Zero&One
Zero&One is a Dubai-based AWS Premier Tier cloud consultancy delivering migration, modernization, managed operations, and AI services to mid-to-large enterprises and public-sector clients across the MENA region, acquired by NTT Data in February 2026.
- Company typePrivate
- Founded2017
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Zero&One does
Zero&One is a Dubai-headquartered cloud-native services company operating as an AWS Premier Tier Services Partner across the MENA region. The firm delivers consulting, implementation, and managed services for enterprise and public-sector clients — covering cloud migration, application modernization to containers and serverless, cloud-native development, managed cloud operations, cloud cost optimization, data and analytics, IoT, and AI/ML adoption. Proprietary sub-products structure its delivery: RPM (Ready, Plan, Migrate) for migration methodology, BRAiN (Build Responsible AI Narratives) for responsible-AI implementations, BluePi for multi-cloud management and cost visibility, VMWare Exit for VMware-to-cloud transitions, and MediaOne for media content workflows.
The company serves a primarily mid-to-large enterprise and government clientele — financial services (BKIC, FAB, GIG, Khaleej Bank, Multibank, Bank of Palestine), retail and e-commerce (Sharaf Retail, Azadea, Snoonu, Floward), real estate and infrastructure (Aldar, DWTC, Aldahra), telecommunications (MontyMobile), and other regulated sectors. Multi-year professional services contracts are quote-based and tailored to scope, with recurring revenue from managed cloud operations and DevOps support. Go-to-market is a hybrid of direct enterprise sales and AWS partner ecosystem co-sell, supported by content (case studies, blogs, webinars) and regional events.
The business is regional rather than global, with offices in Dubai (HQ), Abu Dhabi, Riyadh, Beirut, and Cairo, and a strategic emphasis on Saudi Arabia following a multi-year AWS agreement signed in November 2025. In February 2026, Zero&One was acquired by NTT Data to anchor the Japanese group's cloud and AI delivery footprint across the Gulf, wider Middle East, and Africa; the website now displays "Zero&One is now part of NTT DATA." No disclosed revenue, funding history, or management team details are available in source materials.
Zero&One firmographics
Firmographics- Name
- Zero&One
- Legal name
- Zero&One
- Website
- https://zeroandone.ae
- Company type
- Private
- Founded year
- 2017
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Zero&One is a Dubai-based AWS Premier Tier cloud consultancy delivering migration, modernization, managed operations, and AI services to mid-to-large enterprises and public-sector clients across the MENA region, acquired by NTT Data in February 2026.
- Ownership category
- akta.pro rank
Zero&One industry classification
Industry- Product category
- Cloud Consulting Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Cloud-Native Development (Containers, Kubernetes, Microservices) (BPAEACAD)
- akta.pro secondary industries
- Cloud-Native Application Development (Containers/Kubernetes/Serverless) (BPAEAFAE), Cloud Operations Outsourcing (Cloud Managed Operations) (BPAEAMAC)
Keywords
Where Zero&One is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices5 records
Markets served
Zero&One business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Services: Consulting engagements for cloud migration, application modernization, and cloud-native development delivered by certified AWS professionals. Revenue is generated through project-based professional services engagements with enterprise clients.
- Managed Cloud Operations: Ongoing managed services for cloud infrastructure including 24/7 support, DevOps, and business continuity services. Recurring revenue from managed service contracts with enterprise clients.
- Cloud Cost Optimization: Cloud spend visibility and cost control services helping clients optimize AWS infrastructure spending.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Professional Services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Zero&One product offering
Product offeringCore offering
Zero&One is a cloud native services company that delivers enterprise cloud consulting, migration, and managed services on AWS. The company provides cloud adoption and migration, application modernization to containers and serverless architectures, cloud-native development, managed cloud operations with 24/7 DevOps support, professional services, cloud cost optimization, AI and machine learning solutions, data and analytics, and IoT services to enterprise clients across the MENA region.
