World of Women

What World of Women does

World of Women (WoW) is a privately held NFT collection and community project founded in 2021. Its core product is two avatar NFT collections: the original WoW OG collection of 10,000 unique avatars and the WoW Galaxy collection of 22,222 avatars representing diverse women in Web3. The platform has expanded to include the Wowland digital experience hub, seasonal ArtDrops of exclusive digital art, and the annual Artfest event series. The company's technology stack is built on blockchain, with the collections migrating to the Tezos ecosystem in 2024 for low-cost, sustainable operations.

World of Women generates revenue through primary NFT sales and secondary-market royalties of 2.5% to 10% on marketplaces like OpenSea. The go-to-market is community-led, leveraging Discord and Telegram channels, social media, celebrity endorsements (Reese Witherspoon, Madonna, Gwyneth Paltrow, Sofia Vergara, Shonda Rhimes, Snoop Dogg), and in-person events in London, Lisbon, Singapore, and NYC to reach both Web3-native collectors and mainstream consumers. Notable partnerships include Hello Sunshine (Reese Witherspoon's storytelling company), Billboard for the first-ever NFT magazine covers, FC Barcelona's Masterpiece collection, and Christie's auction house, where WoW#5672 sold for $748,000, the highest price for a female artist's NFT at the auction house. The project is led by CEO Vi Powils following a 2025 leadership transition and rebuild.

Name

World of Women

Legal name

World of Women

Website

https://worldofwomen.art

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

World of Women is a private NFT collection and community project founded in 2021, offering 32,222 avatar NFTs across WoW OG and WoW Galaxy collections on the Tezos blockchain, serving Web3 collectors and mainstream consumers through celebrity partnerships and community events.

Ownership category

akta.pro rank

Product category

NFT Collectibles

NAICS

Hobby, Toy, and Game Retailers (459120), Art Dealers (45992)

akta.pro primary industry

Trading Cards & Collectibles NFT Marketplaces (FSADANAI)

akta.pro secondary industries

Art & 1/1 Digital Art NFT Marketplaces (FSADANAB), Metaverse & Social Virtual Worlds (BPAMAKAF), Online Collectibles Marketplaces & Auction Retail (CRALAGAO)

Keywords

• NFT avatar collections
• Women-focused Web3
• Digital collectibles marketplace
• Blockchain community platform
• Tezos NFT ecosystem

Headquarters

HQ city

Farnham

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Technology or R&D, Operations, Personnel

Revenue model

1. Primary NFT Sales: Initial mint and primary sales of NFT avatar collections (WoW and WoW Galaxy) generating revenue from direct sales of digital collectibles.
2. Secondary Market Royalties: Ongoing royalties from secondary sales of NFTs on marketplaces like OpenSea, typically ranging from 2.5% to 10% of resale value.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

World of Women designs, mints, and sells NFT avatar collections centered on diverse female representation. The original 10,000-piece OG Collection and the 22,222-piece WoW Galaxy Collection are distributed via blockchain (Tezos from 2024) and traded on OpenSea, with a digital community platform called Wowland, seasonal ArtDrops, and in-person community events.

Product overview

World of Women is an NFT collection ecosystem centered on two primary avatar NFT collections: the original World of Women OG Collection (10,000 unique avatars) and the WoW Galaxy Collection (22,222 avatars). These are complemented by digital experiences through the Wowland platform, seasonal ArtDrops releases, and Artfest community events. The ecosystem expanded into physical experiences through exclusive gala events, notable partnerships with Hello Sunshine (Reese Witherspoon), and high-profile collaborations including Billboard NFT magazine covers and a Christie's auction sale. The project migrated to the Tezos blockchain in 2024 and is currently undergoing a rebuild under new leadership with CEO Vi Powils.

Differentiator

Problem solved

Functional benefit

Brands

• WoW Galaxy: The cosmic expansion collection of 22,222 WoW avatars born of the future, journeying through a portal to expand the community.
• Echoes

Products and services

• World of Women OG Collection Original collection of 10,000 unique avatar NFTs that launched the WoW movement and redefined representation in Web3, achieving blue-chip status with historic sales including a Christie's auction at $748,000.
• WoW Galaxy Collection Cosmic expansion collection of 22,222 WoW avatars described as 'born of the future,' expanding the WoW community to a broader family through a portal-themed release.
• Wowland Web3 platform and digital experience hub for the World of Women community, accessible at wowland.worldofwomen.xyz.
• ArtDrops Seasonal NFT art drops providing elevated community perks and exclusive digital collectibles for WoW holders.

