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Pine Rest

Full company profile

uuid000c7no

Namestring
Pine Rest
Websiteurl
pinerest.org
Company typeenum
Private
Founded yearint
1910
Descriptiontext

Pine Rest is a non-profit behavioural healthcare organization headquartered in Grand Rapids, Michigan, United States, with continuous operating history dating to 1910. It is positioned as one of the largest free-standing behavioural health providers in the country, delivering a range of mental health services to patients seeking psychiatric, counseling, and related care. The organization operates as a private, non-taxable entity with a workforce of 251-500 employees, suggesting a multi-site or multi-modality footprint typical of large community-based behavioural health systems. Its scale and longevity imply a diversified service mix spanning inpatient, residential, and outpatient care, though the input does not enumerate specific programs, facilities, or service lines.

The input contains no information on Pine Rest's product architecture, technology stack, clinical information systems, or whether it operates proprietary digital health tools. No pricing, billing, or payer-mix data is disclosed; as a non-profit behavioural health provider, revenue is most plausibly derived from a mix of insurance reimbursement (commercial and government payors including Medicaid and Medicare), patient self-pay, grants, and charitable contributions, but this is inference rather than documented fact. No information is available on partnerships, referral channels, marketing, or distribution approach.

The data set is materially thin: there are no recorded funding rounds (consistent with non-profit status), no M&A activity, no leadership profiles, no regulatory actions, no patents or trademarks, no awards, and no customer logos. The accompanying source content for pinerest.org was a verification/loader page and did not yield additional firmographic detail. Strategic, financial, and technology assessments below are therefore limited to what can be supported by the high-level firmographics and the absence of contrary information.

Short descriptiontext

Pine Rest is a Grand Rapids, Michigan-based non-profit founded in 1910, operating as one of the largest free-standing behavioural health providers in the United States and offering a range of mental health services with 251-500 employees.

Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersGrand Rapids, United States
HQ citystring
Grand Rapids
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
behavioral health services, mental health treatment, psychiatric care, outpatient counseling, inpatient mental health
Industry1 code
1HLADABAI
CodeHLADABAIPrimaryYes
NAICS code1 code
  • 622210
SIC code1 code
  • 8000
Product category
Behavioral Health Services
Social media profiles1 record
Cost components5 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Pine Rest is one of the largest free-standing behavioral health providers, offering a range of mental health services. The organization delivers psychiatric, counseling, and behavioral health care to patients across outpatient, inpatient, and residential settings. As a non-profit, it operates as a comprehensive behavioral health system serving the broader community.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Mental Health Services
No data
Peers10 records
TypeRegional player
Description

Behavioral health hospital and outpatient service line in the Chicago suburbs, part of Edward-Elmhurst Health. Comparable in service mix to Pine Rest, with a regional rather than statewide footprint.

TypeDirect peer
Description

Non-profit addiction and behavioral health treatment organization with residential and outpatient programs. Comparable to Pine Rest's SUD and co-occurring disorder service lines within a non-profit specialty model.

TypeBroad incumbent
Description

Public for-profit operator of behavioral health hospitals and residential treatment centers across the U.S. and U.K. Comparable to Pine Rest in core service delivery, though larger, multi-state, and for-profit.

TypeBroad incumbent
Description

A leading psychiatric hospital affiliated with Mass General Brigham, providing inpatient, residential, and outpatient mental health care. Comparable as a high-acuity behavioral health provider, though embedded within a larger academic health system.

TypeDirect peer
Description

Non-profit specialty psychiatric hospital in Houston offering inpatient, residential, and outpatient mental health services. Directly comparable to Pine Rest as a free-standing behavioral health specialty provider with a similar patient mix.

TypeDirect peer
Description

Operator of behavioral health hospitals and outpatient programs across multiple U.S. states. Comparable to Pine Rest as a multi-site specialty behavioral health provider, though structured as a for-profit.

TypeDirect peer
Description

Non-profit specialty system focused on mental health and addiction treatment, with inpatient, residential, and outpatient programs across multiple states. Comparable to Pine Rest in specialty depth, multi-modality offerings, and non-profit free-standing model.

TypeDirect peer
Description

Non-profit provider of addiction and mental health treatment with residential, outpatient, and recovery services nationally. Comparable to Pine Rest's SUD treatment lines and its non-profit, free-standing specialty model.

TypeDirect peer
Description

One of the largest private, non-profit behavioral health systems in the U.S., operating psychiatric hospitals, residential, and outpatient services across Maryland. Directly comparable to Pine Rest as a free-standing specialty mental health provider of similar scale and mission.

TypeBroad incumbent
Description

A major psychiatric hospital operated by UPMC in Pittsburgh, offering comprehensive inpatient, outpatient, and research-based behavioral health services. Comparable in clinical depth to Pine Rest, though operating as part of a broader integrated delivery network.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Pine Rest

Behavioral Health Servicespinerest.org

Pine Rest is a Grand Rapids, Michigan-based non-profit founded in 1910, operating as one of the largest free-standing behavioural health providers in the United States and offering a range of mental health services with 251-500 employees.

What Pine Rest does

Pine Rest is a non-profit behavioural healthcare organization headquartered in Grand Rapids, Michigan, United States, with continuous operating history dating to 1910. It is positioned as one of the largest free-standing behavioural health providers in the country, delivering a range of mental health services to patients seeking psychiatric, counseling, and related care. The organization operates as a private, non-taxable entity with a workforce of 251-500 employees, suggesting a multi-site or multi-modality footprint typical of large community-based behavioural health systems. Its scale and longevity imply a diversified service mix spanning inpatient, residential, and outpatient care, though the input does not enumerate specific programs, facilities, or service lines.

