WebNIC
- Company typePrivate
- Founded1999
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What WebNIC does
WebNIC (legal entity Web Commerce Communications Ltd., incorporated in the British Virgin Islands, headquartered operationally in Singapore with a Malaysian office in Kuala Lumpur) is an ICANN-accredited domain registrar operating exclusively as a B2B wholesale provider. Founded circa 1999 and operating for 25+ years, the company supplies domain name registration services across gTLDs, new gTLDs, and ccTLDs in bulk to a global network of 4,500+ resellers across more than 25 countries. The product portfolio extends beyond domains into SSL/TLS certificates resold from DigiCert, Sectigo, and GlobalSign (including Platinum Partner status with both DigiCert and Sectigo), digital brand protection services (GlobalBlock, NameBlock, AdultBlock, TMCH, Website Hijack Protection), and adjacent products such as Premium DNS, domain marketplace, domain backorder, and domain broker services.
The underlying technology platform is built around an in-house reseller panel, a RESTful API, an EPP interface, and pre-built WHMCS modules for domain and SSL automation. WebNIC holds ISO 9001 quality management certification and PCI DSS compliance, is an official ICANN-accredited registrar, and is an official Trademark Clearinghouse (TMCH) agent. The company also operates WeWe Talent Marketplace as a wholly-owned subsidiary platform for freelancer-employer matching.
WebNIC's revenue model is overwhelmingly transactional: per-domain registration fees on gTLDs/new gTLDs/ccTLDs at wholesale-to-reseller pricing, SSL resale margins from upstream CAs, recurring fees for brand protection subscriptions, and reseller commissions on Microsoft 365 and Alibaba Cloud Malaysia resale. The go-to-market is 100% indirect channel: no direct-to-consumer sales, with Premier Partner Program tiers and integration channels (API, EPP, WHMCS) serving as the primary commercial surface. Marketing combines content (multilingual blog, webinars), an affiliate program, and SEO across English, Simplified Chinese, Traditional Chinese, Indonesian, and Thai languages.
WebNIC firmographics
Firmographics- Name
- WebNIC
- Legal name
- Web Commerce Communications Ltd.
- Website
- https://webnic.cc
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where WebNIC is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
WebNIC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Domain Name Registration: Wholesale domain name registration supplying gTLDs, new gTLDs and ccTLDs in bulk at lower prices for resellers to sell at profit margins
- SSL Certificates: Resale of SSL certificates from DigiCert, Sectigo, and GlobalSign including Document Signing Certificates, Code Signing Certificates, and Verified Mark Certificates
- Digital Brand Protection: Domain protection services including GlobalBlock, NameBlock, AdultBlock, Trademark Clearinghouse (TMCH), and Website Hijack Protection
- Premium DNS and Domain Services: Premium DNS service, premium domain names, domain marketplace, domain broker service, and domain backorder services
- Cloud Services Resale: Microsoft 365 reseller and Alibaba Cloud Malaysia services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Domain Registration - .xyz |
| Transaction based/ take rate | Pay-as-you-go | Domain Registration - Various TLDs |
| Transaction based/ take rate | Annual | SSL Certificate Resale |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
WebNIC product offering
Product offeringCore offering
WebNIC is an ICANN-accredited B2B wholesale registrar supplying domain names (gTLDs, new gTLDs, ccTLDs) in bulk to over 4,500 resellers worldwide at wholesale prices. The company also resells SSL certificates from DigiCert, Sectigo, and GlobalSign, and offers digital brand protection services (GlobalBlock, NameBlock, AdultBlock, TMCH, Website Hijack Protection) along with complementary offerings such as Microsoft 365 and Alibaba Cloud Malaysia resale.
Product overview
WebNIC is an ICANN-accredited domain registrar and B2B web service wholesaler operating as a multi-product platform. The core offering centers on Domain Wholesale (domain registration and management) complemented by a comprehensive security portfolio including SSL Certificates from DigiCert, Sectigo, and GlobalSign, plus certificate management solutions under DigiCert One (Trust Lifecycle Manager, Software Trust Manager, Device Trust Manager, Document Trust Manager). Additional modules include Domain Marketplace services (Premium DNS, Premium Domains, Domain Broker Service, Domain Backorder), Domain Protection tools (GlobalBlock, NameBlock, AdultBlock, TMCH, Website Hijack Protection), and Digital Brand Protection. The platform also offers ancillary services through partner programs (Microsoft 365 Reseller, Alibaba Cloud Malaysia) and WeWe Talent Marketplace. Technical integration capabilities include RESTful API, EPP Interface, and WHMCS modules for domain and SSL automation, supported by diagnostic tools (RDAP, WHOIS).
