Adda52
Adda52 is an Indian mobile poker platform offering free Texas Hold'em gameplay to poker enthusiasts across India, operated by Deltatech Gaming Limited, a wholly owned subsidiary of Delta Corp Limited.
- Company typePrivate
- Founded2011
- HeadquartersGoa, India
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
What Adda52 does
Adda52 is an Indian online poker platform operated by Deltatech Gaming Limited, a wholly owned subsidiary of Delta Corp Limited, headquartered in Goa. The company was originally incorporated in 2011 as Gaussian Networks Private Limited and rebranded to its current legal name while retaining the Adda52 consumer brand. The platform serves poker enthusiasts and professionals across India, offering a mobile-first Texas Hold'em experience with multi-tabling capability, in-app game analytics, interactive tutorials, and avatar customization.
The core product is the Adda52 Poker app, distributed primarily through direct APK download for Android and via the Apple App Store for iOS. Technology differentiation is concentrated in client-side features — simultaneous multi-table play, self-service skill-tracking analytics, and a built-in poker dictionary — rather than backend infrastructure scale or proprietary AI systems. The company operates a single-product, single-market proposition with no disclosed partnerships, integrations, or external API surface.
The business model has undergone a significant shift following Indian regulatory changes that forced the discontinuation of cash games. Adda52 now operates on a freemium basis: the app is free to download and play, with all features accessible at no direct user cost. This removed the historical rake-based monetization mechanic, leaving the platform's revenue mechanics undisclosed in available data. Adda52 is sustained operationally by its parent Delta Corp Limited and employs 101–250 people, with leadership including co-founders Anuj Gupta and Mohit Agarwal, CMO Krishnendu Guha, and Pratik Kumar as Head of Marketing for a Multi-Gaming Platform — the latter title hinting at broader gaming-portfolio ambitions beyond poker.
Adda52 firmographics
Firmographics- Name
- Adda52
- Legal name
- Deltatech Gaming Limited
- Website
- https://adda52.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Adda52 is an Indian mobile poker platform offering free Texas Hold'em gameplay to poker enthusiasts across India, operated by Deltatech Gaming Limited, a wholly owned subsidiary of Delta Corp Limited.
- Ownership category
- akta.pro rank
Adda52 industry classification
Industry- Product category
- Online Poker Gaming
- NAICS
- Gambling Industries (7132), Casinos (except Casino Hotels) (71321)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Sweepstakes/Free-to-Play & Social Poker Apps (MPAEAEAD)
- akta.pro secondary industries
- Online Poker Casinos (Casino + Poker Rooms) (MPAEABAC), Online Poker Operators (Real-Money) (MPAEAEAC)
Keywords
Where Adda52 is headquartered
LocationHeadquarters
- HQ city
- Goa
- HQ country
- India
- HQ region
- Asia
Markets served
Adda52 business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Freemium Poker Gaming: Adda52 offers free poker gameplay with the Texas Hold'em variant. The platform previously offered cash games but due to regulatory changes, cash games are no longer available. Revenue generation model has shifted accordingly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free poker gameplay with all core features accessible |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Adda52 product offering
Product offeringCore offering
Adda52 is an online poker platform in India that offers free Texas Hold'em poker games to individual players. The platform provides multi-table gameplay, in-game analytics, hand histories, poker tutorials, and a free-roll tournament system accessible via Android, iOS, and web. The service is operated by Deltatech Gaming Limited (formerly Gaussian Networks Private Limited), a wholly owned subsidiary of Delta Corp Limited.
Product overview
Adda52 is an online poker platform in India operated by Deltatech Gaming Limited (formerly Gaussian Networks Private Limited), a wholly owned subsidiary of Delta Corp Limited. The company offers a single unified product — the Adda52 Poker app — which provides free Texas Hold'em poker games with multi-tabling capability, game analytics, avatar customization, and poker tutorials. Due to regulatory changes, cash games are no longer available, and the platform now focuses exclusively on free poker gameplay.
