Liquidline
Liquidline is a UK-based commercial refreshment solutions provider supplying coffee machines, water dispensers, vending machines, and juice systems to 8,000+ UK and Irish businesses across 10+ verticals via rental, consumables subscriptions, and servicing.
- Company typePrivate
- Founded2003
- HeadquartersIpswich, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Liquidline does
Liquidline Limited is a UK-based commercial refreshment solutions provider headquartered in Ipswich, England, founded in 2003 by Gavin Clyne. The company supplies commercial coffee machines (bean-to-cup, traditional espresso, capsule, instant, filter, and cold brew), water dispensers (mains-fed coolers, taps, boilers, and bottling systems), vending machines, juice dispensers, and proprietary sub-brands including Café Bonté coffee beans, Juicetouch eco-pack juice systems, Brew'd nitrogen-infused cold brew, and the Aquablu REFILL+ smart hydration system. Its hardware portfolio spans own-brand lines (K, Q, L series) and third-party brands such as Schaerer (Coffee Soul, Coffee Club, Coffee Skye). The offering is supported by digital tools including a touchless app/gesture-controlled dispensing feature, the My Account subscription portal, and Apple/Android Pay-enabled vending, as well as the Coffee Academy barista training programme launched in 2024.
The company serves more than 8,000 UK businesses across at least 10 verticals — corporate offices, automotive, hospitality, healthcare, education, care homes, design-and-build, commercial landlords, high-end retail, and travel and leisure — with named enterprise logos including Audi, Volkswagen, Porsche, Holiday Inn, Butlins, Beazley, 22 Bishopsgate, Caring Homes, and the University of Essex. Its go-to-market is a sales-led model with field sales teams operating from 9 showrooms and 6 operational hubs across the UK and Ireland, complemented by a self-serve portal for SMB and inside-sales for mid-market accounts. The company employs 85+ in-house engineers providing installation, PSSR boiler testing, preventative maintenance, and emergency repairs, with a stated average engineer response time of 10.5 hours and a 4.8-star Trustpilot rating.
Liquidline generates revenue through four streams: weekly machine rental/leasing (subscription recurring), recurring consumables supply (coffee beans, tea, syrups, milk alternatives) via My Account subscriptions, servicing and maintenance contracts, and one-time machine sales including refurbished units. The company has grown through a combination of organic geographic expansion (Manchester 2020, Dublin 2021/22, Belfast 2025, plus regional showrooms in Glasgow, Plymouth, Brackley, Cork) and a roll-up of six acquisitions since 2010, including Café Subito, Vantage, Underdog, Ionia, City Vending (2025), and Hot Coffee Company (2025). It is privately held and founder-led, with Gavin Clyne serving as Managing Director; no external PE/VC ownership is disclosed. Certifications include ISO 9001, ISO 14001, Fairtrade, Rainforest Alliance, Soil Association Organic, and Carbon Neutral.
Liquidline firmographics
Firmographics- Name
- Liquidline
- Legal name
- Liquidline Limited
- Website
- https://liquidline.co.uk
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Liquidline is a UK-based commercial refreshment solutions provider supplying coffee machines, water dispensers, vending machines, and juice systems to 8,000+ UK and Irish businesses across 10+ verticals via rental, consumables subscriptions, and servicing.
- Ownership category
- akta.pro rank
Liquidline industry classification
Industry- Product category
- Commercial Coffee and Beverage Equipment
- NAICS
- Coffee and Tea Manufacturing (311920), Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Beverages (2080), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Bar & Beverage Service Supplies Wholesale (AFAIALAG)
- akta.pro secondary industry
- Beverage (Non-Alcoholic) Foodservice Distribution (CRAOABAJ)
Keywords
Where Liquidline is headquartered
LocationHeadquarters
- HQ city
- Ipswich
- HQ country
- United Kingdom
- HQ region
- Europe
Offices9 records
Markets served
Liquidline business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Rental/Leasing: Commercial beverage machines provided through rental and leasing arrangements with weekly pricing tiers. Includes full installation, maintenance and technical support.
- Consumables (Coffee, Tea, Syrups, etc.): Recurring supply of coffee beans, tea, syrups, milk alternatives, and other consumables through subscription orders via My Account portal.
- Servicing and Maintenance: Comprehensive service and maintenance packages including PSSR boiler testing, filter changes, emergency repairs and preventative maintenance.
