The Jensen Project
The Jensen Project is a 501(c)(3) grantmaking foundation founded in 2017 that awards multi-year grants ($100K-$300K) to U.S.-based anti-trafficking nonprofits, alongside capacity-building programs (LIFT) and a Policy & Advocacy portfolio, supporting 21 partner organizations across 15 states.
- Company typePrivate
- Founded2017
- HeadquartersIrving, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Jensen Project does
The Jensen Project is a private 501(c)(3) nonprofit foundation founded in 2017 by philanthropist Janet Jensen and headquartered in the Dallas, Texas area (operating from Irving, TX with a Dallas mailing address). The organization functions as a grantmaking foundation serving U.S.-based anti-trafficking and anti-sexual-violence nonprofits, distributing strategic grants, capacity-building resources, and collaborative programming to mission-aligned partner organizations that serve survivors of sex trafficking.
The organization's flagship initiative, GrantTank, runs an annual funding cycle that awards multi-year grants of $100,000 to $300,000 across categories including safe housing, economic empowerment, proprietary technology solutions for the anti-trafficking sector, and policy/advocacy. Complementary programs include LIFT (leadership and training resources providing money management, fundraising, strategic planning, and mentorship), Policy & Advocacy Grants (funding systemic-change organizations), Starla House (a survivor-support facility), and the Jensen Center (a community-center initiative). The Jensen Project does not develop proprietary technology products; it is a fund-and-support intermediary.
The foundation is funded entirely through donations and charitable contributions, with founder Janet Jensen personally matching all donations up to $5,000,000, effectively doubling deployed capital. As of 2025, the foundation supports 21 partner organizations spanning 15 states plus 6 national bodies, having awarded over $16 million in cumulative grants since inception ($11 million+ via GrantTank since 2021 and $4.4 million+ via the Policy & Advocacy portfolio). Operations are run by a small team of 1-10 employees under Jensen and Executive Director Lauren Grogan.
The Jensen Project firmographics
Firmographics- Name
- The Jensen Project
- Legal name
- The Jensen Project
- Website
- https://thejensenproject.org
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Jensen Project is a 501(c)(3) grantmaking foundation founded in 2017 that awards multi-year grants ($100K-$300K) to U.S.-based anti-trafficking nonprofits, alongside capacity-building programs (LIFT) and a Policy & Advocacy portfolio, supporting 21 partner organizations across 15 states.
- Ownership category
- akta.pro rank
The Jensen Project industry classification
Industry- Product category
- Nonprofit Grantmaking Foundation
- NAICS
- Grantmaking Foundations (813211)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Social Justice & Human Rights Grantmaking Foundations (BPAGAKAN)
- akta.pro secondary industry
- Public Charities & Grantmaking Intermediaries (BPAGAKAE)
Keywords
Where The Jensen Project is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Jensen Project business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Others, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Donations and Philanthropic Funding: The Jensen Project is funded entirely through donations and charitable contributions. The organization runs a matching program where founder Janet Jensen matches all donations up to $5,000,000. The organization does not charge fees for its programs and redistributes funds entirely to partner organizations through GrantTank grants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time/ perpetual license | Leadership training for a nonprofit executive |
| Other | One time/ perpetual license | Survivor job skills training for a year |
| Other | One time/ perpetual license | Two-day life plan for a nonprofit leader |
| Other | One time/ perpetual license | Revenue generation training for nonprofit executive team |
| Other | One time/ perpetual license | Strategic planning session |
| Other | One time/ perpetual license | Year of personalized executive coaching |
| Other | Multi-year contract | Minimum GrantTank Award |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
The Jensen Project product offering
Product offeringCore offering
The Jensen Project is a nonprofit grantmaking foundation that awards strategic financial grants and capacity-building resources to anti-trafficking and anti-sexual-violence nonprofit organizations. Its flagship GrantTank program distributes $2+ million annually in multi-year grants of $100,000–$300,000, complemented by LIFT (Leadership and Training Resources), Policy & Advocacy Grants, the Starla House survivor support facility, and the Jensen Center community initiative.
Product overview
The Jensen Project is a nonprofit organization that operates as a grantmaking foundation rather than a technology product company. Its core offerings consist of three interconnected programs: (1) GrantTank, the flagship funding initiative providing multi-year grants of $100,000-$300,000 to anti-trafficking organizations; (2) LIFT (Leadership and Training Resources), offering capacity-building support in money management, fundraising, strategic planning, and mentorship; and (3) Policy & Advocacy Grants, funding organizations that drive systemic change through policy reform and survivor-centered approaches. The organization also publishes a newsletter called Stronger Together and facilitates a network of 21 partner organizations spanning 15 states plus 6 national organizations.
