Automated Packaging Systems

What Automated Packaging Systems does

Automated Packaging Systems (AUTOBAG brand) is a wholly-owned subsidiary of Sealed Air Corporation (NYSE: SEE), designing and manufacturing high-speed automated bagging equipment, proprietary bags, films, and mailers, and complementary field services. Founded in 1962 and headquartered operationally out of Streetsboro, Ohio with Sealed Air's global headquarters in Charlotte, North Carolina, the company sells integrated packaging automation to enterprise customers across e-commerce, retail consumer goods, food and beverage, pharmaceutical, industrial manufacturing, and protective packaging verticals. Named enterprise customers include Fanatics, EziBuy, and Golden State Foods.

The core technology centers on the AUTOBAG line of automated bagging machines, ranging from tabletop units to fully automated configurations such as the AUTOBAG 550 and AUTOBAG 850S, plus SidePouch Systems and the FloWrap Automated Mailer System. These machines are engineered for seamless integration with proprietary AUTOBAG bags, pouches, and films, with design choices (custom-fit consumables, ergonomic scaling, high-speed throughput) that create a closed equipment-plus-materials system. Supporting services include field service, preventive maintenance (e.g., CRYOVAC Advanced Maintenance Program), customer training, a Product Resource Library with software downloads, and the Systems Advantage Program loyalty tier that requires annual purchase minimums and use of select AUTOBAG consumables.

The business model combines one-time hardware sales with recurring consumables revenue and a services annuity. Pricing is quote-based and not publicly disclosed. Go-to-market is enterprise field sales, with a Streetsboro, Ohio showroom used for hands-on machine demonstrations, complemented by content marketing (case studies, engineering guides), direct sales consultation, and channel partnerships such as the UPS Customer Partner program. The company is operated as part of Sealed Air's broader Protective packaging portfolio alongside Cryovac, Liquibox, BUBBLE WRAP, and Nexcel.

Name

Automated Packaging Systems

Legal name

Sealed Air Corporation

Website

https://autobag.com

Company type

Public

Founded year

1960

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Automated Packaging Systems, the AUTOBAG brand of Sealed Air (NYSE: SEE), designs and manufactures high-speed automated bagging equipment and proprietary bags, films, and mailers for enterprise customers in e-commerce, food and beverage, pharma, and industrial sectors, sold through direct enterprise field sales with recurring consumables and field-service revenue.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993), Plastics Bag and Pouch Manufacturing (326111), Paper Bag and Coated and Treated Paper Manufacturing (322220)

SIC

Plastics, Foil & Coated Paper Bags (2673)

akta.pro primary industry

Bagging, Pouching & Sachet Packaging Equipment (IMAHAOAH)

akta.pro secondary industries

Packaging Line Automation, Robotics & Integration (Controls, Turnkey Lines) (IMALAOAL), End-of-Line Integration & Packaging Line Systems (IMAHAOAN), Cartoning & Case Packing Systems (IMAHAOAB)

Keywords

• Automated bagging equipment
• Protective packaging systems
• Packaging machinery manufacturing
• Mailer bagging solutions
• Custom bag films pouches

Headquarters

HQ city

Streetsboro

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Automated Bagging Equipment Sales: Sale of automated bagging machines including the AUTOBAG 550 bagging systems, SidePouch systems, and related equipment. Equipment ranges from tabletop to fully automated configurations.
2. Proprietary Bags, Films, and Materials: Ongoing sales of custom-fit bags, films, and papers designed specifically for AUTOBAG automated systems. Requires annual purchase minimums for Systems Advantage Program qualification.
3. Technical Services and Maintenance: Field service, preventive maintenance programs including CRYOVAC Advanced Maintenance Program (AMP), spare parts, and technical support services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Automated Packaging Systems designs, manufactures, and services high-speed automated bagging equipment and proprietary bags, films, pouches, and mailers for e-commerce, retail, food and beverage, pharmaceutical, and industrial customers. The AUTOBAG® product line integrates machines with custom-fit consumables and is complemented by field service, preventive maintenance, customer training, and the Systems Advantage loyalty program.

