VTB Bank
VTB Bank is a Russian majority state-owned universal bank (VTBR on Moscow Exchange) offering retail, SMB, corporate, premium, and investment banking products across Russia via three digital platforms, a nationwide branch and ATM network, and home delivery in 5,400+ cities.
- Company typePublic
- Founded1990
- HeadquartersSaint Petersburg, Russia
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What VTB Bank does
VTB Bank is a Russian majority state-owned universal bank operating under Bank of Russia General License No. 1000, headquartered in Saint Petersburg, and publicly traded on the Moscow Exchange (ticker: VTBR). The bank provides a comprehensive suite of retail, small business, corporate, and investment banking products across Russia, including debit and credit cards (Multicard, Mir Supreme, Pension, Youth, Child, Cyber, Aeroflot co-brand), deposits (VTB-Vklad up to 14% p.a., VTB-Schet savings accounts in rubles and Chinese yuan), consumer and mortgage loans, escrow accounts for real estate (IHS and DDU), insurance, investments, and a mobile virtual network operator service (VTB Mobile). Its core technology stack consists of three tiered digital platforms — VTB Online for retail, Business Platform VTB for SMB, and VTB Business-Online for large corporate — supported by the Mir national payment system, SBP instant transfers, AI-driven chatbots across Yandex Alice/MAX/VK, and app store distribution spanning RuStore, AppGallery, Google Play, and a disguised "Sirius" app used to bypass US App Store sanctions restrictions.
VTB Bank firmographics
Firmographics- Name
- VTB Bank
- Legal name
- Bank VTB (ПАО) / Банк ВТБ (ПАО)
- Website
- https://vtb.ru
- Company type
- Public
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- VTB Bank is a Russian majority state-owned universal bank (VTBR on Moscow Exchange) offering retail, SMB, corporate, premium, and investment banking products across Russia via three digital platforms, a nationwide branch and ATM network, and home delivery in 5,400+ cities.
- Ownership category
- akta.pro rank
VTB Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Commercial Banking (522110)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE)
- akta.pro secondary industries
- Embedded Deposit Accounts & Digital Wallet Infrastructure (FSAGALAE), Customer Experience & Engagement (CRM, Support, Rewards, Loyalty) (FSAGAAAM), ATM / Cash Access Network Schemes (FSAMAAAH)
Keywords
Where VTB Bank is headquartered
LocationHeadquarters
- HQ city
- Saint Petersburg
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
VTB Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Interest Income from Loans and Credits: VTB generates revenue from interest charged on consumer loans, mortgages, credit cards, and other lending products. The bank offers personal loans, secured loans, express credit, and pensioner loans at varying rates.
- Deposit and Savings Account Interest: VTB pays interest on customer deposits and savings accounts (rubles, yuan), generating spread income. Deposits include VTB-Vklad (up to 14% p.a.) and VTB-Schet savings accounts (up to 13.5% p.a.).
- Card Transaction Fees and Cashback: Revenue from payment system fees on card transactions, including cashback programs where the bank earns interchange fees on merchant payments. Cashback of up to 10-15% on categories is funded by merchant fees.
- Subscription Services (VTB Plus): Monthly subscription service 'VTB Plus' priced at 349₽ per month (or 299₽ when combined with Family Group), offering enhanced cashback categories, interest rate boosts, and premium perks.
- Corporate Banking Services: Services for small, medium, and large businesses including current accounts, business loans, escrow accounts for real estate transactions, salary project services, and cash management.
- Premium Banking (Private Banking, Privilege): VTB offers premium banking tiers including Private Banking and Privilege segments with enhanced interest rates, dedicated service, and premium debit cards (Mir Supreme).