Differentiator
Problem solved
Functional benefit
Brands
- GrantTank: The flagship funding program and think-tank initiative that provides grants to anti-trafficking organizations, offering one, two, or three-year tailored grants totaling over $2 million yearly.
- LIFT
- Policy & Advocacy Grants
- Starla House
- Jensen Center
Products and services
- GrantTank The Jensen Project's flagship grant funding program that provides multi-year financial support and resources to anti-trafficking nonprofit organizations. Grants are tailored to each organization, spanning one, two, or three years, with funding categories including housing, economic empowerment, technology, and policy/advocacy. Annual grant requests range from $100,000 to $300,000.
- LIFT (Leadership and Training Resources)
Quantifiable outcome
- Over $16 million in grants awarded to date, with $2.3 million committed in 2025 alone
- +2 more outcomes
Companies that use The Jensen Project
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
The Jensen Project technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Jensen Project partnerships and signals
Strategic signalPartnerships
26 partnerships are on record, tiered core.
- Rights4GirlscoreNational human rights organization and 2025 Policy & Advocacy grantee. Founded in 2011, works to end gender-based violence against young women and girls through research, education, and advocacy. Known for the Buyers Unmasked report.
- World Without Exploitation (WorldWE)coreNational coalition and 2025 Policy & Advocacy grantee. The nation's largest coalition working to end human trafficking and sexual exploitation, with over 200 partners including service providers, survivor leaders, and advocates.
- Coalition Against Trafficking in Women (CATW)coreNational and international organization and 2025 Policy & Advocacy grantee. Founded in 1988, one of the oldest organizations dedicated to ending human trafficking and sexual exploitation of women and girls, operating across six continents.
- 3Strands Global FoundationcoreSacramento, CA-based nonprofit and continuing GrantTank partner. Works on prevention and education related to human trafficking. Active in The Jensen Project's network of 21 partner organizations.
- Allies Against SlaverycoreNational organization and new 2025 GrantTank recipient. Works on anti-trafficking efforts and survivor leadership programs.
- AnnieCannonscoreNational technology and economic empowerment organization. New 2025 GrantTank recipient. Uses technology to empower survivors through coding and digital skills training.
- AwakencoreReno, NV-based nonprofit and renewing GrantTank partner. Led by CEO & Co-Founder Melissa Holland. Focuses on survivor-centered anti-trafficking services and collaborative movement building.
- Designed For JoycoreRaleigh, NC-based nonprofit and renewing GrantTank partner. Provides economic opportunities and safe housing for survivors through social enterprise.
- Eden Centers for Hope and HealingcoreNew Orleans, LA-based nonprofit and renewing GrantTank partner. Led by Interim CEO Jennifer Best. Provides services to trafficking survivors and fosters collaboration among service providers.
- Elevate Academy / Rebecca Bender InitiativecoreNational organization and renewing GrantTank partner. Provides survivor-centered curriculum and training for the anti-trafficking field.
- Empowered NetworkcoreNational organization and renewing GrantTank partner. Works to empower survivors and build capacity in the anti-trafficking movement.
- Freedom a la CartcoreColumbus, OH-based social enterprise and renewing GrantTank partner. Provides economic empowerment through food service and workforce development for survivors.
- National Center on Sexual Exploitation (NCOSE)coreNational policy and advocacy organization and renewing GrantTank partner. Works to end sexual exploitation through research, advocacy, and policy reform. Also a 2025 Policy & Advocacy grantee.
- New Friends New LifecoreTexas-based nonprofit and new 2025 GrantTank recipient. Provides services to survivors of trafficking and sexual exploitation in the Dallas-Fort Worth area.
- PEHT: Partnership to End Human TraffickingcoreConnecticut-based organization and new 2025 GrantTank recipient. Focuses on ending human trafficking through prevention, education, and survivor services.
- Reflection Ministries of TexascoreMidland, TX-based nonprofit and renewing GrantTank partner. Provides residential and outreach services to trafficking survivors in West Texas.
- REST: Real Escape from the Sex TradecoreSeattle, WA-based nonprofit and renewing GrantTank partner. Led by former Executive Director Amanda Eckhardt. Provides housing and employment services for survivors in New York City and Seattle.
- Rest Stop MinistriescoreHermitage, TN-based nonprofit and renewing GrantTank partner. Provides residential programs and support services for survivors of sex trafficking.
- RethreadedcoreJacksonville, FL-based social enterprise and renewing GrantTank partner. Provides job training and employment to survivors through textile and craft production.
- Safe Exit InitiativecoreWorcester, MA-based nonprofit and renewing GrantTank partner. Provides services and support for individuals seeking to exit exploitation.
- Street GracecoreNational organization and new 2025 GrantTank recipient. Focuses on prevention and demand reduction in the anti-trafficking movement.
