What Guardian Angel Devices does

Guardian Angel Devices, operating as Archangel Device LLC, designs and manufactures wearable 360° LED safety lighting systems for professionals whose work exposes them to traffic, low-light, or tactical environments, and for consumers engaged in outdoor recreation. The company's core technology is a proprietary Magnet Mounting System built on rare-Earth neodymium magnets, which lets the same device dock into a broad catalog of profession- and activity-specific mounts (fire helmets, tactical helmet rails, hard hats, K-9 harnesses, bikes, marine vessels, vehicles). It sells two hardware product lines: the Elite Series (professional-grade, 5+ mile visibility, IP68-rated, multiple flash patterns, infrared options) priced at $114-$159.99, and the Micro Series (compact, 2 oz, 3+ mile visibility) priced at $59.99. Mounts, accessories ($12.99-$39.99), and pre-configured bundles (Active, Adventure, Everyday, Law Enforcement, Fire/EMS, Roadside, Running, EMS Week) extend the platform and drive attach revenue.

The company monetizes primarily through direct-to-consumer e-commerce on its own storefront, supplemented by an authorized dealer network serving enterprise and government buyers. Its customer base exceeds 5,000 organizations worldwide, with disclosed logos spanning the US federal government (Navy, Army, Air Force, Space Force, FBI, ATF, DOJ, VA, DOT, NPS, Interior), Fortune 500 enterprises (Walmart, Amazon, DHL, Pfizer, Tyson, AECOM, Kiewit), major municipal and international law enforcement (NYPD, LAPD, Chicago PD, RCMP, Australian Federal Police, Tokyo Fire), and a long consumer tail organized around running, biking, kayaking, boating, and outdoor activities. Its credibility is anchored by an independent 2024 Battelle Memorial Institute study showing 89% greater visibility than a vest alone, and a 2026 MDPI peer-reviewed clinical study on a Guardian Angel infrared-based CPR feedback device. The company is privately held, founder-controlled (Erik Thomas, Co-founder and CIO), with no disclosed external funding, M&A, or parent entity.

Name

Guardian Angel Devices

Legal name

Archangel Device LLC

Website

https://guardianangeldevices.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Wearable Safety Lighting

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK)

akta.pro secondary industries

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB), Machine Vision & Inspection Lighting (Ring lights, bar lights, backlights, strobed illumination) (IMAGAIAG)

Keywords

• Wearable safety lighting
• LED visibility devices
• Magnetic mounting accessories
• Personal protective lighting
• Tactical safety equipment

Headquarters

HQ city

Brookfield

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Hardware Sales - Elite Series: Premium professional-grade wearable safety lights with 5+ mile visibility, full feature set including multiple flash patterns and mounting options. Sold directly to professionals and consumers.
2. Hardware Sales - Micro Series: Compact wearable safety lights (2 ounces, 14 LEDs) with 3+ mile visibility. Lower price point targeting recreational users and secondary use cases.
3. Mounts & Accessories: Extensive catalog of mounting accessories including universal clips, helmet mounts, arm bands, bike mounts, marine mounts, and specialty mounts for various professions. Includes device tethers for security.
4. Bundles & Kits: Pre-configured product bundles (Active Bundle, Adventure Bundle, Everyday Bundle, profession-specific kits) offering value pricing and cross-selling accessories with lights.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Guardian Angel Devices designs, manufactures, and sells wearable 360° LED personal safety lighting systems — the professional-grade Elite Series™ (5+ mile visibility) and the compact Micro Series™ (3+ mile visibility at 2 oz) — paired with a patented rare-Earth neodymium Magnet Mounting System and an extensive catalog of profession- and activity-specific mounts, accessories, and pre-configured bundles sold direct-to-consumer and through authorized dealers.