- Mobile Telecommunications (VTB Mobile): VTB Mobile is a mobile virtual network operator (MVNO) offering mobile plans bundled with banking services, generating telecom service revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Multicard (Basic Debit) - Free debit card with cashback and interest on balance |
| Subscription | Monthly | VTB Plus Premium Subscription |
| Subscription | Monthly | VTB-Vklad Ruble Deposit - up to 14% p.a. |
| Subscription | Monthly | VTB-Schet Savings Account in Rubles - up to 13.5% p.a. |
| Subscription | Monthly | VTB-Schet in Chinese Yuan - up to 0.15% p.a. |
| Subscription | Monthly | Consumer Loan - from 9.6% to 54.1% APR |
| Subscription | Monthly | Pensioner Loan - from 11% to 40.1% APR |
| Subscription | Monthly | Privilege Mir Supreme Premium Debit Card |
| Freemium | Monthly | Visa/Mastercard - Free replacement for Mir |
| Subscription | Monthly | Double Benefit Deposit (Dvoinaya Vygoda) - up to 18% p.a. |
Go-to-market motion3 records
Distribution channels10 records
Marketing channels14 records
VTB Bank product offering
Product offeringCore offering
VTB Bank provides a comprehensive range of retail and corporate banking products and services across Russia, delivered through three flagship digital platforms (VTB Online for retail, VTB Business Platform for SMB, and VTB Business-Online for large corporates) and backed by the country's largest physical branch and ATM network. Core offerings include Multicard debit cards (up to 10% cashback on Mir), VTB-Vklad deposits up to 14% p.a., consumer and mortgage loans, escrow accounts for real estate, corporate treasury and cash management, investment and insurance products, and a VTB Plus premium subscription bundle. The bank additionally runs VTB Mobile MVNO telecom services, supports multi-currency accounts (ruble, foreign currency, Chinese yuan), and is integrating digital ruble and AI capabilities.
Product overview
VTB Bank operates as a diversified universal bank offering a comprehensive digital banking ecosystem across retail, business, and premium segments. The core digital platform includes VTB Online for retail customers, VTB Business Platform for SMB, and VTB Business-Online for corporate clients. The retail product portfolio centers on the Multicard debit card ecosystem (Mir payment system) with cashback up to 10%, complemented by savings products (VTB Deposit up to 14%, Savings Account up to 13.5%), consumer lending (cash loans, auto loans, mortgages), and investment services. Premium offerings include VTB Privilege tier with Mir Supreme and Aeroflot co-brand cards. Specialized products serve pensioners, youth (14-25), and gamers. Adjacent services encompass VTB Mobile (MVNO), insurance, escrow accounts for real estate, and financial literacy programs. The VTB Plus subscription (299-349 rubles/month) enhances cashback to 6 categories and adds deposit rate bonuses. The free Family Group feature enables shared financial benefits among up to 5 members.
Differentiator
Problem solved
Functional benefit
Brands
- VTB Online / ВТБ Онлайн: Digital banking platform for retail customers - mobile and web banking services
- VTB Business Platform / Бизнес Платформа ВТБ
- VTB Business Online / ВТБ Бизнес-онлайн
- VTB Mobile / ВТБ Мобайл
- VTB Privilege / ВТБ Привилегия
- VTB Private Banking
- VTB Pay / ВТБ Pay
Products and services
- VTB Online (ВТБ Онлайн) Digital banking platform for retail customers offering account management, payments, transfers, card services, deposits, loans, and SBP-based instant transfers via mobile app and web interface.
- VTB Business Platform (Бизнес Платформа ВТБ) Online banking platform for small and medium-sized businesses offering current accounts, business loans, salary project services, cash management, and escrow accounts.
- VTB Business-Online (ВТБ Бизнес-онлайн) Corporate internet banking platform for large business clients with advanced treasury, escrow account management, complex transaction handling, and corporate credit facilities.
- Multicard (Мультикарта) Debit Card Mir-based debit card offering up to 10% cashback paid in rubles on purchases in selectable categories, up to 3,000₽ monthly maximum, with free issuance and maintenance.
- VTB-Vklad (ВТБ-Вклад) Ruble Deposit Ruble term deposit with up to 14% annual rate, terms 2-36 months, minimum 10,000₽ online / 50,000₽ at branch, with bonus rate uplifts for salary, pension, new money, new depositors, Privilege clients, and VTB Plus subscribers.
- VTB-Schet Savings Account Flexible savings account in rubles (up to 13.5% p.a.) or Chinese yuan (up to 0.15% p.a.) with interest on daily or minimum balance, fully liquid, deposit-insured.
