Luxury Bath
Luxury Bath, a trade name of Bath Concepts Industries, LLC, is a U.S. residential bathroom remodeling company that designs and supplies Microban-protected acrylic shower, bathtub, walk-in tub, and PuroStone wall systems, distributed through 100+ independently owned Third-Party Dealers that quote, sell, and install projects.
- Company typePrivate
- Founded2001
- HeadquartersLibertyville, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Luxury Bath does
Luxury Bath, a trade name of Bath Concepts Industries, LLC, is a U.S. residential bathroom remodeling company headquartered in Libertyville, Illinois, founded in 2001. The company designs and supplies acrylic bathroom systems — showers, bathtubs (including walk-in tubs), and wall surrounds — integrated with Microban antimicrobial protection, with a 2024 extension into the PuroStone engineered-stone material line. Products are manufactured in the USA and distributed exclusively through a network of over 100 independently owned and operated Third-Party Dealers that handle local sales, quoting, and installation, including a marketed One-Day Remodel service.
The business monetizes through product sales to dealers combined with direct-to-consumer demand generation: a website with a configurator (Design Center), paid search on Google and Bing, organic and paid social on Facebook and Instagram, email marketing, and trust-signal affiliations with the BBB, Angie's List, and Consumer Affairs. Pricing is quote-based per dealer, with $1,500 off promotions and financing options (up to 60-month plans with 12-month no-interest promotions). The company serves two primary residential segments: homeowners seeking general bathroom aesthetic and functional upgrades, and accessibility-focused customers needing low-threshold walk-in tubs and ADA-compliant safety features; both are reached via the same dealer-driven fulfillment model.
Operationally, Luxury Bath is a privately held company with 101-250 corporate employees, no disclosed institutional funding, no parent company, and a U.S.-only service footprint (UK and EU are explicitly excluded in its terms). Its strategic emphasis is on speed-of-installation, antimicrobial product differentiation, and brand trust signals rather than on proprietary software or AI; competitive position rests on the scale and professionalism of its dealer network, exclusive Microban integration, and brand recognition built over more than two decades.
Luxury Bath firmographics
Firmographics- Name
- Luxury Bath
- Legal name
- Bath Concepts Industries, LLC
- Website
- https://luxurybath.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Luxury Bath, a trade name of Bath Concepts Industries, LLC, is a U.S. residential bathroom remodeling company that designs and supplies Microban-protected acrylic shower, bathtub, walk-in tub, and PuroStone wall systems, distributed through 100+ independently owned Third-Party Dealers that quote, sell, and install projects.
- Ownership category
- akta.pro rank
Luxury Bath industry classification
Industry- Product category
- Bathroom Remodeling
- NAICS
- Plastics Plumbing Fixture Manufacturing (326191)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)
- akta.pro primary industry
- Full Bathroom Remodel (Design-Build) (HSAPABAA)
- akta.pro secondary industries
- Bathtub Replacement & Tub-to-Shower Conversions (HSAPABAC), Shower Remodel & Installation (Walk-in, Tile, Glass Enclosures) (HSAPABAB), Luxury / Spa Bathroom Upgrades (Steam Showers, Saunas, Jetted Tubs) (HSAPABAO)
Keywords
Where Luxury Bath is headquartered
LocationHeadquarters
- HQ city
- Libertyville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Luxury Bath business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Bathroom Remodeling Products: Sale of acrylic bathroom systems including showers, bathtubs, and walk-in tubs with wall surround systems. Products feature Microban protection and are manufactured in the USA. Pricing is quote-based, determined by dealers based on customization and installation requirements.
- Installation Services: Third-party dealers provide installation services. Company explicitly states it does not itself provide renovation services - all installation is handled by independently owned dealer network.
- Financing Services: Company offers financing solutions through dealers, including up to 60-month financing plans and no interest for 12 months promotional financing. Acts as intermediary connecting customers with financing options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Bathroom Remodeling - Custom Quote Required |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Luxury Bath product offering
Product offeringCore offering
Luxury Bath manufactures and sells custom acrylic bathroom remodeling systems, including showers, bathtubs, and walk-in tubs integrated with Microban antimicrobial protection, along with the PuroStone engineered stone line. Products are customized by homeowners via an online Design Center and sold through a national network of independently owned dealers who also perform professional installation, often within a single day.
