Resource Area For Teaching
Resource Area For Teaching (RAFT) is a 501(c)(3) nonprofit founded in 1994 that upcycles donated corporate surplus into affordable, curriculum-aligned STEAM learning kits, serving over 6,000 educators and 100,000 students annually in the Bay Area and nationwide.
- Company typePrivate
- Founded1994
- HeadquartersSan Jose, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Resource Area For Teaching does
Resource Area For Teaching (RAFT) is a 501(c)(3) nonprofit founded in 1994 and headquartered in a 33,412 square-foot facility in San Jose, California. The organization's core activity is upcycling donated corporate surplus materials into affordable, curriculum-aligned hands-on STEAM (Science, Technology, Engineering, Arts, and Mathematics) learning kits and lesson resources. It maintains a library of over 700 free downloadable Idea Sheets aligned to Common Core and Next Generation Science Standards, a catalog of 100+ STEAM Project Kits, a 33,412 sq ft retail store and Educator Workroom (open six days a week with Ellison dies, laminators, 3D printers, and other maker equipment), and an online store at raftstore.net. Distribution extends across the Bay Area via the Maker Mobile van (direct-to-school STEAM activities), STEAM Dream Summer Camp programming (TK-8, four public districts plus six private school sites), Spark STEAM Box in-school kit subscriptions, makerspace builds at partner schools, and professional development workshops. RAFT also publishes content nationally through Infosys Foundation USA's Pathfinders Online Institute.
RAFT's revenue model is hybrid and characteristic of an education nonprofit: low-cost product sales (kits, supplies, recycled materials) through retail and e-commerce, an annual membership program providing discounts and workroom access, corporate and individual donations from a network of 200+ partners (Google for 20+ years, Cisco for 16+ years, Synopsys Outreach Foundation, Arista Foundation, KPMG, Morgan Stanley, Adobe, Intuit, Deloitte, Dolby, and others), foundation grants, and annual fundraising events (the 2025 'RAFT to the Future' event raised over $433,000; the 2022 CSI:RAFT event raised over $350,000). A $5 million endowment fund was established in October 2024. The organization also maintains a structured Monthly Maker Club with tiered giving ($20-$100/month) tied to programmatic outcomes (educator access, memberships, summer camp scholarships, kits, Maker Mobile events, classroom subscriptions). RAFT recently launched an AI Chatbot (with Cisco Foundation support) to assist educators with lesson implementation. The organization serves over 6,000 educators and 100,000 students annually, has engaged 55,000+ lifetime volunteers contributing 500,000+ hours, and has diverted over 1 million cubic feet of corporate surplus from landfills. RAFT holds a Charity Navigator Four-Star rating and a Candid (GuideStar) Platinum Seal of Transparency.
Resource Area For Teaching firmographics
Firmographics- Name
- Resource Area For Teaching
- Legal name
- Resource Area For Teaching
- Website
- https://raft.net
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Resource Area For Teaching (RAFT) is a 501(c)(3) nonprofit founded in 1994 that upcycles donated corporate surplus into affordable, curriculum-aligned STEAM learning kits, serving over 6,000 educators and 100,000 students annually in the Bay Area and nationwide.
- Ownership category
- akta.pro rank
Resource Area For Teaching industry classification
Industry- Product category
- STEAM Education Services
- NAICS
- Professional Organizations (81392)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Robotics, Engineering & Makers Camps (EDAMALAE)
- akta.pro secondary industries
- Kids Crafts & Educational Craft Kits Retail (CRALACAG), Family Engagement & Take-Home Learning Materials (Home Packs, Parent Guides) (EDACAJAL)
Keywords
Where Resource Area For Teaching is headquartered
LocationHeadquarters
- HQ city
- San Jose
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Resource Area For Teaching business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales (RAFT Store & Online): RAFT operates a 33,412 sq ft retail store in San Jose and an online store (raftstore.net), selling low-cost STEAM project kits, recycled/surplus supplies, and discounted educator materials. Membership provides additional discounts and access to the Educator Workroom. Revenue is one-time per transaction.
- Membership Program: RAFT offers annual memberships to educators and educational organizations that provide store discounts, workroom access, and other perks. Membership is required to access certain services. Revenue is recurring (annual subscription).
