EcoCash
EcoCash is Zimbabwe's dominant mobile money platform, serving 8+ million consumers, SMEs, and merchants through USSD, a smartphone Super App, and a nationwide agent network, processing 70%+ of national payment transactions and operating across payments, remittances, lending, and SME banking.
- Company typePrivate
- Founded2011
- HeadquartersHarare, Zimbabwe
- Headcount—
- GTM typeB2C
- OfferingServices
What EcoCash does
EcoCash is Zimbabwe's dominant mobile money platform, operated as a wholly-owned subsidiary of Econet Wireless Zimbabwe (founded 2011, headquartered in Harare). The platform serves over 8 million customers, processes 34+ million daily transactions, and holds 86%+ market share of Zimbabwe's mobile money market while accounting for 70%+ of all national payment transactions per Reserve Bank of Zimbabwe data. EcoCash serves individual consumers, SMEs and informal sector traders, formal merchants, and diaspora remittance recipients across Zimbabwe through a multi-channel distribution network including USSD (*151#), a smartphone Super App, Econet Shops, and 60+ mapped DMT (Domestic Money Transfer) partner agents nationwide.
The platform's core technology stack combines USSD-based mobile wallet services with the recently launched EcoCash Super App (developed by Sasai Fintech, a Cassava Technologies unit), which integrates WeChat-style social payments, automated bill-splitting, and lifestyle services. EcoCash operates multi-currency wallets (USD and ZWG/ZIG), issues virtual and physical Mastercard debit cards, integrates with 13+ Zimbabwean banks (Stanbic, Nedbank, CBZ, FBC, Steward, and others), and connects to 17+ international remittance partners (WorldRemit, Western Union, Remitly, M-Pesa, Sasai Money Transfer). Sub-brands include EcoCash Plus (SME wallet), Junior Wallet (parent-managed wallets for ages 9-18), and Kashagi Loans (USSD-delivered microloans). Technology is regulated by the Reserve Bank of Zimbabwe, with transaction fees set across Cash In (free), merchant/bill payments (0%-2.5%), P2P transfers (0%-1.5%), USD Cash Out (1.7%), and wallet-to-bank (1.5%, capped).
EcoCash generates revenue through a pure per-transaction take-rate model (no subscription or monthly fees), monetising across P2P transfers, merchant payments, bulk payroll, international remittances, Mastercard transactions, and wallet-to-bank transfers. Distribution combines self-serve digital onboarding (USSD and Super App), channel partner agents for cash-in/cash-out, and direct enterprise sales for banking integrations, merchant acceptance, and bulk payment clients. The company operates exclusively within Zimbabwe with no disclosed geographic expansion plans beyond diaspora remittance corridors.
EcoCash firmographics
Firmographics- Name
- EcoCash
- Legal name
- EcoCash Zimbabwe
- Website
- https://ecocash.co.zw
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- EcoCash is Zimbabwe's dominant mobile money platform, serving 8+ million consumers, SMEs, and merchants through USSD, a smartphone Super App, and a nationwide agent network, processing 70%+ of national payment transactions and operating across payments, remittances, lending, and SME banking.
- Ownership category
- akta.pro rank
EcoCash industry classification
Industry- Product category
- Mobile Money / Digital Payments
- NAICS
- Sales Financing (52222)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- General-Purpose Digital Wallets (P2P + Merchant) (FSAMAEAA)
- akta.pro secondary industries
- International / Multi-Currency Wallets (FSAMAEAL), Digital Wallet Platforms (Consumer & Merchant) (BPAMAFAC), Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG)
Keywords
Where EcoCash is headquartered
LocationHeadquarters
- HQ city
- Harare
- HQ country
- Zimbabwe
- HQ region
- Africa
Offices1 record
Markets served
EcoCash business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Transaction Fees: EcoCash charges transaction fees on specific service types as regulated by the Reserve Bank of Zimbabwe. Fees vary by transaction type and amount: Cash In is free (0% charge), Merchant/Bill Payments start at 0% then 1.5%-2.5% depending on amount and currency, P2P Send Money starts at 0% then 1.3%-1.5%, Cash Out is 1.7% in USD, and Wallet-to-Bank transfers are 1.5% with a maximum cap. All fees are deducted directly from the account at transaction conclusion.
- Merchant Services: Merchants accepting EcoCash payments pay transaction fees for each payment received, with the platform providing fast, secure, and cashless transactions for over-the-counter sales. EcoCash also offers a QR Scan & Pay solution enabling merchants to accept payments via QR code without a POS machine.
- Bulk/Payroll Payments: EcoCash provides a payroll and bulk payments service allowing businesses to process salaries directly to employees' mobile wallets, generating transaction fees for each bulk disbursement.
