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Wardlaw Claims Service

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Namestring
Wardlaw Claims Service
Legal namestring
Wardlaw Claims Services
Company typeenum
Private
Founded yearint
1965
Descriptiontext

Wardlaw Claims Service is a third-generation, family-owned P&C insurance claims management firm headquartered in Waco, Texas, founded in 1965 by Pat N. Wardlaw and currently owned by second-generation siblings Mike N. Wardlaw, Rebecca Wardlaw Meadows, and William F. Wardlaw, with Chris Wardlaw serving as Chief Operating Officer. The firm provides field and desk claims handling, catastrophe response, and mitigation invoice auditing to U.S. property and casualty insurance carriers, operating across residential, commercial, auto, large loss, and complex claims categories as well as insurance appraisals, mediations, and umpire services. Core service lines are Field Claims Management, Desk Claims Handling, and SecondLook Invoice Audits, supported by a proprietary claims management platform called CATAPULT (live since 2006) and a wholly-owned technology subsidiary, Custom Data Systems (formed 1994). The firm maintains a 43,000 sq ft Waco headquarters that includes training facilities and a 1,200 sq ft residential Property Training Lab, and opened a 30,000 sq ft Dallas-area office in Irving in 2024.

Revenue is generated through professional services fees billed under enterprise contracts with insurance carriers, including per-claim handling fees, desk staffing engagements, catastrophe surge deployments, and a tiered fee schedule for SecondLook mitigation invoice audits. The go-to-market is consultative, direct B2B sales targeting carrier claims leaders, with marketing via an industry blog, social media, and trade events such as the Orlando Claims Association CE Seminar. The firm reports 862+ catastrophe responses since 1965, more than $750M in documented indemnity reductions attributed to SecondLook, and over 1,862,692 families served through processed claims, with SOC 1 and SOC 2 Type II certifications supporting enterprise procurement requirements. Wardlaw sells exclusively into a structurally concentrated U.S. P&C carrier market, with named customers including USAA and unnamed global and national P&C carriers.

Short descriptiontext

Wardlaw Claims Service is a third-generation, family-owned P&C insurance claims management firm providing field and desk claims handling, catastrophe response, and mitigation invoice auditing to U.S. insurance carriers, supported by its proprietary CATAPULT platform and SecondLook audit service.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersWaco, United States
HQ citystring
Waco
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
claims management services, insurance adjusting, catastrophe response, invoice auditing, adjuster training
Industry2 codes
1Payment Integrity, Audit, Appeals & Grievance Support
CodeBPAAAFAJPrimaryYes
2Claims Advocacy & Loss Recovery Services
CodeFSAEADAHPrimaryNo
NAICS code1 code
  • Claims Adjusting524291
SIC code2 codes
  • Insurance Agents, Brokers & Service6411
  • Fire, Marine & Casualty Insurance6331
Product category
Insurance Claims Management Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Claims Management Services
TypeProfessional Services
Description

Wardlaw provides field and desk claims handling services to insurance carriers on a contractual basis. Services include daily claims processing, catastrophe response, residential and commercial property claims, auto claims, large loss claims, complex claims, insurance appraisals, mediations, and umpire services. Revenue is generated through professional services fees, likely billed per claim handled or on a retainer/contract basis.

wardlawclaims.com
2SecondLook Mitigation Invoice Audits
TypeProfessional Services
Description

Fee-based audit service for insurance carriers that reviews emergency mitigation invoices for accuracy and compliance with IICRC standards. Operates on a low tiered fee schedule with a zero-incentive guarantee. Carriers pay per audit or through a structured fee program.

wardlawclaims.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 3 records shown
1SecondLook
Description

Emergency Mitigation Invoice Audit service that audits all emergency mitigation perils, recalibrating the mitigation expense with industry standards and practices. Provides IICRC-validated and accurate invoicing for insurance carriers and policyholders.

wardlawclaims.com
+2 more records
Core offering1 text field

Wardlaw Claims Service provides outsourced property and casualty insurance claims management to insurance carriers, including field claims management for daily and catastrophe events, desk claims handling, SecondLook mitigation invoice audits, and adjuster training programs. Services span residential, commercial, auto, and large loss categories, supported by the proprietary CATAPULT claims management system and a nationwide network of IICRC-certified adjusters.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Over $750M in indemnity reductions documented since SecondLook Audit Services launched
+3 more records
Product overview1 text field

Wardlaw Claims Service is a third-generation family-owned P&C insurance claims management firm offering a unified suite of services. The core portfolio centers on three interconnected service lines: Field Claims Management for on-site claims handling, Desk Claims Handling for in-office/administrative claims processing, and SecondLook for mitigation invoice auditing. These are complemented by Property Training programs and supported by proprietary technology (CATAPULT claims management system). The company also operates a technology subsidiary, Custom Data Systems. The services work together to provide carriers with comprehensive daily and catastrophe claims handling, quality assurance, and cost validation across the full claims lifecycle.

