Fairland Group
- Company typePrivate
- Founded2004
- HeadquartersGuangzhou, China
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Fairland Group firmographics
Firmographics- Name
- Fairland Group
- Legal name
- Fairland Group Limited
- Website
- https://fairland.com.cn
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Fairland Group industry classification
Industry- Product category
- Pool Heat Pumps & Equipment
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)
Keywords
Where Fairland Group is headquartered
LocationHeadquarters
- HQ city
- Guangzhou
- HQ country
- China
- HQ region
- Asia
Offices3 records
Markets served
Fairland Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Pool Heat Pumps: Core business segment producing inverter pool heat pumps under multiple series (X11, X13, X16, X17, X20, XP16, XP20, XP26, R290, ATW). Revenue from residential and commercial pool heating equipment with varying COP ratings and features.
- AI-Powered Pool Cleaners: iGarden brand products including M1 Pro Max world-first bionic dual-vision pool cleaner. One-time hardware sales with premium pricing ($1,599).
- Swim Jet Systems: Swim Jet X Series wireless counter-current swimming systems. Three models priced $799-$2,599 during crowdfunding, retail up to $4,299.
- Robotic Lawn Mowers: L AWD Series world-first 8-hour-endurance 4WD robotic mower for European B2B markets with 3-year warranty.
- Solar Energy Storage Systems: Elite Stackable Solar Energy Storage System with single and three phase hybrid inverters for residential energy management.
- Indoor Pool Dehumidifiers: Inverter-Plus Dehumidifiers for indoor pool spaces, basements, gyms, museums, and galleries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | iGarden M1 Pro Max Pool Cleaner |
| One time/ perpetual license | Pay-as-you-go | Swim Jet X Series (3 models) |
| One time/ perpetual license | Pay-as-you-go | L AWD Series Robotic Mower |
| Unit Pricing | Multi-year contract | INVERX20 Pool Heat Pump |
| Unit Pricing | Multi-year contract | XP26 Pool Heat Pump |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Fairland Group product offering
Product offeringCore offering
Fairland Group manufactures and globally distributes swimming pool heat pumps (featuring proprietary full-inverter technology), AI-powered cordless robotic pool cleaners, swim jet systems, robotic lawn mowers, residential ATW heat pumps, dehumidifiers, and solar energy storage systems. The company sells under two distinct brands: the Fairland brand (B2B-oriented, sold through distributors/dealers) and the iGarden brand (D2C-oriented, sold via its own website and crowdfunding platforms).
Product overview
Fairland Group is a global AI Garden technology company (founded 2004, Guangzhou) offering a comprehensive portfolio of smart outdoor products. The core portfolio consists of Fairland-branded inverter pool heat pumps (R290 series XP26/XP20/XP16 with COP up to 30; R32 series X20/X17/X16/X13/X11 with COP up to 20; commercial INVERX17 JUMBO and Inverter-plus Commercial units; North America SWIMPAC-X/SWIMPAC/SWIMFORT series), house heat pumps (R290 ATW with AI-driven optimization), dehumidifiers (Inverter-Plus), and energy management (Elite Stackable Solar Energy Storage System). Under the iGarden sub-brand, the company offers AI-powered outdoor products including the M1 Pro Max bionic dual-vision pool cleaner (CES 2026 Honoree), Swim Jet X wireless swim jets (CES 2026 Honoree), and L AWD Series 4WD robotic lawn mowers, all unified through an AIoT platform that dynamically optimizes connected devices based on real-time environmental data.
Differentiator
Problem solved
Functional benefit
Brands
- Aquagem: Pool equipment and technology brand that achieved GUINNESS WORLD RECORDS title for 40x silence pool pump.
- Aquark
- iGarden
Products and services
- Pool Heat Pumps (Inverter Series) Energy-efficient pool heating units using full-inverter technology for residential and commercial swimming pools, exported at scale to distributors and dealers in 120+ countries.
- iGarden M1 Pro Max Pool Cleaner
Quantifiable outcome
- Up to 30x energy savings (COP 30)
- +4 more outcomes
Companies that use Fairland Group
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Fairland Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability11 records
Feature6 records
Fairland Group partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights7 records
Fairland Group competitors and assessment
Company assessmentBroad incumbents
- Hayward Holdings: Hayward is a major incumbent pool equipment manufacturer offering heat pumps, pumps, filters, and automation. Comparable to Fairland as a global pool equipment provider with broader portfolio but less specialization in inverter heat pump technology.