- VTB Plus Subscription (Подписка ВТБ Плюс) Premium subscription at 349₽/month (or 299₽ with Family Group) providing up to 6 cashback categories, +1% on VTB-Vklad, +2% on VTB-Schet, free SMS notifications, free Wink online cinema, and bundled Yandex Plus perks.
- Family Group 'Blizkie' (Группа Близкие) Free optional feature in VTB Online allowing up to 5 people to combine joint financial benefits, including 5% supermarket cashback, 7% on Family Account balance, and 9% on Family Savings Jar.
- Pension Card (Пенсионная карта) Specialized Mir debit card for pensioners with 5% annual interest on balance up to 100,000₽, free ATM withdrawals nationwide, and free fraud insurance up to 100,000₽.
- Cash Loan (Кредит наличными) Consumer cash loan up to 40 million₽ for up to 7 years with rates 9.6%-40.1% (full cost 19.9%-54.1%); collateral-free with optional secured variant and instant online decision from 2 minutes for qualifying clients.
- Credit for Pensioners (Кредит для пенсионеров) Cash loan for non-working and military pensioners up to 500,000₽ for 5 years; rate 11%-40.1% with a 0.5% rate discount for pensioners receiving pension at VTB; only passport required for VTB pension clients.
- Mortgage (Ипотека) Residential mortgage products including standard, government-supported programs, and construction financing with flexible terms.
- Auto Loan (Автокредит) Vehicle financing with competitive rates, simplified documentation, and insurance bundling options.
- Escrow Account (Эскроу-счёт) Secure escrow account for real estate transactions where funds are held until property completion; free opening and maintenance; deposits insured up to 10 million₽.
- Escrow Account for Individual Housing Construction (Эскроу-счёт ИЖС) Specialized escrow service for individual residential construction projects ensuring funds transfer only upon completion.
- Investments (Инвестиции) Investment products including securities trading, mutual funds, individual investment accounts (IIA), and structured products.
- VTB Insurance (Страхование) Insurance and service products including deposit insurance agency coverage, fraud protection, property insurance, and travel insurance.
- VTB Mobile (ВТБ Мобайл) Mobile virtual network operator (MVNO) offering flexible tariff plans with unlimited in-network calls, free messengers, up to 50 GB data, and free access to VTB Bank services.
- Payment Sticker (Платежный стикер) Compact contactless Mir payment sticker that attaches to a phone for tap payments; one-time issuance from 399₽ with free servicing.
- Digital Card (Цифровая карта) Virtual debit card for secure online purchases with up to 3,000₽ monthly cashback and up to 13.5% on the linked savings account.
- Youth Card (Молодежная карта) Mir debit card for customers aged 14-25 with cashback, Yandex Plus subscription, and free issuance and servicing.
- Child Card (Детская карта) Debit card for children from age 6 with parental spending controls and limits.
- Cyber Card (Киберкарта) Specialized debit card for gamers with enhanced cashback in gaming categories and exclusive gaming-related offers.
- Transport Card (Карта Транспорт) Debit card with 15% cashback in the transport category and a 45-day VTB Plus subscription included.
- VTB Privilege (Привилегия) Premium banking sub-brand with enhanced interest rates, higher cashback limits, priority support, and exclusive product conditions for affluent customers.
- Mir Supreme Privilege Card Premium Mir debit card with cashback in categories, up to 10 business-lounge passes per month, and up to 13.75% on the linked savings account for Privilege-tier clients.
- Aeroflot Privilege Card Co-brand premium debit card earning 3 Avios miles per 90₽ spent, with bonus miles for Privilege customers and travel-related privileges.
- VTB Private Banking Private banking services for high-net-worth individuals including dedicated service, premium cards, and bespoke investment solutions.
- Grow with VTB (Расти с ВТБ) Customer progression program unlocking additional benefits including up to +1.5% bonus on the savings account, up to 5 cashback categories, and enhanced cashback on food delivery.
- Financial Literacy Platform (Финансовая грамотность) Educational programs and resources for financial literacy including video lessons, webinars, marathons, and competitions aimed at various age groups.
