What KDV Label Co. Inc does

KDV Label, LLC is a privately-held, family-owned custom label converter founded in 1974 by Dick and Karen Vaughn in Waukesha, Wisconsin, now operating three production facilities across Waukesha WI, Loveland CO (iGraphics), and Sugar Grove IL (Selective Label). The company manufactures custom prime labels for retail brands, private label manufacturers, and packaging engineers across food, beverage, dairy, personal care, automotive/petroleum, and specialty consumer goods end-markets.

Core production is built on a flexographic and digital press platform — including Durst digital printing equipment added in 2024 — capable of printing pressure-sensitive labels up to 17 inches wide, 14 colors, and 24-inch label length. The product portfolio spans pressure-sensitive labels, unsupported roll-fed film labels, variable content labels, expanded content labels, and promotional labels (zipper perf coupons, hidden messages, scratch offs, dual layer). Production is supported by in-house prepress, platemaking, label design services, and SKU/art management for multi-brand customers. The firm is a two-time TLMI Eugene Singer Award winner (2024, 2025) and a 2024 BizTimes Future 50 company, and is currently constructing a 117,000 sq-ft replacement headquarters in Waukesha.

KDV's go-to-market is sales-led with dedicated account management and a quote-based, project-priced unit pricing model; revenue is generated on a one-off project basis tied to quantity, material specification, printing complexity, and customization. Distribution is direct to enterprise and mid-market customers across the US via inside account managers and a ShareFile-based customer portal, supplemented by industry trade show participation (e.g., PLMA) and content marketing. The company is currently in an investment phase, executing a major facility build-out and follow-on acquisitions while adding senior commercial, financial, and customer-experience leadership.

Name

KDV Label Co. Inc

Legal name

KDV Label, LLC

Website

https://kdvlabel.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

KDV Label is a family-owned, US custom label converter manufacturing pressure-sensitive, digital, roll-fed, and promotional labels for brand owners, private-label manufacturers, and packaging engineers across food, beverage, dairy, personal care, and automotive end-markets from three facilities in Wisconsin, Colorado, and Illinois.

Ownership category

akta.pro rank

Product category

Custom Label Manufacturing

NAICS

Converted Paper Product Manufacturing (3222)

SIC

Converted Paper & Paperboard Prods (No Contaners/Boxes) (2670)

akta.pro primary industry

Pressure-Sensitive Labels (PSL) (IMALAKAA)

akta.pro secondary industries

Wraparound Roll-Fed Labels (IMALAKAE), Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK)

Keywords

• Custom label manufacturing
• Pressure sensitive labels
• Flexographic printing
• Private label labels
• Label converter services

Headquarters

HQ city

Waukesha

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Label Manufacturing: KDV generates revenue through manufacturing custom labels for retail brands including pressure sensitive, digital, unsupported film, promotional, variable content, and expanded content labels. Revenue is generated through project-based orders with pricing determined by quantity, material specifications, printing complexity, and customization requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

KDV Label is a custom label converter and manufacturer producing four-color process labels including pressure sensitive labels, unsupported film/roll-fed labels, variable content labels, expanded content labels, and promotional labels for brand owners and private label manufacturers. The company uses flexographic and Durst digital printing technology across three production facilities, with in-house prepress, platemaking, label design, and label program management services supporting the production workflow for food, beverage, dairy, automotive, personal care, and specialty consumer goods customers.

Product overview

KDV Label is a label converter offering a comprehensive portfolio of custom label products and services. The core product offerings include Pressure Sensitive Labels (printed up to 17 inches wide, 14 color with 24 inch label length), Unsupported Film/Roll-Fed Labels, Variable Content Labels, Expanded Content Labels, and Promotional Labels. These core products are complemented by specialized add-on modules including Zipper Perf Coupons, Hidden Messages (game pieces), Dual Layer Labels, Premium Pressure Sensitive variants, and Scratch Offs. The company provides integrated services including in-house Label Design, Prepress & Technical Design, and Platemaking to support the production workflow. The product architecture is structured around core printing capabilities (pressure sensitive and roll-fed) with specialized finishing and promotional features layered on top, supported by comprehensive prepress and program management services.

