Your Diamonds

What Your Diamonds does

Your Diamonds (trading as YourDiamonds.com) is a Sydney-based private company, operated by Fine Art Bourse Australia Pty Ltd, that runs a dual-sided SaaS and marketplace platform for the diamond industry. For Diamond Industry Trade Members it provides a suite of five subscription pricing tools — the Auction Estimator, Wholesale Estimator, Automated Insurance Valuation, Diamond Spot Market Index, and Diamond Wholesale Market Index — built on proprietary statistical algorithms that produce valuation and pricing outputs from characteristic, dataset, and API inputs. For Private Jewellery Customers it offers self-serve automated insurance valuations through a web app and access to public Pink Diamond Tenders, sealed-bid auction events for rare Australian Argyle-origin pink and blue fancy-coloured diamonds sourced from private collectors, former mine employees, and self-managed super funds.

The company's revenue model combines (1) annual recurring trade-member subscriptions (currently offered free for five years as a Founding Member acquisition strategy, with auto-renewal after), (2) per-transaction insurance valuation fees from private customers, (3) a 12.5% buyer's premium on winning pink diamond tender bids, and (4) marketplace fees from operating GET-Diamonds.com, a B2B wholesale diamond listing and trading platform owned by the World Federation of Diamond Bourses (WFDB). Three tenders have been completed (2021-2022), with Tender No.1 setting an Australian auction record via the A$2.2 million sale of the Fitzpatrick Pink. Distribution is multi-channel: a self-serve SaaS portal (app.yourdiamonds.com), event-driven sealed-bid tenders with in-person viewings across Australian cities, the WFDB-backed GET-Diamonds.com B2B marketplace, and direct sales outreach via email and phone. Founder Tim Goodman leads the company with a family heritage in the Sydney diamond trade dating to 1864 and prior ownership of Bonhams & Goodman and Sotheby's Australia under license.

Name

Your Diamonds

Legal name

Fine Art Bourse Australia Pty Ltd

Website

https://yourdiamonds.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Your Diamonds (YourDiamonds.com) operates a Sydney-based SaaS and marketplace platform serving diamond trade members with pricing tools and running public tenders for rare Australian Argyle pink diamonds, alongside the WFDB-owned GET-Diamonds.com B2B wholesale platform.

Ownership category

akta.pro rank

Product category

Diamond Pricing & Valuation SaaS

NAICS

Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (423940)

SIC

Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro industry

PRIMARYCRAKAJAJ

Diamond & Gemstone B2B Exchanges/Marketplaces

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Gemstones & Diamonds (Cutting, Trading, Certification)

SECONDARYCRAKAJAI

Diamond/Gemstone Auction Houses & Tender Platforms

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Gemstones & Diamonds (Cutting, Trading, Certification)

SECONDARYCRAFAJAC

Cross-border B2B/Wholesale Trade Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Cross-border & International E-commerce

SECONDARYBPAMAGAD

B2B Marketplaces & Wholesale Platforms

Business & Public Services/Web, Mobile & Digital Platforms/E-commerce Marketplaces & Shopping Platforms

Keywords

• Diamond pricing software
• Jewellery valuation platform
• Pink diamond tender auctions
• B2B diamond marketplace
• Diamond market indices

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Supply Chain

Revenue model

1. Subscription Fees (Trade Members): Trade members access pricing tools and platform services via paid subscription tiers. Subscription auto-renews at end of each period. Six new diamond pricing apps free for five years as promotional offer.
2. Insurance Valuation Fees (Consumer): Private jewellery customers purchase automated valuation certificates for insurance purposes. Fees are non-refundable and vary by jewellery type and value.
3. Buyer's Premium (Tender Sales): 12.5% buyer's premium charged on top of winning tender bids for pink diamond auctions. Also 10% buyer's premium noted in some terms documentation. Vendors receive reduced fees reflected by buyer's premium.
4. Marketplace / Trading Platform: GET-Diamonds.com B2B wholesale diamond listing and trading platform operated by YourDiamonds.com for the World Federation of Diamond Bourses, generating platform/listing fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

YourDiamonds.com operates a Global Diamond Hub providing a SaaS pricing and valuation platform (Auction Estimator, Wholesale Estimator, Automated Insurance Valuation, Diamond Spot Market Index, Diamond Wholesale Market Index) for diamond industry trade members, automated insurance valuation services for private jewellery customers, public sealed-bid Pink Diamond Tenders for Australian Argyle-origin fancy-coloured diamonds, and the GET-Diamonds.com B2B wholesale marketplace operated on behalf of the World Federation of Diamond Bourses (WFDB).

Product overview

YourDiamonds.com is a Global Diamond Hub operated by Fine Art Bourse Australia Pty Ltd, offering a dual-marketplace SaaS platform serving both diamond industry trade members and private jewellery customers. For trade members, the platform provides subscription-based pricing tools including the Auction Estimator, Wholesale Estimator, Automated Insurance Valuation, Diamond Spot Market Index, and Diamond Wholesale Market Index—six tools offered free for five years. For private customers, it offers insurance valuation services and access to Pink Diamond Tenders. The Pink Diamond Tender is a public sealed-bid auction platform for rare Australian Argyle-origin pink and blue fancy-coloured diamonds, with three completed tenders (2021-2022) featuring collections from private investors, former mine employees, and self-managed super funds. The company also operates GET-Diamonds.com, a B2B wholesale platform owned by the World Federation of Diamond Bourses. The platform is built around the pillars of Democratization, Decentralization, Digitalization, and Financial Technology, with upcoming features including Decentralized Finance, Re-cycled Economics, Auctions, and NFT-to-physical asset connections.

