COMPO Expert GmbH

What COMPO Expert GmbH does

COMPO EXPERT GmbH is a Germany-headquartered specialty fertilizer manufacturer serving professional growers across five crop verticals — fruits and viticulture, vegetables, field crops, turf and public green, and nursery and ornamentals. The firm operates from its registered office in Münster (Krögerweg 10) and runs 22 country sales offices across Europe, North and South America, Asia, and Africa, distributing exclusively through wholesalers and specialized agricultural retailers rather than direct-to-grower channels. The product portfolio is broad for a specialty player: 15 product groups spanning granular and stabilized granular fertilizers, slow-release fertilizers (SRF), microgranular fertilizers, controlled-release fertilizers (CRF) using polymer coating, partly coated fertilizers (PCF), water-soluble and stabilized water-soluble fertilizers, organic and organic-mineral fertilizers, biostimulants, liquid and stabilized liquid fertilizers, soil conditioners and wetting agents, micronutrient fertilizers, seed treatments, fertilizer suspensions, products with urease inhibitors, and other specialty products — supported by an in-house R&D Center and named branded SKUs such as Blaukorn/NovaTec, Basfoliar Kelp O SL, EasyStart, and Fetrilon Combi.

Manufacturing is concentrated in four European plants — Krefeld (Germany), La Vall d'Uixó (Spain), Deinze (Belgium) and Patras (Greece) — with a wholly owned regional subsidiary, COMPO EXPERT SPAIN, S.L., formalizing the Spanish commercial entity. Layered on top of the physical portfolio is a digital ecosystem comprising the Crop Companion smartphone app, the FarmHub® digital consulting platform, and the TurfHub® turf management platform, distributed alongside country-localized websites and country-level newsletters. The business model is B2B sales-led: revenue is generated primarily through one-time product sales to wholesalers and specialized retailers at prices set by distribution partners (not publicly disclosed), with a growing layer of subscription/recurring digital advisory services and non-binding technical advisory support; end-customer prices, minimum order quantities, and final billing cadence (e.g., 30-day payment terms, CPT delivery) are governed by the firm's General Terms of Sale. Management is led by CEO Dr. Ingo Müller together with Managing Directors Andreas Rollheiser and Piotr Chelminski, under the supervision of a Supervisory Board chaired by Henryk Kubiczek.

Name

COMPO Expert GmbH

Legal name

COMPO EXPERT GmbH

Website

https://compo-expert.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

501–1,000 employees

Short description

COMPO EXPERT GmbH is a Münster, Germany-based specialty fertilizer manufacturer serving professional growers across five crop verticals (fruits, vegetables, field crops, turf, ornamentals) through 22 global sales offices, four European production plants, and an exclusive wholesaler/retailer distribution channel.

Ownership category

akta.pro rank

Headquarters

HQ city

Münster

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Specialty Fertilizer Product Sales: Primary revenue stream from the sale of specialty fertilizers (granular, slow-release, controlled-release, water-soluble, liquid, organic, biostimulants, micronutrients, seed treatments, suspensions, urease-inhibitor products) to professional agricultural users. Distributed exclusively through wholesalers and specialized retailers (no direct-to-end-user sales).
2. Digital Advisory & Consulting Platforms: Digital consulting delivered through FarmHub® (farm-level) and TurfHub® (turf management) platforms, supporting product usage and customer outcomes.
3. Technical Advisory Services: Best-knowledge advice and information services delivered by sales advisors and technical support; the company explicitly notes advice is non-binding and not a guarantee under § 444 BGB.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels9 records

Core offering

COMPO EXPERT manufactures and supplies specialty fertilizers for professional agricultural users, organized into 14–15 product groups spanning controlled-release, slow-release, partly-coated, microgranular, water-soluble, liquid, organic/organic-mineral, biostimulant, micronutrient, seed-treatment, fertilizer-suspension, soil-conditioner/wetting-agent, and urease-inhibitor formulations. Products are produced at four plants in Germany, Spain, Belgium, and Greece, and are distributed exclusively through 22 country sales offices that coordinate with wholesalers and specialized agricultural retailers; digital advisory services (Crop Companion app, FarmHub®, TurfHub®) are layered on top of the physical portfolio.

