Adams Publishing Group

Name

Adams Publishing Group

Legal name

Adams Multi Media

Website

https://adamspg.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Adams Publishing Group (dba Adams MultiMedia) is a privately held multi-platform local media company serving more than 34 million people monthly across 100 U.S. communities via newspapers, digital, magazines, marketing, tourism, commercial printing, and events.

Ownership category

akta.pro rank

Product category

Community Local Media and Newspaper Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131), Newspaper Publishers (513110), Periodical Publishers (51312)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721), Book Printing (2732), Services-Advertising Agencies (7311)

akta.pro primary industry

Specialty & Niche Channel Distribution (Religious, Comic Shops, Specialty Retail) (MPAJAKAH)

akta.pro secondary industry

Rights, ISBN & Publishing Administration Services (Identifiers, Metadata, Royalties) (MPAJAJAK)

Keywords

• Local newspaper publishing
• Digital media advertising
• Commercial printing services
• Community magazine publishing
• Regional media content

Headquarters

HQ city

Easton

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Advertising: Primary revenue stream from advertising products across multiple platforms including newspapers, digital, and magazines
2. Newspaper Subscriptions: Subscription-based revenue from newspaper products distributed to local communities
3. Magazine Sales: Revenue from magazine publications and special editions
4. Commercial Printing Services: Printing services for commercial clients
5. Marketing Services: Marketing products and services offered to local businesses

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Adams Publishing Group is an acquisition-oriented, for-profit local media company that owns and operates community newspapers, digital media properties, magazines, and adjacent marketing, tourism/travel, and commercial printing businesses across more than 100 communities. Its core product is hyper-local editorial content delivered through print and digital channels, with advertising and marketing services sold to local businesses and subscriptions sold to community readers.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Newspapers Locally focused print newspapers produced and distributed across more than 100 communities, delivering hyper-local news, sports, and community information to local readers.
• Digital Media Properties Website and digital publishing properties attached to the company's newspaper brands, extending its community news coverage to online audiences.
• Magazines Regionally and community-themed magazines published by Adams Publishing Group for local readers and advertisers.
• Marketing Services Marketing services for local and regional businesses that combine content, audience, and channel assets of the company's media brands to deliver campaigns.
• Tourism and Travel Content Tourism and travel editorial coverage and content developed for the company's local markets and audiences.
• Commercial Printing Commercial printing services using the company's print production infrastructure to produce third-party print jobs for local and regional businesses beyond its own newspaper and magazine output.
• Events Community events run by Adams Publishing Group that engage local audiences and create sponsorship opportunities for advertisers.
• Best of AMM "Best of AMM" is the company's community recognition and "best of" awards program, recognizing local businesses and providing associated sponsorship and engagement opportunities.

Quantifiable outcome

• Reach of more than 34 million people each month across 100 communities

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Broad incumbents

• MediaNews Group: MediaNews Group operates hundreds of daily and weekly newspapers with digital operations. Comparable multi-market community publisher with advertising and subscription revenue mix; scaled incumbent in the same space.
• BH Media Group: BH Media (Berkshire Hathaway subsidiary historically) operated 30+ daily newspapers and dozens of weeklies, primarily in the Southeast and Midwest. Highly comparable regional footprint and local journalism focus; sold to Lee Enterprises in 2020.
• Schurz Communications: Schurz Communications owned a portfolio of community newspapers plus broadcast and digital media until exiting newspaper operations. Comparable as a diversified, family-owned regional media group, though broader in scope.
• Tribune Publishing: Tribune Publishing (now Alden Global Capital owned) operates regional daily newspapers plus digital platforms. Comparable as multi-market newspaper chain with advertising and subscription revenue; differs in serving larger metros (Chicago Tribune, NY Daily News) rather than hyper-local communities.
• Gannett: Gannett is the largest US newspaper publisher (USA TODAY network, hundreds of community papers). Directly comparable: same print + digital community-media model, same SMB advertiser base, same subscription revenue. Adams is essentially a regional, private analog to Gannett's community publishing division.

Direct peers

• CNHI (Community Newspaper Holdings Inc.): CNHI is one of the largest community newspaper publishers in the US, operating papers in small and mid-sized markets across more than 20 states. Direct competitor for local advertising dollars and acquisition targets.
• Ogden Newspapers: Ogden Newspapers is a privately held, family-owned chain of daily and weekly community newspapers across 20+ states. Closely comparable to Adams: private, founder/family-led, community-focused, multi-market roll-up strategy.
• Paxton Media Group: Paxton Media is a family-owned, Kentucky-based community newspaper chain with strong Southeastern US presence and active acquisition strategy. Closely comparable geography, scale, ownership structure, and growth-by-acquisition history.
• Lee Enterprises: Lee Enterprises is a public community newspaper publisher operating daily and weekly papers across the US Midwest and Southeast. Nearly identical business model to Adams: local news, advertising, and digital subscriptions, with a roll-up history. Most directly comparable public peer.

Regional players

• Emmis Communications: Emmis Communications operates local radio and publishing assets with strong presence in the Midwest and Southeast. Relevant as a multi-platform local media company serving overlapping geographies, though predominantly broadcasting rather than print.

Market position

Customer concentration

• Xx.com/publishingadams

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adams Publishing Group