Differentiator

Problem solved

Functional benefit

Brands

• GET-Diamonds.com: B2B online wholesale diamond listing and trading platform owned by the World Federation of Diamond Bourses (WFDB) and operated by YourDiamonds.com

Products and services

• Diamond Industry Trade Members Platform Subscription-based SaaS platform providing diamond dealers, wholesalers, retailers and jewellers with pricing tools, market indices and automated valuation capabilities to support trade decision-making.
• Private Jewellery Customers Platform Self-serve platform for individual consumers providing access to automated insurance valuation tools, Pink Diamond Tender participation, and complimentary pre-tender estimates using transparent market data.
• Pink Diamond Tender Public sealed-bid auction platform for rare Australian Argyle-origin pink and blue fancy-coloured diamonds, conducted as events with in-person viewing appointments across Australian cities and a 12.5% buyer's premium on winning bids.
• GET-Diamonds.com B2B Marketplace B2B online wholesale diamond listing and trading platform owned by the World Federation of Diamond Bourses (WFDB) and operated by YourDiamonds.com, connecting industry buyers and sellers under the motto 'By the Industry. For the Industry.'
• Instant Insurance Valuation Automated valuation service allowing private customers to obtain written insurance valuation certificates for diamonds and jewellery by selecting mount type, metal, brand and diamond characteristics, payable as a one-time non-refundable fee.

Quantifiable outcome

• Fitzpatrick Pink sold for A$2.2 million at Tender No.1, setting new Australian auction/public tender record for pink diamond
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability1 record

Feature6 records

Partnerships

Three partnerships are on record, tiered core, supporting and minor.

• GET-Diamonds.com / World Federation of Diamond Bourses (WFDB)coreTechnology or IntegrationGET-Diamonds.com is one of the largest B2B online wholesale diamond listing and trading platforms, owned by the World Federation of Diamond Bourses (WFDB) and operated by YourDiamonds.com. This positions YD as a technology provider and operator for the global diamond industry's premier B2B trading infrastructure.
• Art MoneysupportingOthersArt Money provides third-party interest-free finance for up to 12 months covering up to 50% of the purchase price inclusive of buyer's premium for pink diamond tender purchases. Available for lots marked with 'Finance Available' in tender catalogue. YD has entered into arrangement with Art Money to facilitate buyer financing.
• Grant Thornton AustraliaminorOthersMr Ian Renwood, Partner & National Head of Technology Consulting at Grant Thornton Australia, serves as independent witness for opening of sealed tender bids, providing independent verification of tender results.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Rapaport (RapNet): Rapaport operates RapNet, the world's largest B2B diamond trading network and benchmark diamond price list. It is the most directly comparable peer because YourDiamonds' Diamond Spot/Wholesale Market Indices and Auction Estimator compete in the same pricing-data category, and GET-Diamonds.com competes in B2B wholesale diamond marketplaces.
• IDEX Online: IDEX Online is a B2B diamond trading and pricing platform serving dealers, manufacturers, and retailers. It is directly comparable to YourDiamonds on the dimension of online wholesale diamond listings, real-time pricing indices, and trade-member subscription tiers.
• Leibish & Co. Leibish & Co. is a leading online retailer and trader of fancy coloured diamonds, including Argyle pink stones, with direct sourcing and proprietary grading expertise. It is a directly comparable peer because it operates in the same Australian pink diamond niche, targets overlapping investor and collector customers, and pairs e-commerce with specialised inventory.

Broad incumbents

• Sotheby's: Sotheby's is a global incumbent auction house conducting high-value jewellery and fancy coloured diamond auctions, including Australian pinks. Relevant as a broad incumbent because YourDiamonds' public tender model competes for the same consignor and bidder pool across the high-end fancy colour diamond market.
• Christie's: Christie's is a global incumbent auction house with major jewellery and fancy colour diamond auctions. Comparable as a broad incumbent serving the same consignors, collectors, and institutional bidders that YourDiamonds targets via its Pink Diamond Tender platform.
• Bonhams: Bonhams is a global auction house with established jewellery and fancy coloured diamond sale categories. It is relevant as a broad incumbent competing for consignments, and notably because YourDiamonds founder Tim Goodman previously owned Bonhams & Goodman, providing direct competitive context.

Emerging players

• PriceScope: PriceScope is an online diamond pricing, education, and community platform serving consumers and trade members. It is an emerging player with partial overlap, addressing the same consumer-side price-discovery and education use cases that YourDiamonds' Automated Insurance Valuation and complimentary pre-tender estimate tools address.

Others

• Fancy Color Research Foundation (FCRF): The FCRF publishes fancy colour diamond price tracking, research, and analytics for the trade. It is adjacent to YourDiamonds as an industry data and analytics counterpart whose indices overlap with YourDiamonds' Diamond Spot Market Index and Diamond Wholesale Market Index tools.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/yourdiamondscom
• Facebookfacebook.com/yourdiamondscom
• LinkedInlinkedin.com/company/yourdiamonds
• Instagraminstagram.com/yourdiamondscom

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Your Diamonds