SOREX
SOREX Wireless Solutions GmbH is an Austrian maker of smart electronic door locks, cylinders, and handles that serve European households, businesses, door manufacturers, and hotels via its e-commerce store and OEM partnerships.
- Company typePrivate
- Founded2003
- HeadquartersWiener Neustadt, Austria
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What SOREX does
SOREX Wireless Solutions GmbH is an Austrian smart-access company founded in 2003 and headquartered in Wiener Neustadt, with a secondary warehouse in Germany. The company designs, develops, and sells electronic door locks, cylinders, door handles, and key-turner accessories that integrate up to six opening technologies in a single product — fingerprint, PIN code, RFID, smartphone app/Bluetooth, voice assistant, and emergency key — under the SOREX SmartLock app and a TTLock-compatible software stack.
Its product portfolio spans four families (Key Pads, Cylinders, Door Handles, and Key Turners) plus accessories, with price points from approximately €79 (smart cylinder code) to €584 (smart unilock+ 2.0, an all-in-one lock, intercom, and video doorbell unit). Products carry AES-128-bit encryption, external relays for tamper protection, IP44–IP66 ratings for outdoor use, and integrate with Amazon Alexa, Google Home, an open building-automation API (euopen.sciener.com), and TT Hotel Software for hospitality deployments. Data is stored on German servers under GDPR-compliant processing.
SOREX sells primarily through its own e-commerce storefront (sorex.eu) to consumers and SMBs across all EU/EFTA markets and the UK, and through OEM/embedded partnerships with European door and hardware manufacturers including Rekord Fenster, Roto Frank, G-U/Gretsch-Unitas, Odoerfer, VBH, and Kompomatik. A dedicated B2B webstore is in development. Revenue is predominantly one-time hardware sales, with emerging recurring-revenue hooks through paid HotelPro and TTRenting subscriptions and "Plus Mode" app features; the company is bootstrapped, with its only disclosed external program relationship being a 2016 EIT Digital Accelerator engagement.
SOREX firmographics
Firmographics- Name
- SOREX
- Legal name
- SOREX Wireless Solutions GmbH
- Website
- https://sorex.eu
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SOREX Wireless Solutions GmbH is an Austrian maker of smart electronic door locks, cylinders, and handles that serve European households, businesses, door manufacturers, and hotels via its e-commerce store and OEM partnerships.
- Ownership category
- akta.pro rank
SOREX industry classification
Industry- Product category
- Smart Door Locks & Electronic Access Control Hardware
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- SIC
- Cutlery, Handtools & General Hardware (3420)
- akta.pro primary industry
- Architectural Hardware & Door Controls (Hinges, Locks, Closers, Panic Devices) (IMADAIAI)
- akta.pro secondary industry
- Smart Locks & Access Control Retail (CRACAGAD)
Keywords
Where SOREX is headquartered
LocationHeadquarters
- HQ city
- Wiener Neustadt
- HQ country
- Austria
- HQ region
- Europe
Offices2 records
Markets served
SOREX business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: Sale of smart lock products including Key Pads (smart unilock series), Cylinders, Door Handles, Key Turners, and Accessories. One-time purchase model with products ranging from €79 to €584.
- Subscription Services: HotelPro and TTRenting require paid subscriptions. Core functionality for standard product lines is free. Plus Mode features (app remote access, remote administration) may require paid subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Smart Unilock+ 2.0 - Premium all-in-one key pad with camera and intercom |
| One time/ perpetual license | Pay-as-you-go | Smart Unilock 2.0 - Key pad with up to 4 opening technologies |
| One time/ perpetual license | Pay-as-you-go | Smart Unilock Lite - Hidden integrated solution |
| One time/ perpetual license | Pay-as-you-go | Smart Unilock Mini 2.0 - Compact solution for limited spaces |
| One time/ perpetual license | Pay-as-you-go | Smart Handle Max Pro - Electronic door handle with fingerprint |
| One time/ perpetual license | Pay-as-you-go | Smart Handle Max - Electronic door handle without fingerprint |
| One time/ perpetual license | Pay-as-you-go | Smart Cylinder Code - Electronic cylinder for retrofitting |
| One time/ perpetual license | Pay-as-you-go | Codepad Max - Code/RFID/App extension |
| One time/ perpetual license | Pay-as-you-go | Door Sensor - Alarm system accessory |
| One time/ perpetual license | Pay-as-you-go | Remote Opener - Bluetooth remote control |
| One time/ perpetual license | Pay-as-you-go | RFID Card - Programmable key card |
| One time/ perpetual license | Pay-as-you-go | RFID Chip - Programmable chip |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
SOREX product offering
Product offeringCore offering
SOREX Wireless Solutions GmbH develops and manufactures electronic smart locks and access control hardware, including key pads, electronic cylinders, smart door handles, and key turners. Each product integrates up to six opening technologies (fingerprint, code, RFID, smartphone app/Bluetooth, voice assistants, and emergency key) within a single device. The portfolio is sold direct-to-consumer via the sorex.eu e-commerce shop and through B2B channels to door manufacturers and commercial customers across Europe.