Product and service4 records
1Field Claims Management
CategoryCore claims service
Description

Nationwide field claims handling for daily and catastrophe events, covering residential, commercial, large loss, and complex claims, as well as insurance appraisals, mediations, and umpire services. Sold to insurance carriers seeking outsourced on-site adjuster capacity.

2Desk Claims Handling
CategoryCore claims service
Description

Desk-based claims processing services including daily claims, catastrophe events, residential and commercial property claims, auto desk, fast track claims, call center support, QA reviews, and TPA services. Sold to insurance carriers for inside claims staffing.

3SecondLook Mitigation Invoice Audits
CategoryAudit service
Description

Emergency mitigation invoice audit service that validates IICRC standards compliance, recalibrates mitigation expense with IICRC and S500 industry standards, identifies overpayment discrepancies, and provides analytics on indemnity reductions. Sold to insurance carriers on a tiered fee schedule, with documented validated indemnity reductions exceeding $200 million and aggregate reductions exceeding $750 million since launch.

4Property Training
CategoryTraining service
Description

Adjuster training programs covering entry-level to advanced skills, including Xactimate and Symbility software training, peril-specific courses (hail, wind, fire), auto certifications, and interactive workshops at a 1,200 sq. ft. residential property training lab. Offered to adjusters and carrier partners to build claims-handling capability.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers7 records
TypeDirect peer
Description

Independent insurance claims adjusting firm specializing in property, catastrophe, and daily claims handling for carriers nationwide. Highly comparable on adjuster staffing model, CAT response, and carrier-direct GTM motion.

TypeBroad incumbent
Description

Global professional services and technology provider with a large claims solutions division serving insurers. Comparable as a broader-portfolio incumbent offering claims handling alongside adjacent insurance services.

TypeDirect peer
Description

Global claims management and loss adjusting firm serving P&C carriers and self-insured employers across field, desk, and specialty claims. Directly comparable as a competing outsourced claims handling provider for the same insurance carrier buyers.

TypeDirect peer
Description

One of the world's largest independent providers of claims management and adjustment services to insurers and corporates. Comparable across field claims, catastrophe response, and managed repair networks that overlap directly with Wardlaw's offerings.

TypeDirect peer
Description

Independent catastrophe claims adjusting and storm-response firm serving major P&C carriers. Comparable as a direct competitor in catastrophe surge staffing and daily property claims, particularly after named-storm events.

TypeOthers
Description

Large property restoration and disaster recovery firm that interacts with Wardlaw on mitigation services and invoice audits (SecondLook). Comparable as an ecosystem participant in the catastrophe claims and mitigation workflow.

TypeDirect peer
Description

Independent insurance adjusting and claims management firm providing field, desk, and catastrophe services to carriers across the U.S. Comparable on core adjusting service lines and carrier-direct B2B delivery model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Wardlaw Claims Service

Insurance Claims Management Serviceswardlawclaims.com

Wardlaw Claims Service is a third-generation, family-owned P&C insurance claims management firm providing field and desk claims handling, catastrophe response, and mitigation invoice auditing to U.S. insurance carriers, supported by its proprietary CATAPULT platform and SecondLook audit service.

What Wardlaw Claims Service does

Wardlaw Claims Service is a third-generation, family-owned P&C insurance claims management firm headquartered in Waco, Texas, founded in 1965 by Pat N. Wardlaw and currently owned by second-generation siblings Mike N. Wardlaw, Rebecca Wardlaw Meadows, and William F. Wardlaw, with Chris Wardlaw serving as Chief Operating Officer. The firm provides field and desk claims handling, catastrophe response, and mitigation invoice auditing to U.S. property and casualty insurance carriers, operating across residential, commercial, auto, large loss, and complex claims categories as well as insurance appraisals, mediations, and umpire services. Core service lines are Field Claims Management, Desk Claims Handling, and SecondLook Invoice Audits, supported by a proprietary claims management platform called CATAPULT (live since 2006) and a wholly-owned technology subsidiary, Custom Data Systems (formed 1994). The firm maintains a 43,000 sq ft Waco headquarters that includes training facilities and a 1,200 sq ft residential Property Training Lab, and opened a 30,000 sq ft Dallas-area office in Irving in 2024.

