AccordCare
AccordCare LLC is a privately held multi-state home care provider operating a family of companies across Georgia, Florida, and New York, delivering personal care, private duty nursing, and Medicare-certified skilled home health services to seniors, dementia and veteran clients, and post-acute patients seeking to age in place.
- Company typePrivate
- Founded2020
- HeadquartersMarietta, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What AccordCare does
AccordCare LLC is a privately held, multi-state home care services provider operating as a "family of companies" across Georgia, Florida, and New York. Founded circa 2020 and headquartered in Marietta, GA, the company delivers non-medical personal care, companion care, private duty nursing, complex clinical care, and Medicare-reimbursed skilled home health services (skilled nursing, physical therapy, occupational therapy, speech therapy, and medical social work), plus specialty programs in Alzheimer's and dementia care, veteran care, special needs care, and a Hospital at Home acute-care-at-home program delivered through its Florida Medicare-certified Activa Home Health subsidiary. The company serves primarily individual families and seniors seeking to age in place, with payor sources spanning private pay, long-term care insurance, Medicare, Medicaid, workers' compensation, and the Veterans Administration.
The underlying operational stack is conventional for the home health sector: a WordPress-based marketing and content site driving inbound "Request Care" intake, the WellSky/Kinnser clinical documentation platform (referenced as required experience in RN job postings for OASIS-skilled workflow), the UKG Pro recruiting and job board platform powering caregiver hiring across all three states, and Google Analytics for site measurement. Regulatory infrastructure includes ACHC (Accreditation Commission for Health Care) accreditation and Medicare Home Health Agency certification across multiple Florida service areas (at least eight distinct HHA license numbers under the AccordCare Home Health, AccordCare, and Activa Home Health brands), HIPAA-compliant PHI handling under a formal Notice of Privacy Practices, and a six-layer caregiver vetting protocol spanning national sex offender registry, background, drug, motor vehicle record, TB, and Office of Inspector General checks, supplemented by CareAcademy training partnerships.
The business model combines direct-to-consumer local office intake (phone and web forms) with field-based business development targeting hospital discharge planners, physicians, and referral sources for skilled home health. Revenue is generated on a usage-based, quote-per-client basis for private-duty services and on Medicare/Medicaid reimbursement schedules for skilled home health, with no publicly disclosed pricing. The company distributes services through 16+ physical offices across three states under six operating brands (AccordCare, AccordCare Home Health, Activa Home Health, Allegiant Home Care, Health Force, and the predecessor A Hand to Hold brand in Columbus, GA), with regional AVPs of Operations in each state and SVPs covering Compliance/Clinical Operations/Business Development/HR at the corporate level.
AccordCare firmographics
Firmographics- Name
- AccordCare
- Legal name
- AccordCare LLC
- Website
- https://accordcare.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- AccordCare LLC is a privately held multi-state home care provider operating a family of companies across Georgia, Florida, and New York, delivering personal care, private duty nursing, and Medicare-certified skilled home health services to seniors, dementia and veteran clients, and post-acute patients seeking to age in place.
- Ownership category
- akta.pro rank
AccordCare industry classification
Industry- Product category
- Home Health Care Services
- NAICS
- Home Health Care Services (6216), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)
- SIC
- Services-Home Health Care Services (8082), Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Alzheimer’s Specialized Care (Mid/Late-Stage) (HSABAEAC)
- akta.pro secondary industries
- Hospital-Based/Home Health System-Affiliated Skilled Home Health (HLADAFAB), Medicare-Certified Skilled Nursing Visits (RN/LPN) (HSABACAA)
Keywords
Where AccordCare is headquartered
LocationHeadquarters
- HQ city
- Marietta
- HQ country
- United States
- HQ region
- North America
Offices15 records
Markets served
AccordCare business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Private Duty Home Care (Personal Care, Companion Care, Complex Clinical Care, Private Duty Nursing, Dementia/Alzheimer's Care, Veteran Care): Non-medical and medical in-home care billed based on hours of assistance and level of service; paid via private pay, long-term care insurance, Medicaid, workers' compensation, or VA. Pricing is custom per client ('service cost differs for each client based on their needs or requirements').
- Medicare-certified Certified Home Health (skilled nursing, PT, OT, SLP, medical social work): Medicare-reimbursed skilled home health services delivered through AccordCare Home Health and Activa Home Health (both ACHC Accredited, Medicare-certified HHAs in Florida), including 'Hospital at Home' program delivering hospital-level care at home.
