Zila Pharmaceuticals
Zila Pharmaceuticals is a Scottsdale-based oral health pharmaceutical company founded in 1980 that develops medicinal products promoting oral health and disease prevention, operating within the Den-Mat Holdings family alongside the Clinician's Choice dental products division.
- Company typePrivate
- Founded1970
- HeadquartersScottsdale, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Zila Pharmaceuticals does
Zila Pharmaceuticals, established in 1980 and headquartered in Scottsdale, United States, operates in the oral health pharmaceutical sector with a focus on medicinal products that promote oral health and prevent oral disease. The firm appears to operate within the broader corporate family of Den-Mat Holdings, LLC, which also owns Clinician's Choice — a 50-plus-year-old dental products division headquartered at 1017 W. Central Ave., Lompoc, California. Clinician's Choice sells a broad portfolio of dental restoratives, impression systems, small equipment (curing lights, soft tissue lasers, headlights), preventive products, whitening systems, and post-and-core materials under a large portfolio of registered trademarks including Evanesce, DualForce, A.S.A.P., NV PRO3, ViziLite, Flashlite, MPa Max, MPa Universal, Affinity, Geristore, Fluoridex, and Infinity.
The product line is built on proprietary chemistry and mechanical engineering innovations. Notable technical components include MDP-based adhesive systems, nano-enhanced restorative composites with bio-adaptive flow characteristics and unlimited depth of cure, total-etch adhesives achieving bond strength in excess of 45 MPa to dentin and enamel, third-generation VPS impression materials with branched resin and surfactant systems, diamond-impregnated polishing technology that delivers 67% faster polish and 86% higher gloss than competitors, and cordless diode laser systems weighing as little as 1.9 ounces. The portfolio spans consumables through capital equipment, anchored in clinical workflows for restorative, impression, preventive, and oral-cancer-screening procedures.
The business operates a B2B account-based pricing model in which prices are not publicly disclosed and require account login to view. Revenue is generated through direct e-commerce sales at clinicianschoice.com, complemented by distribution partnerships with Henry Schein and Brasseler USA in the United States, and Clinical Research Dental in Canada. Customer engagement is reinforced through hands-on workshops, scientific research programs, an Approved PACE Program Provider continuing education platform credentialed by the Academy of General Dentistry, and multi-channel marketing spanning digital content, social media, webinars, and trade events. Primary customers are practicing dentists and dental specialists performing clinical procedures across North America.
Zila Pharmaceuticals firmographics
Firmographics- Name
- Zila Pharmaceuticals
- Legal name
- Den-Mat Holdings, LLC
- Website
- https://denmat.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Zila Pharmaceuticals is a Scottsdale-based oral health pharmaceutical company founded in 1980 that develops medicinal products promoting oral health and disease prevention, operating within the Den-Mat Holdings family alongside the Clinician's Choice dental products division.
- Ownership category
- akta.pro rank
Zila Pharmaceuticals industry classification
Industry- Product category
- Oral Health Pharmaceuticals
- NAICS
- Dental Equipment and Supplies Manufacturing (339114), Pharmaceutical Preparation Manufacturing (325412), Medicinal and Botanical Manufacturing (325411)
- SIC
- Dental Equipment & Supplies (3843), Pharmaceutical Preparations (2834), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Oral Care Products (Toothpaste, Mouthwash, Dental Floss, Whitening) (CRADAMAA)
- akta.pro secondary industries
- Toothpaste & Toothpowder (CRABAFAA), Oral Care Distribution (CRAOAEAJ)
Keywords
Where Zila Pharmaceuticals is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zila Pharmaceuticals business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Dental Products Sales: Clinician's Choice generates revenue through the direct sale of dental restorative materials, equipment, impression products, and related dental supplies to dental professionals via e-commerce and distribution partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B account-based pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Zila Pharmaceuticals product offering
Product offeringCore offering
Zila Pharmaceuticals is a pharmaceutical company that develops and distributes medicinal products to promote oral health and prevent oral disease. Its commercial operations include a portfolio of dental restorative composites (Evanesce Bulk Cure, Evanesce Injectable), adhesive systems (MPa Max, MPa Universal), preventive oral care products (Fluoridex toothpaste and oral rinse), impression materials (Affinity, Splash, Heatwave), small dental equipment (NV PRO3 Microlaser, Bluewave diode laser, Flashlite Magna 4.0 curing light), polishing systems (A.S.A.P.), sectional matrix systems (DualForce), and oral cancer screening devices (ViziLite PRO), sold to practicing dental professionals through direct e-commerce and major dental distributors.
