Propllr - PR and Content Marketing for Startups
Chicago-based boutique PR and content marketing agency, founded in 2011, serving B2B technology companies — including deep tech firms, venture-backed startups, and technology consultants — through retainer engagements built around its proprietary Trust Engine methodology for trust-building with enterprise buyers.
- Company typePrivate
- Founded2011
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Propllr - PR and Content Marketing for Startups does
Propllr is a Chicago-based boutique public relations and content marketing agency founded in 2011 that serves B2B technology companies, with particular depth in deep tech, venture-backed startups, and technology consulting firms. The firm operates a portfolio of core services — public relations, content marketing, executive communications, and press release distribution — delivered through an all-human writing team and organized around a proprietary methodology called the Trust Engine, which focuses on cultivating authority, credibility, network, and momentum with enterprise buyers operating in long sales cycles.
The business model is professional services with a recurring-revenue backbone. Propllr offers ongoing retainer engagements (3-month minimum, 30-day cancellation) at typical pricing of $10,000–$25,000 per month, supplemented by solution-based projects for discrete initiatives such as vertical launches, product introductions, competitive repositioning, or executive visibility campaigns. GTM is consultative and sales-led, targeting companies with at least one in-house marketer and enterprise sales motions; the firm self-reports 100+ companies served across 25+ cities since inception and a 4.9/5 G2 rating.
Propllr is independently held by founder and CEO Josh Inglis, with no disclosed institutional funding, parent company, or M&A activity. The firm employs 11–50 people, holds a Business Insider 'Best PR People in Tech' recognition from 2017, and maintains category presence via Bulldog Awards, Expertise.com, and an owned content platform including the 'Momentum' newsletter. Geographic footprint is concentrated in the United States, with no disclosed international operations or formal subsidiaries.
Propllr - PR and Content Marketing for Startups firmographics
Firmographics- Name
- Propllr - PR and Content Marketing for Startups
- Legal name
- Propllr, LLC
- Website
- https://propllr.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Chicago-based boutique PR and content marketing agency, founded in 2011, serving B2B technology companies — including deep tech firms, venture-backed startups, and technology consultants — through retainer engagements built around its proprietary Trust Engine methodology for trust-building with enterprise buyers.
- Ownership category
- akta.pro rank
Propllr - PR and Content Marketing for Startups industry classification
Industry- Product category
- Public Relations Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
Keywords
Where Propllr - PR and Content Marketing for Startups is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Propllr - PR and Content Marketing for Startups business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Ongoing Retainer Engagements: Monthly retainer contracts with a 3-month minimum and 30-day cancellation policy. Provides continuous PR and content marketing services.
- Solution-Based Projects: Fixed timeframe, fixed output engagements for specific initiatives such as launching a new vertical, product launch, catching up to competition, securing executive visibility, growing thought leadership, or dominating a category.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Ongoing retainer engagements starting at $10k/month |
| Other | Multi-year contract | Solution-based project pricing varies |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Propllr - PR and Content Marketing for Startups product offering
Product offeringCore offering
Propllr is a boutique public relations and content marketing agency that delivers ongoing retainer-based and project-based engagements for B2B technology companies. Services span media relations, PR pitching, executive communications, blog and LinkedIn ghostwriting, and press release distribution, all built around the proprietary Trust Engine framework for cultivating audience trust.
Product overview
Propllr is a boutique public relations and content marketing agency serving B2B technology companies. Rather than a software platform, Propllr offers a portfolio of service offerings centered around PR and content marketing. Their core services include Public Relations (PR), Content Marketing, Executive Communications, and Press Release Distribution. All services are delivered through an all-human expert writing team. The company operates using its proprietary Trust Engine Framework, which is a methodology for cultivating trust among target audiences by establishing authority for subject matter experts, credibility for the brand, network connections, and momentum.
Differentiator
Problem solved
Functional benefit
Products and services
- Public Relations (PR)
Quantifiable outcome
- Companies served can achieve recognition where 'everyone knows us' according to client testimonials, shortening sales cycles significantly
- +1 more outcomes
Companies that use Propllr - PR and Content Marketing for Startups
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Propllr - PR and Content Marketing for Startups technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Propllr - PR and Content Marketing for Startups partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- JellyvisioncoreLong-standing client relationship since 2015. Jellyvision is an employee benefits communications technology company where Propllr has executed ongoing PR and content marketing programs, including multiple case studies showcasing their work together.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Propllr - PR and Content Marketing for Startups competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Propllr - PR and Content Marketing for Startups social profiles
Digital presencePropllr - PR and Content Marketing for Startups financial estimates
Financial estimateRevenue estimate
Valuation estimate
Propllr - PR and Content Marketing for Startups leadership team
Management profileNumber of profiles
Profiles2 records
Propllr - PR and Content Marketing for Startups funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Propllr - PR and Content Marketing for Startups M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Propllr - PR and Content Marketing for Startups
What does Propllr - PR and Content Marketing for Startups do?
Propllr is a boutique public relations and content marketing agency that delivers ongoing retainer-based and project-based engagements for B2B technology companies. Services span media relations, PR pitching, executive communications, blog and LinkedIn ghostwriting, and press release distribution, all built around the proprietary Trust Engine framework for cultivating audience trust.
Is Propllr - PR and Content Marketing for Startups a public or private company?
Propllr - PR and Content Marketing for Startups is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Propllr - PR and Content Marketing for Startups founded?
Propllr - PR and Content Marketing for Startups was founded in 2011. It employs 11 to 50 people.
Where is Propllr - PR and Content Marketing for Startups based?
Propllr - PR and Content Marketing for Startups is headquartered in Chicago, United States, in the North America region.
How does Propllr - PR and Content Marketing for Startups make money?
Two revenue lines are on record. Ongoing Retainer Engagements are the primary driver. The others are solution-Based Projects.
Does Propllr - PR and Content Marketing for Startups have an API?
No public API is recorded for Propllr - PR and Content Marketing for Startups.
What industry is Propllr - PR and Content Marketing for Startups in?
Propllr - PR and Content Marketing for Startups's product category is Public Relations Services. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 5418.