White Peaks Technologies

What White Peaks Technologies does

White Peaks Technologies, LLC is a privately held US hospitality software vendor headquartered in Milwaukee, Wisconsin, serving ski resorts, golf resorts, and hotels. The company sells a web-based platform built on a PostgreSQL backend with PHP and JavaScript/Bootstrap front-ends, supporting Android tablets at the edge, and an interconnected product suite comprising a Property Management System (PMS), Point of Sale (POS), Golf Course TeeSheet, Time Tracking System with biometric clocks, Online Forms/Waivers, Mobile POS/Kiosk, Customer Ticket Kiosks, and a Contactless Options feature set. All products share a single central guest database, enabling cross-module workflows such as PMS room charging into POS, tee-sheet check-ins syncing to POS, and waivers linking directly to point-of-sale records. Payments are processed through Level 1 PCI DSS compliant Point-to-Point Encryption (P2PE) devices supporting EMV Chip & PIN, which keeps cardholder data off the company's systems and reduces operator PCI compliance burden.

The company operates a direct-sales model complemented by self-serve online demos for TeeSheet, POS Online Store, Time Tracking, and Electronic Waivers. Revenue is generated through annual software hosting fees (notably a fee-free Online Store model with no per-transaction charges), annual Support and Maintenance subscriptions, pay-per-incident technical support, and custom development work. Technical support is offered 24/7/365 via phone, email, and ScreenConnect-powered remote sessions. Distribution is domestic (United States) and serves SMB and mid-market hospitality operators; the company is actively hiring remote full-stack developers and support staff, indicating a small but growing team of fewer than 10 people. The business is bootstrapped with no disclosed external funding, acquisitions, or partnerships beyond printer hardware compatibility and the ScreenConnect remote support vendor relationship.

Name

White Peaks Technologies

Legal name

White Peaks Technologies, LLC

Website

https://whitepeakstechnologies.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

White Peaks Technologies, LLC is a privately held US vendor of web-based hospitality software for ski resorts, golf resorts, and hotels, offering an integrated PMS, POS, TeeSheet, time tracking, waivers, and contactless kiosk suite built around a shared central guest database.

Ownership category

akta.pro rank

Product category

Hospitality Management Software

NAICS

Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

White-Label Booking Engine Platforms (SaaS/Widget) (THALADAN)

Keywords

• Hospitality management software
• Resort point of sale
• Property management system
• Golf tee time booking
• Ski resort ticketing

Headquarters

HQ city

Bethel

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Hosting/Subscription: Online Store available for a small yearly hosting fee with no per-transaction fees. Annual Support and Maintenance plans available for software products.
2. Technical Support Services: 24/7 technical support via phone, email, and web. Annual Support and Maintenance plans as well as pay-per-incident support options. Additional fees may apply for emergency support outside normal business hours.
3. Custom Development: Company offers to customize existing products or create new custom products to fit specific resort needs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

White Peaks Technologies develops and sells an integrated web-based hospitality software suite for ski resorts, golf resorts, and hotels. Its products — POS, PMS, TeeSheet, Time Tracking, Mobile Kiosk, Customer Ticket Kiosks, and Online Forms/Waivers — all interconnect through a single central guest database to unify ticketing, lodging, food/retail, tee-time booking, employee timekeeping, and contactless operations.

Product overview

White Peaks Technologies offers a unified hospitality management platform for ski resorts, golf resorts, and hotels, consisting of eight interconnected core products sharing a central guest database. The product suite includes Mobile POS/Kiosk and Customer Ticket Kiosks for ordering and ticket fulfillment; Property Management System (PMS) for lodging and vacation rentals; Point of Sale (POS) for ticketing, retail, and food service; Golf Course TeeSheet for tee time management; Time Tracking System for employee management; and Online Forms/Waivers for liability and registration workflows. The Contactless Options feature set enables online purchasing, RFID lift access, and QR-based food ordering. All products inter-connect and communicate using one central guest database, allowing cross-module workflows such as PMS room charging to POS, tee sheet check-ins syncing to POS, and waivers linking directly to point-of-sale records.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile POS/Kiosk

Quantifiable outcome

• Reduced PCI compliance burden through P2PE device usage - cardholder data never touches company systems
• +3 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• ScreenConnect Remote Support SoftwarecoreTechnology or IntegrationCompany uses ScreenConnect for remote support sessions with customers, enabling technicians to provide real-time assistance.

Scale indicators1 record

Recent moves6 records

Expansion highlights3 records

Direct peers

• RTP | Zoom: RTP | Zoom is a direct competitor providing integrated ski and mountain resort management software including POS, ticketing, rentals, and lodging. It targets the same primary customer (ski resorts) and overlaps substantially in functionality with White Peaks' core suite.
• FareHarbor: FareHarbor (a Booking.com company) provides online booking and reservation software for tours, activities, and attractions. It overlaps with White Peaks' reservation and online booking functionality for golf tee times, lessons, and ski school bookings.
• Book4Time: Book4Time is a cloud-based booking and management platform for spas, hotels, and resorts. It overlaps with White Peaks' reservation engine, POS integration, and gift card/voucher functionality at hospitality properties.
• Inntopia: Inntopia provides vacation/booking technology and CRM for ski resorts, hotels, and destinations. It directly overlaps White Peaks' reservation and online store capabilities and competes for the same resort operator buyer.
• Resort Data Processing (RDP): RDP is a long-standing provider of ski resort POS, ticketing, and lodging software. It competes head-to-head with White Peaks' POS, PMS, and ticketing products in the North American ski resort market.
• Northstar Resort Group (Timeshare/Rental Software): Northstar-branded property management and rental software solutions in the resort/vacation rental segment overlap with White Peaks' PMS for condos, vacation homes, and meeting rooms at resort hotels.

Broad incumbents

• Toast: Toast is a major restaurant and hospitality POS platform that competes with White Peaks' POS and Mobile POS/Kiosk products in the bars, restaurants, and quick-service areas of hotels and ski lodges.
• Lightspeed: Lightspeed is a broad commerce/POS platform used across retail, hospitality, and golf. It competes with White Peaks' POS and Online Store capabilities, particularly in golf resorts and small hotels, but does not specialize in ski resort operations.
• Jonas Software: Jonas Software is a large conglomerate of vertical-specific hospitality, club, and resort software brands. Its hospitality and clubs verticals overlap with White Peaks' PMS, POS, and member database functionality, but at significantly greater scale and breadth.
• Square (Block): Square provides POS and payment processing used by small hospitality operators including boutique hotels and golf courses. It competes with White Peaks' POS, Online Store, and contactless payment capabilities at the small-business end of the market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/white-peaks-technologies

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about White Peaks Technologies