What Percipience LLC does

Percipience LLC is a Madison, Wisconsin-based data and analytics software company founded in 2020 that serves the property-and-casualty and Life & Annuity insurance industries. The company targets insurance carriers and Managing General Agents (MGAs) that need to modernize fragmented, decades-old data estates in order to operationalize AI in underwriting and claims. Its core product, Data Magnifier, is an insurtech data and analytics platform that delivers end-to-end data modernization, including accelerated data onboarding (claimed 50-70% faster), automated historical reconciliation (claimed up to 40% reduction in manual effort), and initial reporting and operational insights within 90 days. The platform has demonstrated the capacity to integrate 17 core systems across 16 lines of business and reconcile over 30 years of historical insurance data in a single 10-month engagement.

The company's go-to-market is enterprise field sales into insurance carriers and MGAs, augmented by a strategic partnership with insurance operations provider ReSource Pro (announced June 2026) that extends its reach into ReSource Pro's carrier and MGA client base. Revenue mechanics are project-based professional services tied to complex data integration engagements, evolving into ongoing data operations support. Pricing is not publicly disclosed and is understood to be custom-quoted per engagement. The company has achieved SOC 2 Type I compliance (2026) for security, availability, and confidentiality controls, a relevant trust credential for handling sensitive policyholder data. Percipience is led by managing partner and founder Bruce F. Broussard. The company is privately held with no disclosed funding rounds, revenue figures, or parent-company relationships in the available material.

Name

Percipience LLC

Legal name

Percipience LLC

Website

https://percipience.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Percipience LLC is a Madison-based insurtech software company that provides the Data Magnifier data and analytics platform to insurance carriers and MGAs for modernizing fragmented legacy data estates and enabling AI-ready underwriting and claims operations.

Ownership category

akta.pro rank

Product category

Insurance Data Analytics

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Software Publishers (513210)

SIC

Services-Computer Processing & Data Preparation (7374), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Claims Management & Digital FNOL Platforms (FSAGAGAC)

akta.pro secondary industry

Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)

Keywords

• Insurance data modernization
• Data analytics platform
• Insurtech software
• Data integration services
• AI-ready data preparation

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Data Modernization Services: Percipience generates revenue through data modernization and integration services for insurance carriers and MGAs, including system integration, data reconciliation, and analytics platform deployment. Engagements appear to be project-based with implementation services leading to ongoing data operations support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Percipience LLC provides a data and analytics software platform called Data Magnifier that delivers end-to-end data modernization for P&C and Life & Annuity insurance carriers and Managing General Agents (MGAs). The platform accelerates data onboarding by 50–70%, reduces manual reconciliation by up to 40%, reconciles decades of historical insurance data across multiple core systems, and enables initial reporting and operational insights within 90 days as a foundation for AI-enabled underwriting and claims operations.

Product overview

Percipience LLC offers a single unified product platform called Data Magnifier, which provides data and analytics capabilities specifically designed for the insurance industry. The platform delivers end-to-end data modernization capabilities including data onboarding acceleration (50-70% faster), manual reconciliation reduction (up to 40%), and enables initial reporting and operational insights within 90 days. The platform supports AI-driven operations by integrating core systems and reconciling historical data, serving carriers and MGAs in the property/casualty insurance sector.

Differentiator

Problem solved

Functional benefit

Products and services

• Data Magnifier

Quantifiable outcome

• Data onboarding acceleration of 50-70%
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature3 records

Partnerships

Two partnerships are on record, tiered core and supporting.

• ReSource ProcoreStrategic or Co-development Partner · 19 June 2026Strategic partnership to deliver end-to-end data modernization capabilities for carriers and MGAs. ReSource Pro, a provider of strategic operations solutions for the insurance industry, combines its operations expertise with Percipience's Data Magnifier platform to help insurers accelerate data onboarding, reduce manual reconciliation, and achieve faster path to AI-enabled operations. The partnership enables Percipience to access ReSource Pro's carrier and MGA client base.
• ThoropasssupportingImplementation/ SI/ Consulting PartnerThoropass supported Percipience in achieving SOC 2 Type I compliance by providing security governance assessment and audit support for validating Percipience's security, availability, and confidentiality controls.

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Others

• ReSource Pro: ReSource Pro is Percipience's strategic operations partner providing outsourced operations solutions to insurance carriers and MGAs. While primarily a partner rather than competitor, ReSource Pro's operations and data services portfolio is thematically adjacent to Percipience's data modernization offering.

Broad incumbents

• Guidewire Software: Guidewire is the dominant core system platform for P&C insurers and offers InsuranceSuite, analytics, and data products for carriers. It is a broad incumbent whose data and analytics footprint competes with Percipience's wedge in insurance data modernization.
• Accenture Insurance: Accenture runs large-scale insurance data, analytics, and modernization engagements for global carriers and MGAs. It is a broad incumbent competitor for enterprise data modernization mandates that Percipience also pursues.
• Capgemini Invent (Insurance): Capgemini is a global consulting and SI with a substantial insurance practice delivering data modernization, legacy migration, and AI-readiness programs. It is a broad incumbent that competes for the same insurance data modernization budgets Percipience targets.

Direct peers

• EIS Group: EIS Group offers a core insurance platform (EIS One) with embedded data, analytics, and digital capabilities for P&C and Life insurers. It is a direct peer in the data modernization and platform layer for carriers.
• Origami Risk: Origami Risk provides a unified risk, insurance, and analytics platform for insurers, MGAs, and risk pools. Its analytics and data management capabilities overlap with Percipience's insurance data modernization focus.
• Sapiens International: Sapiens provides core insurance software, data, analytics, and digital solutions to P&C and Life & Annuity carriers globally. It competes with Percipience in delivering data-driven modernization to insurance carriers.
• Majesco: Majesco is a publicly traded insurance software platform serving P&C and Life & Annuity carriers with core systems, data, analytics, and digital capabilities. It competes most directly with Percipience in the data modernization and analytics layer for insurers.
• Duck Creek Technologies: Duck Creek provides a SaaS core system suite for P&C insurers and is increasingly layering in data, analytics, and AI-readiness capabilities. It overlaps with Percipience on the insurance data modernization and analytics plane even though its core is policy/admin.

Emerging players

• Socotra: Socotra offers a cloud-native core insurance platform with modern data models aimed at insurers and MGAs. It is an emerging player pushing into adjacent data and analytics capabilities that overlap with Percipience's modernization wedge.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/percipiencecon1

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Percipience LLC