Product overview
Zero&One is a cloud native services company offering a portfolio of solutions built on AWS. The core offering includes professional cloud services (Cloud Adoption, Application Modernization, Cloud Native Development, Managed Cloud Operations, Professional Services, Cloud Cost Optimization, AI & Machine Learning, IoT, Data & Analytics) delivered through specialized sub-products: RPM for structured migration, BRAiN for responsible AI, BluePi for cloud management, VMWare Exit for VMware migration, and MediaOne for media content management. Zero&One operates as an AWS Premier Tier Services Partner with multiple AWS competencies.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Adoption End-to-end cloud adoption service guiding enterprises through migration to AWS including assessment, planning, and execution phases. Designed for government, financial services, retail, and healthcare organizations in MENA undergoing cloud transformation.
- Application Modernization Application modernization service that future-proofs enterprise applications using containers, serverless architectures, and microservices on AWS. Targets enterprises with legacy applications requiring modernization for cloud-native environments.
- Cloud Native Development Cloud native application development service for building new applications natively on AWS cloud platforms. Serves enterprises requiring custom cloud-native application development.
- Managed Cloud Operations 24/7 managed cloud operations service providing cloud support, DevOps, and business continuity services for enterprise clients. Delivers recurring managed services for cloud infrastructure operations.
- Professional Services Flexible, cost-effective cloud consultation services providing expert advisory on cloud strategy, architecture, and implementation for enterprise clients undergoing cloud transformation.
- Cloud Cost Optimization Cloud cost optimization service providing cloud spend visibility and control for AWS infrastructure. Helps enterprises optimize cloud costs and achieve infrastructure cost reductions.
- AI & Machine Learning AI and machine learning services providing data intelligence and automation capabilities for enterprise clients. Includes implementation of AWS ML services for inventory management, customer experience improvement, and business process automation.
- Data & Analytics Data and analytics services including data lake and big data solutions for enterprise clients requiring advanced analytics and business intelligence capabilities.
- IoT IoT software and analytics services for enterprise IoT implementations, enabling connected device management and IoT data processing on AWS infrastructure.
- RPM (Ready, Plan, Migrate) Proprietary cloud migration methodology and framework providing structured guidance through readiness assessment, planning, and execution phases for enterprise workload migration to AWS.
- BRAiN (Build Responsible AI Narratives) Proprietary AI and machine learning solutions framework for responsible AI implementation. Provides AI-powered text generation and processing capabilities for enterprise and public sector organizations seeking trustworthy AI systems.
- BluePi Proprietary cloud management platform providing cloud spend visibility, cost control, and operational management for hybrid and multi-cloud environments. Enables ongoing cloud operations, monitoring, and optimization.
- VMWare Exit Proprietary migration solution enabling seamless transition from VMware infrastructure to cloud-native architectures. Designed for enterprises seeking to migrate VMware workloads to AWS environments.
- MediaOne Proprietary media content management solution designed for media and entertainment industry operations on cloud infrastructure.
Quantifiable outcome
- 65% reduction in infrastructure costs for Sharaf Retail
- +4 more outcomes
Companies that use Zero&One
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
Zero&One technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature4 records
Zero&One partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- NTT DatacoreNTT Data, a global IT services provider, acquired Zero&One to strengthen its cloud and artificial intelligence capabilities in the Middle East region. The acquisition aligns with NTT Data's broader strategy to expand its footprint in high-growth digital markets, with the UAE serving as a focal point for serving customers across the Gulf, wider Middle East and Africa.
- Amazon Web Services (AWS)coreZero&One signed a multi-year strategic agreement with AWS to support cloud and AI service expansion in Saudi Arabia. The collaboration aims to facilitate cloud migration and AI development for enterprises and public sector organizations in the region. Zero&One holds AWS Premier Tier Services Partner status with multiple AWS competencies including Migration, DevOps, Data & Analytics, Generative AI, and Managed Services.
