ReadyLinks
ReadyLinks is a U.S. networking technology company that delivers Gigabit Ethernet over existing copper and coax infrastructure without rewiring, serving hospitality, telecommunications, and government customers with managed switches, cloud software, and APIs.
- Company typePrivate
- Founded2000
- HeadquartersChanhassen, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What ReadyLinks does
ReadyLinks is a U.S.-based networking technology company that enables Gigabit Ethernet transmission over existing copper, coax, and twisted-pair wiring without requiring rewiring. Its core technology stack centers on the ReadyLinks Operating System (RLOS), the ReadyView cloud management platform, and proprietary physical-layer capabilities including VectorBoost crosstalk management and PoX (Power over X) power delivery over any cable type. The hardware portfolio spans IPC Series access switches, GLx and Ethernet Series branch/campus switches, and GLxH hardened switches for outdoor and power-constrained deployments.
The company's software layer has expanded into a programmable platform: a comprehensive RESTful API with Python, Node, and Go SDKs supports Infrastructure-as-Code network provisioning; ReadyOn provides pre-built subscriber onboarding with Stripe payment integration for service providers; and the ReadyLinks Agent delivers a natural-language interface for network operations queries. Go-to-market is a hybrid of direct enterprise sales (no public pricing, quote-based) and a formal partner program for integrators, service providers, and technology partners.
ReadyLinks generates revenue through a mix of hardware sales (switches across multiple port densities and power profiles) and recurring software subscriptions (ReadyView, ReadyOn, API access). Its customer base is concentrated in hospitality and gaming (MGM Resorts, Caesars Entertainment, Cox Hospitality Networks, Treasure Island, Circus Circus), telecommunications and ISPs (a Fortune 500 telecom, Ziply Fiber, Lumen), and notable enterprise and government accounts (Mayo Clinic, U.S. Navy, IGT). The company is privately held, incorporated as ReadyLinks Inc. in Nevada with four operating subsidiaries covering energy, equipment distribution, distribution, and R&D labs, and operates with 51-100 employees.
ReadyLinks firmographics
Firmographics- Name
- ReadyLinks
- Legal name
- ReadyLinks Inc.
- Website
- https://readylinks.io
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ReadyLinks is a U.S. networking technology company that delivers Gigabit Ethernet over existing copper and coax infrastructure without rewiring, serving hospitality, telecommunications, and government customers with managed switches, cloud software, and APIs.
- Ownership category
- akta.pro rank
ReadyLinks industry classification
Industry- Product category
- Network Infrastructure Hardware
- NAICS
- Electronic Connector Manufacturing (334417), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Computer Communications Equipment (3576), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Fixed-Configuration Campus Access Switches (HDAFAAAA)
- akta.pro secondary industries
- Industrial-Grade / Ruggedized Enterprise Switching (HDAFAAAJ), Power over Ethernet (PoE) Switching (HDAFAAAI), Managed Industrial Ethernet Switches (L2/L3) (HDAFAJAA)
Keywords
Where ReadyLinks is headquartered
LocationHeadquarters
- HQ city
- Chanhassen
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ReadyLinks business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Hardware Sales: ReadyLinks sells network switching hardware including Ethernet switches, hardened switches, and client devices. Hardware includes various port counts (4, 8, 12, 18, 24, 48 ports) with PoE/PoE+/PoE++ capabilities and support for twisted pair, coax, and fiber uplinks.
- ReadyOn Subscription Services: ReadyOn platform provides subscriber management, ordering flows, and payment processing (via Stripe integration) for service providers. Generates recurring revenue from subscriber billing with subscription states including trialing, active, past_due, and canceled.
- Cloud Management Platform: ReadyView cloud platform provides centralized management and monitoring of devices. The platform supports automation, provisioning, and network intelligence.
