Jones Valley Teaching Farm
Jones Valley Teaching Farm is a Birmingham, Alabama 501(c)(3) nonprofit that delivers Pre-K-12 food-based education to Birmingham City School students through seven on-campus Teaching Farms, eight hydroponic classrooms, and the Center for Food Education community hub.
- Company typePrivate
- Founded2002
- HeadquartersBirmingham, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Jones Valley Teaching Farm does
Jones Valley Teaching Farm (JVTF) is a 501(c)(3) nonprofit organization (EIN: 52-2359003), founded in 2002 in Birmingham, Alabama, that operates a Pre-K-12 food-based education platform anchored by its proprietary Good School Food framework. The organization delivers standards-aligned, cross-curricular lessons to Birmingham City School students during school, after school, and at home, through JVTF instructors rather than classroom teachers. Its physical infrastructure comprises seven outdoor Teaching Farms sited on partner school campuses, eight hydroponic classroom systems installed across west-side Birmingham schools in collaboration with NY Sun Works, and the Center for Food Education — a full-block downtown Birmingham facility (701 25th Street North) opened in 2021 that functions as a community hub, instructional space, and event venue.
Core programs include the Good School Food educational framework; Youth Pathways & Experiences, a high school internship/apprenticeship program extended to all Birmingham City high school students in fall 2022; Camp Grow summer camps; Good Community Food (free produce distribution via farm stands, Harvest Share deliveries to seniors, and Pantry Partners bulk distribution to food organizations); the Seedling Share program (25,000+ seedlings annually to 46+ community gardens across 42 Alabama zip codes); and community workshops and field trips. Supporting sub-brands include Good School Food, the Center for Food Education, Youth Pathways & Experiences, and Camp Grow.
JVTF's revenue mechanics blend a traditional nonprofit donor stack (one-time and recurring individual giving, gifts of stock, employer matching, Harvest Circle $5,000/year-for-3-year memberships, and corporate partnerships including event sponsorships and in-kind donations) with smaller earned-income streams (venue rental at the Center for Food Education, low-cost $5 or free community workshops, and an annual plant presale). Funding sources include foundation grants (e.g., Sprouts Healthy Communities Foundation, 2021) and event-driven fundraising (Twilight Supper, GATHER). Customers/beneficiaries span Pre-K-12 BCS students as the primary education segment, Birmingham-area youth for workforce pathways, families and community members, corporate partners for CSR and engagement, and other schools/homeschool groups for paid field trips. The organization operates with 11-50 employees and remains exclusively focused on the Birmingham metropolitan area.
Jones Valley Teaching Farm firmographics
Firmographics- Name
- Jones Valley Teaching Farm
- Legal name
- Jones Valley Teaching Farm
- Website
- https://jvtf.org
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jones Valley Teaching Farm is a Birmingham, Alabama 501(c)(3) nonprofit that delivers Pre-K-12 food-based education to Birmingham City School students through seven on-campus Teaching Farms, eight hydroponic classrooms, and the Center for Food Education community hub.
- Ownership category
- akta.pro rank
Jones Valley Teaching Farm industry classification
Industry- Product category
- Food-Based Education Nonprofit
- NAICS
- All Other Schools and Instruction (61169), Soil Preparation, Planting, and Cultivating (115112)
- SIC
- Agricultural Production-Crops (100), Agricultural Services (700)
- akta.pro primary industry
- Academic Enrichment Camps (General Studies) (EDAMALAB)
- akta.pro secondary industries
- Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA), Agribusiness, Farm Management & Compliance (EDAOAOAN)
Keywords
Where Jones Valley Teaching Farm is headquartered
LocationHeadquarters
- HQ city
- Birmingham
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Jones Valley Teaching Farm business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Donations and Charitable Contributions: Tax-deductible donations from individuals, including one-time gifts and monthly recurring donations. JVTF is a 501(c)(3) nonprofit organization (EIN: 52-2359003).
- Gifts of Stock: Appreciated securities including stocks and mutual funds can be donated as charitable contributions.
- Employer Matching: Corporate matching gift programs where employers match charitable contributions made by employees.
- Harvest Circle Membership: Annual pledge of $5,000 for 3 years ($15,000 total) from families and individuals invested in the mission. Includes benefits like Twilight Supper tickets, culinary experiences, and produce pickups.
- Corporate Partnerships: Dynamic corporate partnerships including event sponsorships, camp scholarships, in-kind donations, and volunteer opportunities.
- Venue Rental: Rental of Center for Food Education spaces including Pavilion (max 235), Culinary Studio (max 100), Classroom (max 85), and Conference Room (max 10).
