WindsorONE

What WindsorONE does

WindsorONE (legal entity: Windsor Mill) is a US-based manufacturer of primed wood building materials, established in 1972 and operating two specialty mills in Surry, Virginia and Willits, California, with corporate offices in Salt Lake City, Utah and Petaluma, California. The company produces precision trim boards (S4S and S1S2E configurations), specialty tongue & groove and shiplap products, and the Classic American Molding Collection of historically accurate profiles designed by millwork expert Brent Hull. Core technology centers on clear finger-jointed radiata pine finished with a three-coat acrylic latex primer, with a Protected product line featuring the proprietary TRU-CORE weather resistance system backed by a 30-year warranty against rot, insects, and mold. All products carry an SCS Gold Indoor Air Quality Rating. The company employs 51-100 people, with Roger Bulloch serving as Chairman.

Name

WindsorONE

Legal name

Windsor Mill

Website

https://windsorone.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

WindsorONE is a US specialty manufacturer, founded 1972, producing primed wood trim boards, tongue & groove, shiplap, and the Brent Hull-designed Classic American Molding Collection from mills in Virginia and California, sold exclusively through pro lumberyards to professional builders, remodelers, architects, and homeowners.

Ownership category

akta.pro rank

Product category

Architectural Millwork & Wood Trim

NAICS

Millwork (32191), Wood Product Manufacturing (321)

SIC

Millwood, Veneer, Plywood, & Structural Wood Members (2430), Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Wood Mouldings, Millwork & Trim (IMADADAG)

Keywords

• Primed wood trim
• Architectural millwork
• Tongue and groove
• Shiplap boards
• Wood molding

Headquarters

HQ city

Willits

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Revenue model

1. Wood Trim and Millwork Products: WindsorONE generates revenue through the sale of primed wood trim boards, tongue and groove products, shiplap, and moldings to professional builders, contractors, and homeowners through a network of pro lumberyard dealers. Products are sold as one-time purchases with varying price points based on product type, size, and profile. The company also offers a Protected product line with enhanced weather resistance at a premium price point.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

WindsorONE (legal name Windsor Mill) is a U.S. manufacturer of primed wood trim boards, shiplap, tongue-and-groove (T&G) planks, and architectural moldings. The company produces finished, pre-primed interior and exterior millwork at facilities in Surry, Virginia and Willits, California, using finger-jointed radiata pine and a proprietary three-coat acrylic latex primer system.

Product overview

WindsorONE is a US-based manufacturer of high-quality primed wood building materials with mills in Surry, Virginia and Willits, California. The product portfolio centers on three core offerings: Precision Trim Boards (available in S4S and S1S2E configurations for interior and exterior use), Specialty Boards including Tongue & Groove, Shiplap, and Beadboard products, and the Classic American Molding Collection designed by Brent Hull featuring historically accurate profiles across five style families (Classical Colonial, Greek Revival, Classical Craftsman, Colonial Revival, and Simple Clean Flat Stock). The company also offers Protected Boards with TRU-CORE weather resistance technology backed by a 30-year warranty. All products feature a three-coat acrylic latex primer and carry an SCS Gold Indoor Air Quality Rating. Products are sold exclusively through professional lumberyards.

Differentiator

Problem solved

Functional benefit

Brands

• WindsorONE Protected: Weather-resistant trim boards with 30-year warranty against rot, insects, and mold. Can be used for both interior and exterior applications.
• Classic American Molding Collection

Products and services

• Primed Trim Boards

Quantifiable outcome

• 30-year warranty against rot, insects, and mold on Protected boards
• +2 more outcomes

Named customers10 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Truckee-Tahoe LumbercoreChannel Partner/ Reseller/ DistributorTruckee-Tahoe Lumber supported the team at the WindsorONE mill in Northern California and is recognized for their continued commitment to materials proudly manufactured in the U.S.A.
• Brent Hull (Hull Historical)coreStrategic or Co-development PartnerEvery profile in the WindsorONE Classic American Molding Collection was designed by Brent Hull, a graduate of the North Bennett Street School and one of the country's foremost historic millwork experts. The collection provides historically accurate, architecturally proportionate profiles that work as complete systems.
• Dunn LumbercoreChannel Partner/ Reseller/ DistributorDunn Lumber in Washington is a significant supporter of the WindsorONE product line and a major distribution channel for the products in the Pacific Northwest region.
• Griff Davis ConstructionminorImplementation/ SI/ Consulting PartnerAward-winning construction company that executed installation on a prominent farmhouse renovation project showcasing WindsorONE products. Recognized for deep commitment to craftsmanship and thoughtful design.
• Riverhead Building SupplycoreChannel Partner/ Reseller/ DistributorStocks the entire line of WindsorONE products from trim boards to specialty boards and the Classic American Molding Collection in the Long Island, NY market.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WindsorONE
• Instagraminstagram.com/windsorone
• Pinterestpinterest.com/windsorone

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WindsorONE