What Truepoint Technology does

Truepoint Technology (真点科技（北京）有限公司) is a Beijing-based, platform-type high-precision positioning data service company founded in September 2020 as a wholly-owned subsidiary of Beijing BDStar Navigation (北斗星通, Shenzhen Stock Exchange: 002151). The company commercializes BDStar's "cloud + chip" integration strategy by combining self-developed GNSS chip-side technology with cloud-based positioning algorithms to deliver real-time centimeter- to decimeter-level positioning corrections to B2B customers across outdoor robots, autonomous driving, precision agriculture, UAVs/drones, surveying and mapping, and IoT/consumer verticals.

The product portfolio comprises six offerings: TruePoint.CM (NRTK centimeter-level service with national China coverage and most of Europe, 2cm horizontal and 5cm elevation accuracy, 24/7 operation); TruePoint | REACH (PPP-AR global centimeter-level service); TruePoint | FOCUS (PPP-RTK rapid-convergence centimeter service); TruePoint | LITE (sub-meter to centimeter tiered positioning); Location.io (accelerated positioning with 99.999% SLA and global decimeter coverage); and TruePoint.EDGE (edge positioning engine for integrated terminal solutions). Infrastructure spans 30,000+ global reference stations, multi-location data centers, and compliance with ISO 9001/20000/27001, ASPICE, and a Grade A Surveying and Mapping Qualification Certificate (甲级测绘资质证书).

The company generates revenue through annual subscription contracts for positioning data services, sold via direct enterprise sales, a self-serve console (console.true-point.com), and a domestic Chinese sales hotline. It maintains a wholly-owned overseas subsidiary, Rx Networks (Vancouver, Canada), which provides AGNSS services to North American and global markets with 19+ years of operational continuity. Selected scale metrics include 2 billion+ total users and 250 million+ daily visits across the platform, though named enterprise customers and discrete revenue figures are not disclosed.

Name

Truepoint Technology

Legal name

真点科技（北京）有限公司

Website

https://true-point.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Truepoint Technology (真点科技) is a Beijing-based, BDStar Navigation-owned (002151.SZ) platform that sells cloud-integrated high-precision GNSS positioning data services (NRTK, PPP-AR, PPP-RTK, edge engines) via subscription to B2B customers in robotics, autonomous driving, agriculture, drones, and surveying.

Ownership category

akta.pro rank

Product category

High-Precision Positioning Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Satellite Telecommunications (5174)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Satellite Imagery & Remote Sensing Geospatial Platforms (BPAMANAM)

akta.pro secondary industries

IoT/On-Farm Sensor Deployment & Monitoring Services (Weather Stations, Soil Moisture, Telemetry) (AFACACAJ), Farm Data Management & Decision Support Services (FMIS Setup, Data Integration, Analytics) (AFACACAC)

Keywords

• High-precision positioning services
• GNSS data services
• Centimeter-level positioning
• Cloud positioning platform
• Autonomous driving positioning

Headquarters

HQ city

Haidian

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. High-precision Positioning Data Services: Subscription-based high-precision positioning data services including NRTK, PPP-AR, and PPP-RTK solutions. Services are available in decimeter and centimeter-level accuracy tiers with global coverage.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Truepoint Technology is a platform-based positioning data service company that delivers cloud-chip integrated high-precision positioning services. It combines GNSS chips with cloud-based positioning algorithms and data services to provide end-to-end centimeter-level positioning solutions for outdoor robots, UAVs, autonomous driving, precision agriculture, surveying and mapping, and IoT applications. The company offers subscription-based NRTK, PPP-AR, and PPP-RTK positioning services with global coverage.

Product overview

Truepoint Technology offers a cloud-chip integrated high-precision positioning service platform combining GNSS chip technology, cloud-based positioning algorithms, and comprehensive data services. The product portfolio includes TruePoint.CM (NRTK-based centimeter-level service covering China and Europe), TruePoint | REACH (PPP-AR global centimeter-level service), TruePoint | FOCUS (PPP-RTK rapid positioning service), TruePoint | LITE (enhanced positioning service), Location.io (accelerated positioning service with global decimeter-level coverage), and TruePoint.EDGE (edge positioning engine). The company provides end-to-end solutions for outdoor robots, drones, autonomous driving, precision agriculture, and IoT applications.

Differentiator

Problem solved

Functional benefit

Brands

• TruePoint.CM: NRTK厘米级定位服务，覆盖全国及欧洲大部分地区，7*24不间断运行，为用户提供水平精度2cm、高程精度5cm的实时定位数据。
• TruePoint | REACH
• TruePoint | FOCUS
• TruePoint | LITE
• Location.io
• TruePoint.EDGE

Products and services

• TruePoint.CM

Quantifiable outcome

• Complex scenario positioning performance improved by 20% with cloud-chip integration
• +3 more outcomes

Segments7 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Rx NetworkscoreStrategic or Co-development Partner · 1 January 2020Rx Networks is the overseas subsidiary of Truepoint Technology, serving as the AGNSS (Assisted GNSS) R&D and operations center. Based in Vancouver, Canada, it maintains 19+ years of growth trend and operates independently, providing global positioning services.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Trimble Inc. Global positioning, geospatial, and construction-tech incumbent offering Trimble RTX correction services and GNSS hardware across surveying, agriculture, and autonomy — broader portfolio than Truepoint but overlapping in the correction-service layer.
• Quectel Wireless Solutions: China-headquartered global leader in IoT and automotive GNSS modules, increasingly bundling positioning services. Comparable end-market exposure and a strategic threat to Truepoint's IoT/automotive positioning business.
• Hexagon AB (NovAtel): Geospatial and positioning giant owning NovAtel and TerraStar correction services. Directly comparable correction-service product line serving autonomy, agriculture, and surveying end markets.

Direct peers

• Point One Navigation: Positioning-as-a-service platform offering centimeter-accurate GNSS corrections for autonomous vehicles, robotics, and drones. Closely comparable to Truepoint's TruePoint.CM/REACH/FOCUS subscription services.
• Swift Navigation: US-based provider of high-precision GNSS positioning-as-a-service (Skylark cloud corrections) targeting autonomous vehicles, robotics, and IoT. Direct competitor to Truepoint's cloud-based correction services with a comparable subscription business model.
• u-blox: Swiss GNSS chip and module vendor increasingly offering cloud-based positioning services (PointPerfect). Comparable to Truepoint in combining positioning silicon with subscription correction data.
• Septentrio: Belgian high-precision GNSS receiver maker with its own correction services (SSR/PPP-RTK), serving surveying, agriculture, and autonomy — a comparable high-precision positioning specialist.

Regional players

• Tersus GNSS: Shanghai-based high-precision GNSS hardware and software provider serving surveying, mapping, UAV, and precision-agriculture markets. Comparable in product scope and Chinese market focus.
• ComNav Technology: Shanghai-based high-precision GNSS OEM board and receiver manufacturer with growing correction-service capability. Direct Chinese-market peer competing for similar agriculture, surveying, and autonomy customers.

Others

• BDStar Navigation (parent, 002151.SZ): Beijing-based parent company (Shenzhen-listed) of Truepoint, providing the underlying GNSS chip technology. Not a market peer but the strategic and technical counterparty whose chip roadmap directly shapes Truepoint's differentiation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Truepoint Technology