- Diaspora Remittances: International remittance partners (WorldRemit, Remitly, Western Union, M-Pesa, etc.) route funds into EcoCash wallets, with EcoCash earning a share of transfer fees and providing guaranteed USD cash-out to recipients in Zimbabwe. Cash-out is free for diaspora recipients.
- EcoCash Mastercard: EcoCash issues both virtual and physical Mastercard debit cards enabling international online payments and ATM/POS transactions. A digital services tax of 15.5% is charged on Mastercard payments for foreign services.
- Banking Integration Services: EcoCash enables bank-to-wallet and wallet-to-bank transfers through partnerships with 13+ banks, charging fees on wallet-to-bank transfers (1.5% max $20 USD / ZWG 512) while bank-to-wallet transfers are free.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Free tier for small transactions under ZWG 127.95 / USD 5 across most services |
| Freemium | Pay-as-you-go | EcoCash Junior Wallet - free for children aged 9-18, managed by parent |
| Freemium | Pay-as-you-go | EcoCash Plus SME Wallet - zero maintenance fees for small businesses |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
EcoCash product offering
Product offeringCore offering
EcoCash is Zimbabwe's leading mobile money platform enabling consumers, merchants, and SMEs to send and receive money, pay bills, buy airtime/data, perform USD/ZWG currency conversion, and receive international remittances via USSD (*151#) and the EcoCash Super App. It also offers specialized products including Kashagi micro-loans, Junior Wallet for minors, EcoCash Plus for SMEs, payroll/bulk payment services, and EcoCash Mastercard for international online and POS transactions.
Product overview
EcoCash is a mobile money platform offering a comprehensive digital financial ecosystem in Zimbabwe. The core offering is the EcoCash Wallet, accessible via USSD (*151#) and the EcoCash Super App, which integrates payments, social messaging with embedded payments, and lifestyle services. The platform operates as a multi-product portfolio including personal wallets (EcoCash Wallet, Junior Wallet for minors), business solutions (EcoCash Plus for SMEs, EcoCash Payroll for bulk payments), credit products (Kashagi microloans), currency services (Bureau de Change), remittances (via 15+ international partners including WorldRemit and Western Union), bill payments across utilities/telecom/insurance/retail categories, QR code payments, EcoCash MasterCard for international use, and agent-based cash in/cash out services. The ecosystem connects with 11 banking partners for wallet-to-bank transfers and supports both USD and ZWG currencies.
Differentiator
Problem solved
Functional benefit
Brands
- EcoCash Plus: SME wallet designed for small and medium businesses, vendors, and service providers to transact, pay bills, manage payroll, and access business records.
- Junior Wallet
- Kashagi Loans
- EcoCash Super App
Products and services
- EcoCash Wallet Mobile money wallet enabling financial transactions via USSD (*151#) or the EcoCash Super App, including sending money, bill payments, airtime purchases, and peer-to-peer transfers in USD and ZWG currencies for Zimbabwean consumers.
- EcoCash Super App All-in-one super app integrating payments, WeChat-style chat/messaging, and lifestyle services for EcoCash customers, featuring social payments within chat, automated split-bill functionality, merchant payments, bill settlements, airtime/data purchases, and content monetization for digital creators.
- EcoCash Plus Business wallet for SMEs, vendors, and informal sector traders enabling transactions, bill payments, payroll management, supplier payments, and digital transaction statements with zero maintenance fees.
- Junior Wallet Mobile wallet for users under 18, supervised by a parent/guardian, enabling children aged 9-18 to transact within a parent-managed environment with an associated EcoCash wallet for financial literacy.
- Kashagi Loans Micro-loan service providing instant loans transferred directly to an EcoCash wallet with no paperwork or queues, accessible via USSD (*151*6#) or in-app application.
- Bureau de Change Currency conversion service enabling users to switch between USD and ZWG directly from their EcoCash wallet via USSD (*150#) without visiting a physical branch.
- EcoCash QR Scan & Pay QR code-based payment solution allowing merchants to accept payments via scan-and-go without POS machines, with secure and instant transaction processing.
- EcoCash Mastercard Virtual and physical debit card enabling online payments, international transactions, ATM withdrawals, and POS payments at millions of Mastercard merchants worldwide; virtual card generatable via dial code 153242#.
- Diaspora Remittances International money transfer service allowing overseas senders to transfer funds directly to EcoCash wallets via multiple partner platforms including WorldRemit, Western Union, M-Pesa, and others, with free cash-out and USD guarantee.
- EcoCash Payroll & Bulk Payments Bulk payment service enabling businesses to process salaries directly to employees' EcoCash mobile wallets, simplifying payroll management and supplier disbursements.