Product overview

Guardian Angel Devices offers wearable 360° safety lighting systems comprising two main device product lines: the Elite Series™ (professional-grade with 5+ miles visibility, waterproof/shockproof/dustproof) and the Micro Series™ (compact at 2 ounces with 3+ miles visibility). Both product lines share a proprietary Magnet Mounting System with built-in neodymium rare-Earth magnets enabling attachment to an extensive range of specialized mounts including universal clips, helmet mounts (fire, construction, tactical), vehicle mounts, arm bands, bike mounts, and marine mounts. The company also offers pre-configured bundles targeting specific professions (Law Enforcement, Firefighters & EMS, Roadside) and activities (Running, Adventure, Active, Everyday). Mounts are available individually or as bundles, and the product ecosystem includes accessories like the Lens Reflector, marine poles, and carrying cases. The Guardian Combo offer enables purchase of an Elite Series light with 50% discount on a Micro Series light.

Differentiator

Problem solved

Functional benefit

Brands

• Elite Series™: Professional-grade wearable safety lights with 5+ miles visibility, waterproof, dustproof, shockproof, with multiple mounting options and job-specific colors.
• Micro Series™

Products and services

• Guardian Angel Elite Series™ Flagship professional-grade wearable 360° LED safety light offering 5+ miles of visibility in all directions, IP68 waterproof/dustproof/shockproof construction, independent front and rear light controls with multiple flash patterns and brightness settings, and an integrated rare-Earth neodymium Magnet Mounting System for hands-free attachment to compatible mounts. Sold to public safety, military, enterprise, and consumer buyers; available in profession-specific colors and an Infrared Elite variant for tactical/stealth operations.
• Guardian Angel Micro Series™ Compact consumer-grade wearable 360° LED safety light weighing 2 ounces with 14 high-powered LEDs, visible up to 3+ miles, rechargeable, IP68 waterproof/dustproof/shockproof, with built-in Magnet Mounting System. Targeted at recreational users including runners, cyclists, boaters, hikers, and other outdoor enthusiasts via the Shop By Activity storefront; eligible for the Guardian Combo promotion (50% off when bundled with Elite Series).
• Law Enforcement Bundle Pre-configured kit pairing Elite Series lights with law-enforcement-appropriate mounts (e.g., helmet rail, strap/epaulet, K-9, tactical) and accessories; sold to police agencies and officers and offered with bulk/professional pricing and free device tether promotion.
• Firefighters & EMS Bundle Pre-configured bundle of Elite Series lights with fire/EMS-appropriate mounts (Aluminum Fire Helmet Mount, Euro Fire Helmet Mount, hard hat mounts) for scene marking, personnel identification, and visibility during structure fires, highway incidents, and EMS staging.
• Roadside Bundle Pre-configured bundle of Elite/Micro lights with magnetic suction cup, clamp-on strap, and strap/epaulet mounts designed for vehicle-recovery, towing, and roadside-assistance operators who need hands-free lighting while working adjacent to active traffic lanes.
• Adventure Bundle Comprehensive outdoor bundle pairing a Guardian Angel light with eight mounts, Device Tether, and Carrying Case for camping, hiking, hunting, ATV/UTV, snowmobiling, skiing, and other adventure activities; positioned as a value-priced kit (~$53.91 savings).
• Active Bundle Bundle targeted at running, cycling, and walking enthusiasts, pairing a Guardian Angel light with activity-appropriate mounts (e.g., arm strap, bike rail strap); priced $34.94 below the regular component value.
• Everyday Bundle Everyday-use bundle pairing a Guardian Angel Micro light with three popular mounts and a secure device tether for daily activities such as dog walking, evening commutes, and around-town visibility; positioned as an entry-level value-priced kit (~18% savings).
• Running Bundle Runner-optimized bundle pairing Guardian Angel lights with running-appropriate mounts (e.g., arm strap, vest/straps, headlamp accessories) to deliver 360° visibility during night, early-morning, and evening runs in trafficked areas.
• EMS Week Bundle Seasonal/promotional bundle of Elite Series lights and EMS-appropriate mounts and accessories marketed around EMS Week for emergency medical services personnel and agencies.
• Marine Mount & Accessory Bundle Marine bundle pairing Guardian Angel lights with USCG-compliant marine mounts, extension poles, and accessories for kayakers, boaters, and other low-profile watercraft operators needing compliant navigation lighting visible from 2+ nautical miles.