- VTB Bank Kazakhstan Wholly-owned subsidiary providing banking services in Kazakhstan, including accounts, deposits, and lending (now EU-sanctioned since October 2025).
Quantifiable outcome
- Up to 3,000₽ cashback per month paid in rubles on card purchases
- +6 more outcomes
Companies that use VTB Bank
Customer profileNamed customers5 records
Segments8 records
Ideal customer profiles5 records
VTB Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
Feature7 records
VTB Bank partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship, core and minor.
- Wildberries (WB)flagshipOnline retailer Wildberries and majority state-owned VTB Bank announced a strategic partnership on May 27, 2026, under which VTB will acquire an initial 5% stake in WB Bank (Wildberries' digital financial services subsidiary), with an option to increase its stake over time. The deal grants WB Bank access to VTB's retail branches, ATMs, and credit facilities, while Wildberries will integrate AI and digital tools across VTB's banking operations, creating what the bank calls the country's largest physical presence network. The partnership comes amid an ongoing antitrust dispute between Russia's biggest banks and e-commerce giants.
- YandexcoreVTB has an extensive partnership with Yandex offering multiple benefits: 10% cashback on Yandex Taxi, 5% on Yandex Market orders (up to 50% discount), 5% on Yandex Food, 10% cashback on Yandex Travel hotels, bundled Yandex Plus subscription, and integration with Yandex services for cashback accumulation. VTB Online is accessible via Yandex Alice voice assistant and VTB chatbots are integrated with VKontakte and MAX messenger.
- Yandex Plus / Yandex ServicescoreYandex Plus subscription bundled with VTB Plus card, providing cashback on Yandex services. Yandex Maps integration and other Yandex product partnerships for customer benefits.
- Riv Gosh (партнер)minorRetail partner offering 15% cashback (limit 1,500₽ in category) for VTB cardholders as part of the loyalty program.
- Tasty Coffee (партнер)minorCafe partner offering 10% cashback (limit 500₽ in category) for VTB cardholders as part of the loyalty program.
- Wink (Online Cinema)minorVK-owned online cinema Wink is offered free (0₽/month) to VTB Plus subscribers as a bundled entertainment benefit.
- Russian Post (Почта России)coreRussian Post offices serve as card delivery and issuance points, extending VTB's physical presence to rural and remote areas. Customers can pick up ordered cards or open accounts at post office locations.
- Mir Payment SystemcoreAll VTB debit cards and stickers are issued on the Mir payment system, Russia's national payment infrastructure. VTB supports Mir Pay for contactless smartphone payments.
- GSOM SPbU (Graduate School of Management St. Petersburg University)minorVTB and GSOM SPbU jointly developed an AI assistant to help preserve the Far Eastern leopard, combining academic research with banking technology capabilities.
- VTB Education / Learn.vtb.ruminorVTB Education platform organizes case championships, business solution labs with universities, and educational events in partnership with regional governments (e.g., Amur Oblast for Russian-Chinese business cooperation center).
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
VTB Bank competitors and assessment
Company assessmentDirect peers
- T-Bank (Tinkoff): T-Bank (formerly Tinkoff) is Russia's leading digital-only bank with a dominant position in credit cards and app-based retail banking. It is a direct competitor to VTB Online in digital retail banking and forces VTB's pace of mobile/web product investment.
- Moscow Credit Bank: Moscow Credit Bank is a top-10 Russian universal bank serving retail, SMB, and corporate clients in the Moscow region. It competes with VTB in retail deposits, consumer lending, and corporate cash management.
- Gazprombank: Gazprombank is a top-3 Russian bank with strong corporate and investment banking franchises tied to the energy sector. It overlaps with VTB in large-corporate lending, escrow services, and treasury management for major Russian enterprises.
- Promsvyazbank: Promsvyazbank is a Russian state-owned bank focused on defense-sector corporate lending and SMB services. It competes with VTB in state-related lending mandates and in the SMB and corporate banking segments.
- Raiffeisenbank Russia: Raiffeisenbank Russia is the Russian subsidiary of Austrian Raiffeisen Bank International, offering retail and corporate banking. It is one of the few remaining Western-affiliated banks in Russia and competes with VTB in retail lending, FX services, and corporate banking for international clients.