- Medicaid-funded home care: Medicaid-funded personal care and support services, with recent acquisitions specifically expanding Medicaid offerings (referenced in 2021 press release).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Private Pay (out-of-pocket) home care services |
| Other | — | Medicare/Medicaid-reimbursed skilled home health and Medicaid personal care |
| Other | — | Long-term Care Insurance, Worker's Compensation, Veteran's Administration funding pathways |
| Usage-based | Pay-as-you-go | Hourly caregiver pay benchmarks referenced in GA postings (CNA $16/hr, PCA $14/hr) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
AccordCare product offering
Product offeringCore offering
AccordCare delivers in-home personal care, companion care, complex clinical care, private duty nursing, and certified skilled home health (skilled nursing, physical therapy, occupational therapy, speech therapy, medical social work) alongside specialized Alzheimer's/dementia and veteran care programs. Services are delivered across Georgia, Florida, and New York through 16+ owned offices operating under a family of companies that includes AccordCare Home Health, Activa Home Health, Allegiant Home Care, and Health Force.
Product overview
AccordCare is a multi-state home health care services provider (not a unified SaaS product), operating as a family of companies that deliver in-home personal care and skilled clinical services across Georgia, Florida, and New York. The core service portfolio spans Personal Care, Companion Care, Complex Clinical Care, Private Duty Nursing, Certified Home Health (with sub-services: Skilled Nursing, Physical Therapy, Occupational Therapy, Speech Therapy, and Medical Social Work), Alzheimer's and Dementia Care, and Veteran Care. These services are delivered through a network of affiliated sub-brands — AccordCare Home Health (Florida, Medicare & ACHC Accredited), the core AccordCare brand (Florida, ACHC Accredited), Activa Home Health (Florida, Medicare certified, ACHC accredited; operator of the Hospital at Home program), Allegiant Home Care (New York), and Health Force (Western New York) — which together form the operational footprint of the "AccordCare & Family of Companies" entity. The company also operates a corporate careers/screening infrastructure (national sex offender, background, drug, motor vehicle, TB, and OIG checks) and a UKG-hosted applicant tracking system for recruiting care professionals across all locations.
Differentiator
Problem solved
Functional benefit
Brands
- AccordCare Home Health: Medicare- and ACHC-accredited home health division operating in Florida, providing skilled nursing, physical therapy, occupational therapy, speech therapy, home health aide, and medical social work services.
- Activa Home Health
- Allegiant Home Care
- Health Force (Healthforce WNY)
Products and services
- Personal Care Full-service private-duty home care customized to the client's needs, helping clients remain in their home with assistance for daily living activities such as dressing, toileting, bathing, meal preparation, and medication management. Targeted at seniors and individuals needing support to remain independent.
- Companion Care Companion care for seniors who need a little help to remain at home but do not require advanced caregiving. Includes non-medical companionship, light assistance, and socialization to support aging in place.
- Complex Clinical Care Person-centered complex care services treating clients with dignity, compassion, and respect and involving them in decisions about their health. Designed for higher-acuity individuals, including catastrophic injury clients needing complex clinical support at home.
- Private Duty Nursing One-on-one medical care delivered in the comfort of the home, following best practices and meeting a high level of clinical excellence. Available as short-term or long-term care including 24/7 nursing and live-in cases.
- Certified Home Health Skilled care so people can live safely in their homes during recovery from surgery, injury, or illness, managing a serious or chronic disease, or dealing with multiple diagnoses. Encompasses Skilled Nursing, Physical Therapy, Occupational Therapy, Speech Therapy, and Medical Social Work sub-services.
- Alzheimer's and Dementia Care Compassionate Alzheimer's and dementia care professionals delivering the necessary patience, empathy, and nurturing to help loved ones age in place safely. Includes 24/7 care options and management of sundowning behaviors.
- Veteran Care Quality home care services that meet the unique needs of veterans and their families in a professional, compassionate manner. Funded via VA-administered benefits.
- Hospital at Home Program Hospital-level care delivered in the patient's home as an alternative to in-patient hospitalization, operated by Activa Home Health (an AccordCare company). Patients remain formally admitted to a hospital partner while receiving coordinated in-home care with physician oversight and continuous clinical monitoring.
