Muster

Name

Muster

Website

https://muster.africa

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Muster is a Nigerian room-rental marketplace, founded in 2017 and based in Lekki, that connects individual property owners in African megacities with renters seeking affordable short-stay accommodation via muster.africa.

Ownership category

akta.pro rank

Product category

Short-term Rental Marketplace

NAICS

Rooming and Boarding Houses, Dormitories, and Workers' Camps (72131)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)

Keywords

• Room rental platform
• Affordable housing marketplace
• Short-term accommodation
• Property booking platform
• Shared housing rentals

Headquarters

HQ city

Lagos

HQ country

Nigeria

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Core offering

Muster operates a room rental and booking platform that enables property owners in megacities to monetize their available rooms by listing them for rent. The platform connects room providers with potential renters or guests seeking affordable short-term or shared housing, primarily focused on the Nigerian market.

Differentiator

Problem solved

Functional benefit

Products and services

• Muster Room Rental Platform

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Booking.com: Largest accommodation marketplace globally, with rapidly growing inventory across Africa including Nigeria. Overlaps with Muster on accommodation discovery and booking but offers a far broader portfolio (hotels, apartments, hostels).
• Vacasa: Large professionally managed vacation rental company with a marketplace layer. Comparable to Muster in vacation-rental supply aggregation and host services, though much larger and North-America-focused.

Direct peers

• Airbnb: The global benchmark for short-term/vacation rental marketplaces connecting hosts with guests. Directly comparable to Muster on business model and core functionality, though Airbnb operates at vastly larger scale and across geographies.
• Vrbo: Expedia-owned vacation rental marketplace focused on whole-home and room-style stays. Comparable to Muster as a host-to-guest booking platform, though skews more toward family/traveler segments in Western markets.

Regional players

• PropertyPro (formerly ToLet.com.ng): Largest Nigerian property listing platform for rentals and sales. Adjacent peer to Muster — operates in the same Nigerian housing-rental demand pool but skews toward long-term apartment rentals rather than short-stay rooms.
• Hotels.ng (now Hotels NG): Nigerian accommodation booking platform founded by Mark Essien that lists hotels, apartments, and shortlets across Nigeria. Most direct local competitor to Muster given shared geography, Nigerian focus, and host-supply overlap.

Emerging players

• StayToday: African-focused short-stay and apartment booking platform. Comparable to Muster on the affordable short-stay thesis in African cities and on host-supply onboarding mechanics.
• Jiji: Leading general classifieds marketplace in Nigeria covering real estate, vehicles, and services. Comparable to Muster as a Nigerian marketplace that channels real-estate listings to renters, though it is broader and not focused on bookings.
• Lodgeur: Short-term rental operator in select African markets. Comparable to Muster on the affordable-stay thesis in Africa, though typically operates as a managed-listing operator rather than a pure marketplace.

Others

• Sweepsouth (housing adjacency in Africa): South African home services marketplace. Not a direct competitor but a useful analogue for digital marketplace businesses building in African megacities, sharing similar go-to-market and operational constraints as Muster.

Market position

Customer concentration

• Xx.com/musterngr
• Facebookfacebook.com/musternigeria

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muster