- Corporate & Individual Donations: RAFT receives material donations from over 200 companies (redirecting surplus from landfills) and monetary donations from individuals and corporations. Google donated over $60,000 and 250 Googlers volunteered ~1,000 hours in one year. Cisco donated $57,000 in combined volunteer hours and monetary donations. Donations are tax-deductible (EIN 77-0365627).
- Annual Fundraising Events: Annual events like 'RAFT to the Future' (2025) raised over $433,000. Events include corporate sponsorships, Fund-A-Need campaigns, and live/donor attendance. Funds support program delivery to educators and students.
- Foundation Grants: RAFT receives grants from foundations including the $5 million endowment (2024), Guidry Foundation endowment fund, Cisco Foundation (AI chatbot), StopWaste ($15,000 reuse operating grant), Arista Foundation (makerspace grants), Sares Regis Foundation, Synopsys Outreach Foundation, and others.
- Planned Giving & Endowment: RAFT accepts planned gifts through wills, trusts, IRA beneficiary designations, retirement plans, life insurance, and IRA Qualified Charitable Distributions (up to $100,000 annually for donors 70.5+). The $5 million endowment was established in 2024. The Guidry Foundation has a named endowment fund.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Resources — Idea Sheets, Teacher Tip Sheets, at-home activities |
| Unit Pricing | Pay-as-you-go | Low-cost STEAM Project Kits |
| Subscription | Annual | Annual Membership — discounts and workroom access |
| Unit Pricing | Pay-as-you-go | STEAM Dream Summer Camp |
| Subscription | Monthly | Monthly Maker Club — recurring monthly donations |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels9 records
Resource Area For Teaching product offering
Product offeringCore offering
RAFT operates as a nonprofit that upcycles donated corporate surplus materials into affordable, curriculum-aligned STEAM (Science, Technology, Engineering, Arts, Mathematics) learning kits and resources for K-12 educators. The organization sells over 100 STEAM Project Kits through a physical retail store and online shop, provides free downloadable Idea Sheets, runs the Maker Mobile van program, operates STEAM Dream Summer Camps, builds makerspaces in partner schools, and offers an AI chatbot assistant to help educators implement hands-on lessons.
Product overview
Resource Area For Teaching (RAFT) is a nonprofit organization offering a comprehensive portfolio of hands-on STEAM (Science, Technology, Engineering, Arts, and Mathematics) educational products and services. The core offerings include STEAM Project Kits—pre-packaged hands-on activity kits with materials and instructions—and the Maker Mobile van that brings activities to schools and communities. RAFT operates a retail store in San Jose serving educators with discounted supplies, and offers a membership program for ongoing access to benefits. The organization provides Professional Development Workshops to train educators, builds Makerspaces in schools, and supports distance learning through free resources like Idea Sheets and Learning Activity Sheets. Recently, RAFT launched an AI Chatbot as a digital teaching assistant to help educators implement STEAM lessons. Programs like STEAM Dream Summer Camp and Spark STEAM Box (formerly DreamBox) deliver hands-on learning directly to students, while free Teacher Tip Sheets and Integrated STEAM Units provide curriculum support. Together, these products and services form a complete ecosystem supporting hands-on STEAM education for over 6,000 educators and 100,000 students annually.
Differentiator
Problem solved
Functional benefit
Brands
- RAFT Store: The 33,412 square foot retail facility in San Jose, known as the 'Costco' of educator supplies, offering low-cost STEAM materials and creative workspace.
- STEAM Dream Summer Camp
- Maker Mobile
- Spark STEAM Kit Classroom Bundle
- DreamBox
Products and services
- STEAM Project Kits
Quantifiable outcome
- 92% of parents rated their child's STEAM Dream Summer Camp experience as good or excellent; 96% said the program met or exceeded expectations; 86% expressed interest in more STEAM learning for their children
- +5 more outcomes
Companies that use Resource Area For Teaching
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Resource Area For Teaching technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature6 records
Resource Area For Teaching partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered minor and core.
- Julia Robinson Mathematics FoundationminorRAFT partnered with the Julia Robinson Mathematics Foundation to host a math festival at RAFT's facility, expanding programming beyond STEAM to include mathematics education.
- KPMGminorKPMG presented the STEAM Teacher of the Year award at RAFT's 2025 annual fundraiser. Yosuke Ogata from KPMG, a RAFT Board Member, presented awards. KPMG has been supporting RAFT through board participation.