Product overview
SOREX Wireless Solutions GmbH is an Austrian company offering a comprehensive smart access control portfolio with up to 6 opening technologies per product (app/Bluetooth, fingerprint, code, RFID, voice assistants, emergency key). The product lineup consists of four main categories: Key Pads (smart unilock+ 2.0, smart unilock 2.0, smart unilock lite, smart unilock mini 2.0) serving as primary access control units; Cylinders (smart cylinder code) for door retrofit; Door Handles (smart handle max pro, smart handle max) for interior doors; and Key Turners (smart yuki 2.0, codepad max) that add smart functionality to existing keys or extend other products. The ecosystem is complemented by accessories including door sensors, remote openers, and RFID media (cards, chips, key rings). All products share a common SOREX SmartLock app, open API for building automation integration, and TTLock/TT Hotel Software compatibility. Products feature AES 128-bit encryption, external relay units for sabotage protection, and are compatible with Alexa and Google Home voice assistants. Core functionality is free; HotelPro and TTRenting require paid subscriptions.
Differentiator
Problem solved
Functional benefit
Products and services
- smart unilock+ 2.0 Premium all-in-one key pad combining door lock, video doorbell, intercom, and camera in a single unit for residential and commercial entryways. Offers up to 4 opening methods (fingerprint, code, RFID, app/Bluetooth) with live video calling, night vision, AES 128-bit encryption, and external relay for sabotage protection.
- smart unilock 2.0 Key pad for door access control with up to 4 opening methods (app, fingerprint, code, RFID) for residential and commercial doors. Features external relay unit for sabotage protection, AES-128-bit encryption, IP55 rating, Bluetooth setup without WiFi, and TTLock app integration.
- smart unilock lite Entry-level fully integrated smart lock hidden within the door blade for invisible installation, opening via app with optional extension through codepad max for fingerprint, code, or RFID access. Built-in WiFi enables remote opening; AES-128-bit encryption secures communications.
- smart unilock mini 2.0 Compact smart lock designed for integration into door handles or walls for residential and commercial users. Multiple opening methods (fingerprint, code, RFID, app), AES 128-bit encryption, IP66 rating, and external relay for sabotage protection; sold in bulk packaging of 5 units.
- smart cylinder code Electronic cylinder for retrofitting exterior doors with up to 5 opening methods (app, eKey, code, RFID, emergency key). Drill-resistant steel, IP44 rating, 700mAh Li-Ion battery providing 4-6 month life, supports up to 1000 RFID media.
- smart handle max pro Smart door handle for interior doors with fingerprint, code, RFID, and app access. 120 fingerprint capacity, 150 codes, 1000 RFID storage, AES 128-bit encryption, IP44 rating, and approximately 8 month battery life; available in black and silver variants.
- smart handle max Standard smart door handle for interior doors with app, code, and RFID access. 150 codes, 200 RFID storage, AES 128-bit encryption, IP44 rating, ~10 month battery life (4x AA), and door thickness compatibility 31.5-80mm.
- smart yuki 2.0 Key Turner device that fits over an existing physical key to make it smart, enabling smartphone-app-based key turning and access control without replacing the lock mechanism.
- codepad max Standalone expansion keypad adding fingerprint, code, and RFID access methods to compatible SOREX products. IP55 rating, black metal housing for outdoor use; extends opening capabilities for the smart unilock lite and other compatible devices.
Companies that use SOREX
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
SOREX technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature8 records
SOREX partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- TTLockcoreSOREX products use TTLock technology and are secured by the TTLock ecosystem. The smart unilock 2.0 features TTLock integration for app connectivity and management.
- TT Hotel SoftwarecoreSOREX smart locks are compatible with TT Hotel Software for hotel property management system integration, enabling automated access management for hospitality businesses.
- DPDminorParcel delivery service used for shipping orders to customers from warehouses in Austria and Germany.
- GLSminorParcel delivery service used for shipping orders to customers.
- Rekord FensterminorDoor manufacturer partner offering SOREX smart lock integration.
- Roto FrankminorDoor hardware manufacturer partner offering SOREX smart lock solutions.
- OdoerferminorDoor components manufacturer partner.
- VBHminorHardware distribution partner for SOREX products.