- Machine Sales: Direct purchase of commercial coffee machines, water dispensers, vending and juice machines, including refurbished options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | Commercial coffee machine weekly rental from entry-level to premium models |
| Unit Pricing | Annual | PSSR Boiler Pressure Testing Service |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Liquidline product offering
Product offeringCore offering
Liquidline provides commercial coffee machines, water dispensers, vending machines, and juice/hot chocolate machines to UK and Irish businesses through direct sales, rental/leasing, and subscription arrangements. The company offers an integrated 360-degree solution covering equipment (bean-to-cup, traditional espresso, capsule, instant, filter, cold brew machines plus water taps, coolers, boilers, and bottling systems), proprietary consumables (Café Bonté coffee beans, teas, syrups, juices), and aftercare services including nationwide engineer support, PSSR boiler testing, barista training at Coffee Academies, and an online My Account portal for ordering and multi-site management.
Product overview
Liquidline is a UK-based commercial refreshment solutions provider offering an integrated portfolio of equipment, consumables, and services. The core product offering centers on commercial coffee machines (bean to cup, traditional espresso, capsule, instant, filter, and cold brew systems), water dispensers (taps, coolers, mains-fed units, boilers, bottling systems), vending machines (cold drinks, hot drinks, food, snacks), and juice/hot chocolate/tea machines. Their flagship coffee machine brands include Schaerer (Coffee Soul, Coffee Club, Coffee Skye) and Liquidline's own K, Q, and L series. The company also provides comprehensive aftercare services including nationwide engineer support, PSSR testing, barista training via Coffee Academies, and an online My Account portal for ordering and account management. Liquidline serves diverse sectors including offices, healthcare, hospitality, automotive, education, and retail across the UK and Ireland through 9 showrooms.
Differentiator
Problem solved
Functional benefit
Brands
- Café Bonté: The company's own coffee brand featuring a range of blends including Italia, Milano, Platino, Java, Triple Certified, Misty Mountain, and Decaf. All Café Bonté beans are ethically sourced with various certifications including Rainforest Alliance, Fairtrade, and Organic.
- Juicetouch
- Brew'd Cold Brew
- Aquablu
Products and services
- Commercial Coffee Machines A range of commercial coffee machines including bean-to-cup, traditional espresso, pod/capsule, instant, filter, and cold brew systems for offices, hospitality, healthcare, and retail environments.
- Water Dispensers Commercial water dispensers including hot and cold water taps, bottled water coolers, mains-fed water coolers, high capacity dispensers, water boilers, and water bottling systems for workplace hydration.
- Vending Machines Automated vending machines dispensing cold drinks, hot drinks, food, and snacks for offices, hospitality, and public locations. Many support cashless payments including Apple Pay and Android Pay.
- Juice, Hot Chocolate and Tea Machines Specialty beverage machines including Juicetouch eco-pack juice dispensers using filtered water, hot chocolate machines, tea and milk machines, commercial blenders, grinders, and automatic coffee tampers.
- Café Bonté Coffee Beans and Consumables Liquidline's proprietary Café Bonté coffee brand featuring Italia, Milano, Platino, Java, Triple Certified, Misty Mountain, and Decaf blends, along with tea, hot chocolate, syrups, milk alternatives, and other consumables available on subscription.
- Nationwide Service and Maintenance Network Comprehensive service and maintenance packages including PSSR boiler pressure testing (IOSH-certified), filter changes, emergency repairs, preventative maintenance, recommissioning, Billi tap servicing, and nationwide coverage by 85+ in-house engineers.
- Operated Vending Services Managed vending service where Liquidline owns, operates, stocks, and maintains vending machines on client premises, taking responsibility for equipment performance and replenishment.
- Barista Training at Coffee Academies Professional coffee training and barista education delivered through Liquidline Coffee Academies in Ipswich and London.
- My Account Online Portal Online customer portal enabling ordering of consumables, tracking of deliveries, management of subscriptions, viewing of equipment details, booking of service calls, and multi-site account management.
Quantifiable outcome
- Trusted by over 8,000 UK businesses
- +3 more outcomes
Companies that use Liquidline
Customer profileNamed customers20 records
Segments10 records
Ideal customer profiles7 records
Liquidline technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Liquidline partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Change PleasecoreSocial enterprise partnership since 2020 focused on 'Coffee that Fuels Change'. Change Please provides training, employment with a Living Wage, and support with housing, finances, and therapy for people experiencing homelessness. 100% of profits go towards empowering homeless people. Liquidline supports this initiative through selling Change Please coffee products.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
Liquidline competitors and assessment
Company assessmentDirect peers
- Selecta Group: Selecta operates one of Europe's largest vending and workplace refreshment networks, including coffee machines and operated vending — directly overlapping with Liquidline's vending and operated vending services.
