes and parts, remote pads and shells, emergency keys, batteries, and remote testers used for automotive key replacement, remote programming, and key/remote service work.
- Door Hardware Commercial and residential door security hardware line including electrified hardware and access control systems, mechanical door locks and hardware, gate and fence hardware, cylinders, and rekeying tools sold to locksmiths, security dealers, and installers.
- Safe Locks and Hardware Security products for safes sold to locksmiths and safe technicians, including cash depository safes, portable safes, safe locks, and safe deposit hardware for commercial and residential applications.
- High Security Hardware Premium security hardware line including Schlage Primus, Mul-T-Lock, and Medeco high-security cylinders and keying systems, plus Southern Lock's proprietary SL Keyway, sold to locksmiths for high-security commercial and institutional applications.
- Government Hardware Security hardware products meeting government specifications and GSA contract requirements, sold to federal, state, and local government agencies for use in public facility security applications.
- Elite Dealer Program Dealer partnership program that grants authorized locksmiths and security hardware dealers exclusive pricing, term discounts, and account-based benefits subject to credit approval and an annual $1,500 minimum purchase requirement.
Companies that use Southern Lock
Customer profileSegments1 record
Ideal customer profiles2 records
Southern Lock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Southern Lock partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- NSP (National Security Products)coreSouthern Lock serves as a distributor for NSP brand products including Volvo emergency keys and automotive accessories.
- AutelcoreAutel diagnostic and key programming tools distributed through Southern Lock's catalog for automotive locksmith applications.
- Lishi ToolscoreLishi lockpicking and impressioning tools for automotive and commercial locksmith applications.
- ASSAcoreASSA high-security lock cylinders and keying systems distributed to locksmiths.
- SchlagecoreSchlage residential and commercial door hardware including Primus high-security products.
- MedecocoreMedeco high-security locks and key control systems for government and commercial applications.
- XHorsecoreXHorse key machines, tools, and supplies for automotive locksmithing.
- Advanced DiagnosticscoreAdvanced Diagnostics key programmers and diagnostic equipment including ADC2020 emulator for Ford and Lincoln vehicles.
- Adams RitecoreAdams Rite electric deadlatches, electric strikes, exit devices, and access control hardware for aluminum and glass door applications.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Southern Lock competitors and assessment
Company assessmentBroad incumbents
- ABUS: ABUS is a German manufacturer of locks, security products, and access solutions. Comparable as a broader incumbent whose padlocks, cylinder locks, and security hardware overlap with Southern Lock's high-security and door hardware categories.
- Allegion: Allegion is a major global manufacturer of security products and parent of Schlage — one of Southern Lock's key distributed brands. Comparable as a much larger incumbent in the same security hardware category; competes indirectly via brand-direct sales channels while also serving as a critical supplier to Southern Lock.
- ASSA ABLOY: ASSA ABLOY is the world's largest lock manufacturer and parent of multiple brands Southern Lock distributes (Medeco, ASSA, Adams Rite). Comparable as the dominant upstream incumbent whose products fill much of Southern Lock's catalog; both a critical supplier and a strategic threat via direct-to-customer channels.
- dormakaba: dormakaba is a global provider of access control, door hardware, and security solutions. Comparable as a large incumbent operating across the same door hardware and access control categories that form a core part of Southern Lock's offering.
- Master Lock: Master Lock, owned by Fortune Brands Innovations, is a leading manufacturer of padlocks and security hardware. Comparable as a large incumbent in the broader security hardware space, though its consumer-leaning product mix differs from Southern Lock's trade-focused distribution model.
- Mul-T-Lock: Mul-T-Lock is a high-security lock brand owned by ASSA ABLOY and is one of the brands Southern Lock explicitly distributes. Comparable as a manufacturer-incumbent in the high-security cylinder category that is core to Southern Lock's value proposition to professional locksmiths.
Direct peers
- IDN-Acme Distribution: IDN-Acme is one of the largest US distributors of locksmith hardware, door hardware, and access control products to security professionals. Directly comparable as a B2B distributor serving the same locksmith/security professional customer base with overlapping product categories (door hardware, high-security, government).
- North Shore Commercial Door: North Shore Commercial Door is a B2B distributor of commercial door hardware, access control, and related security products. Closely comparable to Southern Lock in target customers (locksmiths and security installers) and product mix (electrified hardware, mechanical locks, gate/fence hardware).
- KeylessRide: KeylessRide is an online B2B and B2C distributor of replacement automotive keys, remotes, and key programming tools. Directly comparable in the automotive key/remote category that Southern Lock serves, with similar product breadth across OEM, aftermarket, and refurbished remotes.
- LockNet: LockNet is a B2B locksmith hardware and door hardware distributor serving multi-site commercial customers. Comparable to Southern Lock in business model (B2B distribution of security hardware) with overlapping product categories in door hardware and access control.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Southern Lock social profiles
Digital presenceSouthern Lock compliance and trust
Trust signalCompliance1 record
Southern Lock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southern Lock leadership team
Management profileNumber of profiles
Profiles1 record
Southern Lock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southern Lock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southern Lock
What does Southern Lock do?
Southern Lock & Supply Co. is a B2B wholesale distributor that resells third-party-manufactured security hardware to professional locksmiths, security dealers, automotive locksmiths, and government buyers. The catalog spans automotive remotes and keys (OEM, refurbished, recased, aftermarket), door hardware (electrified hardware, mechanical locks, cylinders), safe locks and hardware, high-security hardware (Schlage Primus, Medeco, Mul-T-Lock, proprietary SL Keyway), and government-specification hardware available under GSA contract. Distribution is supported by a B2B e-commerce platform, account-based credit terms, three regional warehouses, and a mobile ordering app.
Is Southern Lock a public or private company?
Southern Lock is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Southern Lock founded?
Southern Lock was founded in 1950. It employs 51 to 100 people.
Where is Southern Lock based?
Southern Lock is headquartered in Pinellas Park, United States, in the North America region.
How does Southern Lock make money?
One revenue line is on record: security Hardware Distribution.
Who are Southern Lock's main competitors?
Broad incumbents on record are ABUS, Allegion, ASSA ABLOY, dormakaba, Master Lock and Mul-T-Lock. Direct peers are IDN-Acme Distribution, North Shore Commercial Door, KeylessRide and LockNet.
Does Southern Lock have an API?
No public API is recorded for Southern Lock.
What industry is Southern Lock in?
Southern Lock's product category is Security Hardware Distribution. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms. Its SIC code is 5072.