Fishbowl Solutions
Fishbowl Solutions is a Minneapolis-based, Oracle and PTC partner founded in 1999 that sells proprietary content management, PLM, enterprise search, and GenAI add-ons to manufacturing and public-sector enterprises through consulting services, software products, and managed services.
- Company typePrivate
- Founded1999
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Fishbowl Solutions does
Fishbowl Solutions, Inc. is a privately held enterprise software consulting and solutions provider founded in 1999 and headquartered in Minneapolis, Minnesota, with a satellite office in Cambridge, United Kingdom. The firm serves manufacturing and public-sector organizations that run on Oracle and PTC platforms, specializing in enterprise content management (Oracle WebCenter Content, WebCenter Portal), product lifecycle management (PTC Windchill, Creo), enterprise search (Mindbreeze, Elasticsearch), and increasingly generative AI capabilities layered on top of those platforms. Core proprietary products include CM Box (a cloud-enabled, headless digital experience platform built on GraphQL/REST APIs), ControlCenter (controlled document management for Oracle WebCenter Content with Records Management integration), LinkLoader (bulk migration tooling for Windchill), LinkAccess MBE (Creo-to-3D-PDF conversion), the Administration Suite (WebCenter admin tools including AUSM and the Enterprise Batch Loader), the Portal Solution Accelerator, Dynamic Templates, and the Microsoft Teams App for Oracle WebCenter Content. The 2025–2026 product cycle added Generative AI for Oracle WebCenter Content V2.2 and Generative AI for Windchill, both built on a RAG architecture with graph-enhanced context retrieval, permission-aware design, and configurable AI providers.
The company monetizes through three revenue streams: (1) professional services covering implementation, migration, upgrade, and training work on Oracle and PTC stacks, delivered remotely or on-site; (2) proprietary software sold as off-the-shelf add-ons or subscription; and (3) managed services for ongoing remote system administration. Pricing is quote-based and non-public, with fixed-bid engagements available for Windchill upgrades, multi-year contract cadence for enterprise deployments, and Oracle Cloud Marketplace availability for WebCenter on OCI. Distribution combines direct enterprise field sales, the Oracle Partner Network (partner since 1999, recognized Enterprise RAG partner), the PTC Partner Network (partner since 1999, Gold-tier equivalent), and Mindbreeze partnerships (2020 Partner of the Year). Named customers span Office Depot, DHL Express (100,000-employee Smartr platform), aerospace manufacturers, telecommunications equipment companies, industrial filtration firms, motion-control firms, large-format electronics, a state transportation agency, an emergency services organization, and a public power utility — covering Fortune 500 enterprise and mid-market tiers.
Fishbowl operates with 11–50 employees, has no institutional or PE ownership disclosed in the source materials, and has maintained continuous Oracle and PTC partnerships since founding. The company has won the Mindbreeze Integration Partner of the Year (2020) and the Minneapolis/St. Paul Business Journal Best Places to Work first place among small businesses (2024). There is no evidence of acquisitions, fundraising, IPO activity, or leadership turnover in the available data; president Tim Gruidl is the named executive.
Fishbowl Solutions firmographics
Firmographics- Name
- Fishbowl Solutions
- Legal name
- Fishbowl Solutions, Inc.
- Website
- https://fishbowlsolutions.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fishbowl Solutions is a Minneapolis-based, Oracle and PTC partner founded in 1999 that sells proprietary content management, PLM, enterprise search, and GenAI add-ons to manufacturing and public-sector enterprises through consulting services, software products, and managed services.
- Ownership category
- akta.pro rank
Fishbowl Solutions industry classification
Industry- Product category
- Enterprise Content Management
- NAICS
- Computer Systems Design and Related Services (54151), Software Publishers (51321)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ)
- akta.pro secondary industries
- Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO), Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC)
Keywords
Where Fishbowl Solutions is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Fishbowl Solutions business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Services: Consulting services for Oracle WebCenter, Oracle Digital Assistant, Oracle WebCenter Portal, PTC Windchill & Creo, Oracle Cloud, and custom application development. Includes implementation, migration, upgrade, and training services delivered remotely or on-site.