Quantifiable outcome
- 24/7 in-home nursing and personal care service availability with same-day/2-day start-of-care speed for some clients
- +1 more outcomes
Companies that use AccordCare
Customer profileSegments6 records
Ideal customer profiles5 records
AccordCare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
AccordCare partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core - regulatory accreditation partner, core - caregiver training partner, core - language services partner, supporting - resource/referral partner, supporting - resource partner, core - family of companies / ny distribution, core - family of companies / fl medicare-certified, historical - predecessor brand in columbus, ga, historical - acquired in 2021 and core - hr / recruiting platform.
- Accreditation Commission for Health Care (ACHC)core - regulatory accreditation partnerACHC accredits AccordCare Home Health (Medicare & ACHC Accredited) and AccordCare/Activa Home Health branches in Florida. ACHC accreditation is a regulatory quality credential required for Medicare-reimbursable home health services. Marcy Lynch (SVP of Compliance) is also noted as a former ACHC surveyor.
- CareAcademycore - caregiver training partnerCareAcademy logo is prominently displayed on the AccordCare site (homepage, screening page, testimonials page, resources page), indicating an active relationship for caregiver training and education, supporting the company's 'expertly trained' care professional positioning.
- GLOBOcore - language services partnerGLOBO logo is displayed prominently across the AccordCare site (homepage, screening, testimonials, resources) with a dedicated 'GLOBO Language Badge', indicating a language services partnership that supports AccordCare's bilingual (Spanish-English) service capability in Florida and New York markets.
- Alzheimer's Associationsupporting - resource/referral partnerAlzheimer's Association logo and link featured in the 'Helpful Resources for Families and Care Professionals' section of the Resources page, supporting AccordCare's Alzheimer's & Dementia care service line with trusted educational content and referrals.
- American Heart Associationsupporting - resource partnerAmerican Heart Association logo and link featured in the Resources hub, providing cardiovascular health information resources relevant to AccordCare's senior care and certified home health clients.
- WholeViewsupporting - resource partnerWholeView (wholeview.co) is featured as a linked resource partner on the Resources page, supporting chronic illness and addiction-related caregiver education needs for AccordCare's clients and families.
- American Parkinson Disease Association (APDA)supporting - resource partnerAPDA logo and link featured in the Resources hub, providing Parkinson's-specific education and support resources relevant to AccordCare's senior and specialty care client base.
- Allegiant Home Carecore - family of companies / ny distributionAllegiant Home Care (Brooklyn, Carle Place/Hempstead, Holbrook) is an AccordCare family-of-companies brand providing Private Duty Nursing, Personal Care, Companion Services, and a high-net-worth private-pay division in New York. Founded by Dave Jones (now CEO of AccordCare) at Coppermine Capital.
- Health Forcecore - family of companies / ny distributionHealth Force (healthforcewny.com) is an AccordCare family-of-companies brand operating in Buffalo and Niagara Falls, NY, providing Private Duty Nursing, Personal Care, and Companion Services as part of the multi-state family of companies model.
- Activa Home Healthcore - family of companies / fl medicare-certifiedActiva Home Health (activahomehealth.com) is an AccordCare family-of-companies brand operating Medicare-certified, ACHC Accredited skilled home health branches across Florida (Broward, Stuart, Palm Beach, Martin/St. Lucie/Indian River). Operates the 'Hospital at Home' program delivering hospital-level care at home.
- A Hand to Hold (now AccordCare)historical - predecessor brand in columbus, gaA Hand to Hold was a predecessor brand in Columbus, Georgia that was rebranded/integrated into AccordCare ('A Hand to Hold (now AccordCare)'). Testimonials confirm continuity of caregivers and care plans across the transition.
- Just for You, Personal Support Serviceshistorical - acquired in 2021AccordCare acquired Just for You, Personal Support Services in 2021 as a private-duty home health acquisition (press release July 11, 2021), expanding service capacity.
- UKG (Ultimate Kronos Group)core - hr / recruiting platformUKG Pro recruiting platform powers the careers job board at gusea1p01.rec.pro.ukg.net/ACC1500ACRD, used for all caregiver and clinical role requisitions across the family of companies.
- WellSky (Kinnser)
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
AccordCare competitors and assessment
Company assessmentBroad incumbents
- BrightSpring Health Services: Large diversified home and community health services platform offering home health, hospice, personal care, and pharmacy across 50 states. Public company (BTSG) with vastly greater scale than AccordCare, but directly comparable in offering multi-payor, multi-segment in-home services with Medicare-certified operations and active home-care roll-up.