The input contains no information on Pine Rest's product architecture, technology stack, clinical information systems, or whether it operates proprietary digital health tools. No pricing, billing, or payer-mix data is disclosed; as a non-profit behavioural health provider, revenue is most plausibly derived from a mix of insurance reimbursement (commercial and government payors including Medicaid and Medicare), patient self-pay, grants, and charitable contributions, but this is inference rather than documented fact. No information is available on partnerships, referral channels, marketing, or distribution approach.

The data set is materially thin: there are no recorded funding rounds (consistent with non-profit status), no M&A activity, no leadership profiles, no regulatory actions, no patents or trademarks, no awards, and no customer logos. The accompanying source content for pinerest.org was a verification/loader page and did not yield additional firmographic detail. Strategic, financial, and technology assessments below are therefore limited to what can be supported by the high-level firmographics and the absence of contrary information.

Pine Rest firmographics

Firmographics
Name
Pine Rest
Website
https://pinerest.org
Company type
Private
Founded year
1910
Headcount range
251–500 employees
Short description
Pine Rest is a Grand Rapids, Michigan-based non-profit founded in 1910, operating as one of the largest free-standing behavioural health providers in the United States and offering a range of mental health services with 251-500 employees.
Ownership category
akta.pro rank

Where Pine Rest is headquartered

Location

Headquarters

HQ city
Grand Rapids
HQ country
United States
HQ region
North America

Markets served

Pine Rest business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Pine Rest product offering

Product offering

Core offering

Pine Rest is one of the largest free-standing behavioral health providers, offering a range of mental health services. The organization delivers psychiatric, counseling, and behavioral health care to patients across outpatient, inpatient, and residential settings. As a non-profit, it operates as a comprehensive behavioral health system serving the broader community.

Differentiator

Problem solved

Functional benefit

Products and services

  • Mental Health Services

Companies that use Pine Rest

Customer profile

Ideal customer profiles1 record

Pine Rest technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Pine Rest competitors and assessment

Company assessment

Regional players

  • Linden Oaks Behavioral Health: Behavioral health hospital and outpatient service line in the Chicago suburbs, part of Edward-Elmhurst Health. Comparable in service mix to Pine Rest, with a regional rather than statewide footprint.

Direct peers

  • Caron Treatment Centers: Non-profit addiction and behavioral health treatment organization with residential and outpatient programs. Comparable to Pine Rest's SUD and co-occurring disorder service lines within a non-profit specialty model.
  • Menninger Clinic: Non-profit specialty psychiatric hospital in Houston offering inpatient, residential, and outpatient mental health services. Directly comparable to Pine Rest as a free-standing behavioral health specialty provider with a similar patient mix.
  • Springstone Behavioral Health: Operator of behavioral health hospitals and outpatient programs across multiple U.S. states. Comparable to Pine Rest as a multi-site specialty behavioral health provider, though structured as a for-profit.
  • Rogers Behavioral Health: Non-profit specialty system focused on mental health and addiction treatment, with inpatient, residential, and outpatient programs across multiple states. Comparable to Pine Rest in specialty depth, multi-modality offerings, and non-profit free-standing model.
  • Hazelden Betty Ford Foundation: Non-profit provider of addiction and mental health treatment with residential, outpatient, and recovery services nationally. Comparable to Pine Rest's SUD treatment lines and its non-profit, free-standing specialty model.
  • Sheppard Pratt: One of the largest private, non-profit behavioral health systems in the U.S., operating psychiatric hospitals, residential, and outpatient services across Maryland. Directly comparable to Pine Rest as a free-standing specialty mental health provider of similar scale and mission.

Broad incumbents

  • Acadia Healthcare: Public for-profit operator of behavioral health hospitals and residential treatment centers across the U.S. and U.K. Comparable to Pine Rest in core service delivery, though larger, multi-state, and for-profit.
  • McLean Hospital: A leading psychiatric hospital affiliated with Mass General Brigham, providing inpatient, residential, and outpatient mental health care. Comparable as a high-acuity behavioral health provider, though embedded within a larger academic health system.
  • UPMC Western Psychiatric Hospital: A major psychiatric hospital operated by UPMC in Pittsburgh, offering comprehensive inpatient, outpatient, and research-based behavioral health services. Comparable in clinical depth to Pine Rest, though operating as part of a broader integrated delivery network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Pine Rest social profiles

Digital presence

Pine Rest financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Pine Rest leadership team

Management profile

Number of profiles

Profiles1 record

Pine Rest funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Pine Rest M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pine Rest

What does Pine Rest do?

Pine Rest is one of the largest free-standing behavioral health providers, offering a range of mental health services. The organization delivers psychiatric, counseling, and behavioral health care to patients across outpatient, inpatient, and residential settings. As a non-profit, it operates as a comprehensive behavioral health system serving the broader community.

When was Pine Rest founded?

Pine Rest was founded in 1910. It employs 251 to 500 people.

Where is Pine Rest based?

Pine Rest is headquartered in Grand Rapids, United States, in the North America region.

Who are Pine Rest's main competitors?

Linden Oaks Behavioral Health is listed as a regional player. Direct peers are Caron Treatment Centers, Menninger Clinic, Springstone Behavioral Health, Rogers Behavioral Health, Hazelden Betty Ford Foundation and Sheppard Pratt. Broad incumbents are Acadia Healthcare, McLean Hospital and UPMC Western Psychiatric Hospital.

Does Pine Rest have an API?

No public API is recorded for Pine Rest.

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