Australian Meat Group
Australian Meat Group processes and exports premium Australian beef under multiple brands (Josdale, Southern Ranges, Southern Grain, Southern Plains Organic) from facilities in Dandenong, Victoria and Cootamundra, NSW, serving food service, hospitality, and retail customers across export and domestic markets since 2013.
- Company typePrivate
- Founded2013
- HeadquartersMelbourne, Australia
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Australian Meat Group does
Australian Meat Group Pty Ltd (AMG) is a privately held Australian meat processing and export business founded in 2013 and headquartered in Dandenong, Victoria, with a second processing facility in Cootamundra, New South Wales. The company processes and markets premium beef under seven differentiated sub-brands — Josdale (Black Angus grass-fed), Southern Ranges SR+/SR2/SR4 (British-breed grass-fed at ascending Marble Scores), Southern Plains Organic (certified organic), Southern Grain (minimum 100-day grain-fed), and AMG Beef — targeting local and international food service, hospitality, and retail customers across more than 100 countries. The technical backbone is AUS-MEAT grading with Chiller Assessment for consistent colour, flavour, and tenderness, paired with a 100% farm-to-plate traceability system, and the plants hold AUS-MEAT, USDA, and Halal certifications required for export access to major markets.
AMG operates a B2B revenue model with quote-based bulk pricing on processed beef, distributed through direct sales into export markets and the Australian domestic market (food service, hospitality, and retail), with brand promotion handled primarily through organic Instagram content. The company has no disclosed public investors or parent company and is led by founder and managing director Gilbert Cabral and founder and executive chairman Joe Catalfamo. The most significant strategic action is the February 2026 agreement to acquire Elders Limited's Killara Feedlot for approximately $195.8 million (AUD $122.0M cash plus $73.8M working capital), adding 62,000 head of annual cattle throughput on 1,402 hectares of freehold land in the NSW Liverpool Plains and subject to FIRB and ACCC approval. The combination is intended to vertically integrate cattle supply into AMG's processing operations and meaningfully expand scale. No public revenue, headcount trend, or valuation data is disclosed.
Australian Meat Group firmographics
Firmographics- Name
- Australian Meat Group
- Legal name
- Australian Meat Group Pty Ltd
- Website
- https://amg.com.au
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Australian Meat Group processes and exports premium Australian beef under multiple brands (Josdale, Southern Ranges, Southern Grain, Southern Plains Organic) from facilities in Dandenong, Victoria and Cootamundra, NSW, serving food service, hospitality, and retail customers across export and domestic markets since 2013.
- Ownership category
- akta.pro rank
Australian Meat Group industry classification
Industry- Product category
- Beef Processing and Export
- NAICS
- Animal (except Poultry) Slaughtering (311611), Meat Processed from Carcasses (311612), Animal Slaughtering and Processing (3116)
- SIC
- Meat Packing Plants (2011), Food And Kindred Products (2000)
- akta.pro primary industry
- Beef Further Processing (Cooked, Cured, Smoked, Deli, Sausage) (AFANAAAE)
- akta.pro secondary industry
- Further Processing (Cooked, Smoked, Cured & Deli Meats) (AFAKALAD)
Keywords
Where Australian Meat Group is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Australian Meat Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Others
Revenue model
- Beef Processing and Export: Australian Meat Group generates revenue through processing and exporting premium Australian beef products to local and international markets. The company operates meat processing facilities and sells beef under multiple brand tiers including premium grass-fed, grain-fed, and organic beef products.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Australian Meat Group product offering
Product offeringCore offering
Australian Meat Group is a meat processing and export business that processes premium Australian beef at export-registered facilities in Dandenong, Victoria and Cootamundra, NSW. The company markets its beef under multiple brand tiers including Josdale (Black Angus grass-fed), Southern Ranges SR+, SR2 and SR4 (grass-fed), Southern Plains Organic (certified organic), Southern Grain (grain-fed, 100+ days), and AMG Premium Beef, with full farm-to-plate traceability and AUS-MEAT grading.
Product overview
Australian Meat Group is a meat processing and export business offering a portfolio of beef brands under two sub-brand lines: Southern Ranges (including SR+, SR2, SR4 grass-fed, and Organic lines) and Southern Grain (grain-fed), plus its core Australian Meat Group Premium Beef brand. The company operates state-of-the-art processing facilities in Dandenong, Victoria (Est. No. 3085) and Cootamundra, NSW (Est. No. 87), processing beef for local and international markets since 2013.
Differentiator
Problem solved
Functional benefit
Brands
- Josdale: Premium Black Angus beef - 100% naturally grass-fed Black Angus cattle, free from antibiotics and hormone growth promotants
- Southern Ranges SR+
- Southern Ranges SR2
- Southern Ranges SR4
- Southern Plains Organic
- Southern Grain
- AMG Beef
Products and services
- Josdale Premium Black Angus Beef Premium Black Angus beef brand sourcing 100% naturally grass-fed Black Angus cattle from trusted accredited farmers, free from antibiotics and hormone growth promotants; targeted at food service, retail, and export customers seeking premium grass-fed Angus beef.
- Southern Ranges SR+ Grass-Fed Beef Grass-fed beef selected from genetically superior British breeds grazed in the green pastures of Victoria and Southern New South Wales, with no added antibiotics or hormones; targeted at food service and retail buyers of premium grass-fed Australian beef.
- Southern Ranges SR2 Premium Grass-Fed Beef Premium grass-fed beef sourced from Angus and Hereford cattle in lush pastures of Victoria and Southern New South Wales, featuring Marble Score 2+ and AUS-MEAT grading; targeted at food service, hospitality, and export customers seeking premium grass-fed beef.