Quantifiable outcome

• WoW#5672 sold for $748,000 at Christie's, setting record for highest price by female artist NFT
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

• Hello Sunshine (Reese Witherspoon)flagshipStrategic or Co-development Partner · 7 January 2022Storytelling partnership with Reese Witherspoon's Hello Sunshine to carry WoW's vision beyond NFTs into film, TV, and live experiences. This partnership represents a major expansion into mainstream entertainment.
• BillboardflagshipStrategic or Co-development PartnerHistoric partnership creating the first-ever NFT magazine covers. Featured three iconic covers designed by WoW artists featuring Madonna, Christina Aguilera, and Mariah Carey, marking the first NFT magazine covers designed by an NFT artist.
• Christie'sflagshipOthersWoW#5672 was sold at Christie's Evening Sale for $748,000, setting the record for the highest price achieved by a female artist's NFT at the prestigious auction house.
• FC BarcelonacoreStrategic or Co-development PartnerNFT artwork "Empowerment" created by WoW artist Rhi Madeline to honor Alexia Putellas became the second NFT in FC Barcelona's Masterpiece collection, selling for $300,231 on OpenSea.
• TezoscoreTechnology or IntegrationIn 2024, World of Women joined the Tezos ecosystem, embracing women-led innovation with efficient, low-cost sustainable blockchain technology.
• The Sandbox GameminorGTM or Marketing PartnerMentioned in Madonna's Pride celebration post alongside other partners for joint promotional activities.
• MAC CosmeticsminorGTM or Marketing PartnerCo-mentioned with WoW in Madonna's events and promotions.
• Belvedere VodkaminorGTM or Marketing PartnerEvent sponsor/partner for WoW community events and activations.
• NFC SummitminorGTM or Marketing PartnerWoW participated as a partner at NFC Summit in Lisbon, hosting sister events and building Web3 community connections.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• CryptoPunks: Original 10,000-piece generative PFP collection and historical NFT blue-chip. Comparable to WoW on supply scale, secondary market liquidity, and positioning as a digital-collectible store of value.
• Moonbirds (Proof): PFP NFT collection with a strong brand identity and active community flywheel. Comparable to WoW on PFP structure, holder community, and ongoing roadmap/utility development.
• Azuki: Anime-inspired PFP collection with a strong community-led brand and expansion into physical product and media. Comparable to WoW on community-led growth model and IP-extension ambitions.
• Doodles: Community-driven PFP NFT collection that has expanded into a broader media and consumer brand. Directly comparable to WoW on profile pic collection structure, community emphasis, and brand-extension strategy.
• Bored Ape Yacht Club (Yuga Labs): The flagship blue-chip PFP (profile picture) NFT collection and the benchmark for category-defining NFT IP. Most directly comparable to WoW in terms of cultural cachet, holder base, and mainstream celebrity crossover.
• Cool Cats: PFP NFT collection with a personified brand and IP-extension ambitions. Comparable to WoW on brand-led character IP and ongoing moves into consumer products and entertainment.
• Pudgy Penguins: PFP NFT collection that has successfully expanded into mainstream consumer products and licensing. Comparable to WoW on IP-extension model and brand-led growth beyond the core NFT holder base.
• Boss Beauties: Women-focused NFT collection and IP brand with mainstream partnerships (e.g., Mattel, NFL). Closest thematic peer to WoW given shared women-led mission and partnership-led growth model.

Broad incumbents

• RTFKT: Nike-acquired avatar and digital fashion NFT studio. Comparable to WoW on avatar IP and fashion-lifestyle brand extensions, though operating at much larger scale and with deeper corporate backing.
• OpenSea: The dominant NFT marketplace and WoW's primary distribution and liquidity venue. Comparable as a platform tier in the NFT ecosystem rather than a direct competitor, but central to WoW's commercial model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/worldofwomennft
• Instagraminstagram.com/worldofwomen
• LinkedInlinkedin.com/company/world-of-women-nft

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about World of Women