- Bill Payments Aggregated bill payment service covering utilities (ZESA, ZINWA, council rates), telecom (DStv, Econet, Liquid Home, Telone), insurance (Ecosure, Fidelity Life), education (NUST), retail, and other categories via a single platform.
- Cash In Cash deposit service enabling users to load money into their EcoCash wallet by visiting Econet shops or EcoCash agents with National ID, with minimum deposit of $1.
- Cash Out Cash withdrawal service allowing users to withdraw USD cash from EcoCash wallet at any EcoCash partner nationwide.
- Pay Merchant Merchant payment service enabling users to pay for goods and services at EcoCash-registered merchants using their mobile wallet via merchant codes.
Quantifiable outcome
- EcoCash accounts for over 70% of all national payment transactions in Zimbabwe (mobile platforms and traditional banking combined) per Reserve Bank of Zimbabwe data.
- +4 more outcomes
Companies that use EcoCash
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles4 records
EcoCash technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration28 records
Feature10 records
EcoCash partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- Sasai Fintech (Cassava Technologies)coreSasai Fintech, a business unit of Cassava Technologies, developed the EcoCash Super App, representing a strategic shift from transactional mobile wallet to a fully integrated digital platform. The Super App integrates payments, chat, and lifestyle services including social payments, automated bill-splitting, and content monetisation.
- Econet Wireless ZimbabwecoreEcoCash is a mobile money service owned and operated by Econet Wireless Zimbabwe. Econet provides the telecommunications infrastructure, SIM cards, retail shops, and customer support infrastructure (114 helpline) that underpin the EcoCash platform. EcoCash was launched in 2011 as Econet's mobile money offering.
- Stanbic BankcoreStanbic Bank is one of 13+ banking partners integrated with EcoCash enabling bank-to-wallet and wallet-to-bank transfers, allowing customers to link their Stanbic accounts to their EcoCash wallets for seamless fund transfers.
- Nedbank ZimbabwecoreNedbank Zimbabwe is a banking partner integrated with EcoCash enabling cross-platform fund transfers between Nedbank accounts and EcoCash wallets.
- CBZ BankcoreCBZ Bank is integrated with EcoCash for wallet-to-bank and bank-to-wallet transfer services, one of the largest banks in Zimbabwe.
- First Capital BankcoreFirst Capital Bank is a banking partner enabling fund transfers between EcoCash wallets and First Capital Bank accounts.
- FBC BankcoreFBC Bank partners with EcoCash for account linking and fund transfer services.
- Steward BankcoreSteward Bank is integrated with EcoCash for wallet services and is also cited as an intellectual property co-owner in the terms and conditions.
- POSB, ZB, NBS, Cabs, BancABC (and other banking partners)coreEcoCash is integrated with over 13 banking partners in total including POSB, ZB, NBS, Cabs, and BancABC, enabling bank-to-wallet and wallet-to-bank transfers across the Zimbabwean banking ecosystem.
- MastercardcoreEcoCash issues Mastercard-branded debit cards (virtual and physical) in partnership with Mastercard, enabling online payments, ATM withdrawals, and POS transactions globally. A digital services tax of 15.5% applies to Mastercard payments for foreign services.
- WorldRemitcoreWorldRemit is a global digital remittance partner allowing users to send money to Zimbabwe directly into EcoCash wallets. Recipients can cash out USD for free at any EcoCash agent across Zimbabwe.
- Western UnioncoreWestern Union enables international remittance transfers to EcoCash wallets in Zimbabwe, one of the most recognised global money transfer brands.
- RemitlyminorDigital remittance partner enabling money transfers to EcoCash wallets in Zimbabwe.
- M-PesaminorM-Pesa (Safaricom's mobile money platform) enables cross-border remittance transfers to EcoCash wallets in Zimbabwe.
- Sasai Money TransfercoreSasai Money Transfer is EcoCash's own diaspora remittance service operated by Sasai Fintech, enabling international transfers directly into EcoCash wallets with guaranteed USD cash-out and zero fees.
- MTN, Orange, Airtel, Ria, TapTapSend, Xoom, Paysend, ClickSendNow, Mama Money, Shoprite, Hello PaisaminorAdditional international remittance partners enabling diaspora money transfers to EcoCash wallets in Zimbabwe, expanding the network of global send corridors.
Scale indicators9 records
Recent moves6 records
Expansion highlights7 records
EcoCash competitors and assessment
Company assessmentBroad incumbents
- Flutterwave: Flutterwave is a leading African payment infrastructure provider enabling merchants and developers to process payments across the continent. It is a broad incumbent in African digital payments rather than a direct consumer wallet competitor to EcoCash, but addresses the same African digital commerce opportunity at a different layer.