- Morgan StanleyminorMorgan Stanley presented the STEAM Educator of the Year award at RAFT's 2025 annual fundraiser. Emilio de Sousa from Morgan Stanley presented awards.
- CredominorCredo presented the STEAM Teacher of the Year award at RAFT's 2025 annual fundraiser.
- FenwickminorFenwick presented the RAFT Volunteer of the Year award at the 2025 annual fundraiser. Jonathan Stephenson from Fenwick also presented awards.
- Wilson Sonsini Goodrich & Rosati FoundationminorThe Wilson Sonsini Goodrich & Rosati Foundation presented the Volunteer of the Year award in 2022. The foundation supported RAFT through volunteer recognition.
- Synopsys Outreach FoundationcoreThe Synopsys Outreach Foundation is committed to igniting interest, nurturing potential, and empowering all students in STEM. For the past two years (as of 2022), the foundation partnered with RAFT to deliver STEAM Project Kits, Maker Mobile visits, memberships, and professional development training. Named RAFT Partner of the Year 2022.
- Synopsys Outreach Foundation (Maker Mobile Mentor Program)coreRAF's Maker Mobile Mentor Program is done in partnership with the Synopsys Outreach Foundation. The program brings near-peer mentors to assist with Maker Mobile van events at schools. The second cohort of mentors was welcomed in 2025.
- AONminorAON presented the STEAM Teacher of the Year award to Kim Brown at RAFT's 2022 Hall of Fame event.
- DeloitteminorDeloitte presented the STEAM Teacher of the Year award to Tom Carvey at RAFT's 2022 Hall of Fame event.
- AdobeminorAdobe presented the STEAM Teacher of the Year award to Margie Wysocki at RAFT's 2022 Hall of Fame event.
- IntuitminorIntuit presented the RAFT Hero award to Donna Whitney at RAFT's 2022 Hall of Fame event.
- DolbyminorDolby presented the Volunteer of the Year award to Lakshmi Avanasiappan & Aravind Saminathan at RAFT's 2022 Hall of Fame event.
- Rebuilding Together Silicon ValleyminorRebuilding Together Silicon Valley partnered with RAFT to remodel the Educator Workroom in September 2022, providing volunteers and support to rebuild and repaint the space.
- DPR ConstructionminorDPR Construction volunteers participated in the September 2022 Educator Workroom remodel project alongside Rebuilding Together Silicon Valley and RAFT staff.
- Alum Rock Union School DistrictcoreRAFT formed a formal partnership with Alum Rock Union School District to offer various services enriching STEAM learning initiatives throughout the school year, including hands-on activities, workshops, and events. Alum Rock also hosts STEAM Dream Summer Camp sites.
- Hope ServicesminorHope Services, a San Jose nonprofit serving people with developmental disabilities, partnered with RAFT to provide weekly volunteer opportunities. Hope Services' participants assemble hands-on learning kits, help in the retail space, and gain real-life workplace experience. People with developmental disabilities face an 87% unemployment rate in California; this partnership provides meaningful employment experience.
- GooglecoreGoogle has been a key partner to RAFT for 20+ years (since 2005). Google's generosity with donations and employee volunteering time has helped bring hands-on learning resources to underserved students and schools. Over the past year, 250+ Googlers volunteered nearly 1,000 hours and donated over $60,000. Google was named RAFT Partner of the Year in 2025.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Resource Area For Teaching competitors and assessment
Company assessmentDirect peers
- Kiwico: Kiwico designs and ships subscription STEAM/STEM activity kits for kids across multiple age lines (Koala Crate, Kiwi Crate, Tinker Crate, Eureka Crate). It competes directly with RAFT's STEAM Project Kits on the consumer/parent side, though as a venture-backed for-profit with national e-commerce scale versus RAFT's regional nonprofit model.
- Educational Insights: Educational Insights designs and distributes educational toys, games, and STEM/STEAM activity kits for classrooms and homes. Comparable to RAFT as a K-8 hands-on learning kit provider, though operating as an established commercial brand with broader retail distribution.
- Steve Spangler Science: Steve Spangler Science produces STEM kits, science activities, and professional development resources for K-8 educators, with strong brand recognition in hands-on science experiments. Directly comparable to RAFT's hands-on STEAM kit and workshop portfolio, though delivered as a for-profit commercial brand.