- Southern Ranges SR4 Premium Grass-Fed Beef Highly limited and exclusive grass-fed beef from genetically superior Angus and Hereford breeds with Marble Score 4+, offering intense flavors and superior tenderness typically found in grain-fed beef; targeted at premium hospitality and export customers.
- Southern Plains Organic Beef Certified organic beef sourced from wide open pastures of Southern Australia, free from pesticides, chemicals, added hormones, and antibiotics, processed at export-registered facilities; targeted at organic-focused retail, food service, and export customers.
- Southern Grain Premium Grain-Fed Beef Premium grain-fed beef from British bred cattle with minimum 100 days grain feeding at southern feedlots, processed at state-of-the-art export-registered facilities; targeted at food service, retail, and export customers seeking consistent grain-fed Australian beef.
- AMG Premium Beef Core premium beef brand sourcing British/European bred cattle from Victoria and Southern New South Wales' richest grazing country, with 100% traceability, AUS-MEAT chiller assessment, and Halal certification; targeted at food service, retail, and export customers.
Quantifiable outcome
- Full traceability from pasture to plate for all beef products
- +1 more outcomes
Companies that use Australian Meat Group
Customer profileSegments3 records
Ideal customer profiles2 records
Australian Meat Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Australian Meat Group partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Australian Meat Group competitors and assessment
Company assessmentDirect peers
- Cape Grim Beef: Premium grass-fed beef brand from north-west Tasmania marketed domestically and internationally as a high-end natural beef product. Directly comparable to AMG's Southern Ranges and Southern Plains Organic premium grass-fed positioning.
- Teys Australia: One of Australia's largest beef processors, jointly owned by the Teys family and Cargill, operating multiple processing facilities and the Biloela feedlot. Comparable on integrated cattle-to-export beef operations, multi-brand product mix, and global distribution.
- NH Foods Australia: Australian subsidiary of Japan's NH Foods, operating beef processing plants and exporting premium Australian beef into Asian markets. Comparable as a beef processor leveraging parent-group capital for export market development.
- Australian Country Choice: Family-owned, vertically integrated beef operation running cattle breeding, feedlotting, processing, and branded retail/export sales from Queensland. Closely comparable to AMG's vertical integration model following the Killara acquisition.
- JBS Australia: Australian arm of JBS S.A., the world's largest meat processor, operating multiple beef processing plants and feedlots across Australia. Directly comparable as a vertically integrated beef processor and exporter serving food service, retail, and global export channels.
- Thomas Foods International: Privately held South Australian meat processor producing beef, lamb, and other proteins for domestic and export markets. Comparable on integrated processing, multi-brand strategy, and export-led growth.
- Stockyard Beef: Queensland-based premium grain-fed beef producer (Stockyard Black Angus, Stockyard Angus Pure) exporting to high-end food service and retail globally. Comparable on premium grain-fed branding and export-led growth.
- Kilcoy Pastoral Company: Large Queensland-based beef processor and global exporter of premium grain-fed and grass-fed beef under the Kilcoy Pure brand. Directly comparable on multi-brand premium beef positioning and global export focus.
- Greenham: Tasmanian meat processor and exporter specialising in premium grass-fed beef under the Cape Grim and Never Ever brands. Comparable on premium grass-fed positioning, AUS-MEAT grading, and export market focus.
Emerging players
- Rangers Valley: NSW-based specialist long-fed and wagyu-style beef producer serving premium global food service. Adjacent peer focused on a narrower, ultra-premium segment of the same export-driven, brand-led beef market AMG targets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Australian Meat Group social profiles
Digital presenceAustralian Meat Group compliance and trust
Trust signalCompliance3 records
Australian Meat Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Australian Meat Group leadership team
Management profileNumber of profiles
Profiles2 records
Australian Meat Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
Australian Meat Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Australian Meat Group M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Australian Meat Group
What does Australian Meat Group do?
Australian Meat Group is a meat processing and export business that processes premium Australian beef at export-registered facilities in Dandenong, Victoria and Cootamundra, NSW. The company markets its beef under multiple brand tiers including Josdale (Black Angus grass-fed), Southern Ranges SR+, SR2 and SR4 (grass-fed), Southern Plains Organic (certified organic), Southern Grain (grain-fed, 100+ days), and AMG Premium Beef, with full farm-to-plate traceability and AUS-MEAT grading.
Is Australian Meat Group a public or private company?
Australian Meat Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Australian Meat Group founded?
Australian Meat Group was founded in 2013. It employs 501 to 1,000 people.
Where is Australian Meat Group based?
Australian Meat Group is headquartered in Melbourne, Australia, in the Oceania region.
How does Australian Meat Group make money?
One revenue line is on record: beef Processing and Export.
Who are Australian Meat Group's main competitors?
Direct peers on record are Cape Grim Beef, Teys Australia, NH Foods Australia, Australian Country Choice, JBS Australia, Thomas Foods International, Stockyard Beef, Kilcoy Pastoral Company and Greenham. Rangers Valley is listed as an emerging player.
Does Australian Meat Group have an API?
No public API is recorded for Australian Meat Group.
What industry is Australian Meat Group in?
Australian Meat Group's product category is Beef Processing and Export. Its primary akta.pro industry code is AFANAAAE, Beef Further Processing (Cooked, Cured, Smoked, Deli, Sausage), with a secondary code of AFAKALAD, Further Processing (Cooked, Smoked, Cured & Deli Meats). Its NAICS code is 311611 and its SIC code is 2011.