- G-U (Gretsch-Unitas)minorDoor system manufacturer partner using SOREX smart access solutions.
- KompomatikminorTechnology integration partner for SOREX solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
SOREX competitors and assessment
Company assessmentDirect peers
- Nuki Home Solutions: Austrian competitor offering smart lock cylinders and keypads for European consumers with smartphone/app access. Closest geographic and product-category peer to SOREX, competing head-to-head on retrofit cylinders and multi-technology access.
- Tedee: Polish smart lock company offering retrofit cylinders and keypads with app control, integrating with Airbnb and PMS platforms for hospitality — a direct competitor to SOREX in the European smart lock market.
- August Home (ASSA ABLOY): US smart lock pioneer offering retrofit deadbolts and smart locks with smartphone access, now part of ASSA ABLOY. Comparable in multi-technology consumer smart-lock product philosophy and ecosystem integrations.
- Igloohome: Singapore-based smart lock provider focused on short-term rental and hospitality access management, overlapping with SOREX's tourism/hotel use case and its subscription/PMS integration strategy.
Emerging players
- Lockitron: Early US smart lock pioneer offering retrofit deadbolt devices with smartphone and Bluetooth access. Overlaps with SOREX's retrofit consumer proposition though with a smaller current footprint.
Broad incumbents
- ABUS: German manufacturer of locks and security products with a smart lock portfolio (e.g., ABUS HomeTec, WAppLoxx). Comparable in product breadth and European distribution depth but with a much broader hardware portfolio.
- Salto Systems: Spanish electronic access control specialist serving hospitality, commercial, and institutional customers with wired and wireless smart locking. Overlaps with SOREX's enterprise and tourism verticals at larger scale.
- Yale (ASSA ABLOY smart locks): Global lock brand (owned by ASSA ABLOY) with a growing smart lock portfolio targeting residential and commercial customers. A much larger incumbent competing across all of SOREX's segments.
- Burg-Wächter: German family-owned lock and safe manufacturer offering electronic and smart door locks, including secuEntry and TSE product lines. A European incumbent competitor in the smart access category.
Others
- TTLock (Sciener): Underlying technology platform provider whose firmware, app, and cloud SOREX builds upon. Listed because SOREX's product differentiation and security architecture depend directly on TTLock's ecosystem rather than competing with it.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SOREX social profiles
Digital presenceSOREX compliance and trust
Trust signalCompliance2 records
SOREX financial estimates
Financial estimateRevenue estimate
Valuation estimate
SOREX leadership team
Management profileNumber of profiles
Profiles1 record
SOREX funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SOREX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SOREX
What does SOREX do?
SOREX Wireless Solutions GmbH develops and manufactures electronic smart locks and access control hardware, including key pads, electronic cylinders, smart door handles, and key turners. Each product integrates up to six opening technologies (fingerprint, code, RFID, smartphone app/Bluetooth, voice assistants, and emergency key) within a single device. The portfolio is sold direct-to-consumer via the sorex.eu e-commerce shop and through B2B channels to door manufacturers and commercial customers across Europe.
Is SOREX a public or private company?
SOREX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SOREX founded?
SOREX was founded in 2003. It employs 11 to 50 people.
Where is SOREX based?
SOREX is headquartered in Wiener Neustadt, Austria, in the Europe region.
How does SOREX make money?
Two revenue lines are on record. Hardware Sales are the primary driver. The others are subscription Services.
Who are SOREX's main competitors?
Direct peers on record are Nuki Home Solutions, Tedee, August Home (ASSA ABLOY) and Igloohome. Lockitron is listed as an emerging player. Broad incumbents are ABUS, Salto Systems, Yale (ASSA ABLOY smart locks) and Burg-Wächter. TTLock (Sciener) is listed as an others.
Does SOREX have an API?
Yes. SOREX products feature an open API for integration into building automation systems and smart home platforms. The API supports machine-readable JSON format for webhooks and API calls, enabling integration with building management systems. API documentation is available at https://euopen.sciener.com (online only, not exportable). Some products also support TT Hotel Software compatibility for hotel management integration. A dedicated API Manual is available at https://support.sorex.eu/hc/de/articles/33548153842077-SOREX-API-Manual. Developer documentation is at euopen.sciener.com.
What industry is SOREX in?
SOREX's product category is Smart Door Locks & Electronic Access Control Hardware. Its primary akta.pro industry code is IMADAIAI, Architectural Hardware & Door Controls (Hinges, Locks, Closers, Panic Devices), with a secondary code of CRACAGAD, Smart Locks & Access Control Retail. Its NAICS code is 561621 and its SIC code is 3420.