- The Network (Network Group)coreArlington, VA-based organization and new 2024 GrantTank recipient. Provides networking and capacity-building for the anti-trafficking sector.
- The WellHousecoreOdenville, AL-based nonprofit and renewing GrantTank partner. Provides residential recovery programs for survivors of trafficking.
- Thistle FarmscoreNashville, TN-based social enterprise and renewing GrantTank partner. Led by CEO Tasha Kennard. Provides economic empowerment, healing communities, and advocacy for survivors.
- Wellspring LivingcoreAtlanta, GA-based nonprofit and renewing GrantTank partner. Provides trauma-informed housing, life skills, and employment readiness programs for survivors.
- Restore NYCcoreFormer GrantTank partner. The Jensen Project invested in two pilot projects at Restore addressing housing and jobs for survivors in New York City, which became fully-funded core services.
Scale indicators10 records
Recent moves6 records
Expansion highlights2 records
The Jensen Project competitors and assessment
Company assessmentDirect peers
- Polaris Project: One of the largest U.S. anti-trafficking organizations operating the National Human Trafficking Hotline and running grant/tech programs for anti-trafficking initiatives. Highly comparable as a national anti-trafficking leader with both direct-service and systemic-reform programs.
- Not For Sale: Anti-trafficking nonprofit operating survivor-support social enterprises. Comparable in mission and survivor-economic-empowerment orientation.
- Thorn: Founded by Ashton Kutcher and Demi Moore to build technology tools that combat child sexual exploitation. Comparable as a major anti-trafficking foundation, though differentiated by a tech-product orientation that TJP explicitly does not pursue.
- ECPAT-USA: U.S. chapter of ECPAT International focused on ending commercial sexual exploitation of children. Comparable as a U.S.-based anti-trafficking organization funding policy and survivor programs.
- A21 (A21 Campaign): Anti-trafficking nonprofit running awareness, prevention, and survivor aftercare programs alongside policy advocacy. Comparable in mission and survivor-centered framework.
- Shared Hope International: Anti-trafficking nonprofit that runs grant programs alongside the Protected Innocence Challenge legislative framework. Directly comparable to TJP's GrantTank-plus-policy-advocacy dual model.
- Free the Slaves: U.S.-based anti-trafficking organization focused on both domestic prevention programs and international abolition. Comparable as a funder/operator in the anti-trafficking space.
- Coalition Against Trafficking in Women (CATW): Long-standing international organization dedicated to ending trafficking and sexual exploitation of women and girls. Comparable in survivor-centered, abolitionist policy advocacy — and also a TJP grant recipient.
- National Center on Sexual Exploitation (NCOSE): National policy and advocacy organization working to end sexual exploitation — and a current TJP policy grant recipient. Comparable as a mission-aligned peer that Jensen Project itself funds.
Broad incumbents
- NoVo Foundation: Large private foundation funding initiatives on gender equality, ending violence against girls, and social justice. Comparable as a major philanthropic funder in adjacent mission areas, though operating at significantly greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Jensen Project social profiles
Digital presenceThe Jensen Project financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Jensen Project leadership team
Management profileNumber of profiles
Profiles2 records
The Jensen Project funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Jensen Project M&A and investment
M&A and investmentM&A
Investments24 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Jensen Project
What does The Jensen Project do?
The Jensen Project is a nonprofit grantmaking foundation that awards strategic financial grants and capacity-building resources to anti-trafficking and anti-sexual-violence nonprofit organizations. Its flagship GrantTank program distributes $2+ million annually in multi-year grants of $100,000–$300,000, complemented by LIFT (Leadership and Training Resources), Policy & Advocacy Grants, the Starla House survivor support facility, and the Jensen Center community initiative.
Is The Jensen Project a public or private company?
The Jensen Project is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Jensen Project founded?
The Jensen Project was founded in 2017. It employs 1 to 10 people.
Where is The Jensen Project based?
The Jensen Project is headquartered in Irving, United States, in the North America region.
How does The Jensen Project make money?
One revenue line is on record: donations and Philanthropic Funding.
Who are The Jensen Project's main competitors?
Direct peers on record are Polaris Project, Not For Sale, Thorn, ECPAT-USA, A21 (A21 Campaign), Shared Hope International, Free the Slaves, Coalition Against Trafficking in Women (CATW) and National Center on Sexual Exploitation (NCOSE). NoVo Foundation is listed as a broad incumbent.
Does The Jensen Project have an API?
No public API is recorded for The Jensen Project.
What industry is The Jensen Project in?
The Jensen Project's product category is Nonprofit Grantmaking Foundation. Its primary akta.pro industry code is BPAGAKAN, Social Justice & Human Rights Grantmaking Foundations, with a secondary code of BPAGAKAE, Public Charities & Grantmaking Intermediaries. Its NAICS code is 813211 and its SIC code is 8300.