- UCC Coffee UK & Ireland: UCC supplies commercial coffee equipment and beans to UK and Irish workplaces, hotels and restaurants — a direct competitor in the same geography and customer segments Liquidline serves.
- Matthew Algie: Long-standing UK B2B coffee supplier serving offices, hospitality and foodservice with machines, beans and training — directly comparable to Liquidline's equipment-plus-consumables-plus-academy offering.
- Culligan (Waterlogic): Culligan/Waterlogic supplies mains-fed and bottled water dispensers plus service contracts across UK workplaces — directly competing with Liquidline's Aquablu REFILL+ and Liquidline L4 water cooler portfolio.
- JDE Professional (Jacobs Douwe Egberts): JDE Professional distributes L'OR, Jacobs and Douwe Egberts coffee systems for UK offices and hospitality, competing head-to-head with Liquidline on bean-to-cup machines and ongoing consumables supply.
- Nestlé Professional (Nespresso Professional): Nestlé Professional supplies Nespresso and other coffee systems plus consumables to UK workplaces, hospitality and foodservice, mirroring Liquidline's combined equipment-plus-consumables model across enterprise customers.
- Lavazza Professional: Lavazza's professional division sells commercial espresso and bean-to-cup machines plus coffee beans to UK offices, hotels and foodservice — directly comparable to Liquidline's core offering of equipment, beans and service contracts.
Broad incumbents
- Sodexo: Sodexo provides workplace refreshment and facility management services across the UK and Ireland. Broader scope than Liquidline, but overlaps on managed refreshment solutions for large enterprises.
- Compass Group: Compass operates workplace refreshment, vending and foodservice contracts globally. Adjacent rather than direct — competes at the integrated workplace-services layer rather than as a specialist coffee/refreshment vendor.
- Keurig Dr Pepper UK: Keurig Dr Pepper sells office coffee systems (Keurig) and beverage brands across multiple geographies. Overlaps with Liquidline in workplace coffee but as part of a much larger multi-category portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Liquidline social profiles
Digital presenceLiquidline compliance and trust
Trust signalCompliance11 records
Liquidline financial estimates
Financial estimateRevenue estimate
Valuation estimate
Liquidline leadership team
Management profileNumber of profiles
Profiles6 records
Liquidline subsidiaries and ownership
Company hierarchySubsidiaries6 records
Liquidline funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Liquidline M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Liquidline
What does Liquidline do?
Liquidline provides commercial coffee machines, water dispensers, vending machines, and juice/hot chocolate machines to UK and Irish businesses through direct sales, rental/leasing, and subscription arrangements. The company offers an integrated 360-degree solution covering equipment (bean-to-cup, traditional espresso, capsule, instant, filter, cold brew machines plus water taps, coolers, boilers, and bottling systems), proprietary consumables (Café Bonté coffee beans, teas, syrups, juices), and aftercare services including nationwide engineer support, PSSR boiler testing, barista training at Coffee Academies, and an online My Account portal for ordering and multi-site management.
Is Liquidline a public or private company?
Liquidline is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Liquidline founded?
Liquidline was founded in 2003. It employs 11 to 50 people.
Where is Liquidline based?
Liquidline is headquartered in Ipswich, United Kingdom, in the Europe region.
How does Liquidline make money?
Four revenue lines are on record. Equipment Rental/Leasing is the primary driver. The others are consumables (Coffee, Tea, Syrups, etc.), servicing and Maintenance and machine Sales.
Who are Liquidline's main competitors?
Direct peers on record are Selecta Group, UCC Coffee UK & Ireland, Matthew Algie, Culligan (Waterlogic), JDE Professional (Jacobs Douwe Egberts), Nestlé Professional (Nespresso Professional) and Lavazza Professional. Broad incumbents are Sodexo, Compass Group and Keurig Dr Pepper UK.
Does Liquidline have an API?
No public API is recorded for Liquidline.
What industry is Liquidline in?
Liquidline's product category is Commercial Coffee and Beverage Equipment. Its primary akta.pro industry code is AFAIALAG, Bar & Beverage Service Supplies Wholesale, with a secondary code of CRAOABAJ, Beverage (Non-Alcoholic) Foodservice Distribution. Its NAICS code is 311920 and its SIC code is 2080.