Differentiator
Problem solved
Functional benefit
Products and services
- Adda52 Online Poker Platform Adda52 is an online Texas Hold'em poker platform available on Android, iOS, and web for adult individual players in India. It offers free poker play, multi-tabling, in-game analytics, hand histories, free-roll tournaments, and integrated poker learning tutorials aimed at both casual enthusiasts and competitive players.
Companies that use Adda52
Customer profileSegments1 record
Ideal customer profiles2 records
Adda52 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Adda52 partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Adda52 competitors and assessment
Company assessmentBroad incumbents
- PokerStars: The world's largest online poker brand, offering Texas Hold'em and a broad product suite. Comparable to Adda52 as a direct online poker operator serving consumers, though at a vastly larger global scale and with full real-money offering.
- 888poker: Major global online poker operator with real-money and freemium products. Comparable to Adda52 as an online poker platform with similar game formats (Texas Hold'em) and skill-development features, but serving international markets.
Direct peers
- PokerBaazi: India's leading online poker platform and Adda52's closest direct competitor. Targets the same Indian player base with real-money and free poker, multi-tabling, and tournament formats; competes head-to-head for poker share of wallet in India.
- Spartan Poker: India-based online poker operator offering Texas Hold'em and other variants. Direct competitor to Adda52 in the Indian market with comparable product scope and similar regulatory exposure.
- Junglee Poker: Indian online poker platform focused on the Indian market, offering Texas Hold'em and tournament play. Direct competitor to Adda52 with overlapping customer segments and regulatory constraints.
Emerging players
- KhelPlay Rummy: Indian online gaming platform focused on card games, particularly rummy. Comparable as a domestic skill-based card-gaming operator with the same regulatory and customer-base dynamics as Adda52, though in rummy rather than poker.
- Adda52 Rummy / Deltatech Gaming (parent stable): Sibling/parent stable products under Delta Corp / Deltatech Gaming that extend into rummy and other card games, illustrating internal expansion options adjacent to Adda52's poker core.
- MPL (Mobile Premier League): India's leading mobile gaming super-app offering multiple skill-based games including card games. Comparable to Adda52 in customer demographic and skill-game regulatory positioning, though operating as a multi-game aggregator rather than a poker specialist.
- Games24x7: Indian skill-gaming operator with multiple titles including rummy and fantasy. Comparable to Adda52 as an Indian skill-based gaming operator with similar regulatory exposure and consumer base, although portfolio-diversified rather than poker-pure.
- Dream11: India's largest fantasy sports and skill-gaming platform, with similar regulatory positioning (skill-based gaming) and a comparable mass-market Indian consumer demographic, though different game category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Adda52 social profiles
Digital presenceAdda52 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adda52 leadership team
Management profileNumber of profiles
Profiles4 records
Adda52 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adda52 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adda52
What does Adda52 do?
Adda52 is an online poker platform in India that offers free Texas Hold'em poker games to individual players. The platform provides multi-table gameplay, in-game analytics, hand histories, poker tutorials, and a free-roll tournament system accessible via Android, iOS, and web. The service is operated by Deltatech Gaming Limited (formerly Gaussian Networks Private Limited), a wholly owned subsidiary of Delta Corp Limited.
Is Adda52 a public or private company?
Adda52 is a private company. It is classified as corporate owned and is currently operating.
When was Adda52 founded?
Adda52 was founded in 2011. It employs 101 to 250 people.
Where is Adda52 based?
Adda52 is headquartered in Goa, India, in the Asia region.
How does Adda52 make money?
One revenue line is on record: freemium Poker Gaming.
Who are Adda52's main competitors?
Broad incumbents on record are PokerStars and 888poker. Direct peers are PokerBaazi, Spartan Poker and Junglee Poker. Emerging players are KhelPlay Rummy, Adda52 Rummy / Deltatech Gaming (parent stable), MPL (Mobile Premier League), Games24x7 and Dream11.
Does Adda52 have an API?
No public API is recorded for Adda52.
What industry is Adda52 in?
Adda52's product category is Online Poker Gaming. Its primary akta.pro industry code is MPAEAEAD, Sweepstakes/Free-to-Play & Social Poker Apps, with a secondary code of MPAEABAC, Online Poker Casinos (Casino + Poker Rooms). Its NAICS code is 7132 and its SIC code is 7990.