- Workshop Fees: Community workshops at reduced cost ($5 fee for most workshops, some free offerings).
- Plant Sales: Annual plant presale of seedlings including tomato plants, basil varieties, and other vegetables for community gardens.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Community Workshop - Standard Rate |
| Freemium | Pay-as-you-go | Community Workshop - Free Tier |
| Freemium | Pay-as-you-go | Field Trips for BCS Students |
| Subscription | Annual | Harvest Circle Membership |
| Other | Pay-as-you-go | Venue Rental |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels7 records
Jones Valley Teaching Farm product offering
Product offeringCore offering
Jones Valley Teaching Farm is a 501(c)(3) nonprofit that delivers food-based education to Birmingham City Schools students through its Good School Food framework and teaching farms located on school campuses. It also runs youth apprenticeships, community workshops, camps, farm stands, and distributes free produce and seedlings to local communities.
Product overview
Jones Valley Teaching Farm is a nonprofit 501(c)(3) organization operating a single, unified offering centered on food-based education. The core programs include Good School Food (a Pre-K-12 educational framework), Youth Pathways & Experiences (high school internship/apprenticeship), eight Teaching Farms on school campuses, and the Center for Food Education (venue). Supporting programs include Farm Stands distributing free produce, Camp Grow summer camps, Field Trips, Community Workshops, Plant Presale, Hydroponic Classrooms, Mommies and Muffins family events, and the Seedling Share program distributing over 25,000 seedlings annually. Together, these programs use food, farming, and culinary arts as a foundation for academic exploration, leadership development, and food access for Birmingham communities.
Differentiator
Problem solved
Functional benefit
Brands
- Good School Food: A Pre-K-12 food-based education framework rooted in academic standards delivered to Birmingham City School students by JVTF Instructors.
- Center for Food Education
- Youth Pathways & Experiences
- Camp Grow
Products and services
- Good School Food A Pre-K-12 food-based education framework rooted in academic standards, delivered to Birmingham City School students by JVTF instructors through cross-curricular experiential lessons during school, after school, and at home.
- Youth Pathways & Experiences High school internship and apprenticeship program providing work-based learning for youth, teaching farming, food access, and community connection skills; expanded from Woodlawn High School to all Birmingham City high school students.
- Teaching Farms Eight vibrant outdoor learning spaces located on school campuses across Birmingham where students engage in hands-on farming and food education activities.
- Center for Food Education A dynamic community hub on a full city block in downtown Birmingham featuring indoor and outdoor event spaces including the Pavilion (capacity 235), Culinary Studio (capacity 100), Good School Food Classroom (capacity 85), and Conference Room (capacity 10), plus prep kitchen amenities, available for venue rental.
- Field Trips Educational field trips for Pre-K-12th graders connecting food, farming, and culinary arts with standards-based learning, free for Birmingham City Schools students.
- Camp Grow Summer day camps including Plant to Plate, Kitchen Champs, Growing Forward, and Culinary Masters that teach children food education, farming, and cooking skills.
- Community Workshops Free or reduced-cost culinary and agricultural workshops at the Center for Food Education including Cooking in Community, Growing & Preserving Herbs, Kimchi Make & Take, and Canning.
- Farm Stands (Downtown & Woodlawn) Farm stands at the Downtown Campus (701 25th St N) and Woodlawn location (253 54th St N) that distribute fresh produce grown at Teaching Farms to the community.
- Good Community Food Program sharing fresh produce from Teaching Farms at no cost through farm stands, Harvest Share deliveries to senior residents, and Pantry Partners bulk deliveries to food distribution organizations.
- Hydroponic Classrooms Controlled environment agriculture systems installed in eight schools in collaboration with NY Sun Works, enabling year-round produce growth and allowing students to grow, harvest, cook, and eat produce within the same classroom.
- Seedling Share Program Program that annually gives over 25,000 JVTF-grown seedlings to more than 46 community gardens in 42 zip codes across Alabama.
- Plant Presale Annual seedling pre-sale program offering JVTF-grown seedlings including tomato varieties (Tasmanian Chocolate, Super Sweet 100, Brandywine, Cherokee Purple) and Genovese Basil for community gardens.
- Mommies and Muffins Family engagement event program that brings mothers and their children together for cooking activities using seasonal produce grown on Teaching Farms, fostering community connections and food education.
Quantifiable outcome
- Over 25,000 seedlings distributed annually to 46+ community gardens
- +2 more outcomes
Companies that use Jones Valley Teaching Farm
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Jones Valley Teaching Farm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Jones Valley Teaching Farm partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- NY Sun WorkscoreCollaboration with NY Sun Works to implement hydroponic classroom systems across eight schools on the west side of Birmingham. NY Sun Works provides curriculum while JVTF operates the systems and delivers hands-on educational experiences.