Differentiator
Problem solved
Functional benefit
Brands
- GlobalBlock: Domain blocking service to protect brands from unauthorized registrations across new gTLDs
- NameBlock
- AdultBlock
- WeWe Talent Marketplace
- Premier Partner Program
Products and services
- Domain Wholesale ICANN-accredited wholesale domain registration service providing bulk domain names at competitive prices with global TLD coverage including gTLDs, new gTLDs, and ccTLDs across Asia, Europe, Americas, Africa, and Australia. Designed for B2B resellers and providers who resell domains at retail prices.
- Domain Marketplace Online platform for buying, selling, and trading domain names, complemented by domain brokerage, domain name suggestion, and domain backorder services. Available to resellers and end customers seeking to acquire or monetize domain assets.
- Premium Domain Names Marketplace of premium, high-value, short, and memorable domain names offered for sale to businesses and brands seeking distinctive online identities.
- Domain Broker Service Professional domain acquisition service that assists customers in negotiating and securing desired domain names from current owners. Targeted at resellers and end customers seeking specific domain assets.
- Domain Backorder Service allowing customers to reserve expiring domain names before they become publicly available for registration. Useful for resellers and brand owners seeking specific names.
- SSL Certificates SSL/TLS certificate offerings resold from DigiCert, Sectigo, and GlobalSign, providing website encryption and security validation. Available to resellers at wholesale pricing for sale to end customers.
- Document Signing Certificate Digital certificates enabling legally binding electronic document signatures with legal validity. Available to resellers and their end customers requiring compliant document signing.
- Code Signing Certificates Code signing certificates that allow software developers to digitally sign executables and scripts to verify software integrity and publisher identity. Targeted at developers and software companies.
- Verified Mark Certificates Email and domain-based brand verification certificates that enable display of brand logos in supported email clients, increasing email trustworthiness and brand recognition.
- SiteLock Website security scanning and malware removal service providing vulnerability detection and protection for websites. Offered to resellers for sale to website-owning end customers.
- Domain Protection Comprehensive domain security suite that combines GlobalBlock, NameBlock, AdultBlock, Trademark Clearinghouse (TMCH), and Website Hijack Protection services to prevent cybersquatting and unauthorized domain transfers across multiple TLDs.
- Digital Brand Protection Comprehensive brand security solution protecting businesses from domain fraud, phishing, and brand impersonation online. Built on top of WebNIC's domain protection, SSL, and TMCH capabilities for resale to brand-owning customers.
- Microsoft 365 Reseller Reseller program for Microsoft 365 productivity suite enabling domain and productivity bundle offerings for WebNIC's B2B reseller channel.
- Alibaba Cloud Malaysia First online channel cloud computing reseller service in Southeast Asia through Alibaba Cloud partnership, focused on Malaysia market. Enables resellers to bundle cloud infrastructure with domain and SSL services.
- WeWe Talent Marketplace Talent marketplace platform connecting freelancers and businesses through a buyer-driven bidding system with milestone features. Offered to support WebNIC's reseller community with hiring and talent acquisition needs.
- Reseller Program (Premier Partner Program) B2B wholesale reseller program providing domain registration, SSL certificates, and web security solutions to authorized partners under tiered pricing. Includes API, EPP, and WHMCS integration options.
- RESTful API Standalone RESTful API product enabling resellers and partners to programmatically register and manage domain names and SSL certificates, with documentation at webnic.cc/restful-api. Sold as an integration channel within the reseller program.
Quantifiable outcome
- Serving over 4500 resellers worldwide
Companies that use WebNIC
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
WebNIC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
WebNIC partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- DigiCertcoreDigiCert is a premier SSL certificate provider partnership. WebNIC offers DigiCert SSL certificates including CertCentral platform management, Smart Seal site security badges, and Verified Mark Certificates. WebNIC holds DigiCert Platinum Partner status as of 2025.
- SectigocoreSectigo is a web security certificate provider. WebNIC offers Sectigo SSL certificates and Sectigo Web security platform including free scanning services. WebNIC holds Sectigo Platinum Partner status.
- GlobalSigncoreGlobalSign is an SSL certificate authority providing digital certificates. WebNIC resells GlobalSign SSL certificates as part of its web security portfolio.
- Alibaba Cloud MalaysiacoreWebNIC partnered with Alibaba Cloud to offer the first online channel cloud computing reseller service in Southeast Asia. WebNIC resells Alibaba Cloud services in Malaysia.