- API and Developer Access: RESTful APIs and SDKs (Python, Node, Go) enable programmatic network management and automation. Accessible via api.readylinks.io.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
ReadyLinks product offering
Product offeringCore offering
ReadyLinks designs, sells, and supports a networking platform combining proprietary Layer 2 hardware switches, the RLOS operating system, the ReadyView cloud management dashboard, and RESTful APIs/SDKs. Its switches deliver symmetrical Gigabit Ethernet over existing copper, coax, and twisted-pair wiring without rewiring, with PoE/PoE+/PoE++ and Reverse Power Feed capability. Complementary software offerings include ReadyOn for subscriber activation and billing (Stripe-integrated) and an AI network-ops agent for natural-language monitoring.
Product overview
ReadyLinks is a networking platform combining hardware switches, cloud management software, and APIs to deliver gigabit Ethernet over existing copper and coax infrastructure. The portfolio centers on the ReadyView cloud management dashboard paired with ReadyLinks Operating System (RLOS)-powered hardware switches (GLx Series, GLxH Series hardened switches, IPC Series access switches, and Ethernet Series). ReadyOn provides subscriber management with Stripe payment integration, while the ReadyLinks Agent enables natural language network operations. The platform is programmable via RESTful API and SDKs for Python, Node, and Go, supporting Infrastructure as Code deployment patterns. The Design Center tool assists with rack layout and bill of materials planning.
Differentiator
Problem solved
Functional benefit
Brands
- ReadyView: Cloud-based network management dashboard platform for managing and monitoring ReadyLinks devices
- ReadyOn
- RLOS
- VectorBoost
- PoX (Power over X)
- ReadyLinks Agent
- IPC Series
- Design Center
Products and services
- ReadyView Cloud-based centralized network management dashboard used by network engineers and IT teams to monitor, configure, and manage ReadyLinks hardware devices and network infrastructure.
- ReadyOn Pre-built subscriber onboarding and customer management system with Stripe-integrated payment processing, used by service providers/ISPs to activate subscribers and recognize revenue without building their own buy-flow and billing system.
- ReadyLinks Operating System (RLOS) Embedded operating system powering ReadyLinks hardware switches, providing Layer 2 access switching, DHCP snooping, Dynamic ARP Inspection, IGMP snooping, and PoE management.
- IPC Series switches Layer 2 access switches designed for enterprise, hospitality, ISP, and IP surveillance networks. Supports PoE, PoE+, and PoE++ power delivery over any cable including coax and phoneline, with multiple form factors and port densities.
- GLx Series switches Layer 2 access switches for branch and campus deployments. Supports up to 740W of PoE power across various port densities with SFP-capable uplinks.
- GLxH Series hardened switches Hardened switches designed for outdoor or power-constrained environments, featuring Reverse Power Feed capabilities and multiple port density options including SFP uplinks.
- ReadyLinks Ethernet Series switches Layer 2 access switches for branch and campus deployments providing up to 600W of power over various port densities with SFP-capable uplinks.
- ReadyLinks API RESTful API enabling Infrastructure-as-Code (IaC) for network infrastructure provisioning, device configuration management, and subscriber service deployment. Includes webhooks/events for real-time activation flows and SDKs for Python, Node, and Go.
Quantifiable outcome
- Up to 1000% access-layer performance increase with zero rewiring
- +5 more outcomes
Companies that use ReadyLinks
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
ReadyLinks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability1 record
Feature10 records
ReadyLinks partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights5 records
ReadyLinks competitors and assessment
Company assessmentDirect peers
- Ubiquiti: Ubiquiti sells cloud-managed switching, routing, and wireless hardware through a similar channel-plus-developer model. Its UniFi platform competes directly with ReadyLinks' ReadyView cloud management and IPC/GLx switch families in hospitality, MDU, and SME segments.
- Cambium Networks: Cambium supplies fixed wireless and wired broadband infrastructure to service providers and enterprises, with a managed-services platform (cnMaestro). It overlaps with ReadyLinks in broadband access for ISPs, hospitality, and MDU markets.
- Calix: Calix provides fiber-access gear and cloud-managed subscriber platforms (Calix Cloud, SmartTown) to tier-2/3 ISPs. It competes with ReadyLinks' ReadyOn self-activation and fiber-over-copper plays in the same service-provider segment.