- DonorsChoose: DonorsChoose is a nonprofit crowdfunding platform that lets teachers post classroom project requests (including STEAM supplies and kits) and donors fund them directly. It is highly comparable to RAFT as a nonprofit addressing educator STEAM supply gaps, but executes via a digital marketplace rather than physical kit assembly and corporate upcycling.
- Pitsco Education: Pitsco Education provides K-12 STEM/STEAM curriculum, kits, makerspace solutions, and project-based learning materials to schools and districts. It is highly comparable to RAFT's STEAM kit, makerspace build, and curriculum-aligned offerings, with deeper K-12 institutional reach but a similar hands-on maker philosophy.
- hand2mind: hand2mind manufactures and sells hands-on math, science, and literacy manipulatives and STEAM kits directly to educators and parents. It is a comparable for-profit supplier of curriculum-aligned hands-on learning materials — overlapping with RAFT's Idea Sheets and STEAM Project Kit offerings on subject matter and K-8 target buyer.
Broad incumbents
- Lakeshore Learning: Lakeshore Learning is a large for-profit retailer and manufacturer of educational supplies, furniture, and STEAM materials for K-8 classrooms, with both a national e-commerce site and physical stores. It competes with RAFT's store and online retail business at a far larger scale across a broader product catalog.
- Carson Dellosa Education: Carson Dellosa Education is a large publisher and supplier of classroom décor, workbooks, activity books, and educational manipulatives for K-8 educators. Comparable as a broad-line supplier serving the same educator buyer with curriculum-aligned materials, though at greater scale and across more categories than RAFT.
- Crayola Experience / Crayola Education: Crayola is a major arts-and-education brand offering creative learning kits, lesson plans, and makerspace/drawing products targeted at K-8 educators and parents. Comparable to RAFT on the arts/STEAM educational supply side and on curriculum-aligned lesson content, though at vastly larger brand and distribution scale.
Emerging players
- MEL Science: MEL Science offers subscription science experiment kits with VR/AR-enabled lessons for children, blending hands-on experiments with digital content. Overlaps with RAFT on the hands-on STEAM kit concept but competes via a premium subscription model and an AI/digital layer similar to RAFT's emerging chatbot strategy.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Resource Area For Teaching social profiles
Digital presenceResource Area For Teaching financial estimates
Financial estimateRevenue estimate
Valuation estimate
Resource Area For Teaching leadership team
Management profileNumber of profiles
Profiles7 records
Resource Area For Teaching funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Resource Area For Teaching M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Resource Area For Teaching
What does Resource Area For Teaching do?
RAFT operates as a nonprofit that upcycles donated corporate surplus materials into affordable, curriculum-aligned STEAM (Science, Technology, Engineering, Arts, Mathematics) learning kits and resources for K-12 educators. The organization sells over 100 STEAM Project Kits through a physical retail store and online shop, provides free downloadable Idea Sheets, runs the Maker Mobile van program, operates STEAM Dream Summer Camps, builds makerspaces in partner schools, and offers an AI chatbot assistant to help educators implement hands-on lessons.
Is Resource Area For Teaching a public or private company?
Resource Area For Teaching is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Resource Area For Teaching founded?
Resource Area For Teaching was founded in 1994. It employs 51 to 100 people.
Where is Resource Area For Teaching based?
Resource Area For Teaching is headquartered in San Jose, United States, in the North America region.
How does Resource Area For Teaching make money?
Six revenue lines are on record. Product Sales (RAFT Store & Online) is the primary driver. The others are membership Program, corporate & Individual Donations, annual Fundraising Events, foundation Grants and planned Giving & Endowment.
Who are Resource Area For Teaching's main competitors?
Direct peers on record are Kiwico, Educational Insights, Steve Spangler Science, DonorsChoose, Pitsco Education and hand2mind. Broad incumbents are Lakeshore Learning, Carson Dellosa Education and Crayola Experience / Crayola Education. MEL Science is listed as an emerging player.
Does Resource Area For Teaching have an API?
No public API is recorded for Resource Area For Teaching.
What industry is Resource Area For Teaching in?
Resource Area For Teaching's product category is STEAM Education Services. Its primary akta.pro industry code is EDAMALAE, Robotics, Engineering & Makers Camps, with a secondary code of CRALACAG, Kids Crafts & Educational Craft Kits Retail. Its NAICS code is 81392 and its SIC code is 3944.