What Educabot does

Educabot is an Argentine educational technology company founded in 2013 and headquartered in Buenos Aires that designs, develops, and sells integrated STEAM solutions combining proprietary hardware (robotics kits, 3D printers, drones, electronics), proprietary software (programming platforms, school management suite), and a proprietary pedagogical methodology. Its core products include Codit (a physical, screen-free block-based programming robot for ages 3-9), Smart TEAM (a robotics curriculum with 9 pedagogical books and Robot Buty kits for primary and secondary schools), Aula Maker (a turnkey classroom-to-STEAM-lab transformation with equipment, furniture, and platform), and Suite de Aplicaciones (digital school management with Boletines, Comunicaciones, Asistencias, and the Aula exam module). The company also offers Creabots, Imantados, and Atornillados consumer kits for families.

Educabot serves four primary customer segments: K-12 schools (public and private) across all educational cycles, government education bodies (policy accompaniment with bespoke solutions), families and parents (consumer kits), and—following the December 2024 acquisition of Tich AI—university students using AI-powered study tools (Tito assistant, flashcards, Pomodoro). The business model blends freemium software (free web applications without registration), recurring software subscriptions, one-time hardware sales, professional services (Maker Academy teacher training), and large customized STEAM solutions for government clients. Distribution is direct-sales-led to schools and ministries, supplemented by self-serve PLG, events (Copa Robótica across 24 provinces, FIRST Global Challenge), and brand-partnership channels (River Plate, Instituto Cambridge). The company has reached 3,000+ schools and 1.5 million+ students in Argentina, with international expansion initiated into Spain in late 2023.

Name

Educabot

Legal name

EDUCABOT

Website

https://educabot.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Educabot is an Argentine EdTech company that designs proprietary robotics kits, programming platforms, and school management software, serving 3,000+ K-12 schools, government bodies, and (post-Tich AI) university students across Latin America and Spain.

Ownership category

akta.pro rank

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Hardware and Robotics Kits: Sale of physical robotics kits, electronics components, 3D printers, drones, and related educational equipment to schools and institutions. Includes CODIT, Smart TEAM kits, and Aula Maker equipment packages.
2. Software Subscriptions: Subscription-based access to the Suite de Aplicaciones (Application Suite) including school management, report cards, communications, and attendance modules. Multiple plans including a free tier.
3. Professional Services and Training: Teacher training programs (Maker Academy), formation of trainers, and pedagogical accompaniment services. Implementation support to ensure effective integration of technology in classrooms.
4. Customized STEAM Solutions: Bespoke STEAM educational solutions developed for government and institutional clients. Policy accompaniment with integral solutions developed to measure that have impacted more than 1.5 million students.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Educabot develops and sells an integrated STEAM educational technology platform combining proprietary hardware (robotics kits, 3D printers, programmable drones, electronics), proprietary software (digital school management suite, programming platforms, AI-powered study tools), and pedagogical methodology for schools, governments, and families across Argentina. Their portfolio includes the Codit screen-free programming robot, Smart TEAM robotics curriculum with books and kits, Aula Maker classroom transformation, and the Tich AI study platform acquired in 2024.

Product overview

Educabot offers a comprehensive educational technology platform consisting of multiple integrated products: the Suite de Aplicaciones for digital school management (including Aula for online exams), Codit for screen-free physical programming for ages 3-9, Smart TEAM for educational robotics with books and kits, and Aula Maker for full classroom transformation into STEAM labs. Following its 2024 acquisition of Tich AI, the company expanded into AI-powered higher education tools. The product portfolio spans from early childhood through university, encompassing robotics kits, programming platforms, digital learning management, and AI-assisted study tools, with proprietary hardware and software developed in-house since 2013.

Differentiator

Problem solved

Functional benefit

Brands

• Tich AI: AI-powered study platform for university students featuring flashcards, self-assessments, an AI assistant named Tito, Pomodoro study sessions, and academic tracking.
• Smart TEAM
• Aula Maker
• Codit
• Suite de Aplicaciones

Products and services

• Suite de Aplicaciones Digital school management system providing tools for school administration and educational community communication, including report cards, communications, and attendance tracking modules. Used by schools (public and private) for digital transformation.
• Codit Physical block-based programming robot and board system for children ages 3-9 to learn programming without screens. Includes robot, programming board, sensors, actuators, 22 programming pieces, and 20 path pieces for early childhood and initial-level STEAM education.
• Smart TEAM Integral educational robotics program for primary and secondary schools including Robot Buty robotics kits, 9 pedagogical books covering storytelling, computational thinking, and programming activities, and programming platforms with games, animations, and classroom management.
• Aula Maker Comprehensive classroom transformation solution converting conventional classrooms into STEAM technology laboratories. Includes robotics, 3D printing, programmable drones, electronics equipment, specialized furniture, educational kits, and an intuitive programming platform with custom space planning.
• Tich AI AI-powered study platform for university students featuring Tito virtual assistant, personalized study methods with flashcards and self-assessments, the Pomodoro technique with 25-minute work sessions, and collaborative study tools. Has 70,000 active users and has impacted 1.5 million students.
• Creabots Family robotics kits available in three tiers: Kit de Iniciación (6 starter projects), Kit de Automatización (6 projects on automatic systems), and Kit de Conducción (4 robotic vehicle projects). Designed for families and children for at-home STEM learning.
• Imantados Magnetic construction kit for ages 3-12 featuring 60 magnetic pieces in geometric shapes (triangles, squares, hexagons, rectangles, rhombuses) for creating multiple combinations and structures. Promotes STEM skills through construction play.
• Atornillados Construction game combining plastic pieces (screws, saws, screwdrivers) with recyclable cardboard. Children can build castles, dinosaurs, armor, and mazes while promoting STEM skills and sustainability awareness.
• Maker Academy Teacher training program designed to help educators develop skills for teaching robotics and programming in classrooms using a learning-by-doing methodology. Includes formation of trainers and pedagogical accompaniment for effective classroom integration of technology.

