Ferti Technologies inc.

What Ferti Technologies inc. does

Ferti Technologies inc. is a privately held Canadian specialty fertilizer manufacturer founded in 1987 and headquartered in Saint-Michel, Quebec. The company blends and packages four core product categories — granular, liquid, combination/impregnated, and soluble fertilizers — using proprietary in-house formulations and dedicated production assets including pulverizing units, humidity-controlled environments, urea- and ammonium-nitrate-specific lines, advanced screening systems, and automated bagging equipment. Manufacturing is distributed across ten plants at five North American locations (Quebec, Connecticut, North Carolina, Arizona, and a Texas site in development), totalling roughly 945,000 sq. ft. of combined manufacturing, packaging, and warehousing capacity. A dedicated test-plot research facility, including a full par-3 golf hole with multiple turf varieties and cutting heights, supports R&D and field validation.\n\nThe company's commercial model is B2B and channel-led. Finished fertilizers are sold to a network of distributors and retailers serving golf course superintendents, landscape professionals, and retail/residential markets across North America and, via manufacturer partners, into Europe, Asia, and Africa. A parallel private-label/OEM service manufactures customized formulations, packaging, and registered combination products for third-party brand owners on a global basis. Pricing is quote-based rather than publicly listed, and the company differentiates on proprietary formulas, agronomic technical support, manufacturing scale, and 30+ years of documented production protocols. Ferti is led by President Hugo Provencher and Vice-President Martin Bisaillon, with a regional sales management structure covering the Northeast, Southeast, and Southwest United States plus Canada.

Name

Ferti Technologies inc.

Legal name

Ferti Technologies inc.

Website

https://fertitechnologies.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

Ferti Technologies is a privately held Canadian specialty fertilizer manufacturer founded in 1987, blending granular, liquid, combination, and soluble fertilizers at ten plants across five North American sites for distributors, retailers, golf course superintendents, landscape professionals, and private-label brand owners.

Ownership category

akta.pro rank

Headquarters

HQ city

Quebec

HQ country

Canada

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fertilizer Product Sales: Sale of premium quality fertilizers including granular, liquid, combination/impregnated, and soluble fertilizers through a distributor and retailer network. Products are sold B2B to distributors, retailers, landscape professionals, golf courses, and retail markets.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Ferti Technologies manufactures and sells premium specialty fertilizers in four product categories—granular, liquid, combination/impregnated, and soluble—blended from exclusive in-house formulations for distributors, retailers, landscape professionals, and golf courses. The company also provides private label manufacturing, custom formulation development, agronomic technical support, and laboratory analysis as part of a full-service offering from product development to final delivery.

Product overview

Ferti Technologies is a blender of specialty fertilizers serving a diverse customer base of distributors and retailers. Founded in 1987, the company operates as a single unified product portfolio consisting of four core product categories: Granular Fertilizers (broad range of granular products in various grades and types), Liquid Fertilizers (proven formulations including NPK, controlled-release nitrogen, and chelated micronutrients), Combination Products (impregnated fertilizers with pesticides, herbicides, and amendments), and Soluble Fertilizers (micro nutrients and bio stimulants with advanced solubility features). The products are brought to market through a network of distributors and retailers across America, Europe, Asia, and Africa, serving landscape professionals, golf course superintendents, and retail markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Granular Fertilizers A broad range of granular fertilizer products available in different grades (Micro, mini, premium & regular) and types including NPK, homogeneous, controlled release, natural & organic, and seed & feed formulations, sold to distributors, retailers, landscape professionals, and golf courses.
• Liquid Fertilizers Proven and reliable liquid fertilizer formulations that promote healthy plants and provide optimum results, including NPK formulations, controlled and slow-release nitrogen, chelated micronutrients, bio stimulants, and natural supplements for turf, landscape, and specialty crop applications.
• Combination Products (Impregnated Fertilizers) Impregnated fertilizer products combining over 20 years of experience with the latest technologies and equipment, including fertilizers combined with pesticides, herbicides, insecticides, micro nutrients, and amendments, supported by technical registration assistance.
• Soluble Fertilizers A broad range of soluble fertilizer products featuring micro nutrients, bio stimulants, and wetting agents, produced using a pulverizing unit for finest grade product and better solubility in humidity-controlled environments with separate urea-based and ammonium nitrate-based production lines.
• Private Label Fertilizer Manufacturing Custom private label fertilizer product development and manufacturing service from formulation through packaging and final delivery for companies worldwide, including marketing and packaging support and product development assistance.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators6 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Lebanon Seaboard Corporation: Family-owned US manufacturer of specialty turf and ornamental fertilizers (Country Club, Emerald Isle brands), with private-label and custom-blending capabilities. Closest direct comparable to Ferti's turf-focused, blender business model.
• Haifa Group: Israel-based global specialty fertilizer manufacturer focused on water-soluble, controlled-release, and foliar plant nutrition. Comparable to Ferti's soluble and specialty crop/turf offerings, with similar emphasis on premium formulations and global distribution.

Broad incumbents

• ICL Group: Large publicly traded specialty fertilizers and plant nutrition company with broad portfolios in soluble, controlled-release, and turf/ornamental markets. Overlaps with Ferti in soluble and specialty turf fertilizers, but operates at vastly greater scale across many other segments.
• Compass Minerals: Public company with a Plant Nutrition division producing specialty turf, horticulture, and agriculture fertilizers through brands like Protassium+. Competes with Ferti in specialty/turf blends but operates broader salt and sulfate businesses as well.
• Yara International: Global nitrogen fertilizer leader with a Specialty Products line covering turf, horticulture, and fertigation. Comparable end markets and product chemistry to Ferti, but orders of magnitude larger and more diversified.
• Simplot (J.R. Simplot Company): Large privately held agribusiness with turf and ornamental fertilizer operations (Best, Apex brands) and broad crop input offerings. Overlaps with Ferti in turf blends and private-label distribution.
• Nutrien Ag Solutions: Retail arm of Nutrien, the world's largest crop input provider, with an extensive proprietary and third-party specialty fertilizer offering for turf, golf, and horticulture. A meaningful channel competitor and potential customer for Ferti's private-label capacity.
• SQM (Sociedad Química y Minera de Chile): Global specialty plant nutrition company with a strong portfolio in water-soluble NPK, potassium-based, and horticulture/turf nutrients. Comparable in soluble and specialty chemistry, with much greater scale and international reach.

Emerging players

• Helena Agri-Enterprises: US-based distributor and formulator of specialty crop input products, including fertilizer blends and combination products for ag and professional markets. Comparable combination/impregnation capabilities to Ferti's, though more distributor-led than manufacturer-led.
• Wilbur-Ellis Company: Privately held agribusiness with a crop input and specialty nutrition business that formulates and distributes turf and agricultural fertilizers in North America and Asia-Pacific. Overlaps with Ferti in specialty blends and channel-based distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ferti Technologies inc.