What Epsen Hillmer Graphics does

Epsen Hillmer Graphics Co. is a privately held, family-owned label printing company headquartered in Omaha, Nebraska, founded in 1908. The company produces custom product labels for consumer goods brands using a hybrid of digital and flexographic printing technologies, with finishing capabilities including UV curing, foil stamping, embossing, screenprinting, combination printing, and specialty coatings. Core product categories include pressure-sensitive labels, film labels, water-resistant labels, UV flexographic labels, cut-and-stack/offset labels, and an eco-friendly/sustainable label line built on recycled and biodegradable substrates.

The company serves a diversified vertical base spanning beverage (including craft brewery and distillery), health and beauty, household products, food and grocery, agriculture, automotive, pet products, toys, and private-label/store-brand programs. Named enterprise accounts include Walmart (Great Value), Costco (Kirkland Signature), Target (Market Pantry), Sam's Club (Member's Mark), and Ulta Beauty, alongside a long tail of mid-market brands such as Zipline Brewing, Pint Nine Brewing, Cut Spike Distillery, Master of Mixes, Sue Bee Honey, Scent Theory, and Iberia Foods.

Epsen Hillmer operates a sales-led, direct B2B motion with quote-based custom pricing, no public price list, and no third-party distribution. All production runs from a single Omaha facility, with direct shipping to customer packaging centers across the United States. Marketing is content-driven (website, blog, LinkedIn, Facebook, email), positioning around family-ownership heritage, consultative customer support, fast Midwest shipping, and SKU portfolio management.

Name

Epsen Hillmer Graphics

Legal name

Epsen Hillmer Graphics Co.

Website

https://ehg.net

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

11–50 employees

Short description

Epsen Hillmer Graphics is a family-owned, Omaha-based label printing company founded in 1908 that produces custom pressure-sensitive, flexographic, and digital product labels for consumer brands across beverage, health and beauty, household, and private-label/retail customers nationwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Custom Label Printing: Primary revenue stream from producing custom product labels for consumer goods brands. Offers both digital printing for small-batch runs and flexographic printing for large-scale production. Services include design consultation, material selection, and various finishing options like foil stamping, embossing, and specialty coatings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Epsen Hillmer Graphics manufactures custom product labels using digital and flexographic printing technologies for consumer goods brands. Its offerings include pressure-sensitive labels, in-mold labels, cut and stack labels, foil stamping, UV flexographic, screenprinting, combination printing, water-resistant labels, and eco-friendly sustainable label substrates. The company provides design consultation, pre-press, custom die cutting, and finishing services across beverage, health & beauty, household, food & grocery, agriculture, automotive, pet, toy, and private label product categories.

Product overview

Epsen Hillmer Graphics is a label printing company offering custom product labels and comprehensive printing services. Their core offerings include Product Labels for various industries (Beverage, Beer, Health & Beauty, Household, Food & Grocery, Agriculture, Automotive, Pet, Toys, Private Label) and Label Services encompassing multiple printing technologies (Pressure Sensitive Labels, Film, Water-Resistant Labels, UV Flexographic, Digital Printing, Combination Printing, Foil Stamp, Screenprinting, Cut & Stack/Offset). They also provide Eco-Friendly/Sustainable Labels made from recycled or biodegradable materials. The company combines traditional printing methods (flexographic, lithographic) with digital printing technology to serve brands of all sizes, from small craft producers to enterprise-level clients like Costco's Kirkland brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Labels Custom printed product labels for brands across Beverage, Beer, Health & Beauty, Household, Food & Grocery, Agriculture, Automotive, Pet, Toys, and Private Label product categories, serving clients ranging from small independent brands to enterprise retailers.
• Label Printing Services Comprehensive label printing services that include Pressure Sensitive Labels, Film Labels, Water-Resistant Labels, Textured Varnish, Pre-Press preparation, Coating, Custom Die Cut, Screenprinting, Foil Stamp Labels, UV Flexographic Labels, Combination Printing, and Cut & Stack/Offset Labels. Services are designed to fit unique packaging needs across product categories.
• Eco-Friendly Sustainable Labels Sustainable labeling options made from recycled or biodegradable materials, bio-based substrates, 90% PCR liners, and wash-off adhesives, providing economical and efficient labeling for large quantities while supporting brand sustainability initiatives.

Quantifiable outcome

• 72% of buyers say packaging design influences purchase decisions
• +3 more outcomes

Named customers17 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Fortis Solutions Group: US-focused pressure-sensitive label converter serving CPG, beverage, and specialty markets with flexographic and digital printing. Closely comparable in scale, technology mix, and target verticals to Epsen Hillmer.
• Hammer Packaging: Rochester, NY-based premium label printer specializing in flexographic and digital labels for beverage, food, and personal care brands. Comparable in technology mix and focus on premium decorative labels.
• Century Label: Custom label printer offering flexographic, digital, and specialty finishing for consumer goods brands. Comparable mid-market scale and broad vertical exposure across beverage and personal care.
• Resource Label Group: North American pressure-sensitive label converter serving consumer goods, beverage, and private label markets. Highly comparable in business model, customer profile (including private label work), and technology stack.
• Multi-Color Corporation: Major pressure-sensitive label converter serving beverage, food, personal care, and household products with both digital and flexographic capabilities. Closest mid-to-large peer in product mix and customer base, though significantly larger and globally diversified.
• WS Packaging Group: US-based label converter producing pressure-sensitive, shrink sleeve, and specialty labels for CPG, beverage, and industrial customers. Directly competitive in product categories and target segments.
• Consolidated Label: Custom label converter producing short-run digital and long-run flexographic labels for beverage, food, and specialty CPG. Directly comparable in serving both small craft brands and larger private label customers.
• Smyth Companies: Minneapolis-based label converter serving CPG, beverage, and healthcare with flexographic, digital, and specialty finishing. Comparable Midwest footprint and full-service model.

Broad incumbents

• Avery Dennison: Global leader in pressure-sensitive label materials and converted labels, with massive scale and broad vertical coverage. Provides the upper-bound benchmark for the label printing space and serves overlapping CPG, beverage, and beauty end markets.
• CCL Industries: The world's largest specialty label manufacturer, producing pressure-sensitive, shrink sleeve, and in-mold labels for global CPG, beverage, and personal care brands. Directly comparable product offering to Epsen Hillmer but at vastly greater scale and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/p/Epsen-Hillmer-Graphics-100024665090976
• LinkedInlinkedin.com/company/epsen-hillmer-graphics
• Xx.com/EHGLabelsOmaha

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Epsen Hillmer Graphics