Master Lock
- Company typePrivate
- Founded1921
- HeadquartersOak Creek, United States
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Master Lock does
Master Lock Company LLC is a U.S.-based physical security hardware manufacturer founded in 1920, headquartered in Oak Creek, Wisconsin, and operating as a wholly-owned subsidiary of Fortune Brands Innovations, Inc. (NYSE: FBIN). The company produces a diversified portfolio of more than 2,000 SKUs spanning padlocks (laminated, solid body, combination), Bluetooth-enabled smart locks, lock boxes, safes, door hardware, chain and cable locks, U-locks, and a comprehensive lockout tagout (LOTO) product line designed to meet OSHA industrial safety requirements. Sister brands American Lock (high-security industrial padlocks) and SentrySafe (fire and security safes) extend the portfolio under the Fortune Brands umbrella.
The company's technology stack combines mechanical locking hardware with proprietary features such as BlockGuard Anti-Shim Technology, Weather Tough sealing, and Push to Lock mechanisms, alongside connected offerings including the Master Lock Vault software platform for centralized access management and cLOTO for computerized lockout tagout procedure management. Bluetooth-enabled padlocks, lock boxes, and built-in locker locks pair with mobile applications to provide real-time access logging, credential issuance, and revocation.
Master Lock's business model is anchored in unit-based hardware sales rather than subscriptions. Pricing ranges from approximately $7.99 for entry-level combination locks to over $450 for commercial lockout tagout kits, with no recurring fees on the majority of products. Go-to-market combines direct e-commerce (store.masterlock.com), a dedicated B2B distributor portal (masterlockshop.com), retail and wholesale partners, and online marketplaces, serving both individual consumers and institutional buyers across schools, industrial facilities, transportation operators, and real estate property managers. Customization services (laser engraving, colored dials, custom keying) and global operations (including a French-language site) support multi-segment revenue capture.
Master Lock firmographics
Firmographics- Name
- Master Lock
- Legal name
- Master Lock Company LLC
- Website
- http://masterlock.com
- Company type
- Private
- Founded year
- 1921
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Master Lock industry classification
Industry- Product category
- Physical Security Products
- NAICS
- Security Systems Services (except Locksmiths) (561621), Locksmiths (561622)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro primary industry
- Residential Smart Lock Hardware (Keypad, Keyless, Biometric, Connected) (HSAHAEAA)
- akta.pro secondary industries
- Smart Lock Software Platforms & Mobile Apps (Access Control SaaS) (HSAHAEAG), Architectural Hardware & Door Controls (Hinges, Locks, Closers, Panic Devices) (IMADAIAI), Self-Storage Security & Access Services (Gated Entry, Keypad, CCTV) (HSAKAGAJ), Smart Locks & Access Control Retail (CRACAGAD)
Keywords
Where Master Lock is headquartered
LocationHeadquarters
- HQ city
- Oak Creek
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Master Lock business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Hardware Product Sales: Master Lock generates revenue primarily through the sale of physical security products including padlocks, combination locks, chain and cable locks, lock boxes, safes, door hardware, and accessories. Products are sold with various keying options (keyed alike, keyed different, master keyed) and in different materials (laminated steel, solid body, brass, Zenex thermoplastic).
- Smart/Connected Products: Revenue from Bluetooth-enabled and electronic lock products including smart padlocks, lock boxes, and built-in locker locks that integrate with mobile applications and the Master Lock Vault platform.
- Customization and Special Services: Revenue from custom services including laser engraving, colored dials, custom keying options (keyed alike, group keyed, master keyed), and bumpers/back case printing for organizational branding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level combination locks for personal use |
| Unit Pricing | Pay-as-you-go | Trailer and towing security products |
| Unit Pricing | Pay-as-you-go | ProSeries commercial/industrial padlocks |
| Unit Pricing | Pay-as-you-go | Lock boxes and safes |
| Unit Pricing | Pay-as-you-go | Business merchandising displays |
| Unit Pricing | Pay-as-you-go | Rekeying and service kits |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Master Lock product offering
Product offeringCore offering
Master Lock manufactures and sells physical security hardware products including padlocks (laminated, solid body, combination), Bluetooth-enabled smart locks, lock boxes, safes, door hardware, chain and cable locks, U-locks, and lockout/tagout safety solutions. The company serves both personal/consumer use (homes, bikes, luggage, lockers) and commercial/industrial use (schools, manufacturing facilities, transportation, OSHA-compliant safety), supported by software platforms (Master Lock Vault and cLOTO) for connected access management and computerized lockout/tagout procedure documentation.