Differentiator

Problem solved

Functional benefit

Products and services

• Pressure Sensitive Labels One-step application pressure sensitive labels with options for materials, adhesives, colors, coatings, finishes, and embellishments. Printed up to 17 inches wide, 14 color with 24 inch label length. Designed for brand owners and packaging engineers needing versatile prime labels.
• Unsupported Film / Roll-Fed Labels Roll-fed or unsupported film labels requiring adhesive application, typically used for full-wrap applications where filling and finishing includes glue applicators, providing well-protected and branded packages.
• Variable Content Labels Labels incorporating security, personalization, promotions, special campaigns, seasonal varieties, numbering, and barcodes produced via digital printing technology.
• Expanded Content Labels Two-sided and dual-layer labels for including compliance information, instructions, brand content, or instant-redeemable coupons (IRCs) when space is limited.
• Promotional Labels Promotional labels including instant redeemable coupons (IRCs), clean-release technology, and scent technology for brand campaigns.
• Zipper Perf Coupons Custom zipper perf coupons for advertising rebates or offering instantly redeemable incentives, designed to be noticed on store shelves.
• Hidden Messages Single Play hidden message game pieces that drive participants to targeted websites to decode hidden messages and reveal prizes, value offers, and discounts.
• Dual Layer Labels Consecutive number and dual layer labels for expanded content applications.
• Premium Pressure Sensitive Premium pressure sensitive paper and film labels offering versatile, economical, production-friendly products with eye-catching and sophisticated options.
• Scratch Offs Scratch-off labels for promotional games and hidden prize reveals.
• Label Design Services In-house design professionals optimizing label artwork with materials and finishes, working closely with customers through each step of the design process.
• Prepress & Technical Design Services In-house prepress services translating artwork into print-ready files and plates using an all-digital workflow, including color matching and artwork optimization.
• Platemaking Services In-house plate making using state-of-the-art digital technology to produce printing plates with quality control checkpoints.
• Label Program Management Comprehensive management of label programs including art management and label procurement for customers serving multiple brands and SKUs.
• Durst Digital Printing Capabilities High-speed digital printing capability using Durst technology, expanding KDV's production capacity for variable content and short-run label production alongside traditional flexographic printing.

Quantifiable outcome

• On-time and in-full delivery reputation
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Briohn Building CorporationcoreOthers · 12 May 2025Contracted to complete design and construction of KDV's new 117,000 square-foot facility at 2230 Corporate Drive in Waukesha, WI. Briohn specializes in industrial architecture, construction, and real estate development for manufacturing companies to maximize efficiencies.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• CCL Industries: World's largest label converter with extensive PSL and specialty label operations across consumer goods, food & beverage. Comparable as a downstream prime-label converter serving brand owners, but operates globally at far greater scale and breadth than KDV.
• Multi-Color Corporation: Large US-headquartered prime-label converter serving CPG, beverage, and personal care. Similar PSL product mix, customer overlap in food/beverage, but with international footprint and substantially greater revenue base.
• Huhtamaki (North America Labels): Global packaging major with a North American labels business providing PSL and specialty labels to food and consumer goods customers. Overlapping capabilities and verticals but part of a much larger diversified packaging platform.
• Coveris Holdings: Large flexible and label packaging converter serving CPG customers globally. Overlap with KDV in label converting for food and consumer brands, but operates at much greater scale across multiple packaging substrates.

Direct peers

• Resource Label Group: US-focused pressure-sensitive and specialty label converter serving similar CPG verticals (food, beverage, personal care). Strong direct overlap with KDV in flexographic prime labels, and has also grown via acquisition - the closest mid-market comparable.
• Fortis Solutions Group: Specialty label converter focused on pressure-sensitive, expanded content, and prime labels for CPG customers. Closely aligned product set and customer base to KDV, including Variable Content and Expanded Content labels.
• Star Label Products: Mid-market US label converter specializing in flexographic pressure-sensitive labels for beverage, food, and consumer products. Highly comparable product mix, manufacturing model, and customer vertical to KDV.
• Epsen Hillmer Graphics: US prime label converter producing pressure-sensitive and specialty labels with flexographic and digital presses. Similar mid-market scale and end-market focus as KDV.
• Hammer Packaging: Rochester, NY-based label converter specializing in shrink sleeve labels and pressure-sensitive labels using flexographic and digital printing. Comparable mid-market US converter serving similar CPG verticals.
• Allied Printing Resources: US commercial/label printer serving brand owners across CPG end markets. Comparable mid-market scale, flexographic/digital platform, and B2B custom label manufacturing model to KDV.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sharer.php?u=https%3A%2F%2Fkdvlabel.com%2F&t=KDV%20Label
• Xx.com/kdvlabel

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KDV Label Co. Inc