Sanda Group

What Sanda Group does

Sanda Group is a privately held, founder-controlled conglomerate (Ajit Patel) headquartered in Crawley, United Kingdom with corporate offices in Mumbai, India and hotel assets in Goa. The group operates two main divisions: Sanda Hotels, which runs Baywatch Resort, The Beach House Goa (a wellness-focused boutique resort), and Baywatch Express on the Sernabatim/Colva coastline; and Wemet Group (Wellness, Technology and Media Group Limited), a Jersey-incorporated holding company formed in 2014 that houses technology and media subsidiaries including SUMS (a 360-degree Education Management ERP for schools launched in 2020), YourLifestyle (a wellness platform targeting balance across physical, physiological, and psychological health), YourWellness (a digital wellness magazine covering eight health dimensions), and Siccura (an end-to-end encrypted mobile and desktop communications solution).

The group's revenue mechanics are not publicly disclosed but span hospitality room bookings and wellness retreats, recurring SaaS subscriptions for SUMS, subscription-based privacy services for Siccura, and subscription-based content access for YourWellness. Go-to-market is direct-to-consumer across all lines — branded websites (sandagroup.com, sumsapplication.com, yourlifestyle.com, yourwellness.com, thebeachhousegoa.com, baywatchresort.in) handle digital sales and bookings, while the Goa hotel properties serve as physical retail/showroom. Pricing is not publicly disclosed for any line. The company is bootstrapped with no disclosed funding rounds, no M&A history, and no external institutional investors referenced.

The portfolio is held together by a unifying 'Transforming Lives' wellness philosophy rather than a single product or technology platform, with the four software/media assets described as 'strategically formed independent businesses.' Headcount is 101-250 and the company is operating with an active careers portal as of 2024. The strategic posture is incremental diversification under a holding-company umbrella rather than focused execution in any single market, which has implications for capital allocation efficiency and the depth of competitive moat in each vertical.

Name

Sanda Group

Legal name

Sanda Group

Website

https://sandagroup.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Sanda Group is a privately held, founder-owned UK-India holding company operating Sanda Hotels (Baywatch Resort, The Beach House Goa, Baywatch Express) and Wemet Group subsidiaries including SUMS education ERP, Siccura privacy solution, and YourWellness/YourLifestyle media platforms, all unified by a wellness-focused mission.

Ownership category

akta.pro rank

Product category

Hospitality and Wellness Services

NAICS

Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

akta.pro secondary industries

Beachfront & Coastal Full-Service Hotels (THAGAAAI), Wellness & Spa All-Inclusive Resorts (THAGAKAE)

Keywords

• Hospitality and wellness
• Education management software
• Digital privacy solutions
• Wellness resort operations
• Lifestyle media publishing

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Sanda Hotels: Hospitality revenue from hotel and retreat operations including Baywatch Resort, The Beach House Goa wellness resort, and Baywatch Express. Revenue generated from room bookings, wellness programs, and hospitality services for international and domestic guests.
2. SUMS Education Management Software: ERP software for educational institutions providing admissions, attendance, fee, and exam management capabilities.
3. Siccura Privacy Solutions: Mobile and desktop privacy and security solution with end-to-end encryption services.
4. YourWellness Magazine: Wellness and lifestyle digital publication covering health topics for readers aged 30-70 years.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Sanda Group operates a chain of wellness resorts and hotels in Goa, India (Baywatch Resort, The Beach House Goa, Baywatch Express) under its Sanda Hotels division, and a portfolio of wellness, technology and media products under Wemet Group including SUMS (education management ERP), YourLifestyle (wellness platform), YourWellness (digital wellness magazine), and Siccura (end-to-end encrypted privacy application).

Product overview

Sanda Group operates two primary business divisions: Wemet Group (Wellness, Technology and Media) and Sanda Hotels. Wemet Group encompasses SUMS (education management ERP), YourLifestyle (wellness platform), YourWellness (wellness magazine), and Siccura (privacy/security solution). Sanda Hotels operates The Beach House Goa wellness resort and Baywatch Resort in Goa, India. The company also has a presence in the UK and India through corporate offices.