Differentiator
Problem solved
Functional benefit
Products and services
- Evanesce Bulk Cure Nano-enhanced dual-cure restorative composite with unlimited depth of cure and Bio-Adaptive Restorative Performance delivering gap-free margins with all bonding techniques, low polymerization shrinkage stress to prevent post-operative sensitivity, marketed to practicing dental professionals for restorative procedures.
- Evanesce Injectable Injectable variant of the Evanesce nano-enhanced restorative composite line, sold to dental professionals for restorative applications.
- NV PRO3 Microlaser Cordless soft tissue diode laser weighing 1.9 ounces with wireless foot pedal controls, base charger storing and charging up to three batteries, and 12 preset procedures for periodontal, restorative, and orthodontic needs, sold to dental professionals.
- Fluoridex Toothpaste and Oral Rinse Fluoridex brand preventive toothpaste and oral rinse product line sold to dental professionals and through dental channels for oral disease prevention.
- DualForce Sectional Matrix System Sectional matrix band and ring system using dual nickel titanium wires producing 5 lbs of separation force and rigid spine Active-Wedges producing additional 2 lbs for consistently tight contacts in posterior restorations, marketed to dental professionals performing Class II restorations.
- A.S.A.P. All Surface Access Polishers Diamond-impregnated polishing system providing 67% faster polish and 86% higher gloss than leading polishing systems, with autoclave durability up to 30 cycles, marketed to dental professionals for restorative polishing procedures.
- MPa Max Total-Etch Adhesive System Total-etch adhesive containing 0.2% chlorhexidine to improve bond longevity by inhibiting MMPs, achieving bond strength in excess of 45 MPa to dentin and enamel, sold to dental professionals for restorative bonding.
- MPa Universal Adhesive Universal adhesive combining 10-MDP, HEMA, and ethanol as solvent to generate high bond strength with consistent dentin seal, featuring low film thickness under 10 microns, sold to dental professionals.
- ViziLite PRO Oral Lesion Screening System Oral lesion screening system engineered to operate within the optimal wavelength for discrimination of oral lesions to detect epithelial dysplasia early, marketed to dental professionals for oral cancer screening.
- Affinity VPS Impression Material Third-generation VPS impression materials with branched resin, refined filler, and surfactant distribution for enhanced accuracy and performance in moisture presence, sold to dental professionals for impression taking.
- Flashlite Magna 4.0 LED Curing Light LED curing light with advanced beam collimation delivering 1,300 mW/cm2 in a small, lightweight design for effective curing in deep preps, sold to dental professionals.
- Geristore Resin-Modified Glass Ionomer Resin-modified glass ionomer indicated for subgingival restorations and related applications, sold to dental professionals.
- Bluewave Soft Tissue Diode Laser Soft tissue diode laser product marketed to dental professionals for soft tissue procedures.
- Splash VPS Impression Material Splash brand VPS impression material sold to dental professionals for impression taking procedures.
- Zirconia Prime Surface Treatment Surface treatment formulated with MDP for optimal bond strength and longevity when cementing zirconia, alumina, and metal restorations, sold to dental professionals.
- Heatwave Customizable Impression Tray Heatwave brand customizable impression tray sold to dental professionals for impression procedures.
- Firefly Cordless Headlight System Firefly brand cordless headlight system sold to dental professionals for illumination during clinical procedures.
- LumiPro Headlight System LumiPro headlight providing unmatched output of uniform and natural bright light with enhanced spot size to illuminate the entire oral cavity, featuring 10+ hours runtime on high, sold to dental professionals.
- Infinity Cement Infinity brand dental cement sold to dental professionals for restorative cementation procedures.
Quantifiable outcome
- A.S.A.P. Polishers deliver 67% faster polish and 86% higher gloss than leading polishing systems
- +4 more outcomes
Companies that use Zila Pharmaceuticals
Customer profileSegments1 record
Ideal customer profiles1 record
Zila Pharmaceuticals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature12 records
Zila Pharmaceuticals partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- Henry ScheincoreHenry Schein is a major dental distributor partner that offers Clinician's Choice products to dental practices across North America, providing wide market distribution.
- Brasseler USAcoreBrasseler USA distributes Clinician's Choice dental products as part of their comprehensive dental supplies and equipment catalog.
- Clinical Research DentalcoreCanadian dental distributor offering Clinician's Choice products to dental professionals in Canada, including both USA and Canadian versions of products.
