Multicast Media
Multicast Media operates Xoilac TV, a Vietnamese-language live sports streaming platform serving Vietnamese-speaking fans with live soccer streams, schedules, real-time scores, statistics, highlights, and news, monetized via advertising and gambling affiliate partnerships.
- Company typePrivate
- Founded2000
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What Multicast Media does
Multicast Media is a private U.S.-incorporated company headquartered in Atlanta, founded in 2000, with a headcount of 51–100 employees. The firm operates the Xoilac TV Vietnamese-language live sports streaming platform, which aggregates live soccer streams, match schedules, real-time scores, statistics, highlight videos, league standings, and football news for Vietnamese-speaking users. The underlying technology stack is built on adaptive bitrate video playback, multi-server redundancy architecture with in-player source switching, cross-device responsive design, and a flexible search engine tolerant of imperfect queries. The platform is monetized through advertising and affiliate revenue streams, including prominent display of betting odds and gambling recommendations, and is distributed via a self-serve product-led growth model in which users access content directly on the web without registration. The firm has a limited disclosed corporate history: a 2004 funding event involving MK Capital and a 2009 acquisition of Veotag; no subsequent funding rounds, leadership changes, partnerships, or geographic expansions are documented in the source data.
Multicast Media firmographics
Firmographics- Name
- Multicast Media
- Legal name
- Multicast Media
- Website
- https://multicastmedia.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Multicast Media operates Xoilac TV, a Vietnamese-language live sports streaming platform serving Vietnamese-speaking fans with live soccer streams, schedules, real-time scores, statistics, highlights, and news, monetized via advertising and gambling affiliate partnerships.
- Ownership category
- akta.pro rank
Multicast Media industry classification
Industry- Product category
- Live Sports Streaming
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Direct-to-Consumer (DTC) Sports Streaming Platforms (MPAKAOAA)
- akta.pro secondary industry
- Sports Streaming Platforms (MPACAAAE)
Keywords
Where Multicast Media is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Markets served
Multicast Media business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Advertising and affiliate revenue: Platform displays betting odds and gambling recommendations throughout the site, suggesting affiliate or advertising revenue from gambling-related partners. The page explicitly warns users about gambling risks and advises responsible betting behavior.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Multicast Media product offering
Product offeringCore offering
Multicast Media operates Xoilac TV, a Vietnamese-language live football streaming platform that provides real-time match coverage including live video streams, match schedules, live scores, results, league standings, highlight videos, football news, and live betting odds. The platform supports multiple devices and offers multiple server options for failover during high-traffic events. It serves Vietnamese-speaking sports fans seeking a unified destination for comprehensive soccer content.
Product overview
Xoilac TV (operated by Multicast Media) is a unified live sports streaming platform offering a comprehensive suite of football-related services. The core product is Xoilac TV itself—a live streaming platform for football matches—with multiple integrated modules including Livescore for real-time score updates, Lịch thi đấu (Match Schedule) for planning, Kết quả (Match Results) for post-match data, Bảng xếp hạng (League Standings) for standings tracking, Highlight Videos for condensed match content, Tin tức bóng đá (Football News) for latest updates, and Tỷ lệ kèo (Betting Odds) for live odds information. All modules are interconnected within the same platform, allowing users to move seamlessly from live streaming to schedules, scores, results, standings, and news.
Differentiator
Problem solved
Functional benefit
Products and services
- Xoilac TV Xoilac TV is a Vietnamese-language live sports streaming platform operated by Multicast Media that provides real-time football match coverage including live video streams, match schedules, live scores, results, league standings, highlight videos, and football news. It supports phones, tablets, laptops, and desktops and offers multiple server options for high-traffic events. The platform is targeted at Vietnamese-speaking football fans seeking comprehensive soccer content in their native language.
Companies that use Multicast Media
Customer profileSegments1 record
Ideal customer profiles1 record
Multicast Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Multicast Media partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Multicast Media competitors and assessment
Company assessmentBroad incumbents
- VTVcab ON: Vietnamese cable and digital TV operator offering sports channels; comparable as a broader Vietnamese incumbent that distributes live sports programming alongside entertainment, potentially absorbing sports streaming demand through bundled packages.
- DAZN: Global direct-to-consumer sports streaming platform; comparable as a large-scale DTC sports streaming operator that competes for the same attention economy around live football even though it does not target Vietnam specifically.
- FuboTV: Sports-focused live TV streaming service; comparable because it packages live football and other sports into a streaming-first experience for sports enthusiasts, mirroring Xoilac TV's sports-centric proposition at a global scale.
- MyTV Vietnam: Vietnamese IPTV and OTT platform operated by VNPT; comparable as an incumbent telco-backed streaming service delivering live TV and sports content to Vietnamese households across devices.
- ESPN+: Subscription sports streaming service from ESPN; comparable as a premium DTC sports platform carrying live football leagues, representing the kind of licensed, well-capitalized competitor that Xoilac TV may eventually face.
Direct peers
- FPT Play: Vietnamese OTT streaming service with live sports, movies, and TV; comparable because it delivers live football and sports content to Vietnamese consumers through a streaming platform, directly overlapping with Xoilac TV's audience and content proposition.
- K+ Vietnam: Vietnamese pay-TV sports platform offering live football and other sports channels; directly comparable because it serves the same Vietnamese football audience with licensed sports broadcasting, competing for the same viewer attention and advertising/affiliate dollars.
Regional players
- Viu: Pan-Asian OTT streaming service operating across Southeast Asia including Vietnam; comparable as a regional streaming platform that may bundle or feature sports content alongside entertainment to capture Vietnamese streaming audiences.
- Galaxy Play: Vietnamese streaming service offering movies, TV, and live content; comparable as another Vietnamese OTT platform competing for the same consumer attention and ad budgets in the Vietnamese streaming market.
Emerging players
- LiveSoccerTV: Global football streaming and broadcast aggregator that lists where to watch matches by country; comparable because it addresses the same consumer pain point of finding reliable live football streams and schedules that Xoilac TV solves for Vietnamese users.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Multicast Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Multicast Media leadership team
Management profileNumber of profiles
Multicast Media funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Multicast Media M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Multicast Media
What does Multicast Media do?
Multicast Media operates Xoilac TV, a Vietnamese-language live football streaming platform that provides real-time match coverage including live video streams, match schedules, live scores, results, league standings, highlight videos, football news, and live betting odds. The platform supports multiple devices and offers multiple server options for failover during high-traffic events. It serves Vietnamese-speaking sports fans seeking a unified destination for comprehensive soccer content.
Is Multicast Media a public or private company?
Multicast Media is a private company. It is classified as venture growth investor backed and is currently operating.
When was Multicast Media founded?
Multicast Media was founded in 2000. It employs 51 to 100 people.
Where is Multicast Media based?
Multicast Media is headquartered in Atlanta, United States, in the North America region.
How does Multicast Media make money?
One revenue line is on record: advertising and affiliate revenue.
Who are Multicast Media's main competitors?
Broad incumbents on record are VTVcab ON, DAZN, FuboTV, MyTV Vietnam and ESPN+. Direct peers are FPT Play and K+ Vietnam. Regional players are Viu and Galaxy Play. LiveSoccerTV is listed as an emerging player.
Does Multicast Media have an API?
No public API is recorded for Multicast Media.
What industry is Multicast Media in?
Multicast Media's product category is Live Sports Streaming. Its primary akta.pro industry code is MPAKAOAA, Direct-to-Consumer (DTC) Sports Streaming Platforms, with a secondary code of MPACAAAE, Sports Streaming Platforms. Its NAICS code is 516210 and its SIC code is 4833.