Revenue is generated through professional services fees billed under enterprise contracts with insurance carriers, including per-claim handling fees, desk staffing engagements, catastrophe surge deployments, and a tiered fee schedule for SecondLook mitigation invoice audits. The go-to-market is consultative, direct B2B sales targeting carrier claims leaders, with marketing via an industry blog, social media, and trade events such as the Orlando Claims Association CE Seminar. The firm reports 862+ catastrophe responses since 1965, more than $750M in documented indemnity reductions attributed to SecondLook, and over 1,862,692 families served through processed claims, with SOC 1 and SOC 2 Type II certifications supporting enterprise procurement requirements. Wardlaw sells exclusively into a structurally concentrated U.S. P&C carrier market, with named customers including USAA and unnamed global and national P&C carriers.

Wardlaw Claims Service firmographics

Firmographics
Name
Wardlaw Claims Service
Legal name
Wardlaw Claims Services
Website
https://wardlawclaims.com
Company type
Private
Founded year
1965
Operating status
Operating
Headcount range
5,001–10,000 employees
Short description
Wardlaw Claims Service is a third-generation, family-owned P&C insurance claims management firm providing field and desk claims handling, catastrophe response, and mitigation invoice auditing to U.S. insurance carriers, supported by its proprietary CATAPULT platform and SecondLook audit service.
Ownership category
akta.pro rank

Wardlaw Claims Service industry classification

Industry
Product category
Insurance Claims Management Services
NAICS
Claims Adjusting (524291)
SIC
Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)
akta.pro primary industry
Payment Integrity, Audit, Appeals & Grievance Support (BPAAAFAJ)
akta.pro secondary industry
Claims Advocacy & Loss Recovery Services (FSAEADAH)

Keywords

  • Claims management services
  • Insurance adjusting
  • Catastrophe response
  • Invoice auditing
  • Adjuster training

Where Wardlaw Claims Service is headquartered

Location

Headquarters

HQ city
Waco
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Wardlaw Claims Service business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Claims Management Services: Wardlaw provides field and desk claims handling services to insurance carriers on a contractual basis. Services include daily claims processing, catastrophe response, residential and commercial property claims, auto claims, large loss claims, complex claims, insurance appraisals, mediations, and umpire services. Revenue is generated through professional services fees, likely billed per claim handled or on a retainer/contract basis.
  2. SecondLook Mitigation Invoice Audits: Fee-based audit service for insurance carriers that reviews emergency mitigation invoices for accuracy and compliance with IICRC standards. Operates on a low tiered fee schedule with a zero-incentive guarantee. Carriers pay per audit or through a structured fee program.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Wardlaw Claims Service product offering

Product offering

Core offering

Wardlaw Claims Service provides outsourced property and casualty insurance claims management to insurance carriers, including field claims management for daily and catastrophe events, desk claims handling, SecondLook mitigation invoice audits, and adjuster training programs. Services span residential, commercial, auto, and large loss categories, supported by the proprietary CATAPULT claims management system and a nationwide network of IICRC-certified adjusters.

Product overview

Wardlaw Claims Service is a third-generation family-owned P&C insurance claims management firm offering a unified suite of services. The core portfolio centers on three interconnected service lines: Field Claims Management for on-site claims handling, Desk Claims Handling for in-office/administrative claims processing, and SecondLook for mitigation invoice auditing. These are complemented by Property Training programs and supported by proprietary technology (CATAPULT claims management system). The company also operates a technology subsidiary, Custom Data Systems. The services work together to provide carriers with comprehensive daily and catastrophe claims handling, quality assurance, and cost validation across the full claims lifecycle.

Differentiator

Problem solved

Functional benefit

Brands

  • SecondLook: Emergency Mitigation Invoice Audit service that audits all emergency mitigation perils, recalibrating the mitigation expense with industry standards and practices. Provides IICRC-validated and accurate invoicing for insurance carriers and policyholders.
  • CATAPULT
  • Custom Data Systems

Products and services

  • Field Claims Management Nationwide field claims handling for daily and catastrophe events, covering residential, commercial, large loss, and complex claims, as well as insurance appraisals, mediations, and umpire services. Sold to insurance carriers seeking outsourced on-site adjuster capacity.
  • Desk Claims Handling Desk-based claims processing services including daily claims, catastrophe events, residential and commercial property claims, auto desk, fast track claims, call center support, QA reviews, and TPA services. Sold to insurance carriers for inside claims staffing.
  • SecondLook Mitigation Invoice Audits Emergency mitigation invoice audit service that validates IICRC standards compliance, recalibrates mitigation expense with IICRC and S500 industry standards, identifies overpayment discrepancies, and provides analytics on indemnity reductions. Sold to insurance carriers on a tiered fee schedule, with documented validated indemnity reductions exceeding $200 million and aggregate reductions exceeding $750 million since launch.
  • Property Training Adjuster training programs covering entry-level to advanced skills, including Xactimate and Symbility software training, peril-specific courses (hail, wind, fire), auto certifications, and interactive workshops at a 1,200 sq. ft. residential property training lab. Offered to adjusters and carrier partners to build claims-handling capability.

