What ReedTMS Logistics does

ReedTMS Logistics is a privately held, for-profit transportation and logistics company headquartered in Brandon, United States, founded in 1996. The firm operates with a workforce of 251–500 employees and is broadly characterized as a provider of logistics and transportation services. The only documented product surface specific to ReedTMS is a "Reed Carriers Portal" at carrierach.reedtms.com, which provides carriers with access to manage their operations; beyond this, the input does not detail ReedTMS's service portfolio, fleet composition, technology stack, or operational footprint.

The bulk of the available source material describes Werner Enterprises — a separate, much larger publicly known US truckload carrier headquartered in Omaha, Nebraska — within which ReedTMS Logistics appears only as a referenced third-party carrier with a login link to its carrier portal. ReedTMS's apparent role within the Werner source material is that of an external carrier participating in Werner's alliance carrier ecosystem (a network of nearly 50,000 carriers) and accessing load opportunities through Werner's Werner Bridge digital freight platform. The input does not characterize ReedTMS's independent service offering, shipper relationships, geographic reach, or financial profile beyond the basic firmographics.

Given the thinness of ReedTMS-specific evidence, any inferences about the company's business model, pricing mechanics, or competitive positioning are necessarily limited. The firmographic profile — a 1996 founding, a 251–500 employee headcount band, and a single Brandon, US location — is consistent with a small-to-mid-market 3PL, freight brokerage, or asset-based carrier; however, no first-party ReedTMS sources were surfaced to validate service breadth, technology maturity, pricing model, or revenue scale.

Name

ReedTMS Logistics

Website

https://reedtms.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

ReedTMS Logistics is a privately held US transportation and logistics company founded in 1996, headquartered in Brandon, offering freight services and a carrier management portal to the trucking industry.

Ownership category

akta.pro rank

Headquarters

HQ city

Brandon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure

Revenue model

1. Truckload Transportation Services: Werner operates as a major trucking carrier providing one-way truckload, dedicated, expedited, intermodal, temperature-controlled, Mexico cross-border, and premium services. Revenue is generated through freight transportation fees charged to shippers, primarily under contract and spot market arrangements.
2. Final Mile Delivery Services: Facilitates approximately 1.3 million final mile deliveries annually through a network of local carriers, generating revenue through delivery fees charged to shippers across 100% of U.S. zip codes.
3. Werner Bridge Brokerage / Digital Freight Platform: Werner Bridge acts as a digital freight marketplace matching available loads with alliance carriers. Revenue is generated through brokerage fees on load matching and freight management services.
4. PowerLink Carrier Services: PowerLink power-only program enables carriers to operate without purchasing or maintaining trailers; Werner provides trailer assets and load coordination, generating revenue from shipper freight charges with a network utilization fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

ReedTMS Logistics is a U.S.-based transportation company that provides logistics and transportation services. The company operates as a carrier with a dedicated carrier portal (carrierach.reedtms.com) used to manage carrier operations, and engages with freight networks such as Werner Enterprises' Werner Bridge platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Reed Carriers Portal Carrier-facing online portal at carrierach.reedtms.com that enables carriers to access ReedTMS Logistics' operations, manage loads, and interface with the company's transportation services.

Quantifiable outcome

• 1.3 million final mile deliveries annually
• +2 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and supporting.

• Highway.comcoreChannel Partner/ Reseller/ DistributorWerner partners with Highway.com to onboard and qualify new alliance carriers onto its freight network. Carriers can register and qualify through Highway's platform to gain access to Werner's load opportunities and Werner Bridge freight platform.
• Alliance Carriers (nearly 50,000)coreChannel Partner/ Reseller/ DistributorWerner operates an alliance carrier network of nearly 50,000 independent trucking companies that move freight for Werner's shipper customers. Alliance carriers access loads through Werner Bridge, and Werner provides PowerLink trailer support, payment options, and carrier rewards.
• CDL Training Partner SchoolssupportingStrategic or Co-development PartnerWerner partners with external CDL training schools (in addition to its own Roadmaster Schools) to support driver recruitment and training pipelines for the trucking industry.

Scale indicators7 records

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• Hub Group: Asset-light multimodal transportation provider focused on intermodal, truck brokerage, and logistics services. Comparable mid-market logistics services orientation and multi-modal strategy.
• Schneider National: Major multimodal carrier with truckload, intermodal, dedicated, and logistics services. Comparable mid-to-large enterprise shipper base and similar multi-modal positioning to what ReedTMS could aspire to as it scales.
• Werner Enterprises: Publicly traded Top-5 U.S. trucking and logistics provider with a network of nearly 50,000 alliance carriers. ReedTMS operates within Werner's carrier network, making Werner the most directly comparable platform in terms of service mix (truckload, dedicated, intermodal, final mile), customer segments, and multi-modal strategy — albeit at vastly larger scale.
• Knight-Swift Transportation: Largest truckload carrier in North America with diversified services including truckload, LTL, intermodal, and logistics. Directly comparable service portfolio and customer base to ReedTMS for general freight transportation.
• ArcBest: Multimodal logistics provider offering asset-based and asset-light services including LTL, truckload, and managed transportation. Comparable diversified service approach to ReedTMS' logistics and transportation positioning.
• C.H. Robinson Worldwide: Largest third-party logistics provider in North America, arranging truckload, LTL, intermodal, and global freight. Comparable freight transportation arrangement and carrier network positioning, though operating as a non-asset broker rather than an asset-based carrier.
• J.B. Hunt Transport Services: Fortune 500 carrier offering intermodal, dedicated, truckload, and final mile services. Comparable to ReedTMS across truckload and dedicated contract carriage, with similar enterprise shipper orientation, though operating at substantially larger scale.

Direct peers

• Landstar System: Asset-light transportation services company with a network of independent agents and owner-operators. Directly comparable to ReedTMS' positioning as a mid-sized carrier participating in a larger network for freight access and capacity matching.
• Heartland Express: Mid-sized publicly traded truckload carrier focused on dry van and refrigerated freight with asset-based operations. Closest scale and operating model peer to ReedTMS among public carriers, both serving similar mid-market and enterprise shipper segments.
• Marten Transport: Mid-sized asset-based truckload carrier specializing in refrigerated, dry van, and intermodal services. Comparable size band and service mix to ReedTMS, with similar dedicated and irregular route operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/reedtms_tampa
• Facebookfacebook.com/reed-transport-197449506959883
• LinkedInlinkedin.com/company/2172461

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ReedTMS Logistics