- Academy of General Dentistry (AGD)majorClinician's Choice is an Approved PACE Program Provider by the Academy of General Dentistry, enabling them to provide continuing education credits for dental professionals using their products and education platforms.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Zila Pharmaceuticals competitors and assessment
Company assessmentBroad incumbents
- Dentsply Sirona: Largest global manufacturer of dental equipment, consumables, and CAD/CAM technologies; overlaps directly with Zila's restoratives, impression, and small-equipment categories but operates at a vastly larger scale across multiple segments.
- Solventum (3M Health Care spinoff): Spun off from 3M in 2024 to focus on healthcare including oral care; competes with Zila across restoratives, adhesives, and preventive products, but from a much larger diversified healthcare platform.
- Envista Holdings: Dental products group comprising Kerr, Nobel Biocare, and Spark — competes with Zila in restoratives, adhesives, and specialty products while also serving orthodontics and implants, making it a broader incumbent with overlapping product categories.
Direct peers
- VOCO: German family-owned dental manufacturer specializing in restoratives, preventive, and prosthetic materials; comparable as a privately held, chemistry-focused competitor serving dental professionals via distribution.
- Premier Dental: Privately held global dental products manufacturer offering restoratives, endodontics, hygiene, and prevention products; similar mid-sized profile and broad catalog comparable to Zila's portfolio.
- Coltene: Swiss-listed dental consumables and small-equipment manufacturer focused on restoratives, endodontics, and rotary instruments; comparable business model and product overlap with Zila's restorative and impression lines.
- Brasseler USA: Dental rotary instruments and small equipment manufacturer that is also one of Zila's distribution partners; competes head-to-head in small-equipment, lasers, and rotary instrumentation categories.
- Young Innovations: Private dental products manufacturer across preventive, restorative, and hygiene categories with similar go-to-market through dental distributors; directly comparable in size, ownership type, and channel strategy.
- Ultradent Products: Private developer and manufacturer of dental materials, preventive products, and whitening systems; most directly comparable to Zila in chemistry-driven specialty products and direct-to-dentist distribution.
Others
- Henry Schein: Largest North American dental distributor and a core channel partner to Zila; included as an ecosystem participant because it controls the shelf access Zila depends on, and is also a meaningful competitor in practice solutions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat1 record
Key risks6 records
Key highlights6 records
Customer concentration
Zila Pharmaceuticals social profiles
Digital presenceZila Pharmaceuticals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zila Pharmaceuticals leadership team
Management profileNumber of profiles
Zila Pharmaceuticals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zila Pharmaceuticals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zila Pharmaceuticals
What does Zila Pharmaceuticals do?
Zila Pharmaceuticals is a pharmaceutical company that develops and distributes medicinal products to promote oral health and prevent oral disease. Its commercial operations include a portfolio of dental restorative composites (Evanesce Bulk Cure, Evanesce Injectable), adhesive systems (MPa Max, MPa Universal), preventive oral care products (Fluoridex toothpaste and oral rinse), impression materials (Affinity, Splash, Heatwave), small dental equipment (NV PRO3 Microlaser, Bluewave diode laser, Flashlite Magna 4.0 curing light), polishing systems (A.S.A.P.), sectional matrix systems (DualForce), and oral cancer screening devices (ViziLite PRO), sold to practicing dental professionals through direct e-commerce and major dental distributors.
Is Zila Pharmaceuticals a public or private company?
Zila Pharmaceuticals is a private company. It is classified as corporate owned and is currently operating.
When was Zila Pharmaceuticals founded?
Zila Pharmaceuticals was founded in 1970. It employs 251 to 500 people.
Where is Zila Pharmaceuticals based?
Zila Pharmaceuticals is headquartered in Scottsdale, United States, in the North America region.
How does Zila Pharmaceuticals make money?
One revenue line is on record: dental Products Sales.
Who are Zila Pharmaceuticals's main competitors?
Broad incumbents on record are Dentsply Sirona, Solventum (3M Health Care spinoff) and Envista Holdings. Direct peers are VOCO, Premier Dental, Coltene, Brasseler USA, Young Innovations and Ultradent Products. Henry Schein is listed as an others.
Does Zila Pharmaceuticals have an API?
No public API is recorded for Zila Pharmaceuticals.
What industry is Zila Pharmaceuticals in?
Zila Pharmaceuticals's product category is Oral Health Pharmaceuticals. Its primary akta.pro industry code is CRADAMAA, Oral Care Products (Toothpaste, Mouthwash, Dental Floss, Whitening), with a secondary code of CRABAFAA, Toothpaste & Toothpowder. Its NAICS code is 339114 and its SIC code is 3843.