- Amazon Web Services (AWS)coreAWS Premier Tier Services Partner with extensive certifications and delivery competencies. Holds Well Architected, Migration Competency, DevOps Competency, Data & Analytics Competency, Generative AI Services Competency, Managed Services Competency, and more than 20 additional AWS specializations.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Zero&One competitors and assessment
Company assessmentDirect peers
- Rackspace Technology: Multi-cloud managed services provider with a strong AWS Premier partnership and an enterprise migration/modernization portfolio that overlaps directly with Zero&One's cloud adoption and managed cloud operations offerings.
- Slalom: Global cloud and business-transformation consultancy with AWS Premier Tier status and a professional-services-led model that closely mirrors Zero&One's enterprise migration, modernization, and managed services approach.
- Onix: AWS Premier Tier partner focused on cloud migration, data & analytics, and managed services for mid-market and enterprise clients — a near-direct comparable in services mix and AWS-partner go-to-market.
- Persistent Systems: Global digital engineering and cloud transformation firm with an active AWS Premier partnership offering migration, modernization, data, and managed services to enterprise clients.
- Mastek: Digital transformation and cloud services company with AWS Premier Tier credentials, delivering cloud migration and application modernization to enterprise and public-sector clients across multiple geographies.
- Nordcloud (now IBM Consulting): European-headquartered AWS Premier Tier cloud-native consultancy offering migration, modernization, and managed cloud services — same AWS-focused delivery model and similar boutique-services origin that ended in acquisition by a global SI.
- Cloudreach (now Atos): Was one of the original AWS Premier Tier partners specializing in enterprise cloud migration and managed services in Europe; acquired by Atos in 2021 — the closest analogue to Zero&One's AWS-Premier-to-global-SI trajectory.
Broad incumbents
- Accenture: Global IT services leader with the largest AWS practice and a major MENA delivery presence; competes for the same enterprise cloud transformation and managed-services deals but as part of a much broader portfolio.
- Capgemini: Global SI with an established cloud and AWS practice and significant Middle East operations; competes on large-scale enterprise cloud transformation programs where Zero&One/NTT Data also bids.
- NTT Data: Zero&One's parent company post-February 2026 acquisition and a top-tier global IT services provider; comparable as the larger enterprise that houses Zero&One's capabilities and competes for the same MENA cloud and AI services contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Zero&One social profiles
Digital presenceZero&One financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zero&One leadership team
Management profileNumber of profiles
Zero&One funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zero&One M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zero&One
What does Zero&One do?
Zero&One is a cloud native services company that delivers enterprise cloud consulting, migration, and managed services on AWS. The company provides cloud adoption and migration, application modernization to containers and serverless architectures, cloud-native development, managed cloud operations with 24/7 DevOps support, professional services, cloud cost optimization, AI and machine learning solutions, data and analytics, and IoT services to enterprise clients across the MENA region.
Is Zero&One a public or private company?
Zero&One is a private company. It is classified as corporate owned and is currently acquired.
When was Zero&One founded?
Zero&One was founded in 2017. It employs 11 to 50 people.
Where is Zero&One based?
Zero&One is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Zero&One make money?
Three revenue lines are on record. Professional Services are the primary driver. The others are managed Cloud Operations and cloud Cost Optimization.
Who are Zero&One's main competitors?
Direct peers on record are Rackspace Technology, Slalom, Onix, Persistent Systems, Mastek, Nordcloud (now IBM Consulting) and Cloudreach (now Atos). Broad incumbents are Accenture, Capgemini and NTT Data.
Does Zero&One have an API?
No public API is recorded for Zero&One.
What industry is Zero&One in?
Zero&One's product category is Cloud Consulting Services. Its primary akta.pro industry code is BPAEACAD, Cloud-Native Development (Containers, Kubernetes, Microservices), with a secondary code of BPAEAFAE, Cloud-Native Application Development (Containers/Kubernetes/Serverless). Its NAICS code is 541511 and its SIC code is 7370.