Quantifiable outcome

• 89% more visible than a vest alone according to 2024 peer-reviewed study by Battelle Memorial Institute
• +4 more outcomes

Named customers30 records

Segments14 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

One partnership is on record.

• Battelle Memorial InstitutecoreStrategic or Co-development Partner · 1 January 2024Conducted independent peer-reviewed visibility study demonstrating Guardian Angel Elite Series is 89% more visible than a vest alone. Study validates product effectiveness and provides third-party credibility for marketing claims.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Petzl: Petzl is a global leader in headlamps and hands-free lighting for professionals (rescue, industrial, military) and outdoor recreation. Its ACTIK, PIXA, and DUO lines compete with Guardian Angel's wearable lighting across both the professional (rescue/utility) and recreational (running, hiking) customer segments.
• Streamlight: Streamlight is a leading manufacturer of portable lighting tools for law enforcement, military, and industrial users. It directly overlaps with Guardian Angel in the professional tactical/safety lighting category, serving many of the same federal and municipal law enforcement buyers (e.g., NYPD, ATF) with flashlights, weapon-mounted lights, and scene lights.
• Nitecore: Nitecore produces high-output flashlights, headlamps, and tactical lighting with rechargeable and IR-capable variants. Its product range and emphasis on law enforcement/military buyers (plus outdoor recreation) make it a comparable competitor across both of Guardian Angel's professional and consumer segments.
• Black Diamond Equipment: Black Diamond designs headlamps and lighting for climbing, skiing, and outdoor recreation. Its consumer-recreation product line directly competes with Guardian Angel's Micro Series for running, hiking, biking, and camping customers, with similar emphasis on light weight, brightness, and rechargeable batteries.
• SureFire: SureFire is a premier tactical illumination brand serving military, law enforcement, and outdoor users. Its weapon-mounted lights, handheld flashlights, and helmet lights compete directly with Guardian Angel's Elite Series and IR-hybrid products for the same federal-agency and special-operations buyers.
• Pelican Products: Pelican manufactures rugged, high-performance portable lighting and protective cases. Its tactical flashlights and area lighting products target the same first-responder, military, and industrial safety customers as Guardian Angel, with comparable emphasis on durability (IP-rated) and professional-grade construction.
• Princeton Tec: Princeton Tec makes headlamps and task lights for outdoor, industrial, and tactical markets. Its MPLS (Modular Personal Lighting System) line specifically targets the same military and law enforcement helmet-mounted lighting use cases as Guardian Angel's helmet rail and fire helmet mounts.
• Fenix Lighting: Fenix manufactures high-performance LED flashlights, headlamps, and tactical lights for outdoor, law enforcement, and industrial users. Its product breadth (tactical, EDC, hunting, search-and-rescue) overlaps materially with Guardian Angel's Elite and Micro Series use cases and channels.
• Ledlenser: Ledlenser (a Ledlenser GmbH brand) produces premium LED flashlights and headlamps for industrial, first-responder, and outdoor markets. Its focus on high-lumen output, rechargeable systems, and ruggedized construction makes it a comparable premium-tier portable lighting competitor to Guardian Angel.

Broad incumbents

• 5.11 Tactical: 5.11 Tactical is a broad tactical apparel and gear brand serving law enforcement, military, and outdoor users. While not primarily a lighting company, it offers flashlights and wearable safety accessories and competes with Guardian Angel for the same professional buyer budget across uniforms, gear, and accessories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GAdevice
• YouTubeyoutube.com/channel/UCxyb4R8ZyIvC1IluP0NsAhQ
• Facebookfacebook.com/GuardianAngelDevice
• LinkedInlinkedin.com/company/guardian-angel-devices
• Instagraminstagram.com/GuardianAngelDevices

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guardian Angel Devices