Product overview
Master Lock is a comprehensive physical security company offering a diversified portfolio of locking and access control solutions. The product lineup spans mechanical padlocks (laminated, solid body, and hidden shackle designs), combination locks (preset and resettable), Bluetooth-enabled smart locks integrated with Master Lock Vault platform for smartphone-based access management, lockout/tagout safety products meeting OSHA standards, lock boxes and safes, door hardware, chain and cable locks, and specialized products for marine, trailer/towing, and bicycle security applications. The company serves both consumer (personal/home) and commercial (business, industrial, institutional) segments with over 2,000 products across multiple categories. Software offerings include Master Lock Vault for integrated access control and cLOTO for computerized lockout/tagout procedure management.
Differentiator
Problem solved
Functional benefit
Brands
- American Lock: A brand offering high-security padlocks and hasps
- SentrySafe
Products and services
- Master Lock Vault Integrated software platform that enables users to issue and revoke access to locks and lock boxes for individuals or groups in real time, providing centralized security management for homes and businesses via Bluetooth-enabled locks.
- cLOTO (Computerized Lockout Tagout) Computerized Lockout Tagout software solution designed to help businesses manage and document their lockout/tagout safety procedures for OSHA compliance in industrial environments.
- Bluetooth Padlocks Smart padlocks featuring Bluetooth connectivity that allow users to unlock and manage access via smartphone applications, available in indoor and outdoor configurations for personal and commercial use.
- Bluetooth Lock Boxes Connected lock boxes with Bluetooth technology enabling remote access management and access logging through mobile applications, available in portable and wall-mounted models.
- Bluetooth Electronic Built-In Locker Locks Electronic locker locks with Bluetooth connectivity designed for locker room applications, allowing access management through smartphone apps for schools, health clubs, and employee facilities.
- Combination Padlocks Traditional combination locks available in multiple series with features including preset combinations, set-your-own combinations, and key control supervisory access, for personal and commercial use.
- Laminated Padlocks Steel padlocks with laminated body construction offering durability and weather resistance, available in various sizes and keying options for commercial and industrial applications.
- Solid Body Padlocks Heavy-duty padlocks with reinforced die-cast or solid steel bodies providing superior pick, cut, and pry resistance for high-security commercial and industrial applications.
- Lockout Tagout Products Safety lockout/tagout solutions including Zenex thermoplastic padlocks, aluminum padlocks, lockout hasps, group lock boxes, permit stations, and electrical lockout devices designed to meet OSHA requirements for industrial safety.
- Lock Boxes & Safes Key storage solutions including portable lock boxes, wall-mounted lock boxes, and safes for residential and commercial property access management, including real estate and rental applications.
- Chain & Cable Locks Security cables and chain locks for bicycles, trailers, and general property securing, available in keyed and combination versions.
- U-Locks Heavy-duty U-shaped bicycle locks providing high security against cutting and prying attacks.
- Door Hardware Residential and commercial door locks and hardware including entry doors, exterior doors, interior doors, and commercial door hardware solutions.
- Built-In Locker Locks Permanently installed locks for lockers available in combination and keyed versions, designed for schools, employee facilities, and health clubs with supervisory access options.
- Trailer & Towing Locks Specialized locks for trailers, hitches, and towing applications including coupler latch locks, receiver hitch locks, and barbell trailer receiver locks for Class III/IV applications.
- Marine Security Products Weather-resistant padlocks and security products designed for boats and marine environments with rust-resistant materials and Weather Tough sealing.
- Accessories for Locks & Keys Supporting products including rekeying kits, hasps, bumpers, key cabinets, service kits, and planogram displays for retail merchandising.
Quantifiable outcome
- One key can open multiple locks when using keyed alike configuration, reducing key management complexity for facilities
- +1 more outcomes
Companies that use Master Lock
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Master Lock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Master Lock partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- American LockcoreAmerican Lock is a sister brand under Master Lock Company offering high-security padlocks and hasps with hidden shackle designs. Products include the A800, A801, A825 hasps and specialized commercial security hardware. The American Lock brand targets industrial and high-security commercial applications.