Product overview
Luxury Bath is a bathroom remodeling company offering a comprehensive product portfolio centered on shower replacements, bathtub replacements (including walk-in tubs), and the PuroStone engineered stone line. Products are delivered through a network of over 100 independently owned dealerships nationwide with professional installation. Key differentiators include Microban antimicrobial protection integrated into all products, one-day installation service, and a Design Center tool for customer customization. The company operates as Bath Concepts Industries, LLC and provides financing options with up to 60-month plans.
Differentiator
Problem solved
Functional benefit
Products and services
- Shower Replacement Custom shower replacement systems for residential homeowners, featuring acrylic construction with Microban antimicrobial protection against odor and stain-causing bacteria, mold, and mildew. Sold and installed through the national dealer network.
- Bathtub Replacement Custom bathtub replacement products with optional built-in seats, whirlpool jets, and ADA-compliant grab bars. Designed for residential customers seeking aesthetic and functional bathroom upgrades, delivered with installation by local dealers.
- Walk-In Tub Replacement Accessibility-focused walk-in bathtub products with low-step entry, built-in seating, and safety features such as ADA-compliant grab bars and therapeutic options. Targeted at older adults, mobility-limited homeowners, and aging-in-place buyers.
- PuroStone Engineered Stone Bathroom Systems Premium engineered stone bathroom product line combining natural stone aesthetics with enhanced durability and performance characteristics for bathroom remodeling applications.
- One Day Remodel Installation Service Rapid bathroom transformation service in which the complete bathroom remodeling installation - including bathtub, shower, or walk-in tub with wall surround system plus labor and product - is delivered in as little as one day by independent dealers.
Quantifiable outcome
- Installation completion in as little as one day
Companies that use Luxury Bath
Customer profileSegments2 records
Ideal customer profiles2 records
Luxury Bath technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Luxury Bath partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Microban InternationalcoreMicroban International provides antimicrobial protection technology that is integrated into all Luxury Bath products. This technology is designed to inhibit the growth of odor- and stain-causing bacteria, mold, and mildew on product surfaces, providing ongoing protection throughout the product lifetime.
- Milwaukee ToolminorPartnership with Milwaukee Tool reinforces professional standards at every step of bathroom remodeling. Milwaukee tools are used by dealers to ensure professional installation quality, aligning with Luxury Bath's commitment to craftsmanship.
- BBB Accredited BusinessminorLuxury Bath maintains BBB accreditation, which provides credibility assurance to consumers and is displayed on the website as a trust signal.
- Angie's ListminorAffiliation with Angie's List provides customer review visibility and credibility. The logo is displayed on the website as a trust indicator.
- Consumer AffairsminorAffiliation with Consumer Affairs provides customer review aggregation and credibility. The logo is displayed on the website as a trust indicator.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Luxury Bath competitors and assessment
Company assessmentMarket position
Weaknesses2 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Luxury Bath social profiles
Digital presenceLuxury Bath financial estimates
Financial estimateRevenue estimate
Valuation estimate
Luxury Bath leadership team
Management profileNumber of profiles
Luxury Bath funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Luxury Bath M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Luxury Bath
What does Luxury Bath do?
Luxury Bath manufactures and sells custom acrylic bathroom remodeling systems, including showers, bathtubs, and walk-in tubs integrated with Microban antimicrobial protection, along with the PuroStone engineered stone line. Products are customized by homeowners via an online Design Center and sold through a national network of independently owned dealers who also perform professional installation, often within a single day.
Is Luxury Bath a public or private company?
Luxury Bath is a private company. It is classified as management employee owned and is currently operating.
When was Luxury Bath founded?
Luxury Bath was founded in 2001. It employs 101 to 250 people.
Where is Luxury Bath based?
Luxury Bath is headquartered in Libertyville, United States, in the North America region.
How does Luxury Bath make money?
Three revenue lines are on record. Bathroom Remodeling Products are the primary driver. The others are installation Services and financing Services.
Does Luxury Bath have an API?
No public API is recorded for Luxury Bath.
What industry is Luxury Bath in?
Luxury Bath's product category is Bathroom Remodeling. Its primary akta.pro industry code is HSAPABAA, Full Bathroom Remodel (Design-Build), with a secondary code of HSAPABAC, Bathtub Replacement & Tub-to-Shower Conversions. Its NAICS code is 326191 and its SIC code is 3430.