- Software Products: Proprietary software products including ControlCenter for Oracle WebCenter, CM Box, LinkLoader, LinkAccess MBE, Administration Suite, Dynamic Templates, and Microsoft Teams integration apps sold as off-the-shelf solutions.
- Managed Services: Remote System Administration and Managed Services for ongoing system support beyond implementation projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise consulting and software solutions are quoted based on customer requirements |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Fishbowl Solutions product offering
Product offeringCore offering
Fishbowl Solutions delivers enterprise content management (ECM), product lifecycle management (PLM/MCAD), enterprise search, and generative-AI solutions, built on top of Oracle WebCenter, PTC Windchill & Creo, and Mindbreeze platforms. The company resells and implements these third-party platforms, layers its own proprietary software (CM Box, ControlCenter, Generative AI for Oracle WebCenter Content, LinkLoader, LinkAccess MBE, Administration Suite, Portal Solution Accelerator), and wraps it all with consulting, integration, migration, upgrade, and managed services for enterprise manufacturers and public-sector organizations.
Product overview
Fishbowl Solutions is an enterprise software consulting and solutions company founded in 1999, specializing in content management, product lifecycle management, and AI-powered knowledge solutions. The portfolio centers on CM Box as a modern digital experience platform (cloud-enabled headless CMS), complemented by ControlCenter for controlled document management within Oracle WebCenter Content. GenAI solutions include Generative AI for Oracle WebCenter Content (V2.2) and Generative AI for Windchill, both built on RAG architecture for governed knowledge retrieval. The company resells and implements Oracle products (WebCenter Content, WebCenter Portal, Oracle Digital Assistant, Fusion PLM) and PTC Windchill & Creo, providing upgrade, migration, and integration services. Microsoft Teams integration via the Teams App for WebCenter enables governance-enabled collaboration. Mindbreeze Enterprise Search and Elasticsearch address enterprise search needs. Proprietary tools include LinkLoader (migration), LinkAccess MBE (CAD conversion), Portal Solution Accelerator (frontend modernization), and the Administration Suite (WebCenter admin tools). Services span implementation, custom development, managed services, and fixed-bid upgrade engagements.
Differentiator
Problem solved
Functional benefit
Products and services
- CM Box Cloud-enabled, headless content management system (CMS) that manages structured content and digital assets for multi-channel digital experience delivery, with GraphQL and REST APIs, responsive image generation, and CDN support. Targets enterprise organizations building digital experience platforms on top of Oracle WebCenter Content.
- ControlCenter for Oracle WebCenter Content Comprehensive solution for managing controlled documents within Oracle WebCenter Content, automating document control processes, ensuring regulatory compliance, and providing a modern interface with flexible browse navigation and customizable dashboards. Targets regulated enterprises (manufacturing, public sector) needing records management.
- Generative AI for Oracle WebCenter Content Secure, off-the-shelf GenAI add-on for Oracle WebCenter Content that embeds semantic search, Retrieval-Augmented Generation (RAG), and conversational AI to transform enterprise content discovery and interaction while enforcing existing document permissions. Targets enterprises governed by Oracle WebCenter Content.
- Generative AI for Windchill Generative AI solution specifically designed for PTC Windchill environments that provides AI-powered search, knowledge assistance, and insights from PLM data. Targets manufacturers running PTC Windchill who need AI grounded in engineering and product content.
- Microsoft Teams App for Oracle WebCenter Integration application that enables users to search, view, edit, upload, and manage Oracle WebCenter Content documents directly within Microsoft Teams while maintaining governance, versioning, and security. Targets organizations using both Microsoft Teams and Oracle WebCenter Content.