- SentrySafecoreSentrySafe is a sister brand under Fortune Brands Innovations offering fire safes and security containers. Available at sentrysafe.com, it complements Master Lock's security product portfolio for comprehensive physical security solutions.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Master Lock competitors and assessment
Company assessmentEmerging players
- August Home: Amazon-owned smart lock and doorbell company. Directly competes with Master Lock Bluetooth padlocks and lock boxes in the connected smart-home segment, with deeper Alexa and HomeKit ecosystem integration.
Others
- SentrySafe (sister brand): A wholly-owned sister brand under Fortune Brands Innovations offering fire safes and security containers. Closely related to Master Lock's lock box and safe product lines and shares distribution channels.
- American Lock (sister brand): A wholly-owned sister brand under Master Lock Company offering high-security padlocks and hasps for industrial and high-security applications. Treated as a related/overlapping product line within the same corporate family.
Direct peers
- ABUS: German lock manufacturer offering padlocks, U-locks, and chain locks for bicycles, motorcycles, and security. Direct competitor particularly in Master Lock's bicycle, marine, and trailer/towing categories with comparable price points.
- Yale (ASSA ABLOY): ASSA ABLOY residential smart lock brand with Yale Assure, Nest x Yale, and August integrations. Directly competes with Master Lock's Bluetooth lock boxes and padlocks in the connected access control space.
- Kwikset: ASSA ABLOY-owned residential lock and door hardware brand offering SmartKey, Halo Touch, and Kevo smart locks. Competes with Master Lock in residential deadbolts, smart locks, and door hardware.
- Schlage: Allegion-owned residential and commercial lock manufacturer offering deadbolts, smart locks (Encode, Encode Plus), and door hardware. Directly competes with Master Lock across both mechanical and Bluetooth-enabled smart lock categories.
Broad incumbents
- Stanley Black & Decker: Diversified tools and industrial conglomerate with locks, hardware, and security offerings. Overlaps with Master Lock in industrial padlocks and LOTO products through its industrial segment.
- ASSA ABLOY: Global lock and access control conglomerate owning Yale, Kwikset, Medeco, and HID. Competes across Master Lock's full product range but as part of a much broader security and entrance automation portfolio.
- Brink's: Diversified security company offering home security, locks, and safes through Brinks Home and Home Security hardware lines. Overlaps with Master Lock in residential locks and competes with SentrySafe in safes.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Master Lock social profiles
Digital presenceMaster Lock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Master Lock leadership team
Management profileNumber of profiles
Master Lock subsidiaries and ownership
Company hierarchySubsidiaries2 records
Master Lock funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Master Lock M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Master Lock
What does Master Lock do?
Master Lock manufactures and sells physical security hardware products including padlocks (laminated, solid body, combination), Bluetooth-enabled smart locks, lock boxes, safes, door hardware, chain and cable locks, U-locks, and lockout/tagout safety solutions. The company serves both personal/consumer use (homes, bikes, luggage, lockers) and commercial/industrial use (schools, manufacturing facilities, transportation, OSHA-compliant safety), supported by software platforms (Master Lock Vault and cLOTO) for connected access management and computerized lockout/tagout procedure documentation.
Is Master Lock a public or private company?
Master Lock is a private company. It is classified as corporate owned and is currently operating.
When was Master Lock founded?
Master Lock was founded in 1921. It employs 5,001 to 10,000 people.
Where is Master Lock based?
Master Lock is headquartered in Oak Creek, United States, in the North America region.
How does Master Lock make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are smart/Connected Products and customization and Special Services.
Who are Master Lock's main competitors?
August Home is listed as an emerging player. Others are SentrySafe (sister brand) and American Lock (sister brand). Direct peers are ABUS, Yale (ASSA ABLOY), Kwikset and Schlage. Broad incumbents are Stanley Black & Decker, ASSA ABLOY and Brink's.
Does Master Lock have an API?
No public API is recorded for Master Lock.
What industry is Master Lock in?
Master Lock's product category is Physical Security Products. Its primary akta.pro industry code is HSAHAEAA, Residential Smart Lock Hardware (Keypad, Keyless, Biometric, Connected), with a secondary code of HSAHAEAG, Smart Lock Software Platforms & Mobile Apps (Access Control SaaS). Its NAICS code is 561621 and its SIC code is 3442.