Product overview

AUTOBAG® Brand Automated Bagging Systems from Sealed Air is a comprehensive, integrated packaging solution platform combining equipment, materials, and service. The portfolio centers on high-speed automated bagging equipment including the AUTOBAG® Bagging Systems (such as the 550 model and 850S), SidePouch Systems for flexible bag packaging, and the FloWrap® Automated Mailer System for paper-based e-commerce packaging. These machines are designed to work seamlessly with proprietary AUTOBAG® bags, pouches, and mailers, maximizing uptime and reducing labor and material waste. The offering is complemented by a full suite of services including field service and maintenance, customer training, the AUTOBAG® Systems Advantage Program for qualified customers, and the Product Resource Library for technical documentation and software downloads. The integrated approach—combining hardware, materials, and support services—is designed to deliver end-to-end packaging automation for e-commerce, retail, food & beverage, pharma, and industrial sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Liquibox: Flexible packaging solutions for liquids and fluids including bag-in-box, bulk liners, dispensers, and bottles
• CRYOVAC®
• BUBBLE WRAP®
• Nexcel
• AUTOBAG®
• Sealed Air

Products and services

• AUTOBAG® Bagging Systems Scalable range of high-speed automated bagging equipment for mailers, bags, and pouches designed to reduce labor costs, improve consistency, and accelerate throughput across e-commerce, retail, food and beverage, pharmaceutical, and industrial operations.
• SidePouch Systems High-speed packaging machines designed for maximum flexibility, functionality, and reliability in side-pouch bag packaging applications.
• AUTOBAG® FloWrap® Automated Mailer System Automated paper-based mailer system that wraps products for e-commerce fulfillment, delivering efficiency improvements and sustainability benefits such as reduced labor and freight costs.
• AUTOBAG® 850S Automated Bagging System High-speed automated bagging system designed for e-commerce packing operations, demonstrated to boost e-commerce efficiency 5x and enhance sustainability through automated packing.
• Mailers, Bags, and Pouches Proprietary bags, pouches, and mailers designed for use with automated AUTOBAG systems, offering high-speed packaging performance, durability, and sustainability.
• AUTOBAG® Services Comprehensive service offering that includes design support, custom printing, software tools, and world-class technical support to optimize customer packaging systems.
• AUTOBAG® Field Service and Maintenance Fast, expert field service delivered worldwide, including preventive maintenance programs such as the CRYOVAC Advanced Maintenance Program (AMP), to ensure peak bagging performance and uptime.
• AUTOBAG® Customer Training Expert training and ongoing support designed to help customers maximize equipment performance and reduce downtime on AUTOBAG systems.

Quantifiable outcome

• 5x e-commerce efficiency improvement for Fanatics
• +1 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Golden State FoodscoreStrategic or Co-development PartnerPartnership spanning more than three decades focused on form-fill-seal films for liquid products. Sealed Air and Golden State Foods first partnered on packaging solutions for portioned products, serving up portioned perfection for liquid food products.
• UPSminorGTM or Marketing PartnerUPS Customer Partner program - Sealed Air is a UPS customer partner providing packaging solutions integrated with UPS shipping and logistics operations.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Ranpak Holdings: Public paper-based protective and automated packaging company competing directly with AUTOBAG in mailer, void-fill, and cushioning systems for e-commerce and industrial fulfillment, with a similar equipment-plus-consumables model.
• Quadient: Provides automated packaging and mailing solutions for e-commerce and mailroom operations, directly competing with AUTOBAG in poly-bag and mailer automation for enterprise customers.
• Pregis: Protective and automated packaging solutions provider offering automated bagging, paper systems, and films for e-commerce, food, and industrial applications — overlapping with AUTOBAG's product portfolio and customer base.
• PAC Machinery: Specialized manufacturer of bagging, pouching, and sealing equipment including medical and industrial baggers, directly competing with AUTOBAG's automated bagging systems.
• Hamer-Fischbein (by Fischbein): Designs and manufactures automated bagging, filling, and sealing equipment for industrial and consumer packaged goods, competing with AUTOBAG in the same automated bagging equipment category.
• Rennco: Manufactures vertical and horizontal bagging equipment and integrated systems for e-commerce and industrial packaging, offering competing solutions to AUTOBAG's bagging systems.

Broad incumbents

• ProMach: Large packaging machinery conglomerate offering filling, bagging, labeling, and end-of-line solutions across many verticals; competes with AUTOBAG as part of a much broader packaging equipment portfolio.
• Amcor: Global flexible and rigid packaging giant with flexible packaging films and pouches that overlap with AUTOBAG's proprietary consumables business, particularly in food and consumer goods.
• Sonoco Products: Diversified global packaging manufacturer with paper-based and flexible packaging products, competing in adjacent e-commerce protective and mailer packaging segments.

Others

• Liquibox: Sibling brand under Sealed Air providing flexible bag-in-box packaging and dispensing systems; not a direct competitor but adjacent within the same parent portfolio serving overlapping food and beverage customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/SealedAirCorp
• LinkedInlinkedin.com/company/automated-packaging-systems
• Xx.com/autobag
• Facebookfacebook.com/autobag

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Automated Packaging Systems