- Mindbreeze 360 Turnkey enterprise search solution combining Mindbreeze technology with Fishbowl consulting services for enterprise AI search implementation. Targets enterprises seeking a packaged enterprise search deployment.
- Oracle WebCenter Content (Reseller & Implementation Services) Enterprise content management (ECM) platform implementation and support. Fishbowl resells Oracle WebCenter Content and provides implementation, customization, migration, and support services. Targets enterprises needing ECM on Oracle infrastructure.
- Oracle WebCenter Portal (Consulting & Implementation) Enterprise portal platform consulting and implementation services for building customizable portals that unify applications, data, and processes, bundled with the Portal Solution Accelerator for modern frontend development. Targets enterprises running Oracle WebCenter Portal.
- PTC Windchill & Creo (PLM Software & Consulting) Product lifecycle management (PLM) and MCAD software reselling, implementation, upgrade, migration, customization, and integration services for PTC Windchill and Creo. Includes proprietary tools like LinkLoader and LinkAccess MBE. Targets industrial manufacturers running PTC PLM.
- Administration Suite Collection of administrative components for Oracle WebCenter including Advanced User Security Mapping (AUSM), Subscription Notifier, Enterprise Batch Loader, and Workflow Solution Set for system administration. Targets Oracle WebCenter administrators.
- LinkLoader Proprietary migration tool for efficient validation and bulk data loading during PTC Windchill implementations and upgrades. Supports CAD, documents, BOMs, Windchill-to-Windchill, SolidWorks PDM, Autodesk Vault, and legacy PLM migrations. Targets organizations executing PLM migrations.
- Windchill Upgrade Services Fixed-bid PTC Windchill upgrade engagement delivered remotely using a five-milestone methodology covering test upgrades, pilot validation, production upgrade, and hypercare support. Targets manufacturers running PTC Windchill who need structured upgrade execution.
- Custom Application Development Custom development services for chatbots, mobile apps, websites, and other custom applications built on Oracle and related technologies. Targets enterprise customers needing bespoke applications on the Oracle stack.
Quantifiable outcome
- 50% fewer steps in sales process; response time from days/months to seconds; engineering bandwidth freed for engineering work
- +6 more outcomes
Companies that use Fishbowl Solutions
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Fishbowl Solutions technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability8 records
Feature8 records
Fishbowl Solutions partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- OraclecoreOracle partner since 1999, Fishbowl Solutions is an Oracle PartnerNetwork member specializing in Oracle WebCenter Content, Oracle WebCenter Portal, Oracle Digital Assistant, Oracle Content Management, and Oracle Cloud Infrastructure solutions. Recognized as Oracle's Enterprise RAG partner for generative AI deployments.
- PTCcorePTC partner since 1999, Fishbowl Solutions provides expert consulting services for PTC Windchill & Creo including implementations, upgrades, migrations, and custom application development. Delivered hundreds of Windchill upgrade projects across various industries.
- MindbreezecoreMindbreeze Integration Partner awarded Partner of the Year. Fishbowl Solutions sells and implements Mindbreeze Enterprise Search products including Mindbreeze 360 and Mindbreeze Inspire enterprise search appliance. Deep expertise in Mindbreeze implementations.
- MicrosoftcoreFishbowl Solutions developed the Microsoft Teams App for Oracle WebCenter Content, enabling organizations to access, manage, and collaborate on enterprise content directly within Microsoft Teams while maintaining governance and security. Version 2.1 includes single sign-on and secure public sharing capabilities.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Fishbowl Solutions competitors and assessment
Company assessmentBroad incumbents
- Infosys: Global IT services and consulting firm with a large Oracle and PTC practice delivering enterprise content management, PLM, and AI integration services to Fortune 500 manufacturers. Operates as a much larger broad incumbent that competes for the same Oracle/PTC implementation RFPs as Fishbowl.