- Birmingham City SchoolscorePrimary educational partner providing access to school campuses for teaching farms and delivering the Good School Food educational framework to Pre-K-12 students across seven partner schools.
- FoodCorpsminorFoodCorps service members collaborate with JVTF instructors on food education programming. FoodCorps educator Jaidyn Calvin co-created the 'Mommies and Muffins' event at Hayes K-8.
- Phillips AcademycorePartner school since 2016; JVTF staff conducted mobile kitchen culinary lessons; Phillips Academy Teaching Farm completed in summer 2022 providing permanent garden space for students.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Jones Valley Teaching Farm competitors and assessment
Company assessmentBroad incumbents
- The Food Trust: Philadelphia-based national nonprofit addressing food access and nutrition education with school and community programs. Broader scope than JVTF but overlapping food education and food access mission.
Direct peers
- Green Bronx Machine: NYC-based nonprofit building urban school farms and delivering standards-based food and health education. Comparable school-based urban agriculture and food education model targeting underserved communities.
- Real School Gardens: Nonprofit creating outdoor learning gardens in underserved elementary schools with integrated teacher training. Comparable focus on experiential outdoor learning in K-12 settings and educator enablement.
- Edible Schoolyard Project: Alice Waters-founded nonprofit promoting edible education and school gardens. Highly comparable mission of using food, gardening, and cooking as a foundation for academic learning in K-12 settings.
- FoodCorps: National nonprofit that places service members in schools to teach food education and build school gardens. Directly comparable mission (food-based K-12 education), similar nonprofit revenue model, and an active JVTF partner.
- Big Green: National nonprofit building Learning Gardens in low-income schools with food education programming. Closely comparable Pre-K-12 food-education mission and school-based delivery model with multi-state footprint.
- NY Sun Works: Operates hydroponic classroom programs in NYC public schools providing standards-aligned science and sustainability curricula. Direct collaboration partner with JVTF and the most comparable peer on the controlled-environment agriculture / classroom model.
- Life Lab: California-based nonprofit providing garden-based education programs, curricula, and training for schools. Comparable standards-aligned outdoor learning and food education programs for K-12.
Regional players
- DC Greens: Washington DC-based food education and food access nonprofit. Comparable food-based education and urban agriculture focus but serves a different metro geography than Birmingham.
Others
- Sprouts Healthy Communities Foundation: Foundation of Sprouts Farmers Market funding nutrition education and healthy-eating programs. Documented JVTF funder and thus a thematically adjacent ecosystem participant in school-based food education funding.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Jones Valley Teaching Farm social profiles
Digital presenceJones Valley Teaching Farm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jones Valley Teaching Farm leadership team
Management profileNumber of profiles
Profiles11 records
Jones Valley Teaching Farm funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jones Valley Teaching Farm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jones Valley Teaching Farm
What does Jones Valley Teaching Farm do?
Jones Valley Teaching Farm is a 501(c)(3) nonprofit that delivers food-based education to Birmingham City Schools students through its Good School Food framework and teaching farms located on school campuses. It also runs youth apprenticeships, community workshops, camps, farm stands, and distributes free produce and seedlings to local communities.
Is Jones Valley Teaching Farm a public or private company?
Jones Valley Teaching Farm is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Jones Valley Teaching Farm founded?
Jones Valley Teaching Farm was founded in 2002. It employs 11 to 50 people.
Where is Jones Valley Teaching Farm based?
Jones Valley Teaching Farm is headquartered in Birmingham, United States, in the North America region.
How does Jones Valley Teaching Farm make money?
Eight revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are gifts of Stock, employer Matching, harvest Circle Membership, corporate Partnerships, venue Rental, workshop Fees and plant Sales.
Who are Jones Valley Teaching Farm's main competitors?
The Food Trust is listed as a broad incumbent. Direct peers are Green Bronx Machine, Real School Gardens, Edible Schoolyard Project, FoodCorps, Big Green, NY Sun Works and Life Lab. DC Greens is listed as a regional player. Sprouts Healthy Communities Foundation is listed as an others.
Does Jones Valley Teaching Farm have an API?
No public API is recorded for Jones Valley Teaching Farm.
What industry is Jones Valley Teaching Farm in?
Jones Valley Teaching Farm's product category is Food-Based Education Nonprofit. Its primary akta.pro industry code is EDAMALAB, Academic Enrichment Camps (General Studies), with a secondary code of THAAAOAA, Outdoor & Wilderness Education Schools (Field-Based Learning). Its NAICS code is 61169 and its SIC code is 100.