- ICANNcoreWebNIC is an ICANN accredited registrar, authorized to provide domain name registration services for gTLDs and ccTLDs. ICANN accreditation is the foundational regulatory requirement for domain registrars.
- Identity DigitalcoreIdentity Digital (formerly Afilias) is a registry operator for new gTLDs. WebNIC offers Identity Digital domains and runs special promotional programs like Domain Leveling Program and Domain Power Surge campaigns.
- Hong Kong Internet Registration Corporation Limited (HKIRC)minorWebNIC collaborated with HKIRC to boost awareness for .HK domain names in the market.
- WeWe Talent MarketplaceminorWeWe is a talent marketplace platform. WebNIC provides this service to support its reseller community with hiring and talent acquisition needs.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
WebNIC competitors and assessment
Company assessmentBroad incumbents
- GoDaddy: World's largest ICANN-accredited registrar offering domain registration, hosting, SSL, and website builder solutions to SMBs and resellers. Comparable to WebNIC as a direct registrar competitor with overlapping domain and SSL product lines, but at much larger scale.
- Hover: Tucows-owned retail-facing registrar offering domain registration and email services to SMBs. Comparable as a registrar brand competing in the same domain registration market segment.
Direct peers
- Namecheap: ICANN-accredited registrar offering domain registration, SSL certificates, and web hosting with a strong reseller and SMB customer base. Directly comparable to WebNIC on domain wholesale, SSL resale, and value-oriented pricing positioning.
- Tucows: Public wholesale domain registrar operating Ting, Enom, and Hover brands, supplying domain registration and value-added services to resellers globally. Highly comparable B2B wholesale model and registrar accreditation.
- ResellerClub: B2B platform offering domain registration, hosting, and SSL to resellers and web professionals. Direct competitor in the wholesale domain and SSL reseller space with similar SMB-focused channel model.
- Hexonet: ICANN-accredited wholesale registrar providing domain registration, SSL, and DNS services to ISPs, hosting providers, and resellers globally via API-driven infrastructure. Comparable wholesale registrar with strong API/EPP integration focus.
- InternetX: European ICANN-accredited registrar and hosting provider offering domain registration, SSL, DNS, and email services to resellers and SMBs. Comparable wholesale registrar with multi-product web services portfolio.
- Porkbun: ICANN-accredited registrar offering low-cost domain registration, SSL, and email services. Comparable as a direct registrar competitor with value pricing positioning targeting SMBs and small resellers.
- Gandi: ICANN-accredited registrar providing domain registration, SSL, hosting, and email services with strong European presence. Comparable multi-product registrar competing for similar SMB and reseller segments.
- Key-Systems: ICANN-accredited registrar operating BrandShelter, Hexonet, and KS Media brands, providing wholesale domain, SSL, and registry services to resellers. Comparable B2B wholesale registrar with overlapping European and global reseller footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
WebNIC social profiles
Digital presenceWebNIC compliance and trust
Trust signalCompliance4 records
WebNIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
WebNIC leadership team
Management profileNumber of profiles
WebNIC subsidiaries and ownership
Company hierarchySubsidiaries1 record
WebNIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WebNIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WebNIC
What does WebNIC do?
WebNIC is an ICANN-accredited B2B wholesale registrar supplying domain names (gTLDs, new gTLDs, ccTLDs) in bulk to over 4,500 resellers worldwide at wholesale prices. The company also resells SSL certificates from DigiCert, Sectigo, and GlobalSign, and offers digital brand protection services (GlobalBlock, NameBlock, AdultBlock, TMCH, Website Hijack Protection) along with complementary offerings such as Microsoft 365 and Alibaba Cloud Malaysia resale.
Is WebNIC a public or private company?
WebNIC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WebNIC founded?
WebNIC was founded in 1999. It employs 51 to 100 people.
Where is WebNIC based?
WebNIC is headquartered in Singapore, Singapore, in the Asia region.
How does WebNIC make money?
Five revenue lines are on record. Domain Name Registration is the primary driver. The others are SSL Certificates, digital Brand Protection, premium DNS and Domain Services and cloud Services Resale.
Who are WebNIC's main competitors?
Broad incumbents on record are GoDaddy and Hover. Direct peers are Namecheap, Tucows, ResellerClub, Hexonet, InternetX, Porkbun, Gandi and Key-Systems.
Does WebNIC have an API?
Yes. RESTful API available to resellers for domain registration and management, WHMCS integration for domain and SSL automation, and EPP Interface for domain provisioning. Developer documentation is at webnic.cc/restful-api.