- DZS: DZS provides broadband access and customer-premises equipment for service providers, including fiber and copper solutions with a managed-services cloud. It overlaps with ReadyLinks in enabling gigabit service rollouts for ISPs and MDU operators.
- ADTRAN: ADTRAN manufactures broadband access equipment including G.fast, XGS-PON, and managed Wi-Fi for service providers. Its Mosaic Cloud platform competes directly with ReadyView/ReadyOn for ISP self-activation and managed-service deployments.
Broad incumbents
- Cisco Meraki: Cisco Meraki is the cloud-managed switching, wireless, and security portfolio inside Cisco. It competes broadly with ReadyLinks' ReadyView and managed switches across hospitality, healthcare, and enterprise campus deployments, with substantially larger R&D and channel scale.
- Juniper Networks (Mist AI): Juniper's Mist AI-driven enterprise networking platform competes for cloud-managed switching and AI-ops mindshare against ReadyLinks' ReadyLinks Agent and ReadyView, particularly in mid-market and enterprise campus accounts.
- HPE Aruba Networking: HPE Aruba offers cloud-managed switching (Central) targeting enterprise, hospitality, and education. It is a broader incumbent with overlapping switching, PoE, and API capabilities, but typically at higher price points and through a large channel.
- TP-Link: TP-Link is a high-volume networking equipment vendor spanning switches, routers, and Omada cloud-managed platforms. It competes on price and channel breadth against ReadyLinks in SMB, hospitality, and ISP access markets.
- Nokia (Alcatel-Lucent): Nokia's fixed-networks division supplies fiber and copper broadband access gear (including G.fast and MoCA) to global tier-1 operators. It overlaps with ReadyLinks' gigabit-over-copper and PoX narrative at the largest telecom customers.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ReadyLinks social profiles
Digital presenceReadyLinks financial estimates
Financial estimateRevenue estimate
Valuation estimate
ReadyLinks leadership team
Management profileNumber of profiles
Profiles1 record
ReadyLinks subsidiaries and ownership
Company hierarchySubsidiaries4 records
ReadyLinks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ReadyLinks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ReadyLinks
What does ReadyLinks do?
ReadyLinks designs, sells, and supports a networking platform combining proprietary Layer 2 hardware switches, the RLOS operating system, the ReadyView cloud management dashboard, and RESTful APIs/SDKs. Its switches deliver symmetrical Gigabit Ethernet over existing copper, coax, and twisted-pair wiring without rewiring, with PoE/PoE+/PoE++ and Reverse Power Feed capability. Complementary software offerings include ReadyOn for subscriber activation and billing (Stripe-integrated) and an AI network-ops agent for natural-language monitoring.
Is ReadyLinks a public or private company?
ReadyLinks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ReadyLinks founded?
ReadyLinks was founded in 2000. It employs 51 to 100 people.
Where is ReadyLinks based?
ReadyLinks is headquartered in Chanhassen, United States, in the North America region.
How does ReadyLinks make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are readyOn Subscription Services, cloud Management Platform and API and Developer Access.
Who are ReadyLinks's main competitors?
Direct peers on record are Ubiquiti, Cambium Networks, Calix, DZS and ADTRAN. Broad incumbents are Cisco Meraki, Juniper Networks (Mist AI), HPE Aruba Networking, TP-Link and Nokia (Alcatel-Lucent).
Does ReadyLinks have an API?
Yes. ReadyLinks provides a RESTful API enabling Infrastructure as Code (IaC) for network infrastructure creation and management. The API allows provisioning sites, pushing device configurations, and rolling out subscriber services programmatically. Features include RESTful endpoints for every device, port and subscriber, and webhooks & events for real-time activation flows. SDKs are available for Python, Node, and Go. Developer documentation is at api.readylinks.io/redoc.
What industry is ReadyLinks in?
ReadyLinks's product category is Network Infrastructure Hardware. Its primary akta.pro industry code is HDAFAAAA, Fixed-Configuration Campus Access Switches, with a secondary code of HDAFAAAJ, Industrial-Grade / Ruggedized Enterprise Switching. Its NAICS code is 334417 and its SIC code is 3576.