Quantifiable outcome

  • Over $750M in indemnity reductions documented since SecondLook Audit Services launched
  • +3 more outcomes

Companies that use Wardlaw Claims Service

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Wardlaw Claims Service technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Wardlaw Claims Service partnerships and signals

Strategic signal

Scale indicators6 records

Recent moves9 records

Expansion highlights4 records

Wardlaw Claims Service competitors and assessment

Company assessment

Direct peers

  • Eberl Claims Services: Independent insurance claims adjusting firm specializing in property, catastrophe, and daily claims handling for carriers nationwide. Highly comparable on adjuster staffing model, CAT response, and carrier-direct GTM motion.
  • Sedgwick: Global claims management and loss adjusting firm serving P&C carriers and self-insured employers across field, desk, and specialty claims. Directly comparable as a competing outsourced claims handling provider for the same insurance carrier buyers.
  • Crawford & Company: One of the world's largest independent providers of claims management and adjustment services to insurers and corporates. Comparable across field claims, catastrophe response, and managed repair networks that overlap directly with Wardlaw's offerings.
  • Pilot Catastrophe Services: Independent catastrophe claims adjusting and storm-response firm serving major P&C carriers. Comparable as a direct competitor in catastrophe surge staffing and daily property claims, particularly after named-storm events.
  • GAB Robbins North America: Independent insurance adjusting and claims management firm providing field, desk, and catastrophe services to carriers across the U.S. Comparable on core adjusting service lines and carrier-direct B2B delivery model.

Broad incumbents

  • Davies Group: Global professional services and technology provider with a large claims solutions division serving insurers. Comparable as a broader-portfolio incumbent offering claims handling alongside adjacent insurance services.

Others

  • Belfor Restoration: Large property restoration and disaster recovery firm that interacts with Wardlaw on mitigation services and invoice audits (SecondLook). Comparable as an ecosystem participant in the catastrophe claims and mitigation workflow.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Wardlaw Claims Service social profiles

Digital presence

Wardlaw Claims Service compliance and trust

Trust signal

Compliance2 records

Wardlaw Claims Service financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Wardlaw Claims Service leadership team

Management profile

Number of profiles

Profiles4 records

Wardlaw Claims Service subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Wardlaw Claims Service funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Wardlaw Claims Service M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wardlaw Claims Service

What does Wardlaw Claims Service do?

Wardlaw Claims Service provides outsourced property and casualty insurance claims management to insurance carriers, including field claims management for daily and catastrophe events, desk claims handling, SecondLook mitigation invoice audits, and adjuster training programs. Services span residential, commercial, auto, and large loss categories, supported by the proprietary CATAPULT claims management system and a nationwide network of IICRC-certified adjusters.

Is Wardlaw Claims Service a public or private company?

Wardlaw Claims Service is a private company. It is classified as family owned and is currently operating.

When was Wardlaw Claims Service founded?

Wardlaw Claims Service was founded in 1965. It employs 5,001 to 10,000 people.

Where is Wardlaw Claims Service based?

Wardlaw Claims Service is headquartered in Waco, United States, in the North America region.

How does Wardlaw Claims Service make money?

Two revenue lines are on record. Claims Management Services are the primary driver. The others are secondLook Mitigation Invoice Audits.

Who are Wardlaw Claims Service's main competitors?

Direct peers on record are Eberl Claims Services, Sedgwick, Crawford & Company, Pilot Catastrophe Services and GAB Robbins North America. Davies Group is listed as a broad incumbent. Belfor Restoration is listed as an others.

Does Wardlaw Claims Service have an API?

No public API is recorded for Wardlaw Claims Service.

What industry is Wardlaw Claims Service in?

Wardlaw Claims Service's product category is Insurance Claims Management Services. Its primary akta.pro industry code is BPAAAFAJ, Payment Integrity, Audit, Appeals & Grievance Support, with a secondary code of FSAEADAH, Claims Advocacy & Loss Recovery Services. Its NAICS code is 524291 and its SIC code is 6411.

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