Maisons France Confort

What Maisons France Confort does

Maisons France Confort is the flagship consumer brand of Groupe HEXAOM, a French Société Anonyme headquartered in Alençon that has operated continuously since 1919. The company builds individual residential houses for French families under the CCMI (Contrat de Construction de Maison Individuelle) framework, offering both a catalog of 269 standardized plans and bespoke custom designs, with houses delivered in compliance with RE2020 environmental regulations using bioclimatic design, biosourced materials, and integrated smart-home/domotic systems. Ancillary offerings include constructible land sales, combined land+house packages, and a renovation/extension line covering whole-house renovation, attic and garage conversions, and energy retrofits. Sub-brands YRYS (innovative energy-efficient concept) and Ligne Bois (wood-frame construction) extend the catalog into differentiated formats.

The business model is sales-led and project-based. Pricing is quote-driven under multi-year CCMI contracts that provide fixed-price certainty and statutory warranties (parfait achèvement, biennale, décennale); pricing is not publicly disclosed. Go-to-market runs through 81 owned physical agencies across every major French region, supplemented by home and habitat trade shows, open-house events (portes ouvertes), private viewing events, a website generating online leads (24,004 active land+house listings, 8,535 land-only listings), a virtual 360° tour platform, a customer referral program, and an online client portal for construction-project tracking. Average delivery cadence is ~7,000 homes per year, with more than 50,000 homes built cumulatively and 6,455 customer reviews published on the website.

The customer base is horizontal B2C, segmented into primary individual homebuyers (first-time to luxury), property investors using French tax-incentive schemes (notably Pinel), and existing homeowners seeking renovation. Reported headcount is 1,001–5,000 employees. Revenue is not publicly disclosed in the source data; the parent HEXAOM group — described in source material as the operating consolidated entity — provides financial backing and shared services. Additional inorganic move on record: 2017 acquisition of L'Atelier des Compagnons. Past funding participation includes an Omnes Capital round in 2004.

Name

Maisons France Confort

Legal name

HEXAOM

Website

https://maisons-france-confort.fr

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Maisons France Confort, the flagship consumer brand of French group HEXAOM (founded 1919), is France's leading individual-house constructor, designing and building custom and catalog homes under CCMI contracts across 81 agencies, with ~7,000 families served annually and complementary renovation, land, and wood-frame sub-brands.

Ownership category

akta.pro rank

Product category

Residential Home Construction

NAICS

Residential Building Construction (23611), Residential Remodelers (236118), New Single-Family Housing Construction (except For-Sale Builders) (236115)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industry

Structural Expansion (Foundation, Framing & Load-Bearing Modifications) (HSAPADAN)

Keywords

• Individual home construction
• Residential home building
• Home renovation services
• Building plot sales
• Energy-efficient housing

Headquarters

HQ city

Alençon

HQ country

France

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. New House Construction: One-time sales of custom-built individual houses through CCMI (Contract de Construction de Maison Individuelle) contracts. Houses offered as either standard catalog models or bespoke custom designs.
2. Land + House Packages: Combined packages offering both building land and constructed houses, simplifying the home acquisition process for buyers.
3. Renovation Services: Home renovation and extension services including energy-efficient renovations, attic conversions, garage conversions, room expansions, and complete home renovations.
4. Land Sales: Sale of constructible building plots to customers seeking to build their own homes.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Maisons France Confort designs, builds, and delivers individual residential houses in France under CCMI (Contrat de Construction de Maison Individuelle) contracts, drawing on a catalog of 269 standardized plans plus fully bespoke designs. The offering also includes sales of building plots and land+house packages, home renovation and extension services (energy renovation, attic and garage conversions), and complementary sub-brands such as Ligne Bois (wood-frame construction) and YRYS (innovative energy-efficient concept).

Product overview

Maisons France Confort operates as a comprehensive house construction platform offering individual residential home construction, renovation, and extension services. The core offering centers on their catalog of 269+ house plans (including models like Actua, Bastide, Terra, California, Family, YRYS, Inova, Loft, Bioclima, and Optima) which customers can customize or use as-is. The company provides integrated services including land sales, virtual 360° property tours, and a client portal for construction tracking. As part of Groupe HEXAOM, the company also offers specialized sub-brands like YRYS for innovative concepts and Ligne Bois for wood-frame construction. Houses are built to comply with RE2020 (Réglementation Environnementale 2020) environmental standards.