Product overview

COMPO EXPERT GmbH is a single-company specialty fertilizer manufacturer with a platform-plus-modules architecture spanning 15 product groups: Granular & Stabilized Granular Fertilizers, Slow-Release Fertilizers, Microgranular Fertilizers, Controlled Release Fertilizers, Partly Coated Fertilizers, Water Soluble & Stabilized Water Soluble Fertilizers, Organic & Organic-Mineral Fertilizers, Biostimulants, Liquid & Stabilized Liquid Fertilizers, Soil Conditioner & Wetting Agents, Micronutrient Fertilizers, Seed Treatment, Fertilizer Suspensions, Products with Urease Inhibitor, and Other Specialty Products. Named branded SKUs within these groups include Basfoliar Kelp O SL, Blaukorn / NovaTec, EasyStart, and Fetrilon Combi. Layered on top of the physical product portfolio are three digital services — Crop Companion (a smartphone app), TurfHub® (turf management platform), and FarmHub® (digital consulting platform) — which complement the core fertilizer offering with agronomic advice and digital tools.

Differentiator

Problem solved

Functional benefit

Brands

• Crop Companion: Smartphone application that delivers COMPO EXPERT agronomic know-how to support growers with crop management.
• TurfHub®
• FarmHub®
• Blaukorn / NovaTec
• Basfoliar Kelp O SL
• EasyStart
• Fetrilon Combi

Products and services

• Controlled Release Fertilizers (CRF)

Quantifiable outcome

• Operates 22 sales offices globally across Europe, North and South America, Asia and Africa.
• +2 more outcomes

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Two partnerships are on record, tiered major — first-of-kind collaboration for latin america and minor — owned digital touchpoint.

• Nano-Yieldmajor — first-of-kind collaboration for latin americaStrategic or Co-development Partner · 1 August 2024Nano-Yield announced its first collaboration with COMPO EXPERT Mexico to supply nano-based crop nutrition products for Latin American markets. Nano-Yield's patented nanoliquid technology is intended to improve fertilizer and crop input delivery and is being brought to COMPO EXPERT's Latin American customer base.
• Crop Companion App Users (digital companion platform)minor — owned digital touchpointGTM or Marketing PartnerThe Crop Companion smartphone app delivers COMPO EXPERT agronomic know-how to support professional growers; treated internally as a service/distribution touchpoint rather than an external partner.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ICL Group: Israeli specialty fertilizer and specialty chemicals producer with a broad portfolio in controlled-release, water-soluble and specialty plant nutrition. Directly comparable to COMPO EXPERT across CRF, water-soluble, biostimulant and micronutrient categories, and a key competitor in European specialty markets.
• Haifa Group: Israeli specialty fertilizer company focused on water-soluble, controlled-release and foliar nutrition, with strong presence in Europe, the Mediterranean and emerging markets. Closely comparable to COMPO EXPERT on technology (CRF, water-soluble) and on the high-value-crop grower customer profile.
• Timac Agro (Roullier Group): French-headquartered specialty fertilizer business of the Roullier Group, selling CRF, microgranular, biostimulant and soil-conditioner products through a country-distributor model. Highly comparable in product range, B2B go-to-market and distributor-led distribution architecture.
• SQM (Sociedad Química y Minera): Chilean specialty plant nutrition company with leading positions in water-soluble fertilizers, potassium-based specialty nutrition and micronutrients. Directly comparable to COMPO EXPERT in specialty water-soluble and fertigation categories, especially in Latin American and Mediterranean markets.

Broad incumbents

• K+S AG: German potash and salt producer with a growing specialty fertilizer segment (including water-soluble and fertigation products). Overlaps with COMPO EXPERT in European specialty plant nutrition and shares German industrial heritage, but is a much broader incumbent with commodity potash exposure.
• Yara International: Norwegian global nitrogen and specialty fertilizer leader with a portfolio spanning mineral, CRF and digital agronomy offerings. Competes with COMPO EXPERT across specialty nutrition but at materially larger scale and with broader crop-nutrition and crop-protection exposure.
• OCI Global: Dutch-headquartered nitrogen and methanol producer with European production assets and an emerging specialty fertilizer footprint. Overlaps with COMPO EXPERT on European nitrogen-based specialty nutrition and shares a Netherlands/Germany regional anchor.
• UPL Limited: Indian-headquartered global crop-protection and specialty nutrition company with growing presence in biosolutions and specialty fertilizers. Comparable as a global, multi-category specialty inputs incumbent rather than a direct one-product competitor.

Emerging players

• Rovensa: Portuguese biosolutions platform (crop protection, biostimulants, fertilizers) built largely through M&A. Adjacent peer in biostimulants and specialty crop nutrition, and a consolidator that competes for the same distributor relationships in Europe and LatAm.
• Omex Agrifluids: UK-based liquid fertilizer and biostimulant specialist with a focus on foliar and fertigation products. Comparable to COMPO EXPERT's liquid/water-soluble and biostimulant lines and to its European, multi-crop customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/compo-expert-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COMPO Expert GmbH