- Interswitch: Interswitch is a major Nigerian payments and digital commerce platform operating Verve (Africa's largest domestic card scheme) and a broad suite of merchant and consumer payment services. It is a broad incumbent in African payments rather than a direct mobile money peer to EcoCash, but addresses the same African payment ecosystem.
Regional players
- Fawry: Fawry is Egypt's leading electronic payments network, offering bill payments, mobile top-ups, and merchant payments to tens of millions of users. It is a strong regional analogue to EcoCash in the North African / MENA mobile money and bill payments category, though it does not directly compete in Zimbabwe.
Emerging players
- Chipper Cash: Chipper Cash is an African cross-border payments platform offering P2P remittances and business payments across multiple African countries. While not a full mobile money stack like EcoCash, it competes in the same African remittance corridors and digital wallet segment, particularly for diaspora flows.
- OPay: OPay is an emerging Nigerian mobile money and super-app offering P2P transfers, bill payments, merchant acquiring, and ride-hailing. It represents the new generation of African mobile money super-apps attempting to combine payments with lifestyle services — directly comparable to EcoCash's Super App strategy.
Direct peers
- M-Pesa (Safaricom / Vodacom): M-Pesa is the largest African mobile money platform, founded in Kenya in 2007 and operating across multiple African countries. It is the closest functional and business-model analogue to EcoCash, offering USSD and app-based P2P transfers, bill payments, merchant payments, micro-loans, and international remittances — directly comparable to EcoCash's full-stack wallet.
- Orange Money (Orange S.A.): Orange Money is a major mobile money service operated by Orange across multiple African and Middle Eastern countries, including Francophone Africa where it is the dominant wallet. It is an EcoCash remittance partner and competes for the same African mobile money and cross-border remittance opportunity.
- Wave (Wave Mobile Money): Wave is a fast-growing mobile money operator in Senegal, Côte d'Ivoire, Mali, Burkina Faso, Gambia, and Uganda, known for low-cost P2P transfers and merchant payments. It is a direct functional competitor to EcoCash in the African mobile money category with a similar mass-market, fee-light strategy.
- MTN MoMo (MTN Group): MTN MoMo is one of Africa's largest mobile money services, operating across more than a dozen African countries with tens of millions of active wallets. It competes head-to-head with EcoCash in cross-border remittance corridors and offers the same P2P, bill pay, merchant, and micro-loan capabilities, making it a direct African mobile money peer.
- Airtel Money (Airtel Africa): Airtel Money is a major pan-African mobile money platform operating in 14 African countries, offering P2P transfers, merchant payments, airtime, bill pay, and cross-border remittances. As an existing cross-network remittance partner of EcoCash and a competitor for the same African mobile money user base, it is a clear direct peer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
EcoCash social profiles
Digital presenceEcoCash financial estimates
Financial estimateRevenue estimate
Valuation estimate
EcoCash leadership team
Management profileNumber of profiles
Profiles1 record
EcoCash funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EcoCash M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EcoCash
What does EcoCash do?
EcoCash is Zimbabwe's leading mobile money platform enabling consumers, merchants, and SMEs to send and receive money, pay bills, buy airtime/data, perform USD/ZWG currency conversion, and receive international remittances via USSD (*151#) and the EcoCash Super App. It also offers specialized products including Kashagi micro-loans, Junior Wallet for minors, EcoCash Plus for SMEs, payroll/bulk payment services, and EcoCash Mastercard for international online and POS transactions.
Is EcoCash a public or private company?
EcoCash is a private company. It is classified as corporate owned and is currently operating.
When was EcoCash founded?
EcoCash was founded in 2011.
Where is EcoCash based?
EcoCash is headquartered in Harare, Zimbabwe, in the Africa region.
How does EcoCash make money?
Six revenue lines are on record. Transaction Fees are the primary driver. The others are merchant Services, bulk/Payroll Payments, diaspora Remittances, ecoCash Mastercard and banking Integration Services.
Who are EcoCash's main competitors?
Broad incumbents on record are Flutterwave and Interswitch. Fawry is listed as a regional player. Emerging players are Chipper Cash and OPay. Direct peers are M-Pesa (Safaricom / Vodacom), Orange Money (Orange S.A.), Wave (Wave Mobile Money), MTN MoMo (MTN Group) and Airtel Money (Airtel Africa).
Does EcoCash have an API?
No public API is recorded for EcoCash.
What industry is EcoCash in?
EcoCash's product category is Mobile Money / Digital Payments. Its primary akta.pro industry code is FSAMAEAA, General-Purpose Digital Wallets (P2P + Merchant), with a secondary code of FSAMAEAL, International / Multi-Currency Wallets. Its NAICS code is 52222 and its SIC code is 6199.