- Accenture: Global systems integrator with deep Oracle and PTC alliances, delivering large-scale ECM, PLM, and cloud transformation programs. Represents the largest competing incumbent on enterprise Oracle WebCenter and Windchill engagements.
- Capgemini: Global IT services and engineering firm with significant Oracle Cloud and digital manufacturing practices. Competes with Fishbowl on enterprise Oracle and PLM transformation deals at the upper end of the market.
- HCL Technologies: Global IT services company with deep Oracle partnerships and engineering/R&D services that include PLM consulting. Represents a broad incumbent competitor in PTC Windchill and Oracle WebCenter implementation services.
Direct peers
- Perficient: Mid-size US digital consultancy with a strong Oracle ECM/WebCenter practice and enterprise search implementations. Closely matches Fishbowl's size band and Oracle-centric service offering while also serving manufacturing and enterprise clients.
- Apps Associates: Oracle-focused mid-size consulting and managed services firm delivering ERP, CX, and ECM implementations. Competes head-to-head with Fishbowl for Oracle WebCenter Content and Digital Assistant engagements in the mid-market and enterprise segments.
- Mythics: Oracle-centric systems integrator and Platinum partner delivering consulting, managed services, and cloud solutions on Oracle platforms. Directly comparable in business model as a mid-size Oracle-specialist partner competing in the same federal and enterprise market.
- Smartbridge: Mid-size digital consultancy with Oracle Cloud, Oracle Content Management, and enterprise AI practices serving manufacturers and public sector clients. Closely comparable in size, Oracle focus, and generative AI enablement services.
Others
Emerging players
- KPIT Technologies: Engineering services and PTC/PLM specialist serving automotive, manufacturing, and mobility clients with Windchill implementations and digital thread solutions. Comparable in PTC PLM focus but with deeper automotive vertical concentration than Fishbowl.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Fishbowl Solutions social profiles
Digital presenceFishbowl Solutions compliance and trust
Trust signalCompliance5 records
Fishbowl Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fishbowl Solutions leadership team
Management profileNumber of profiles
Profiles1 record
Fishbowl Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fishbowl Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fishbowl Solutions
What does Fishbowl Solutions do?
Fishbowl Solutions delivers enterprise content management (ECM), product lifecycle management (PLM/MCAD), enterprise search, and generative-AI solutions, built on top of Oracle WebCenter, PTC Windchill & Creo, and Mindbreeze platforms. The company resells and implements these third-party platforms, layers its own proprietary software (CM Box, ControlCenter, Generative AI for Oracle WebCenter Content, LinkLoader, LinkAccess MBE, Administration Suite, Portal Solution Accelerator), and wraps it all with consulting, integration, migration, upgrade, and managed services for enterprise manufacturers and public-sector organizations.
Is Fishbowl Solutions a public or private company?
Fishbowl Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fishbowl Solutions founded?
Fishbowl Solutions was founded in 1999. It employs 11 to 50 people.
Where is Fishbowl Solutions based?
Fishbowl Solutions is headquartered in Minneapolis, United States, in the North America region.
How does Fishbowl Solutions make money?
Three revenue lines are on record. Professional Services are the primary driver. The others are software Products and managed Services.
Who are Fishbowl Solutions's main competitors?
Broad incumbents on record are Infosys, Accenture, Capgemini and HCL Technologies. Direct peers are Perficient, Apps Associates, Mythics and Smartbridge. Wipro is listed as an others. KPIT Technologies is listed as an emerging player.
Does Fishbowl Solutions have an API?
No public API is recorded for Fishbowl Solutions.
What industry is Fishbowl Solutions in?
Fishbowl Solutions's product category is Enterprise Content Management. Its primary akta.pro industry code is BPAEAAAJ, AI/ML Solution Integration & MLOps Enablement, with a secondary code of BPAEAGAO, Enterprise Application License Advisory, Vendor Management & Optimization. Its NAICS code is 54151 and its SIC code is 7371.