- Pentair: Pentair is a leading global pool and water solutions company offering heat pumps, automation, and water treatment. Comparable to Fairland in the pool heat pump and pool equipment category, with broader industrial water exposure.
- Fluidra: Fluidra is a Spanish multinational and global leader in pool and wellness equipment, including heat pumps and robotic cleaners. Comparable to Fairland as a global pool equipment manufacturer with stronger European distribution.
- Zodiac Pool Systems: Zodiac (now Fluidra-owned) is a global pool equipment brand offering heat pumps, cleaners, and automation. Comparable to Fairland as a broad pool equipment competitor with established North American and European presence.
- Ecovacs: Ecovacs is a Chinese consumer robotics leader (Deebot vacuums, Winbot, etc.) and has expanded into pool cleaning and robotic lawn mowers. Comparable to Fairland as a Chinese-origin smart outdoor/cleaning robotics platform with strong consumer brand.
- Husqvarna Group: Husqvarna is the global leader in robotic lawn mowers (Automower) and outdoor power products. Comparable to Fairland's iGarden L AWD Series in the robotic lawn mower category with established European B2B distribution.
Direct peers
- Maytronics: Maytronics (Dolphin brand) is the global leader in robotic pool cleaners. Directly comparable to Fairland's iGarden M1 Pro Max in the AI-powered pool cleaner category and competes in the same premium consumer robotics segment.
- Aiper: Aiper is a Chinese consumer robotics company specializing in cordless robotic pool cleaners. Directly competes with iGarden M1 Pro Max in the wireless AI pool cleaner category with aggressive consumer pricing.
Emerging players
- Beatbot: Beatbot is a fast-growing Chinese startup making AI-powered cordless robotic pool cleaners. Directly comparable to iGarden M1 Pro Max as a premium AI pool cleaner competitor with strong crowdfunding track record.
- Dreame Technology: Dreame is a Chinese smart home appliance maker expanding into robotic pool cleaners and outdoor products. Comparable to iGarden as a Chinese consumer robotics peer expanding from indoor cleaning into the outdoor/backyard category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Fairland Group social profiles
Digital presenceFairland Group compliance and trust
Trust signalCompliance1 record
Fairland Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fairland Group leadership team
Management profileNumber of profiles
Fairland Group subsidiaries and ownership
Company hierarchySubsidiaries4 records
Fairland Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fairland Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fairland Group
What does Fairland Group do?
Fairland Group manufactures and globally distributes swimming pool heat pumps (featuring proprietary full-inverter technology), AI-powered cordless robotic pool cleaners, swim jet systems, robotic lawn mowers, residential ATW heat pumps, dehumidifiers, and solar energy storage systems. The company sells under two distinct brands: the Fairland brand (B2B-oriented, sold through distributors/dealers) and the iGarden brand (D2C-oriented, sold via its own website and crowdfunding platforms).
Is Fairland Group a public or private company?
Fairland Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fairland Group founded?
Fairland Group was founded in 2004. It employs 501 to 1,000 people.
Where is Fairland Group based?
Fairland Group is headquartered in Guangzhou, China, in the Asia region.
How does Fairland Group make money?
Six revenue lines are on record. Pool Heat Pumps are the primary driver. The others are AI-Powered Pool Cleaners, swim Jet Systems, robotic Lawn Mowers, solar Energy Storage Systems and indoor Pool Dehumidifiers.
Who are Fairland Group's main competitors?
Broad incumbents on record are Hayward Holdings, Pentair, Fluidra, Zodiac Pool Systems, Ecovacs and Husqvarna Group. Direct peers are Maytronics and Aiper. Emerging players are Beatbot and Dreame Technology.
Does Fairland Group have an API?
No public API is recorded for Fairland Group.
What industry is Fairland Group in?
Fairland Group's product category is Pool Heat Pumps & Equipment. Its primary akta.pro industry code is HSAIALAJ, Equipment Installation & Upgrades (Automation, Covers, Sanitizers). Its NAICS code is 33341 and its SIC code is 3585.