Differentiator

Problem solved

Functional benefit

Brands

• Sanda Hotels: Hotel and wellness retreat chain offering vacation and wellbeing experiences in Goa, India. Includes Baywatch Resort, The Beach House Goa wellness resort, and Baywatch Express.
• Wemet Group
• SUMS
• YourLifestyle
• Yourwellness
• Siccura

Products and services

• The Beach House Goa A signature wellness boutique resort situated on Sernabatim Beach in Goa, offering innovative all-inclusive wellness programs combining ancient traditions with modern technology, featuring medical and holistic therapies. Targeted at international and domestic guests.
• Baywatch Resort A resort located on Sernabatim beach on the Colva coastline in Goa, featuring spacious deluxe rooms and elegant family suites with amenities including Lifestyle Spa, hot stone massage, and poolside lounge bar.
• SUMS A comprehensive 360-degree Education Management software that handles admissions, attendance, fee management, and exam management for educational institutions. Enables administrative staff, teachers, students, parents, and trustees to maintain daily tasks with transparent communication.
• YourLifestyle A wellness platform providing practical solutions for lifestyle-related wellness problems, focused on achieving balance between Physical, Physiological, and Psychological body systems to attain overall wellness.
• YourWellness The first comprehensive wellness and lifestyle magazine covering eight areas of health: Family and Friends, Relations, Career, Personal Growth, Physical Environment, Health, and Leisure & Pleasure. Addresses Physiological, Psychological, and Physical needs for adult readers aged 30-70.
• Siccura A mobile and desktop solution for private and secure digital life. Provides end-to-end encryption for emails, SMS, IM, calls, and data, giving users full control over their content's privacy and security.

Named customers1 record

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SwaSwara (CGH Earth): CGH Earth's SwaSwara is a wellness resort in Gokarna, India offering structured yoga, meditation, and wellness programs in a beachfront setting — directly comparable to The Beach House Goa's wellness boutique resort model.
• Ahilya by the Sea: A boutique wellness-focused beachfront retreat in Goa with a small number of rooms and personalized hospitality, comparable to Baywatch Resort and The Beach House Goa in scale and Goa-beachfront positioning.
• Alila Diwa Goa: An upscale resort on the Colva/Majorda coast of Goa offering spa and wellness amenities, directly competitive with Sanda's Goa beachfront resort portfolio.
• Taj Holiday Village Resort & Spa, Goa: A premium beachfront resort on Sinquerim/Candolim in Goa with integrated spa and wellness offerings, comparable in market positioning to Sanda's Goa properties.

Broad incumbents

• Six Senses: Global luxury wellness resort brand with properties across Asia and beyond; directly competes with The Beach House Goa's wellness-resort positioning but at a much larger international scale.
• Anantara Hotels, Resorts & Spas: Operates upscale and luxury wellness-oriented resorts across Asia, including India, overlapping with Sanda's premium beachfront wellness positioning but as part of a much larger international portfolio.
• Oberoi Hotels & Resorts: Major Indian luxury hotel chain operating beachfront resorts in Goa (e.g., The Oberoi, Goa) — comparable in premium Goa hospitality positioning though at significantly greater scale and brand recognition.
• ITC Hotels: Large Indian hospitality group operating luxury and wellness-focused hotels across India, including beachfront properties — comparable on premium Indian hospitality positioning though broader in scope.
• PowerSchool: Dominant enterprise education-management SaaS platform serving K–12 institutions globally; comparable to SUMS as an education ERP competitor with substantially greater scale and market penetration.

Regional players

• Lemon Tree Hotels: Indian hotel chain operating mid-scale to upscale properties across India, including Goa — comparable as a regional hotel operator serving domestic travelers, though not focused on the luxury wellness niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Sanda-Group-100057387312039
• LinkedInlinkedin.com/company/sanda-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sanda Group