- Alfa-Bank: Alfa-Bank is one of Russia's largest privately-owned universal banks, serving retail, SMB, and corporate customers with a strong digital platform. It competes head-to-head with VTB across retail lending, deposits, and corporate banking segments.
- Russian Agricultural Bank (Rosselkhozbank): Rosselkhozbank is a major Russian state-owned bank focused on agribusiness and rural retail banking. It competes with VTB in regional Russia, particularly via the Russian Post and rural distribution channels where VTB has its home-delivery and Pochta Rossii partnership.
- Sberbank: Sberbank is Russia's largest bank and VTB's closest domestic competitor. Both are systemically important Russian banks offering full retail, SMB, and corporate banking; Sberbank additionally operates the dominant Sber ecosystem (SberMarket, SberLogistics, etc.), making it the primary benchmark for VTB's universal banking strategy.
Broad incumbents
- ICBC (Industrial and Commercial Bank of China): ICBC is the world's largest bank by assets and a key Chinese state-owned commercial bank. As VTB pivots toward yuan clearing, Chinese AI infrastructure, and Russia-China trade settlement, ICBC serves as both a potential correspondent banking partner and a benchmark for state-owned universal banking at scale.
Regional players
- SberBank Kazakhstan / Halyk Bank: Halyk Bank is Kazakhstan's largest universal bank and the primary regional peer to VTB Bank Kazakhstan. Comparable in offering retail deposits, consumer lending, and corporate banking across Kazakhstan, and directly relevant as VTB's sanctioned Kazakhstan subsidiary competes in this market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
VTB Bank social profiles
Digital presenceVTB Bank compliance and trust
Trust signalCompliance2 records
VTB Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
VTB Bank leadership team
Management profileNumber of profiles
Profiles1 record
VTB Bank subsidiaries and ownership
Company hierarchySubsidiaries2 records
VTB Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VTB Bank M&A and investment
M&A and investmentM&A2 records
Investments14 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VTB Bank
What does VTB Bank do?
VTB Bank provides a comprehensive range of retail and corporate banking products and services across Russia, delivered through three flagship digital platforms (VTB Online for retail, VTB Business Platform for SMB, and VTB Business-Online for large corporates) and backed by the country's largest physical branch and ATM network. Core offerings include Multicard debit cards (up to 10% cashback on Mir), VTB-Vklad deposits up to 14% p.a., consumer and mortgage loans, escrow accounts for real estate, corporate treasury and cash management, investment and insurance products, and a VTB Plus premium subscription bundle. The bank additionally runs VTB Mobile MVNO telecom services, supports multi-currency accounts (ruble, foreign currency, Chinese yuan), and is integrating digital ruble and AI capabilities.
Is VTB Bank a public or private company?
VTB Bank is a public company. It is classified as public and is currently operating.
When was VTB Bank founded?
VTB Bank was founded in 1990. It employs 5,001 to 10,000 people.
Where is VTB Bank based?
VTB Bank is headquartered in Saint Petersburg, Russia, in the Europe region.
How does VTB Bank make money?
Seven revenue lines are on record. Interest Income from Loans and Credits are the primary driver. The others are deposit and Savings Account Interest, card Transaction Fees and Cashback, subscription Services (VTB Plus), corporate Banking Services, premium Banking (Private Banking, Privilege) and mobile Telecommunications (VTB Mobile).
Who are VTB Bank's main competitors?
Direct peers on record are T-Bank (Tinkoff), Moscow Credit Bank, Gazprombank, Promsvyazbank, Raiffeisenbank Russia, Alfa-Bank, Russian Agricultural Bank (Rosselkhozbank) and Sberbank. ICBC (Industrial and Commercial Bank of China) is listed as a broad incumbent. SberBank Kazakhstan / Halyk Bank is listed as a regional player.
Does VTB Bank have an API?
No public API is recorded for VTB Bank.
What industry is VTB Bank in?
VTB Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAAAE, Branch & In-Person Banking (Teller/ATM Networks), with a secondary code of FSAGALAE, Embedded Deposit Accounts & Digital Wallet Infrastructure. Its NAICS code is 522110 and its SIC code is 6022.