Differentiator

Problem solved

Functional benefit

Brands

• YRYS: A concept/brand related to housing construction offered by the HEXAOM group.

Products and services

• Individual Home Construction (Construction de maisons individuelles) End-to-end custom and catalog-based construction of individual residential homes for French families, including design finalization, permitting, construction, and key handover. Houses are built to RE2020 environmental standards with options for bioclimatic design and smart-home integration. Sold under CCMI contracts providing fixed-price protection.
• House Plan Catalog (Plans de maisons) Catalog of 269 standardized house floor plans available for selection and customization, ranging from 75 to 153 m² across styles including Actua, Bastide, Terra, California, Family, Inova, Loft, Bioclima, and Optima.
• Home Renovation and Extension (Rénovation et extension) Home renovation and extension services for existing homeowners, including energy-efficient renovations, attic conversions, garage conversions, room expansions, and complete home renovations, with project-based pricing.
• Land Sales and Land + House Packages (Terrains constructibles) Sale of constructible building plots individually, or as combined land + house packages with construction, simplifying the home acquisition process for buyers seeking a turnkey solution.
• YRYS Concept Home An innovative house concept sub-brand of Groupe HEXAOM focused on energy efficiency, modern design, and advanced construction techniques, offered through the Maisons France Confort network.
• Ligne Bois (Wood-Frame Construction) Wood-frame house construction line offering eco-friendly building with wooden facades, sustainable biosourced materials, and energy-efficient construction methods for environmentally conscious buyers.

Quantifiable outcome

• 50,000+ houses built over company history
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Groupe HEXAOMcoreStrategic or Co-development PartnerMaisons France Confort is a brand operating under the HEXAOM group (société anonyme, EURONEXT listed). HEXAOM provides corporate infrastructure, financial backing, shared services, and strategic direction. The group celebrated 100 years in 2019 and encompasses multiple housing brands.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Maisons du Monde: Although primarily a furniture and home décor retailer, the brand overlaps with MFC's customer demographic (French families furnishing new homes) and shares national brand recognition in the residential lifestyle space.
• Bouygues Construction (Bymy / Maisons Individuelles): Diversified construction group with residential homebuilding operations in France; competes broadly with MFC for individual house contracts and benefits from larger balance sheet and integrated capabilities.

Emerging players

• NATILIA (Groupe AST): French home builder specializing in timber-frame (ossature bois) and bio-sourced construction — a niche that overlaps with MFC's Ligne Bois sub-brand and could compete for eco-conscious buyers.

Others

• Bricorama: French home improvement and DIY retailer; serves the same end-customer segment (homeowners renovating) and represents an adjacent ecosystem participant for renovation-focused customers of MFC.
• Leroy Merlin: France's leading home improvement and renovation retailer; adjacent ecosystem player that benefits from the same renovation and home-extension tailwinds MFC targets with its Rénovation/Extension services.

Direct peers

• Babeau-Seguin: French family-owned individual home builder with regional agency network offering catalog and custom single-family homes, directly comparable to MFC's business model and target segment.
• Geoxia (Maisons Phénix): Major French house builder operating under the Maisons Phénix brand, offering similar individual home construction, land packages, and renovation services through a multi-regional agency model.
• Kaufman & Broad: Established French residential developer and home builder with comparable offerings in individual houses, apartments, and managed residences, operating nationwide with similar GTM and customer base.
• Maisons Pierre: One of France's largest individual home builders, competing head-to-head with Maisons France Confort in catalog-based, custom single-family home construction using CCMI contracts across a national agency network.
• Villas Club (Villas & Maisons de France): French individual home builder offering custom-designed single-family houses through a regional agency network, competing in the same mid-market individual housing segment as MFC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xyoutube.com/channel/UCd9gFK2GajI1uNeOYb0lQtw
• YouTubeyoutube.com/channel/UCd9gFK2GajI1uNeOYb0lQtw
• Facebookfacebook.com/MaisonsFranceConfort
• LinkedInlinkedin.com/company/hexaom
• Instagraminstagram.com/maisonsfranceconfort

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maisons France Confort