- Modivcare Inc. Public company providing personal care, home modifications, and non-emergency medical transportation across multiple states. Comparable to AccordCare's Medicaid-funded personal care segment and represents the broader publicly traded peer set for the home and community services category.
- Amedisys, Inc. National home health and hospice leader (subject to pending UnitedHealth/Optum acquisition). Comparable to AccordCare's Medicare-certified skilled home health operations in Florida and provides a relevant benchmark for ACHC-accredited home health economics and scale.
Direct peers
- The Pennant Group: Home health, hospice, and senior living operator that has scaled via a decentralized operating model across multiple states. Comparable to AccordCare's family-of-companies multi-brand acquisition strategy and decentralized regional leadership structure (state AVPs).
- Bayada Home Health Care: Large nonprofit home health, hospice, and personal care provider operating across more than 20 states with a continuum-of-care model. Comparable to AccordCare's multi-service-line continuum (personal care, private duty, skilled home health, specialty programs) and pediatric/adult complex care positioning.
- Aveanna Healthcare Holdings: Public home health and private duty services platform with strong pediatric and adult complex-care focus. Closely comparable to AccordCare's Private Duty Nursing and Complex Clinical Care service lines and multi-state footprint, including ACHC-accredited home health operations.
- Addus HomeCare Corporation: Personal care, home health, and hospice provider focused on Medicaid and dual-eligible populations across multiple states. Most directly comparable to AccordCare's Medicaid expansion strategy and multi-state personal care + skilled home health continuum model.
- Enhabit, Inc. Public home health and hospice operator spun out from Encompass Health. Directly comparable in Medicare-certified skilled home health operations and home health PPS economics relevant to AccordCare's Florida ACHC-accredited HHAs.
- Help at Home: Personal care services provider focused on Medicaid waiver populations across multiple states, recently taken public. Comparable to AccordCare's Medicaid-funded personal care services and Medicaid expansion acquisition strategy in Georgia.
Regional players
- Phamatech Healthcare Group (Aveanna-adjacent regional personal care brands): Regional personal care and home health operators in the Southeast (GA/FL) that overlap with AccordCare's core service area. Relevant peer for local competitive density given AccordCare's concentration in Georgia, Florida, and New York.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AccordCare social profiles
Digital presenceAccordCare compliance and trust
Trust signalCompliance5 records
AccordCare financial estimates
Financial estimateRevenue estimate
Valuation estimate
AccordCare leadership team
Management profileNumber of profiles
Profiles11 records
AccordCare subsidiaries and ownership
Company hierarchySubsidiaries4 records
AccordCare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AccordCare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AccordCare
What does AccordCare do?
AccordCare delivers in-home personal care, companion care, complex clinical care, private duty nursing, and certified skilled home health (skilled nursing, physical therapy, occupational therapy, speech therapy, medical social work) alongside specialized Alzheimer's/dementia and veteran care programs. Services are delivered across Georgia, Florida, and New York through 16+ owned offices operating under a family of companies that includes AccordCare Home Health, Activa Home Health, Allegiant Home Care, and Health Force.
Is AccordCare a public or private company?
AccordCare is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AccordCare founded?
AccordCare was founded in 2020. It employs 251 to 500 people.
Where is AccordCare based?
AccordCare is headquartered in Marietta, United States, in the North America region.
How does AccordCare make money?
Three revenue lines are on record. Private Duty Home Care (Personal Care, Companion Care, Complex Clinical Care, Private Duty Nursing, Dementia/Alzheimer's Care, Veteran Care) is the primary driver. The others are medicare-certified Certified Home Health (skilled nursing, PT, OT, SLP, medical social work) and medicaid-funded home care.
Who are AccordCare's main competitors?
Broad incumbents on record are BrightSpring Health Services, Modivcare Inc. and Amedisys, Inc.. Direct peers are The Pennant Group, Bayada Home Health Care, Aveanna Healthcare Holdings, Addus HomeCare Corporation, Enhabit, Inc. and Help at Home. Phamatech Healthcare Group (Aveanna-adjacent regional personal care brands) is listed as a regional player.
Does AccordCare have an API?
No public API is recorded for AccordCare.
What industry is AccordCare in?
AccordCare's product category is Home Health Care Services. Its primary akta.pro industry code is HSABAEAC, Alzheimer’s Specialized Care (Mid/Late-Stage), with a secondary code of HLADAFAB, Hospital-Based/Home Health System-Affiliated Skilled Home Health. Its NAICS code is 6216 and its SIC code is 8082.