Quantifiable outcome

• More than 1.5 million students impacted by Educabot's solutions
• +6 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core, notable and minor.

• Tich AIcoreStrategic or Co-development Partner · 1 December 2024Educabot acquired Tich AI platform in December 2024. Tich AI was founded in 2019 by Juan Mateos Galante (Jujuy) and Jorge Irigoyen (Corrientes) to help university students study and organize using AI. The platform has impacted 1.5 million students with 70,000 active users. With this acquisition, Educabot expands to university level education with AI-powered study tools.
• Club Atlético River Plate (Instituto River)notableStrategic or Co-development Partner · 1 May 2024Educabot signed an agreement with River Plate to offer educational technology solutions for initial and primary levels of Instituto River. Solutions include CODIT robotics kits, Imantados magnetic kits, and Atornillados construction kits, along with teacher training. This strengthens River's educational proposal with STEAM education.
• GlobantminorGTM or Marketing Partner · 1 January 2021Main Sponsor of Copa Robótica 2021, the national robotics competition organized by Educabot to select the Argentine team for FIRST Global Challenge.
• Digital HouseminorGTM or Marketing Partner · 1 January 2021Platinum Sponsor of Copa Robótica 2021, the national robotics competition organized by Educabot.
• Logitech, Instituto Cambridge, LogosminorGTM or Marketing Partner · 1 January 2021Gold Sponsors of Copa Robótica 2021, the national robotics competition organized by Educabot.
• Instituto Cambridge ArgentinanotableStrategic or Co-development Partner · 1 November 2020Partnership for online examinations during the pandemic. The Aula platform from Educabot's Suite de Aplicaciones was used to administer Cambridge English exams to 15,000 registered students across Argentina. This enabled continuous assessment when in-person exams were impossible.
• FIRST Global ChallengecoreStrategic or Co-development Partner · 1 January 2013Educabot is the official Argentine partner of FIRST Global Challenge (World Robotics Championship). Each year they select, advise, and accompany the team of students representing Argentina. They organized Copa Robótica 2019 with 24 teams from all provinces to select the national team. The competition involves teams from 191 countries.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Code.org: Nonprofit promoting computer science education globally through free curricula and Hour of Code. Adjacent competitor for Educabot's programming-curriculum footprint in schools.
• Create Lab / Crear Lab (Argentina STEAM makerspace): Smaller Argentine STEAM/makerspace operators offering after-school programs and kits. Niche overlap with Educabot's Creabots family kits and maker classroom build-out.

Direct peers

• Tynker: Self-paced coding/STEM platform used by schools and families, integrating with robotics kits. Comparable to Educabot's programming platforms and school-led digital curriculum segments.
• Matelab: Argentine STEAM/robotics education company offering programmable kits and teacher training for schools. Competes head-to-head with Educabot's Smart TEAM and CODIT product lines in the same K-12 Argentine market.
• Sphero: Robotics and coding products (BOLT, indi, RVR) combined with curriculum targeting K-12 STEAM classrooms. Closely comparable to Educabot Smart TEAM and Aula Maker offerings.

Broad incumbents

• LEGO Education: Global incumbent in STEAM/robotics education with hardware kits (SPIKE, Mindstorms), lesson plans, and teacher training. Overlaps with Educabot's robotics-kit and curriculum offering but at vastly larger scale and distribution.
• Edmodo (now part of NetSupport): Digital classroom, assessment, and communications platform for schools, broadly comparable to the Boletines/Comunicaciones/Asistencias modules in Educabot's Suite de Aplicaciones.
• STEMscopes (Accelerate Learning): Comprehensive STEM/STEAM digital curriculum and kits for K-12 schools. Comparable to Educabot's Smart TEAM and Aula Maker integrated curriculum-plus-kit model.
• Arduino Education: Provides programmable electronics kits, CTC curriculum, and a STEAM learning portal for schools. Competes with Educabot's hardware-and-pedagogy approach, especially at secondary level.

Regional players

• Quanta Services / Aprender Digital (Argentina): Argentine Ministry of Education's Aprender Digital program distributing digital educational content and devices nationally. A key public-sector counterpart/competitor for government STEAM contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/EducabotArg
• Facebookfacebook.com/EducabotArg
• LinkedInlinkedin.com/company/educabot
• Instagraminstagram.com/educabot

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Educabot